Latest / Success Story with Scott Clary / Mara Dorne - Sales Expert | From Rock Bottom To Over $1 Billion In Sales
Transcript
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- 1:39I lost my father at the age of six years old while I'm vacation.
- 1:43The death of my father really had molded me into who I am today.
- 1:46What does it take to rebuild from nothing?
- 1:48Not once but twice.
- 1:49Maradorn knows firsthand.
- 1:51She lost everything in the 2008 financial crisis.
- 1:54But instead of giving in, she fought back,
- 1:56breaking into a male-dominated industry,
- 1:58rising through the ranks and proving that resilience
- 2:00is the ultimate currency.
- 2:01When I first got into sales, I was not successful.
- 2:04Somebody sells me health insurance.
- 2:05Broke comes in, sells me health insurance.
- 2:07Monday morning, her boss calls me.
- 2:09It's her boss to invite me in for an interview.
- 2:11He spoke about this concept called residual income
- 2:14that made a lot of sense to me.
- 2:15That's like the whole beginning of the career.
- 2:17Today, she's a self-made millionaire,
- 2:19a leadership coach, and the author of perfect imperfections.
- 2:22In this episode, Mara gets real about failure,
- 2:24reinvention, and what it truly means
- 2:26to lead with authenticity.
- 2:27Nothing in the sales are going up for 15 years.
- 2:30Sales people either they make it or they don't.
- 2:32I drive to this appointment,
- 2:33driving 45 minutes to an appointment.
- 2:35I pull up to this guy comes out
- 2:37and I knew right there, uninsurable.
- 2:39I literally leave there with no check and no pride.
- 2:42I call my mentor and I'm like, I'm done.
- 2:45She's proof that success isn't about where you start.
- 2:47It's about how you show up raw, honest, unfiltered.
- 2:50This is an episode you don't want to miss.
- 2:52I have this introspective moment.
- 2:54That was a complete game changer for me.
- 2:56Going to the end of the years, the next six months,
- 2:58that is when I made my first six-figure income.
- 3:01Stop blaming everybody else.
- 3:03You can do anything in this life that you set your mind to.
- 3:10Welcome to success story on your host, Scott Clary.
- 3:12The success story podcast is part of the HubSpot podcast network.
- 3:16HubSpot not only supports this show,
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- 3:19That's why I'm such a huge fan of HubSpot.
- 3:20I'm very grateful for HubSpot for supporting the show
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- 4:08If you had to pick an inflection point,
- 4:11something that really happens
- 4:11you early in your life,
- 4:13they sort of pushed you down the path
- 4:14that you're on today.
- 4:15What would that moment be?
- 4:16Oh, I can't believe that's the first question
- 4:18you're starting with,
- 4:20which is funny that you asked me that
- 4:22because it's something that I've become
- 4:24very recently okay with even talking about.
- 4:27So for many, many years,
- 4:30what people don't know about me is that
- 4:31I lost my father at the age of six years old,
- 4:34while I'm vacation.
- 4:35And I never talked about it.
- 4:38Literally in the last,
- 4:39I would say probably the last nine months
- 4:41that was the first time I ever publicly spoke
- 4:44about losing my dad.
- 4:46My friends growing up, they knew
- 4:47but it was just never something
- 4:48that was ever spoken about.
- 4:50So I would say let's start there.
- 4:52Like that was really a huge turning point in my life
- 4:55that I don't think that I even realized
- 4:56would lead or play a huge role
- 4:59in where I go.
- 5:00Why do you think you want it to start
- 5:03speaking about that?
- 5:05I think it's a part of who I am.
- 5:07You know, I talk a lot about being authentic
- 5:09and you know, living your truth
- 5:11and that is a big part of my truth.
- 5:12That's a huge part
- 5:14that has not ever been spoken about.
- 5:16And I felt like it was time.
- 5:18And you know, as I've been open about it
- 5:21because it correlates with anxiety,
- 5:24many people have come forward
- 5:26and have told me themselves like,
- 5:27I can't believe you lost your parent.
- 5:28I lost my parents.
- 5:29So it really makes it very relatable
- 5:32for other people.
- 5:33It's tough because you always want
- 5:35to bring parts of your life into your content
- 5:38but even I have a problem figuring
- 5:40which parts and that's super personal.
- 5:43But once you put it out there,
- 5:45I found at least that
- 5:47it's usually a positive result.
- 5:49You're always going to get
- 5:51like a little bit of uncomfortable feeling
- 5:53and you may not get a hundred percent
- 5:54of like the response
- 5:56from the people that follow you as you want.
- 5:58But I think it ends up being
- 5:59a little bit of a positive
- 6:00because people feel they can connect
- 6:01with you on a much deeper level
- 6:03but it's scary as hell.
- 6:04It is, but I think there's a lesson
- 6:06to be learned from it.
- 6:08You know, for many years,
- 6:09I didn't talk about it.
- 6:10But later on in life,
- 6:12you know, very recently,
- 6:13I feel like the death of my father
- 6:15really has molded me into who I am today.
- 6:18Like things do happen
- 6:19in life.
- 6:19I'm fortunate to have things.
- 6:20You know, they happen to everybody.
- 6:22But there is life beyond death.
- 6:25There is a huge life beyond that.
- 6:26So anytime I do something or celebrate it,
- 6:29you know, now I'm more intentional.
- 6:31And I think that my dad,
- 6:32I know my dad will be really happy
- 6:33for where I'm at and what I'm doing.
- 6:35Of course, you're killing it.
- 6:36I mean, like that's what every parent wants, right?
- 6:38Someone who have sort of figured it out
- 6:41and not to say they've never
- 6:42an end to figuring it out.
- 6:44But I mean, I'd say people look at you
- 6:46and you've figured out a lot,
- 6:48which is very impressive.
- 6:49I mean,
- 6:51that event could push somebody
- 6:54in a completely different direction
- 6:55than what you've done.
- 6:56And be and turn somebody into
- 7:00a very risk-adverse scared of life,
- 7:03almost person if you let it.
- 7:06Did that impact, let's go back.
- 7:08So I mean, when you were a kid
- 7:10that happened at six years old.
- 7:12So how did that impact how you looked at
- 7:16what you wanted to do with your life?
- 7:18Was that motivating?
- 7:19Was it stressful?
- 7:20Was it this whole burden?
- 7:21Was there less burden?
- 7:22Because you're not concerned about,
- 7:25I mean, your dad's passed away.
- 7:26So you can do whatever you want.
- 7:28Now you can do whatever you want.
- 7:30How did it impact?
- 7:32Um, so thank you.
- 7:34My mom is my like biggest influence in my life.
- 7:37And I don't think my mom realized that,
- 7:40but she made it very normal in the fact that, you know,
- 7:43life goes on and that's kind of where I have that attitude
- 7:45that you have to put your face on.
- 7:47You have to get up, you know,
- 7:48life is, you have to, we have to move forward from it.
- 7:50So growing up,
- 7:52I didn't think that I had an abnormal childhood.
- 7:54I mean, I didn't know any different.
- 7:56I honestly didn't.
- 7:57And I had a loving mom.
- 7:59You know, she has a partner for many, many years.
- 8:02My stepfather and I had a loving family.
- 8:05So it was never, I never felt like I was missing.
- 8:08I knew I was different,
- 8:09but it was never made to feel like that.
- 8:11And for that, you know, just in itself,
- 8:14as I was moving forward in my life and where I was going,
- 8:16that's kind of the attitude I always took on is,
- 8:19maybe I am, I mean, I think maybe I'm different.
- 8:21I don't know.
- 8:22Maybe I am different.
- 8:23Probably I'm different.
- 8:24Either way, everybody who's done anything amazing
- 8:26is a little bit different.
- 8:27Probably definitely different.
- 8:29But, you know, using that as fuel to always propel me forward,
- 8:35that despite any setbacks in my life,
- 8:37and there's been a lot of setbacks,
- 8:39not just the death of my father,
- 8:40but a lot of setbacks.
- 8:42You know, nothing, I don't think anything is worse
- 8:44than losing a parent.
- 8:45And it's a reminder that when you're at rock bottom,
- 8:48like I was there at six, you know,
- 8:50I didn't even realize it,
- 8:51but to be able to take a loss
- 8:53and use that setback as a comeback,
- 8:56that's where it's always gone for me, my entire life.
- 8:58I actually love that concept,
- 9:00like rock bottom,
- 9:03as this rock bottom is an opportunity.
- 9:07And you never want to wish rock bottom on anyone,
- 9:10but when you're there, if you use it properly,
- 9:12it can be this huge leverage point in your life
- 9:17that can sort of catapult you to anything.
- 9:20Because now you know,
- 9:21as a matter what happens in your day to day,
- 9:24all the stresses and issues and bullshit that you deal with,
- 9:27it's really inconsequential.
- 9:29So it doesn't matter.
- 9:30It doesn't matter because you know what,
- 9:32real rock bottom is.
- 9:35Talk to me about sort of,
- 9:36like as a professional as an entrepreneur,
- 9:38what were some of the first things?
- 9:40Were you always entrepreneur?
- 9:41Was your mom your step that like,
- 9:43talked to me about that?
- 9:44Way, no.
- 9:45I come from a family where, you know,
- 9:47the only acceptable career growing up
- 9:49was either a lawyer or a doctor,
- 9:51maybe an accountant, maybe, but that was it.
- 9:53And so that's what I thought I was doing.
- 9:55I mean, that was my whole trajectory.
- 9:57I went to a pre-lawed magnet school in Fort Lauderdale.
- 9:59I have both a master's degree and undergraduate degree
- 10:02in criminal justice.
- 10:04So I thought I was going to law school.
- 10:06And it didn't happen.
- 10:08The economy came in 2008.
- 10:11And there was no money for me to go to law school.
- 10:13So, okay, so it's so funny
- 10:14because I actually have the same undergrad as you.
- 10:18And I made a promise to myself as I was doing that undergrad
- 10:23because I didn't want to go to law school.
- 10:24And it is very expensive as well.
- 10:26But I wasn't even thinking that.
- 10:27I was just thinking if I can figure out
- 10:30how to sort of do my own thing
- 10:32and move away from my parents want, awesome.
- 10:35But if I don't, then I always had this self belief
- 10:38that I could go back and go back to law school in the future.
- 10:43But your hand was kind of forced.
- 10:45Well, honestly, I only got the master's degree
- 10:47to shut my mom up because I didn't really know
- 10:49what I wanted to do.
- 10:51And she had this huge dream.
- 10:53I think the wanted it at the time.
- 10:56That's why I went obviously went back for it.
- 10:58But I think I felt the same way that if something,
- 11:01that was, but it later hindered me
- 11:02because I always thought if I feel
- 11:04when I got into sales by fluke,
- 11:06I always thought, you know what, if this doesn't work out,
- 11:08I can always fall back on law school.
- 11:10And it actually hindered me.
- 11:12It didn't help me.
- 11:13Why, why do you say that?
- 11:15Because when I first got into sales,
- 11:17I was not successful.
- 11:19I was, I was the worst sales agent out there.
- 11:22I did not make money for six months, literally did not.
- 11:25And it was because I was one foot in and one foot out.
- 11:27And I thought, and that I wasn't fully brought in
- 11:30and I figured, you know what, if this doesn't work out,
- 11:32I can always go to law school.
- 11:34That's interesting.
- 11:35You think I, I don't know.
- 11:38I've always felt like having a plan B is smart.
- 11:41But I know a lot of people believe that having no plan B
- 11:44can actually make the difference
- 11:45because then you don't have anything to fall back on.
- 11:47Yeah, it forces you.
- 11:48So I mean, like, was there a moment when you,
- 11:54when you were in sales for six months, you're not good at it.
- 11:58The opportunity that you could go back to law school,
- 12:01but you didn't.
- 12:02So I feel like there was a moment
- 12:03where you mentally closed the door to plan B
- 12:07and then you're like, fuck it, we're gonna go
- 12:09and figure it out, was that the case?
- 12:10Yeah, 100%.
- 12:11That's exactly what happened.
- 12:14So I'm six months into this business.
- 12:16I'm already newly married.
- 12:17I have my first child.
- 12:19And I'm in this sales, you know,
- 12:21male dominated space of insurance,
- 12:23like go figure and now I'm like way left.
- 12:25That's so soon.
- 12:26So it's so crazy.
- 12:27I'm the youngest female.
- 12:28I always say, young as Ann Hottest.
- 12:30No, I was the youngest female in this business.
- 12:32And here I am, not doing well.
- 12:35And really everybody kind of said from the beginning,
- 12:38I'd never do well.
- 12:39So now, and I'd never failed at anything in my entire life.
- 12:42Up until this.
- 12:43Yeah, until this sector of my life,
- 12:45I'm going door to door business to business selling
- 12:47health insurance.
- 12:48And I just brutal.
- 12:50Why can I ask why you chose that as like something
- 12:52you wanted to do?
- 12:53Because there's nothing about that.
- 12:56That sounds like I want to get into this
- 12:59and do this for the rest of my life.
- 13:00Somebody sold me health insurance.
- 13:02I was, it was that point in my life,
- 13:03the reason I didn't go to law schools
- 13:05because of 2008, the economy.
- 13:07And my ex-husband and I, we had lost everything.
- 13:09Six businesses, six months completely gone.
- 13:11We're at rock bottom again.
- 13:13You need to tell me that story.
- 13:14You can't just gloss over that.
- 13:15That's funny one.
- 13:16Yeah, that's important part too.
- 13:18Yeah, so I thought, so somebody sells me health insurance
- 13:20because I'm looking to lower my health insurance prices.
- 13:23This girl comes in, sells me health insurance.
- 13:25Monday morning, her boss calls me.
- 13:27I'm thinking it's like a quality assurance call.
- 13:29It's not.
- 13:30It's her boss to invite me in for an interview.
- 13:33And I want, and I had nothing going on.
- 13:35Nothing for the economy was doing terrible.
- 13:38I wasn't getting hired anywhere.
- 13:39By walking to this interview and it was like an auditorium.
- 13:43It looked like a mostly a little marketing scam.
- 13:46That's what it looked like.
- 13:47I've walked into those jobs before too.
- 13:48So I know I feel what you're talking about.
- 13:50I'm like, what is going on?
- 13:52I had no idea.
- 13:53I didn't even know what I didn't even know what it was.
- 13:55So there's this guy talking about health insurance.
- 13:58And it's like great.
- 13:59I don't know anything about it.
- 14:00I bolts out of the room.
- 14:02He finds me at the end of the hallway.
- 14:03And he's like, so what do you think?
- 14:05I'm like, no, I never sold anything.
- 14:09And he spoke about this concept called residual income.
- 14:11And that made a lot of sense to me.
- 14:14And basically with a hope of women of prayer, I got my 215, which is your health life
- 14:17and a new lease license.
- 14:18And that's how I started.
- 14:20Okay.
- 14:21So go back up just a little bit.
- 14:23So what was this?
- 14:25You lost all this stuff that led you to take this opportunity because it was kind of like
- 14:30a second rock bottom moment.
- 14:32So what had you built like with your ex-husband, right?
- 14:36So what did you build?
- 14:37What did you have together?
- 14:38What are the businesses?
- 14:39I'm assuming real estate or real estate?
- 14:41My ex-husband is like, is so on.
- 14:43And he lit and he worked.
- 14:45That's what we started here.
- 14:46And he had electronic stores and electronic stores are what like all of you really have.
- 14:50So he had an opportunity to go to Orlando and open up all these electronic stores and
- 14:57they failed.
- 14:58That was when the economy hit.
- 14:59Circuit City went out.
- 15:00Radio shock went out of his nest.
- 15:01Yeah.
- 15:02I didn't realize they were a horrible.
- 15:04It was terrible.
- 15:05Nobody could afford anything.
- 15:06There would be economy failed.
- 15:08And these stores were like the going out of business businesses, but there's no prices
- 15:11on them.
- 15:12And we lost everything.
- 15:15Shit.
- 15:16Okay.
- 15:17So then you add this what you both don't know what to do.
- 15:20Nothing.
- 15:21Everything is going.
- 15:22The house is going, the cars are going, being repossessed.
- 15:24We had no idea.
- 15:25And I can't get a job to save my life.
- 15:27So that's when the insurance girl comes in.
- 15:29I'm sure he's super entrepreneurial.
- 15:30So he's not thinking I want to go get a job.
- 15:33He's thinking like, I need to go find a way to make money.
- 15:35That's exactly what he's thinking.
- 15:36Yeah.
- 15:37More money.
- 15:38He's not doing anything.
- 15:39No, it's not working.
- 15:40So then I get into insurance.
- 15:42And that's where I start.
- 15:43That's like the whole beginning of the career.
- 15:45I bring him in later.
- 15:47He still works for me.
- 15:48My access.
- 15:49He's serious.
- 15:50Oh my goodness.
- 15:51Okay.
- 15:52No crazy.
- 15:53I'm telling you my life.
- 15:54No crazy.
- 15:55Very interesting dynamic, but whatever.
- 15:56If it works, it works.
- 15:57A huge shout out to bank on yourself for supporting today's episode entrepreneurs.
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- 17:20So you don't sell shit for six months.
- 17:24What was the thing?
- 17:26When I'm assuming the whole time, obviously, super-stressed with your ex-husband, you're
- 17:30figuring out, are you thinking, okay, should I go back to law school?
- 17:33You're like, all these super-stressful fucking thoughts are in your head, non-stop for
- 17:37the next six months.
- 17:39What was the thing that made you close that mental door to plan to be going back to law
- 17:43school?
- 17:44And you were just like, okay, I'm in it.
- 17:47It hasn't worked for six months, which by the way is like a longer, you're very patient
- 17:51because I don't think I would give anything.
- 17:53Especially if I had no money, I would be like, okay, I'm going to go get another job
- 17:58that at least, you know, keeps the lights on or whatever, pay the rent.
- 18:01So what was the thing that closed your mental door to plan B?
- 18:07So that's a really good question because for salespeople, I've been in the sales, I've
- 18:11been in for 15 years, and salespeople either they make it or they don't.
- 18:16But there's a defining moment in most salespeople's lives.
- 18:19It's what I call this aha moment.
- 18:21It's like, you know, we're like, huh, it makes sense.
- 18:23And it just clicks.
- 18:24So for me, I drive to this appointment because it wasn't virtually yet.
- 18:28This is driving 45 minutes to an appointment.
- 18:31Like this is, and I say to myself, I'm either going to go big or I'm done.
- 18:35Like this is it for me.
- 18:37So I drive 45 minutes to this appointment.
- 18:40And we only at that time would ensure people that were insurable.
- 18:44So if you had anything major, we couldn't ensure you.
- 18:47So I drive 45 minutes, I pull up to this, dilapidated, I don't even, it was dilapidated
- 18:53house.
- 18:54This guy comes out and he was ginormous.
- 18:57You could tell he had a health problem.
- 19:00And I knew right there, uninsurable, I'm like, oh, this is like, I'm not going to lay
- 19:0545 minutes driving out.
- 19:06It's going to be 45 minutes back.
- 19:07So like an hour, hour and a half, two hours of your day, what up?
- 19:09Yeah.
- 19:10And that was when I was making my decision if I was leaving or not.
- 19:13Then I'm like, all right, maybe the wife, the wife comes out.
- 19:15She's even more uninsurable.
- 19:17So I literally leave there with no check and no pride.
- 19:21And I get in the car and I call my mentor and I'm like, I'm done.
- 19:25I'm not doing this.
- 19:26I don't want to do this anymore.
- 19:28And she's like, okay, you know, very patient.
- 19:30She's like, okay.
- 19:31And she's like, what happened?
- 19:32We ran through the wholesale.
- 19:33She's like, Ma'am, did you do this?
- 19:35No.
- 19:36Ma'am, did you see that?
- 19:37It was 45 minutes away?
- 19:38No.
- 19:39Ma'am.
- 19:40Why would you even pitch a product like that when you, like if you had asked the correct
- 19:43questions, you would have known what to do.
- 19:46So I hang up with her and I'm livid.
- 19:48And I have this introspective moment.
- 19:50I think everyone does.
- 19:51And I took a deep look in the mirror and I'm like, you know what?
- 19:54It's not everybody else.
- 19:56It's not me.
- 19:57It's not the leads that suck.
- 19:58It's not my leader that sucks.
- 19:59It's me.
- 20:00I'm not fully bought in.
- 20:02And that was a complete game changer for me.
- 20:05From that time going to the end of the year,
- 20:07to the next six months, that is when I made my first six figure income.
- 20:11So you went from more or less zero dollars to six figures and income.
- 20:15Okay.
- 20:16So huge shift from I'm a victim of the world to I'm responsible for my own shit.
- 20:23By the way, I love this.
- 20:24This comes up a lot.
- 20:25This like this whole like shift in perception.
- 20:27Yeah.
- 20:28Are you going to say something?
- 20:29No, I'm agreeing.
- 20:30I'm agreeing with you.
- 20:31Yeah.
- 20:32It does.
- 20:33It happens.
- 20:34The what was me.
- 20:35It's a lot.
- 20:36A lot of us do it.
- 20:37And it's very hard to be introspective and realize you are the problem.
- 20:38So what changed in the next six months?
- 20:41So that was it.
- 20:42I had full belief in myself.
- 20:43I stopped with the nonsense that I was going to law school.
- 20:46I wasn't I wasn't going to law school.
- 20:47I was just wasn't going to happen, you know.
- 20:50And I had I had a nine month old at home and the burden was going to follow me in the
- 20:55way that I was raised as you take care of your children.
- 20:57And that was kind of it.
- 20:58Like it didn't really matter what was going to happen with my husband and his business.
- 21:02It didn't matter.
- 21:03All that mattered is that there were where there was a well.
- 21:05There was a way.
- 21:06And I needed to stop the what was me.
- 21:07This is not how I was brought up.
- 21:09And you know, when I had that complete shift in attitude and mind frame, full belief in
- 21:13myself, everything was different.
- 21:16What would be the advice for somebody because you hit so many, I quote unquote rock bottom
- 21:20moments, but you use perseverance.
- 21:23I mean, if you look at what you've done now and we can talk about sort of like the level
- 21:26of success and the level that you play at now, we'll get there.
- 21:29But what would be the advice that you have for somebody that's in living in this rock bottom
- 21:34moment?
- 21:35Because I think that's a really difficult again.
- 21:36I mentioned before, it can be the superpower if you use it properly, but I don't think
- 21:41many people know how to navigate it.
- 21:43It's hard because everything is so cloudy.
- 21:45It's really hard when you're at your worst.
- 21:48It's definitely, but you have to be introspective.
- 21:51And if anybody is going through something like that, it's time to take a long, deep, introspective
- 21:57perception of who you are inside and live that truth in own it.
- 22:01And once you own it, who you are, it doesn't matter because the best thing about life when
- 22:05I say this to everybody, you can fire yourself one day and rehire yourself the next.
- 22:09That's the best part about it.
- 22:11And you can, as long as you recognize where you're going wrong and stop blaming everybody
- 22:17else.
- 22:18Stop.
- 22:19You know, as you sort of go through your career, I've looked at other podcasts you've been
- 22:23on.
- 22:24You speak about anxiety a lot as well.
- 22:27So most people that have massive anxiety, it's almost crippling and it stops you from
- 22:33taking any action.
- 22:35And if things are going good, you overthink the good shit.
- 22:38And then you start to think, I mean, this happens to me, too.
- 22:41I think a lot of people, I think a lot of people, not all high performers, but high performers
- 22:46that again, I don't know if it's a mixture of imposter syndrome.
- 22:51I'm sure it's like a whole bunch of all these different things that are just layered
- 22:53to disappoint.
- 22:54Just be like, you know, maybe a relationship with your parents.
- 22:58I don't know.
- 22:59I'm not trying to like self-diagnose myself.
- 23:00But there's a lot of reasons why people have anxiety.
- 23:03And it could be that you're always trying to live up to other expectations, or like
- 23:05you're a yes person, and there's a whole bunch of reasons why you have anxiety.
- 23:10But most people that do have massive anxiety, but I'm assuming you have a pretty significant
- 23:15degree of it because you speak about it.
- 23:16So I'll be something to solve on my.
- 23:18Most people have anxiety.
- 23:19I think would be crippled by even in good times, like overthinking stuff.
- 23:24But you persevered again in the worst times, even though you have anxiety.
- 23:29So a couple things, a couple thoughts.
- 23:30So first of all, how do you manage your own anxiety?
- 23:34Like walk me through why you even speak about it, how prominent is it, how does it impact
- 23:38your life?
- 23:39Why is it sort of like a theme that you think is important to speak about?
- 23:42But then secondly, second question, I don't like you two part of questions a little bit.
- 23:45It's okay.
- 23:46I got you.
- 23:47How do you work through it?
- 23:50So the answer to your first question is it's something I didn't talk about.
- 23:54And I also told you that I like to live my own truth.
- 23:57So I never spoke about anxiety publicly.
- 23:59I've had anxiety probably my entire life.
- 24:02But the first back came 20 years ago, over 20 years ago, I didn't know what it was.
- 24:06I thought I was having a heart attack is what I thought.
- 24:09It wasn't the paramedics came to thought I wasn't saying.
- 24:11And I did not know what it was later come to find out that it was anxiety.
- 24:18As I've gone older and I've seen season, I don't even like the word older, but as I've
- 24:22got become more seasoned, a lot of people deal with anxiety, a some form of mental illness.
- 24:28And I think it's really important not to be ashamed of it.
- 24:31It's not something.
- 24:32And again, you can use that as your superpower.
- 24:34I suffer from it every day, every day, I have a spat with it.
- 24:38But I also know that the anxiety is not going to control me.
- 24:41I can control the anxiety.
- 24:43Now I might freak out and you never know what's going to, I mean, internally, but I also
- 24:48know that it's not, again, it's not an excuse.
- 24:51You can persevere over.
- 24:53You can.
- 24:54You can get through it.
- 24:55I want to take a quick break and thank the HubSpot podcast network for supporting success
- 24:58story for the past two years.
- 25:00Now the HubSpot podcast network has other incredible podcasts like my first million now.
- 25:04If you are an entrepreneur or you are ready to turn your entrepreneurial dreams into millions,
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- 27:46When is it?
- 27:47I shall tell you my own story first and you can tell me when it impacts you the most.
- 27:50So I have anxiety with sort of two things and I also have gone to the hospital to get
- 27:56like a KG because I thought I was having an hard time.
- 28:00So two things impact me.
- 28:02So the first is obviously whenever I get on stage and now it's gotten better just to
- 28:08repetition, but there's always a moment right before I go on stage where I'll have like
- 28:13a massive internal panic attack and it was very frustrating for a long time because I
- 28:19wouldn't know if it would go away or if it would just get worse.
- 28:23And the more that I get on stage it now like 95% of the time, maybe 99% of the time just
- 28:28goes away.
- 28:29For the first few times it would just get worse and worse and worse and I would still
- 28:32go on stage and I still do my shit and I wouldn't like let me not perform.
- 28:35I know some people have panic attacks.
- 28:38They can't even talk and I would still do it, but like my seat would be like soaking
- 28:42well with sweat.
- 28:43Like super gross, but I mean, it's like whatever is my reality and then sort of you expose
- 28:48yourself to it more and more and more than eventually it starts to get less bad.
- 28:53The second time I have anxiety is because I used to work out a lot and I actually injured
- 28:58something in my chest and once in a while I'll feel like a pain on my left side chest
- 29:04and it's like from like inflammation.
- 29:06This is like the story of my life.
- 29:07But what happens is then I start to think, oh my god, I'm having a heart attack.
- 29:12My life same thing.
- 29:14And it stresses me to go out and then and then because you feel that and your brain
- 29:19thinks you're having a heart attack, then you get all the symptoms of a panic and then
- 29:22you go into a panic attack exactly.
- 29:25And the worst was when I was in a public and I just it was like it was a night after
- 29:30drinking and I hadn't drank a lot of water.
- 29:33It was like hot outside and cold inside and I felt this like pain in my chest and I just
- 29:37I had to sit down and I actually went to the ER, I went to whatever and they didn't
- 29:40EKG and there was nothing there.
- 29:43But it's very, it's, if somebody is not experienced this, it's the most real feeling of you actually
- 29:48dying because I remember I was texting, I was texting Gina, I was saying like, I think
- 29:52I'm having a heart attack, come pick me up and she was in Coral Gables at an event and
- 29:56I was at a public and Fort Lauderdale.
- 29:58So she's freaking the fuck out too.
- 30:00And we actually called a friend to pick me up and brought me to ER because I couldn't,
- 30:04I couldn't drive.
- 30:05I couldn't move.
- 30:06It's so real.
- 30:07It's debilitating.
- 30:08It is debilitating.
- 30:09And you get this, you get flush and you get like, you know, this cold sweat and you get
- 30:12dizzy.
- 30:13It's very real and it's horrifying.
- 30:15Anyway, so tell me about, tell me about how they impact you and sort of also how you
- 30:20get over them because I have my own way, but this is not my show.
- 30:23Yeah.
- 30:24No, no, no.
- 30:25So there's different ways.
- 30:26You know, I've tried the medication thing, the medication, I, for me, I just, I just couldn't
- 30:31do it.
- 30:32It made it worse before we get better and sometimes that's what happened.
- 30:35What meds?
- 30:36I was in, what are they call them an SRS where you take it and it made, it just made it worse.
- 30:39It made it worse and the doctor did warn me that that could happen where it's increased
- 30:43a little bit.
- 30:44It gets better.
- 30:45But the feeling is so horrible that I'm like, forget it.
- 30:47I can't do this.
- 30:49I tried therapy a few times, but for me, when it gets, I mean, the best advice I ever
- 30:53got, honestly, was from a Holocaust survivor.
- 30:57And he was like, listen, you're not going to die, embrace, embrace it.
- 31:02Just let it come on and just know in your head, you're not dying from the panic attack.
- 31:06So I try, when you know, because you're not always rational, I try in my rationality,
- 31:10because the same thing happens to me.
- 31:12The minute I feel something weird in digestion, a flutter in my heart, and I'm sure it has
- 31:16to do with my dad dying at 38 of a heart attack.
- 31:19That's exactly what I think.
- 31:21So I go into this same exact, you know, debilitating position, but I also know that it's going
- 31:26to pass.
- 31:27I do know that.
- 31:28I know what's going to pass.
- 31:29So I'll navigate through my phone, I'll look, you know, I'll try to watch something
- 31:32funny, anything to like redirect my mind, but I mean, I also know that it's going to
- 31:37happen.
- 31:38It'll be about 15 minutes and it goes away.
- 31:39I don't know that that's the best advice to give people, but and I exercise that minimizes
- 31:45it.
- 31:46Is there something that brings it on in particular, or is it just for me?
- 31:49It's when something, that's, that is the hardest is like, if I feel something abnormal in
- 31:54my body, it's in, it's with the heart, like anytime, really with the heart, or if I feel
- 31:58like a pain in my left arm, you know, any, and I like, and I Google all this nonsense,
- 32:03I constantly googling, I self-diagnosed, but I know rationally that most, that it's related
- 32:11to, it's related to the death of my father, and there are ways that you can, that you
- 32:17can control it.
- 32:18So I had a calcium scoring, and a calcium scoring will tell you the percentage, the likelihood
- 32:23of you having a heart attack, and you're trying to rationalize it.
- 32:26Yeah.
- 32:27Yeah.
- 32:28It's very low.
- 32:29It's very low, Mara.
- 32:30Yeah.
- 32:31It's not funny.
- 32:32It's horrifying.
- 32:33But I mean, so the time when I had to call a friend to bring me to the ER is because
- 32:36I was googling it.
- 32:37I like, I felt it.
- 32:38It's over.
- 32:39Then it gets worse, then the panic, then it's fight or flight, and you're already in
- 32:42the spiral.
- 32:43It was bad.
- 32:44It was very bad.
- 32:45What has been, I mean, you put out a lot of content, and I just speak about it.
- 32:49For somebody that's listening to this, you know, oh my god, I could never do that.
- 32:51I could never talk about that shit.
- 32:53What has been the sort of the general response?
- 32:55Have you noticed a positive?
- 32:56Yes.
- 32:57All the time.
- 32:58And I'll tell you this, if you have a buddy, this really works.
- 33:00For me, like I can call my husband, if it's happening, he knows what it's like, have
- 33:05somebody on hand, maybe one or two people are my mom.
- 33:08And if I talk about like, hey, you know what, I'm, Scott, it's happening again.
- 33:12I'm happy.
- 33:13And if you can read a, correct your mind, it's, it's a world of your friends.
- 33:17That's smart.
- 33:18But a lot of people have come forward and been like, I'd battle it too.
- 33:20Some form, you'd be surprised how many people have some, some form of mental illness.
- 33:25That story that I mentioned, well, I think I think I was talking to a friend and he works
- 33:29with a whole bunch of entrepreneurs, he's successful in his own right.
- 33:32The, he runs like a little bit of like an entrepreneur club and he, he's part of, um,
- 33:36EO entrepreneurs organization as well and so forth.
- 33:39And he was saying, I can't remember the stats, I'd have to look them up.
- 33:42But entrepreneurs by nature are, they all have something or majority of them, very neurodiverse
- 33:51or whatever group of people.
- 33:53So I mean, if you are, I guess, you know, quote unquote, ambitious, a slash crazy enough
- 34:00to go build your own thing, there's going to be something that's a little bit off that
- 34:05allows you to subject yourself to this kind of super high risk, at least perceived high
- 34:10risk life at where things are always going up and down every day as a roller coaster
- 34:14of a million different things that are working and not working.
- 34:17And if you're successful, the reward is even more bullshit that you have to deal with.
- 34:21Yeah.
- 34:22And the higher up you go, the more problems come along with 1000%.
- 34:25I mean, if you think, um, you know, it's fun to make money, but then again, just other
- 34:30people that have sort of been on this show, they speak about, they play at a much larger
- 34:35level than I do.
- 34:36And one of the guys, he runs like a publicly, a publicly traded company.
- 34:40It's like a holding company.
- 34:41And he's like, you know, he has like 10 constantly ongoing lawsuits and every day he works
- 34:47up with a problem that would like, you know, you stress somebody out who's just starting
- 34:51out who would never want to never even think about entrepreneurship.
- 34:54They knew the problems that he's dealing with on a day to day.
- 34:57More money, more problems.
- 34:58That was the true.
- 34:59It's true.
- 35:00So, okay.
- 35:01So let's keep going down your journey.
- 35:03Um, so you made a hundred grand in six figures, so plus, minus whatever in, in, uh, in
- 35:10six months.
- 35:11Um, you're still selling health insurance, I'm still selling it.
- 35:14Okay.
- 35:15So you can pick how the story progresses, but what's, what's next as in your life as
- 35:20like a sales person?
- 35:22So there was, I mean, there was a lot of step backs.
- 35:24Look, there was a divorce in between.
- 35:26I mean, you name it.
- 35:27It happened.
- 35:28I did have another, I had another child with my ex-husband.
- 35:31So I had another rabie and like in through all this, um, so there, I mean, there was tons,
- 35:37and I'm also growing up.
- 35:38I mean, keep in mind, I'm 25 years old when this is going on.
- 35:41Dude, you hit life hard quickly.
- 35:43Yeah.
- 35:44Really, really quickly.
- 35:45And it's not like I came from a family and money where I can go and borrow all the,
- 35:48all this money to help, you know, offset everything that's going on.
- 35:51So this is all going on by the age of 30.
- 35:53I'm divorced, two kids.
- 35:55My ex-husband, I love him dearly, but he wasn't raising the kids full time.
- 35:59I was.
- 36:00So now here we are again, you know, all the pressures back on me.
- 36:03I was fairly successful as a salesperson.
- 36:05I was doing really well.
- 36:06Um, I end up leaving my company for a duration of about a year to try to sell my own, try
- 36:11to set my own insurance game like do be a broker.
- 36:14That's what they call it, you know, sell different types of insurance.
- 36:18It just wasn't a great platform.
- 36:20So, you know, lost a lot of money in between there, ended up going back.
- 36:24And this is where life shifts again for me.
- 36:26I come back in and I realized that people like me.
- 36:30And I'm like, wow, this is, this is really interesting.
- 36:32And then I would tell you about that, people like you, they liked me.
- 36:35They were drawn to me.
- 36:35They wanted to see how I would, how I sold.
- 36:37They were starting to emulate my different sales tactic.
- 36:40Yeah, people that I worked with.
- 36:42So I was given an opportunity to start building a team.
- 36:45And I was a good builder, a very good builder.
- 36:48And I started to build with people that were more like me, more women, more professional
- 36:52women, younger people.
- 36:54There was different, you know, ethnicities.
- 36:56Because originally, like I said, the company was predominantly white male.
- 36:59That's what it looked like.
- 37:00How many, I'm curious to, how many, um, when you first joined, how many women are selling
- 37:05insurance?
- 37:06There's probably, I mean, I was recruited by a female, which is funny, but, um, over,
- 37:11there might have been maybe 10 women in the company, maybe at 100.
- 37:15Okay.
- 37:16Oh, not a lot.
- 37:17No.
- 37:18Super male dominated industries.
- 37:19Super male.
- 37:20Now there's more.
- 37:21And now for sure, there's more, um, but women just are not as successful at this.
- 37:24They, there's, there's a lot of reasons why, which we can talk about, but they're, they're
- 37:28just not, they don't do that well with this.
- 37:31Um, so here I am and I start building this team and now life, you know, changes again.
- 37:36And I start building in a rapid pace.
- 37:38Um, so now I'm developing other leaders and I'm giving this to your own company that
- 37:42you're building.
- 37:43I went back to it.
- 37:44So you're, so you're basically like an entrepreneur within the company.
- 37:48Yeah.
- 37:49Yeah.
- 37:50You definitely are.
- 37:51You're 10, 99.
- 37:52So you are, yes, you're self-employed and start building basically an empire and that's
- 37:55really where it's been for the last 10 years.
- 37:58I've, I've had the blessing.
- 38:00My husband does the same thing.
- 38:01So he is one of my leaders.
- 38:02He works, you work for me, but so your husband and your ex has been, yeah, they look, I love
- 38:07that.
- 38:08It's crazy.
- 38:09It's so crazy.
- 38:10He took us from a face-to-face model to, um, to a completely online sales mode.
- 38:17So that was something that we implemented throughout the organization, which really
- 38:21skyrocketed all the sales.
- 38:23And that's what I've been doing for the last 10 years is building and developing.
- 38:26And now I have 10 offices throughout the US.
- 38:28I'm on a plane every eight to 10 days.
- 38:30I've remarried.
- 38:32I remarried, um, because I said I have a new husband and we have, I have another child.
- 38:37So there's three, I've three children.
- 38:38Adulation.
- 38:39Yeah.
- 38:40So insane.
- 38:41But yeah, all of this, yeah, all of this happened in the last, it's so, we even when I say the
- 38:46story, it's like an unbelievable, oh, long, right?
- 38:48It's a 10 year span.
- 38:49It's 15.
- 38:50I've been doing it 15.
- 38:51That's fine.
- 38:52But it's not like, it's not like you've been doing it for like 30 years.
- 38:54I mean, 15's a long time.
- 38:56I have a whole child.
- 38:57That's going to be 17 years old next week.
- 38:59That's wild.
- 39:00Yeah.
- 39:01Absolutely wild.
- 39:02So one thing that's interesting about you is that you found a way to kill it and make
- 39:06a ton of money without being like, quote unquote, a traditional entrepreneur.
- 39:11So talk to me about even, tell me, tell me some numbers that you are comfortable talking
- 39:15about.
- 39:16So because it is like an opportunity for somebody who's looking at, who's within a company
- 39:20you say, W two, nine to five, make millions.
- 39:23I don't think people understand that.
- 39:24I think people think that to make millions, you have to go build your own thing from scratch.
- 39:28And I think that that maybe, I don't like that.
- 39:32I don't like that.
- 39:33The fact that a default version of entrepreneurship, no, it is entrepreneurship.
- 39:37I mean, you do build from the, from the bottom, but there's a model which I've been really
- 39:41blessed.
- 39:42I was given a great platform, a model company that embraced, you know, me as a woman,
- 39:48but you had to put in the work.
- 39:49And I think that's a big misconception that people don't realize when you're building
- 39:53your own business, yeah, you make millions, but what did it take to get there?
- 39:57You know, there was a lot of work that you don't know.
- 39:59You don't have to start from scratch operation, but you have to be willing to put in the
- 40:03work.
- 40:04And I don't disagree with that.
- 40:06I just think that not everybody has to be like, I want to go start the next Facebook.
- 40:10No, I don't think you have to do that.
- 40:11I think that, listen, the one thing I say all the time about myself is that I'm not smart.
- 40:16I just steal other people's ideas and I make them better.
- 40:18So the whole point is, is if it's not broken, why fix it?
- 40:22You know, you can go into a model that works, you just have to work.
- 40:25So when you, and you sold, I think if I was looking at it, you sold over like a billion
- 40:30dollars in total revenue for the company.
- 40:32Team sales, yeah, team sales.
- 40:33Absolutely.
- 40:34Okay.
- 40:35So let's talk about, and this is obviously, it's made you millions of dollars and this
- 40:37is again, you are entrepreneurial within a company, which I think is an awesome, it's an
- 40:42awesome way to think through career options too.
- 40:45Um, let's talk about sales.
- 40:47You mentioned, I want to talk about like what good sales is, what good sales is and obviously
- 40:52selling over a billion dollars is pretty fucking phenomenal.
- 40:54I mean, many people have done that outside of real estate agents, maybe, but I mean, that's
- 41:01really, that's really, really, really good.
- 41:03That's a, that's a huge number to hit for anybody in sales and anybody who's built like
- 41:06a sales team and sales culture.
- 41:08What?
- 41:09Well, maybe you saw examples of, of poor salesmanship, like insurance, is it a little bit like the
- 41:17quote unquote, I know it's a, it's a stigma, but like used car.
- 41:21No, it doesn't have to be like that.
- 41:23It does not.
- 41:24It can be, I mean, you're building your business here.
- 41:27So the biggest thing is, is doing the right thing by the client and it's not a pushy
- 41:31sale.
- 41:32It's not like that.
- 41:33It's either they, because we, I hate the word salesperson, their advisors, their advising
- 41:37people.
- 41:38And as long as you're open and honest, you know, about insurance, everybody has their
- 41:41gripes, recognize them.
- 41:44And you are ethical, of course, you know, and you lead by example.
- 41:48And the whole idea, actually, the company that I work, that, that I am sub employee, I
- 41:53guess, the workforce, the motto is hope.
- 41:55It's helping other people every day.
- 41:56And the promise behind that is you want to put people in a better position than when
- 41:59you find them.
- 42:00So not everybody is applicable.
- 42:02And I think people get that confused when they're trying to make the sale.
- 42:06Make sure that the sale is applicable for the person that you're trying to sell.
- 42:09So it doesn't have to be a sleazy sale can be very informative.
- 42:13And then you ultimately leave it in the hands of the consumer.
- 42:16If you did a good job and you sold correctly with ethics and moral or moral, then the
- 42:22end result is always there.
- 42:23And that's how I sold.
- 42:24And that's how I taught my teens to sell.
- 42:26How do you, and I agree that is the way you have to sell.
- 42:28And that's what you should sell.
- 42:29And I mean, not about, I'll give a caveat, not all people to sell cars are, it's like
- 42:35the stigma, right?
- 42:38But if you think about like, if I'm trying to sell something that is a commodity, because
- 42:42insurance is not, is a lot of insurance brokers.
- 42:46And there's a lot of options out there.
- 42:48I need the biggest issue, because I agree that's the way you sell.
- 42:51You have to be an advisor or you don't push stuff down people's roads, but it's very
- 42:57hard to differentiate when you have something that I can go online and find 50 different
- 43:03options.
- 43:04And I think that's what people struggle with more than anything.
- 43:06So how do you overcome that?
- 43:08I mean, you've done it successfully to the tune of, I get over a billion dollars, but
- 43:12it's not easy if you don't have a different, a unique edge to what you're selling.
- 43:16So so ironically, you know, I sell for an individual health insurance company.
- 43:21It's individualized.
- 43:22It's not your traditional health insurance, where you can go online.
- 43:25And yeah, you can go, I mean, I think you can buy anything else offline, right?
- 43:28Even a car.
- 43:29What's the difference is that you have a real life person.
- 43:32And we are the advisor that they can constantly go back to.
- 43:36So yeah, they can go do whatever our mind for sure, but you're not going to get the same
- 43:39service when we teach our agents to make sure that they do policy reviews, that they do
- 43:44follow-ups, you know, yearly check-ins.
- 43:46So you're getting a level of customer service that you would not be able to get when you're
- 43:50going online.
- 43:51And believe it or not, most people don't understand insurance.
- 43:53I know.
- 43:54Yeah.
- 43:55I'm Canadian.
- 43:56And so I'm planning to come down here.
- 43:57Maybe you could sell.
- 43:58I can help you out.
- 43:59I can help you out.
- 44:00No, it's really, it's really complicated.
- 44:01It is.
- 44:02It's exceptionally complicated.
- 44:03I feel like it actually should be so complicated because even like our American friends
- 44:06down here.
- 44:07It is very, nobody knows.
- 44:08Even if you're from here, no, I didn't understand insurance before I sold it.
- 44:11Nobody understands.
- 44:12And all the caveats on there, there's all kinds of stop losses.
- 44:15If you don't know what a stop loss is, if you're not, there's limited benefit plans,
- 44:19and there's indemnity plans, there's a lot of different plans.
- 44:21And if you're not careful, you can get stuck with a plan that is not suited for you.
- 44:26Why is this so complicated?
- 44:27A good question.
- 44:28I think you should ask the insurance commissioner, I have no idea.
- 44:31Because it's insanely complicated.
- 44:32It is complicated.
- 44:33It is.
- 44:34Okay.
- 44:35I'm listening so that they can maybe understand a little bit of the business.
- 44:39Yes.
- 44:40I'll give you a quick tip.
- 44:41You want to, if you're for a consumer that is looking for insurance, number one, if you,
- 44:46if you want freedom of choice, look for a PPO plan.
- 44:49That's a preferred provider organization because it gives you portability.
- 44:53So you can travel with your insurance.
- 44:54And for most people, that's important because the most likely thing that's going to happen
- 44:58to somebody is an accident.
- 45:00It's not an illness.
- 45:01Most people think that you have insurance to go to the doctor.
- 45:04That's not why you have insurance.
- 45:05You have it for accident and illness.
- 45:06That's why you have it.
- 45:07So you want portability freedom to choose and be able to use it outside of Florida, like
- 45:12Florida, believe you can only use in Florida.
- 45:14So you want to make sure the PPO that allows you to utilize, you know, outside.
- 45:18The other thing you want to look at is you want to look at the stop loss on it.
- 45:22So to make sure that they're going to cover, if it's 80, 20, you want to make sure that
- 45:26the 80, 20 stopped somewhere.
- 45:27So basically you have a deductible, right?
- 45:30That's the amount of money that you have to pay before your insurance kicks in.
- 45:33So we'll just use 80, 20, right, $5,000 deductible, right?
- 45:37And then it goes into what's called an 80, 20, or where they cover 80, you cover 20.
- 45:42Correct.
- 45:43Because I found that the first year that I got insurance, I, and that's actually interesting
- 45:48that you say that that is for emergencies and not doctor's visits, because I actually
- 45:52was doing the math on my insurance.
- 45:55And I actually, if I just had paid out of pocket, it would have been a lot.
- 45:58It would have been cheaper.
- 45:59And I was thinking like, this is insane, like, I don't know why I'm paying, it was
- 46:02I paid something like, I think it was like between, you know, myself is like 10 or 12,000
- 46:07bucks for the year or for two of us for insurance.
- 46:11Yeah.
- 46:12And what do you have?
- 46:13Like, when I cleaned it for the two of you guys, yeah, it was very expensive.
- 46:16It was, well, because I keep think, I think what I was trying to do in, I mean, listen,
- 46:20Canada has its own problems, but one thing they do have, they do have universal healthcare,
- 46:26which is interesting.
- 46:27I mean, it's still a long time to see a specialist, which is not great.
- 46:32So, can you buy a supplement like, is if you have like a supplement that you can buy
- 46:36up for more coverage?
- 46:38So you're talking about like a, a dual, like public, private healthcare system.
- 46:44I don't think you can.
- 46:46No, it's very sad actually, if some of our friends, not some of our friends, I'm making
- 46:50these on, there's a lot of them.
- 46:51One friend in particular during COVID, she had cancer and she passed, because you cannot
- 46:56get the treatment or she cannot get the access that she needed.
- 46:59So when you, I've never been in this situation, I think God, no one in my family has needed
- 47:04to expedite their care, because obviously it's like a life-threatening thing.
- 47:10But from maybe it was something to do with just COVID, but from what I understood, there
- 47:18was, there was nothing that she could pay, like, you need a PPL plan.
- 47:24She could leave the country and go to another country and pay.
- 47:27Yeah, but then good luck, because then you have to, which might, that's hard to, that's
- 47:31a hard thing to do.
- 47:32So I don't think, I don't think, and if I'm wrong, then it's because I haven't really
- 47:37had to deal with this myself, so I could be ignorant.
- 47:40But I don't think you can pay to expedite for some things.
- 47:43I think you just, and I think it's actually a big issue, because what happens is when
- 47:46there's massive wait times, first of all, you have to go to your GP and then they refer
- 47:51you, and that referral could be six months now.
- 47:55Sometimes referrals aren't as bad, but if they are, and you have something that there's
- 48:01like, listen, the longer you wait the worse it gets.
- 48:03For sure.
- 48:04By the time you see a specialist, it could have progressed to the point where it's going
- 48:08to be very hard to treat, whereas if they caught it much earlier on, but I don't think
- 48:14there's an option.
- 48:15Like if my, if my family doctor says, go see this specialist, because you have this
- 48:20weird mark on your skin, whatever, right?
- 48:23And turns out to be God forbid, turns out to be like skin cancer.
- 48:28I don't think that there is somebody you can pay in Ontario, like where I'm from, that
- 48:34can see it immediately, or not that I'm aware of.
- 48:37Wow.
- 48:38Well, that's exactly why for the viewers that are listening, you need a PPO plan, because
- 48:41with an HMO, you have to go through your GP and get a referral, whereas the PPO, if
- 48:46I want to go see a cardiologist, because we already, we already established that I always
- 48:50think I have something wrong with me, it might be a hyperchondrag, but I don't need a
- 48:54referral to go see a cardiologist.
- 48:56I can make all I have to do is go online, look at the providers that take it or call specific
- 49:00doctors, see if they take my insurance, and then go into the cardiologist, I don't need
- 49:04a referral.
- 49:05I had even gone into, even down here, I went to a cardiologist once, because I had this
- 49:09weird thing.
- 49:10And I went from ER, it was actually after the public's incident.
- 49:15I went to the ER, and then I went to a cardiologist, and the cardiologist, they saw me, but then
- 49:20they called me after saying, we actually weren't supposed to see you, because the referral
- 49:25came from an ER doctor, not your GP.
- 49:27Yeah.
- 49:28So did you ever pee, you probably had an HMO, because you don't need a, I don't know what
- 49:31I had, I can check it, but see, I don't even know what I, I don't even know what I'm
- 49:34paying for.
- 49:35Most people don't go.
- 49:37Most people don't.
- 49:38So I always say for people that are in, you know, people that are in predominantly good
- 49:41health, get a high deductible plan, because you can go to a doctor and pay $50 to see the
- 49:46doctor, you know, and then when you have insurance, you have what's called a negotiated
- 49:49rate.
- 49:50So all you have to do, that's already, you give them your card, and automatically you'll
- 49:54get a discount off your insurance.
- 49:56So if it's $100 to go to the doctor for the, I mean, how many times are you going to
- 50:01the doctor a year, you know, I always tell people get a higher deductible plan.
- 50:04I've seen these things, like good Rx and stuff like that.
- 50:08Yeah.
- 50:09And Junction.
- 50:10Okay.
- 50:11Okay.
- 50:12That makes sense, because those are also cool up.
- 50:13So I think Mark Cuban has one like cost plus, there's tons of them.
- 50:15The good Rx is great.
- 50:16You can use it anywhere.
- 50:17There's, um, meaty meds, there's a ton of, there's a, yeah, we use them in conjunction
- 50:22when we sell.
- 50:23And that's another perk of having one of our agents, because they know all the tricks
- 50:27of the trade.
- 50:28Yeah.
- 50:29This is the only reason why I even know about those is because I'm like going down the
- 50:30rabbit hole and trying to figure all the stuff out for myself.
- 50:32Oh, yeah.
- 50:33I can.
- 50:34I don't sell anymore, but I can definitely direct you the rate.
- 50:37Okay.
- 50:38So that's interesting.
- 50:39So right now you just build out set, you build out teams.
- 50:41Yeah.
- 50:42That's what I oversee.
- 50:43I make sure that the teams are functioning, um, you know, Lee Jen, my husband actually
- 50:46does the Lee Jen part of it.
- 50:48But basically I develop and lead, you know, make sure that their leadership is in place.
- 50:54And I oversee 10 offices to just make sure that they're functioning correctly.
- 50:57The agents have a good agent experience, um, you know, all of that they're getting everything
- 51:02possible from we have different resources in there, from sales coaches to business coaches,
- 51:07uh, anything, even I saw you interviewed Patrick, but David, um, I just took all my sales
- 51:12people to his conference.
- 51:13I mean, you know, just putting in all kinds of coaching and leadership.
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- 52:39Just go to indeed.com slash clary a huge thank you to net suite for supporting today's
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- 53:54A shadow to Nord VPN for supporting today's episode, I have to tell you a story.
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- 55:14What are the things that I mean, we sort of spoke about what good sales is, what would
- 55:19be some practices that you see, like some really bad habits that you see with sales
- 55:23people that you bring on that doesn't matter if you're selling insurance off, you're
- 55:27selling anything, you just got to kill those of it.
- 55:29They're lazy.
- 55:30What do you mean?
- 55:31Some number one reason why people don't succeed is selling insurance is not hard.
- 55:35Maybe mentally but physically it's not hard.
- 55:38You know, now these guys, they have everything built out for them.
- 55:41They're not going door to door business, the business guys are literally in an air conditioning
- 55:45nice office with food all the time, you know, all kinds of incentives and they cannot commit.
- 55:51That's the biggest problem I see across the board was that they don't want to work.
- 55:55It's a grind.
- 55:56I mean, my sales guys are in there at 8 a.m.
- 55:58They're working till 10 p.m.
- 56:00But they do not.
- 56:01It's the lack of commitment to they still have to like cold call and it's it's not so much
- 56:06a cold call.
- 56:07It's more of a warm call.
- 56:08These people put their name and number online.
- 56:09That's all right.
- 56:10Yeah.
- 56:11So it's not like they're called, but you know, they're all the people that they're calling
- 56:14are also being blown up by a mill, but they have technology.
- 56:17They can text them.
- 56:18They can email that.
- 56:19I mean, there's these guys have all kinds of advantages, but the number one reason they
- 56:23don't do well is because they cannot commit to a schedule that works and you have to grind.
- 56:28It's a pipeline business.
- 56:30And if you're not willing to grind your first year and build that pipeline, it's not going
- 56:34to work.
- 56:35So then how much money can you really make in sales?
- 56:38Like, I mean, you first year or one, I don't know, you tell me, I don't, I've never worked
- 56:43in insurance sales.
- 56:44I'm curious.
- 56:45So sales is not a, first of all, the insurance insurance sales is one of the leading
- 56:49fields to be in anything like financial services is huge.
- 56:53So that's number one sales, what are these that most entrepreneurs are salespeople.
- 56:58So you can make the most amount of money in sales.
- 57:03You can make, I mean, my first year agents that really come out of the gate, taking advantage
- 57:07there's tons of incentives from the company, from us, from, I mean, tons of it.
- 57:12You can, you can easily make 150 to 200,000 your first year.
- 57:16And that doesn't even count your residual income.
- 57:19So you build a book of business.
- 57:20You build a book of business and you get paid second year on them.
- 57:24So is, do you feel, because I always have this debate as well, do you feel like sales
- 57:28can be, can be trained or is this something that you're just born with?
- 57:32No, I was, I think that's hard.
- 57:35That's very hard.
- 57:36But you can't believe that is, like we call it, we say you have like a stick, like you
- 57:41just have like the chutzpah, that's the way you either have the chutzpah or you don't,
- 57:45but you can train somebody to do that.
- 57:47Yes, you can teach somebody, you can't, not to create, I think you're born with charisma
- 57:52in the chutzpah, but I think you can train somebody.
- 57:55You can definitely train them how to be a good salesperson, tactical.
- 57:58But I mean, like is there, were you always like, just like very outspoken, yes, okay,
- 58:03it's always been like this.
- 58:04And this is, this is, I've always been like, because I think that's what people struggle
- 58:07with.
- 58:08They struggle in sales, they struggle with it, like almost a little bit of social anxiety
- 58:11of putting themselves out there, sort of exposing themselves to the customer and being
- 58:15afraid of being shut down.
- 58:18I can't remember, this could have been her mosey, I can't remember who said this, but
- 58:22basically the, the idea was get to a hundred nosed or a thousand nosed, because then,
- 58:29you know, yes, it's coming for sure.
- 58:32Of course, in the fun, like the best thing I tell my agents this all the time, like, did
- 58:35you ever make prank calls as a kid?
- 58:37Maybe they cause minor young, but did you ever do that as a kid?
- 58:40Yeah, of course.
- 58:41You didn't know the person on the other end, right?
- 58:42You didn't know it's prank all this same thing, like what's the worst that's going to
- 58:46happen?
- 58:47The person on the other line is going to hang up on you.
- 58:48That's the worst thing that they're going to do.
- 58:50So where's they?
- 58:51Why do you feel like it's so important for you to travel so much for your job?
- 58:55I'm curious.
- 58:56I don't have to.
- 58:57I don't have to.
- 58:58I do it because I feel like I understand the grind and no business.
- 59:04I do not think this is my personal opinion, but a successful business is not going to
- 59:09be successful unless the person is a hundred percent bought in and they're overseeing
- 59:14their business.
- 59:15And that's why I show up in my office.
- 59:17I think it's a reason why you're successful, actually.
- 59:20There has to be face time.
- 59:21There has to be.
- 59:22And every year, I'm like, I'm not going to travel.
- 59:23I'm not going to do it.
- 59:25I'll do the zoom thing and, you know, what I've incorporated zoom into my business.
- 59:29I have, but there's nothing like going face to face and taking these guys to a dinner
- 59:33or connecting with them outside the office or just sitting next to a new agent.
- 59:38You know, there's, it's just no greater feeling.
- 59:40I've thought this a lot.
- 59:41I feel like after COVID, we all got so comfortable with doing things virtually that we like
- 59:47to lost a human element of business.
- 59:51And I've just, like, I wasn't running a sales team at the end of COVID.
- 59:55I'm curious if you see that.
- 59:57If you see the people just gotten so comfortable with like zoom and text and email.
- 1:00:01They so we can't require anybody, but we strongly suggest that our salespeople are in
- 1:00:06office.
- 1:00:07So the majority, 99.99 percent of my sales team is in office.
- 1:00:12They do not work from home.
- 1:00:13You know, there's a difference.
- 1:00:14There's a huge difference.
- 1:00:16Because sales is about synergy and energy.
- 1:00:19And if there's no synergy, there's no energy, there's no production.
- 1:00:22Then think about it for a new agent, right?
- 1:00:24The new agent is on the phones.
- 1:00:25They're dialing through, you know, everybody, nobody's picking up, everybody's broke.
- 1:00:31You know, it's the same then all the sudden you start getting into your head and then
- 1:00:34what happens?
- 1:00:35The downspiring.
- 1:00:36Self-sabotage.
- 1:00:37Yeah.
- 1:00:38You're also feeling for office.
- 1:00:39It's a hundred purple.
- 1:00:40If you're around high energy sales and you know, Bob is making a sale and then Mary
- 1:00:43is.
- 1:00:44And you do, it's infectious.
- 1:00:45You want to make the sale.
- 1:00:47But you mentioned before, like, we don't have to break the point, but you mentioned before,
- 1:00:50like, what sales really is, which is bringing somebody, like, helping them see the problem
- 1:00:56that they're dealing with and sort of naturally bringing them towards the solution as opposed
- 1:01:01like shoving it down their throat.
- 1:01:02Yeah.
- 1:01:03That's the another bad habit is bringing, this doesn't happen a lot because I have young
- 1:01:06agents that have no sales experience, but a huge bad habit from people that come in
- 1:01:10that have previous sales experience as they know.
- 1:01:13They know everything.
- 1:01:14That's a bad habit.
- 1:01:15They know.
- 1:01:16But you work with it.
- 1:01:17So that is your, like, your perfect rap is somebody with no sales experience.
- 1:01:21None.
- 1:01:22Have we, like, I'm young?
- 1:01:23Young?
- 1:01:24That somebody has no wife, no kids, no girlfriend, no pets, no fish, no excuses.
- 1:01:29That's what we, that's our ideal candidate is.
- 1:01:31No one years ago.
- 1:01:32And, but the culture is different, like, I mean, if I look at different sales cultures,
- 1:01:37you don't even seem like you have, like, bad aggressive sales culture.
- 1:01:41No, I don't, but it depends, so we're broken up into teens.
- 1:01:44I do have some that are really aggressive.
- 1:01:46I do, like, my West Palm team is an aggressive team.
- 1:01:48They're, they're what we call closers.
- 1:01:50These guys are good.
- 1:01:51They're going to close you on something, which is a great way.
- 1:01:53I mean, look, they, they're not doing anything wrong, but they know that the person put their
- 1:01:59name and number online and they're not letting that person off the phone until they sell
- 1:02:03them something, which is, I, I mean, I think that's great if they can turn that no into
- 1:02:06a yes or get that person to bite.
- 1:02:08That's great.
- 1:02:09Is there, when somebody puts their name in, are they hitting them up, like, tactically,
- 1:02:14are they hitting them up with calls, texts, emails, sliding into their DMs, all the above,
- 1:02:20all of it.
- 1:02:21People find their everything.
- 1:02:22People find their, so sometimes the, sometimes the consumer knows to put their wrong phone
- 1:02:26number in, because they know they're going to get blown up.
- 1:02:27We can find you.
- 1:02:28If you put your first and last name, we can find you.
- 1:02:30We have all, we have all the tools for it.
- 1:02:32But does it turn people off from buying?
- 1:02:34Of course, sometimes it does, but, you know, sometimes people are really looking for
- 1:02:38health.
- 1:02:39I mean, they are obviously really looking for health insurance.
- 1:02:41Of course, you know, occasionally you get your person that is not really, but for the
- 1:02:45most part, no, they're not.
- 1:02:47And if they're turned off, then you know what, then it's next, that's how we try to teach
- 1:02:50them.
- 1:02:51So they don't dwell on it.
- 1:02:52Yeah.
- 1:02:53I'm curious if the teams that are closer today out perform, like, they do out perform.
- 1:02:58So there is something to be said for just like being, like, to persevere.
- 1:03:02Yeah.
- 1:03:03So another bad habit you're talking about habits is when the consumer says, so people
- 1:03:08like to be people do not like to be sold.
- 1:03:10No one, you know, it's a game.
- 1:03:12I always say it's like a dance who's going to, you know, are you going to get sold or am
- 1:03:15I going to get sold?
- 1:03:16No, I don't want to get sold, right?
- 1:03:17That I'm the one that's trying to do the selling.
- 1:03:20So when somebody says they're not interested for new people that come in, they'll say, okay,
- 1:03:24no problem.
- 1:03:25Well, they put their name in number and there you can't just say, or they'll be like,
- 1:03:29can you call me back later?
- 1:03:30Yeah, sure.
- 1:03:31No problem.
- 1:03:32And I'll look at them, be like, Scott, they're never going to pick the phone back up.
- 1:03:34You know, you have 30 seconds to make a good impression or you have some way to make
- 1:03:38sure that you have them committed to picking the phone back up.
- 1:03:40So how do you do that?
- 1:03:42We solidify it.
- 1:03:43We call it solidify the appointment.
- 1:03:44So you call me?
- 1:03:45I mean, it's, it's not easy to get me to care about random stranger in the first 30
- 1:03:50seconds.
- 1:03:51So usually what happens is they do it through text.
- 1:03:53That's the number one way that that the corresponding starts is through text.
- 1:03:57The goal is to get you on the phone and a bad habit that the sales people don't like
- 1:04:01to do is get on the phone.
- 1:04:03They rather text.
- 1:04:04It's easier.
- 1:04:05But what do you, a text is so easy to be like swipe and you're done, right?
- 1:04:09So, so the whole idea is you want to get somebody on the phone.
- 1:04:11So what we teach them is you have literally less than 30 seconds to get somebody to find
- 1:04:16you interesting.
- 1:04:17If not, but they're not interested, it's, you're not interesting.
- 1:04:20So you have to be catchy.
- 1:04:21So if I'm calling, I'm like, hey, Scott, I'm not going to call you and be like, hey,
- 1:04:24Scott, Larry, I wouldn't say that because you would know right away if I was your friend.
- 1:04:28I wouldn't call you by your first and last name.
- 1:04:30Yeah.
- 1:04:31And I've had some bold, like not and not say bold, because that's the wrong word.
- 1:04:37I've had sales people just like hit me up via text.
- 1:04:39I love it.
- 1:04:40Using my first name.
- 1:04:41I love it.
- 1:04:42And it throws me off because I actually for a second, I'm like, but the alternative
- 1:04:47is, and it actually, like I don't mind having a conversation with someone that's human.
- 1:04:51Yes.
- 1:04:52Because that's a dinner today.
- 1:04:53It's humans doing business with other human.
- 1:04:55Absolutely.
- 1:04:56So it throws me off.
- 1:04:57It doesn't really upset me at all, actually.
- 1:04:59I don't mind it.
- 1:05:00And I also don't like somebody who, listen, I'm sure that some people are really good
- 1:05:05at bullshitting.
- 1:05:06But I don't, I feel like when somebody is using my first last name, God forbid, you put
- 1:05:12a mister in there.
- 1:05:13And then it's like, I don't trust a fucking word you're saying.
- 1:05:17Never.
- 1:05:18And if you the same thing, if you call me a mister, ma'am, I'm done.
- 1:05:20No, it just feels so.
- 1:05:21It just feels not personal, yeah, not personal.
- 1:05:24So I feel like, you know, I'm like, want to even though, even though it's so silly, humans
- 1:05:29like hold these while, even if you just say Scott, you just call me that.
- 1:05:33I feel like we're friends are like just like a level of like comfort there.
- 1:05:36That's where my criminal justice degree comes into play because it talks about psychology
- 1:05:40and criminal justice.
- 1:05:41I worked out at university by the way, but you know, I mean, you just said like some simple
- 1:05:45things, but it all calms down to it.
- 1:05:47Like that's what sales is about psychology, you know, who's going to bite first?
- 1:05:51It's understanding people how they, how they move, but you know, different ways to get
- 1:05:54that entice them, you know, and connecting, you know, we teach them that.
- 1:05:58If you're talking to somebody in California, you know, in Pasadena, maybe like, oh, yeah,
- 1:06:03you know, whatever it is, it's just some kind of mutual connection.
- 1:06:06Is there, you mentioned something that's interesting, and maybe it's a point that you should speak
- 1:06:11to because somebody's going to bring it up.
- 1:06:12You mentioned that women traditionally aren't great in sales roles.
- 1:06:17Why is that not women are going to, because I'm so pro women, but many women don't have
- 1:06:23the thick skin for its rejection.
- 1:06:24There's a lot of rejection.
- 1:06:26There's a lot of dirty talk.
- 1:06:28I mean, you would be nauseated by the amount of nasty pictures I've gotten, just people
- 1:06:34cursing you out on the phone.
- 1:06:37So like a lot, a lot of, yeah.
- 1:06:40And then the other part of it is what it takes.
- 1:06:41You know, I think women fall into that stigma.
- 1:06:44If they're trying to get married, they want to have the, you know, be the perfect life
- 1:06:47and not work from eight in the morning till 10 at night or be that grind or if they're
- 1:06:51raising kids, you know, I've had that a lot.
- 1:06:53People criticize me for traveling all the time, that mom's shame.
- 1:06:57So it's a, it's a, it's a really fun, there's a fine line for women.
- 1:07:01But the women, ironically, this is very funny.
- 1:07:03The women that do well, they do extraordinarily well.
- 1:07:06And they're more precise.
- 1:07:08And over the years, I love working with women more than men because they are such
- 1:07:12nurturers.
- 1:07:13They're more, they're more effective and efficient.
- 1:07:16And the quality of business is better.
- 1:07:18So if you're going into sales, I mean, I don't think it's in every industry.
- 1:07:22I don't think that you're going to deal with as much bullshit in every industry, but
- 1:07:26especially in like B2B, for example, but, well, I think face to face, oh, I killed you
- 1:07:31of ease to face.
- 1:07:32But if you are on that B2C, where you're just selling to anybody and everybody, there's
- 1:07:37a lot of fucking weird people out in the world.
- 1:07:40And I guess that you get more exposure to that than if I was a, well, I am a man who
- 1:07:45was going into sales.
- 1:07:46That's unfortunate.
- 1:07:47That's very unfortunate.
- 1:07:48But it's a tough, it's a tough arena for women.
- 1:07:51It is a tough arena.
- 1:07:52You're, you know, men are, by nature, just more aggressive.
- 1:07:55So, you know, when you're selling like that, it's survival of the fittest.
- 1:07:58And if you don't have that thick skin and that grinder mentality, you will be eaten by
- 1:08:02sharks.
- 1:08:03But you've also, I mean, you know, I don't usually bring this up because it doesn't, I don't
- 1:08:09think it's always important to point out when a woman kills it and she takes sort of
- 1:08:12like a career on, and you know, you start to provide for your family, it doesn't, let
- 1:08:17me, let me say it this way.
- 1:08:19You've said that you took on sort of the career because you wanted to provide for your kids.
- 1:08:25And you redefined, I guess, what a traditional like wife, mother or whatever.
- 1:08:31You sort of redefined it.
- 1:08:32I think that's, and you said something too.
- 1:08:35You said, women don't always want to, you know, go into that arena because they have
- 1:08:40other priorities, whatever, but I also think it's important to redefine like what a wife,
- 1:08:45what a woman, what a mother can accomplish.
- 1:08:47And the reason I said, I don't bring it up because to me, I agree with you.
- 1:08:51It shouldn't be such a talking point, like I don't think that you as a person are defined
- 1:08:56by the fact that you killed it as a salesperson and built the business.
- 1:09:00I think you're just an exceptional entrepreneur that did it regardless of whether or not it
- 1:09:05doesn't matter if you're a woman or a man who did that, you fucking killed it regardless.
- 1:09:10But I think that that's a really interesting point.
- 1:09:11I think that it's very important to redefine what a woman wants to achieve.
- 1:09:18I don't think there's only just one path.
- 1:09:19I agree.
- 1:09:20I agree 100%.
- 1:09:21And that's why I've kind of moved into this arena.
- 1:09:24That's when I get putting yourself out there and talk about this all the time.
- 1:09:28So I mean, you are trying to, I mean, you're obviously, you're killing it as a mom, but
- 1:09:33you're also killing it in your business.
- 1:09:35And that's tough.
- 1:09:36That's really, really tough to do both.
- 1:09:38Hard balance.
- 1:09:39That's why I was curious about how you like manage your time and how you travel so much
- 1:09:44of what novel still raising the family.
- 1:09:46But I felt like that was an unfair question.
- 1:09:47No, I, you know what?
- 1:09:49I am a full time mom.
- 1:09:50Believe it or not, I guess I have help.
- 1:09:52I would be alarmed if I, I haven't a nanny that helps, but I am full time mom too, full
- 1:09:56time.
- 1:09:57My kid, you know, technology is great.
- 1:09:59That's the beautiful part.
- 1:10:00I face time with them all the time.
- 1:10:02And I also have the luxury to take them with me, you know, my kids are, they're not a kid.
- 1:10:08This is the one thing I know for sure, kids want to know that they're loved.
- 1:10:10That's number one.
- 1:10:11For sure.
- 1:10:12It doesn't matter how you show it to them.
- 1:10:13It doesn't matter if you leave your kid in daycare, like I had to leave my kid unfortunately
- 1:10:16until sick.
- 1:10:17He was the last one picked up.
- 1:10:18That's just the way it was.
- 1:10:19But it doesn't mean I love him any less.
- 1:10:21And you know what, when I am home with them, my time with them is very intentional.
- 1:10:25Yeah, it has to be.
- 1:10:27And there's also listen.
- 1:10:28There's a lot of parents that, like there's a lot of moms and dads that don't work,
- 1:10:31but their time isn't intentional with their kids when they are home.
- 1:10:34And I'm very close with my kids, very, very close.
- 1:10:37They're not looking at me like, oh, yeah, does the little one want me home more?
- 1:10:41Of course he does, but it's not always, you know, it's not always applicable.
- 1:10:44But at the end of the day, when I am home, it's 100% about Levi, like, yeah, you know,
- 1:10:49and then the luxury, I can take my middle one, Liam, with me, he comes with me and travels.
- 1:10:53My big one, she now wants to get into social media.
- 1:10:56So she's around all the time.
- 1:10:57Everybody knows my kids.
- 1:10:58I love it.
- 1:10:59You're very strong.
- 1:11:00I mean, like even the fact that both of your, your ex-husband and your husband work for
- 1:11:04you is, that's funny.
- 1:11:07When you think about sort of everything that you've built, now you're putting yourself
- 1:11:09out there.
- 1:11:10You're kind of build your own brand.
- 1:11:11You're speaking more and whatnot.
- 1:11:13You're going to, you can talk about the podcasts you're going to launch or whatever.
- 1:11:17Yeah, exactly.
- 1:11:20So how does that, and I know that you're kind of just riffing on this before.
- 1:11:23Maybe you have some ideas.
- 1:11:24Maybe you don't, but when you put yourself out there, you build a personal brand.
- 1:11:27Have you seen that be like a net positive for your business or has it been a distraction?
- 1:11:33It goes hand in hand.
- 1:11:34I think like all the concepts that I talk about being intentional, purposeful, I created
- 1:11:39this free 21-day challenge.
- 1:11:40My agents can utilize just creating habits because it takes 21 days to create habits.
- 1:11:46Anytime I speak, you know, I can use a lot of the content that you see, it comes from
- 1:11:50my sales meetings.
- 1:11:51So it's like, yeah, it's actually super organic.
- 1:11:55It's very, a lot of it is.
- 1:11:56Yeah, a lot of the content does come from sales meeting.
- 1:11:59My office studio is in my office building.
- 1:12:02So it's not like I have it somewhere else, but it kind of works hand in hand.
- 1:12:06It's not.
- 1:12:07And then the recruiting aspect of it, you know, a lot of people ask me what I do.
- 1:12:11And that it makes a lot of that, but they're hell and no.
- 1:12:13Yeah.
- 1:12:14So anytime anybody's looking to really make a great living for themselves, near you are,
- 1:12:19this is a great opportunity to do that.
- 1:12:21Yeah, it's interesting because I find I just, I was literally at an event this morning
- 1:12:25over talking about like building a personal brand.
- 1:12:29And we were sort of looking at two different types of influencers.
- 1:12:32And there was an influencer that like sells a product or service, there's an influencer
- 1:12:37that makes money with brand deals and advertising deals and whatever.
- 1:12:41But I'm a big fan of CEO, putting themselves out there, building a brand, attracting people
- 1:12:47to the company.
- 1:12:49But I think I'm in the minority of people.
- 1:12:51I don't, I think a lot of CEOs, I mean, yes.
- 1:12:55You want, I mean, you are working, you are CEO within a larger company, but still for
- 1:12:59the offices that you built, you are the, you are the founders CEO of those offices.
- 1:13:03A lot of people consider it to be a distraction.
- 1:13:06And they don't really know how to do it properly.
- 1:13:08And they just feel like, okay, it seems like too much effort to create this content all
- 1:13:12day every day.
- 1:13:13So how do I actually start?
- 1:13:14And what does it actually mean for my business?
- 1:13:16But I think you're doing a really good job.
- 1:13:18Jewel it.
- 1:13:19Like I wrote a book and I scheduled it every, when I, when I wanted to write the book,
- 1:13:22I had set aside two hours every day.
- 1:13:24I work with my, my girlfriend who does my PR, she holds my feet to the fire.
- 1:13:29I'm not filming content every day.
- 1:13:31That's not, you know, that's not the reality.
- 1:13:33I have a set day that I go in and I take it now or two hours, if it's on a Sunday, I'll
- 1:13:37do it.
- 1:13:38Um, probably my most favorite is on the weekends, because it's really out of the way.
- 1:13:42Um, if I'm in the office, how long does it really film, you know, take to film, but
- 1:13:45it doesn't take that long.
- 1:13:46You have somebody follow, like follow you around with the camera.
- 1:13:48Yeah.
- 1:13:49I have the studio in my office, but when I travel, yeah, they'll come with me.
- 1:13:53Um, so you have a podcast is dropping.
- 1:13:54I do.
- 1:13:55Um, you, the book is perfect and imperfections.
- 1:13:57Yeah.
- 1:13:58What's the name of the podcast?
- 1:14:00Bill.
- 1:14:01What is that?
- 1:14:02What is that?
- 1:14:03Boss, I liked the follow.
- 1:14:04I love it.
- 1:14:05Um, was there stuff?
- 1:14:06I mean, the podcast will, will drop eventually.
- 1:14:09So we, I mean, it hasn't started yet.
- 1:14:10So we can't talk too much about that yet.
- 1:14:12Um, once the, once you figure out how to do that, you come back and tell me what you
- 1:14:15learned.
- 1:14:16It's going to drop.
- 1:14:17It's going to drop in next year, early next year.
- 1:14:18And it drops.
- 1:14:19Um, a big thank you to indeed for supporting success story because hiring people is one
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- 1:15:57you're hiring indeed is all you need.
- 1:16:00In the book, what would be some things that you spoke about a lot of things were probably
- 1:16:04covered in your life and you're in your book, but perfect imperfection.
- 1:16:08What would be some other lessons that I didn't ask you about that were from the book?
- 1:16:12So I talk about a lot of the different, I would say not, I don't know if there are
- 1:16:17opposite setbacks.
- 1:16:18So a few of the setbacks that I wanted to give a voice and be honest about that I'm sure
- 1:16:23people struggle with.
- 1:16:25So not only, you know, I talk a little bit, I don't name it that, but imposterous in
- 1:16:29German happens, you know, I talk about the struggle or the battle of the juggling act
- 1:16:34of being a mom, you know, insecurities that that I faced.
- 1:16:38And I gave little tips at the end of the book on how I personally deal with it.
- 1:16:42And that was like the biggest part of writing this book, you know, originally, I'd never
- 1:16:47written any book in my life.
- 1:16:48I had no idea.
- 1:16:49Somebody approached me asked me to do this, like, when am I going to even write about?
- 1:16:53And I had a ghost writer originally write the book and I'm like, this, I love her.
- 1:16:57I just did not like, that just wasn't me.
- 1:16:59There was no curse words in there.
- 1:17:00There was, it just wasn't me.
- 1:17:02So what I wanted the book and what it does is it really highlights all of the different
- 1:17:06obstacles that I've gone through.
- 1:17:08And I'm very authentic about it, very real about the different, you know, the different
- 1:17:13twists and turns of life and how I've overcome the adversity, being in a male-dominated
- 1:17:18business, you know, being a wife, a divorce, a very public divorce.
- 1:17:22And these are things that, you know, people are ashamed to talk about.
- 1:17:25I'm not ashamed though.
- 1:17:26And I'm living my truth.
- 1:17:27Like, I'm not perfect.
- 1:17:28Not everybody's cup of tea.
- 1:17:30And that's kind of why I wrote the book, because I feel like I'm perfectly imperfect and
- 1:17:33I know that.
- 1:17:34I love it.
- 1:17:35Like, I mean, I think it's important when, when you go through this stuff in your life,
- 1:17:43when you feel comfortable, like put it out there, talk about it, because I think it can
- 1:17:47help a lot of people.
- 1:17:48I agree.
- 1:17:49And it takes you a long time.
- 1:17:50I wasn't, I was not, I was always outspoken, but I wasn't always comfortable in my
- 1:17:53own skin.
- 1:17:54It took a long time for me to be completely comfortable with who I am.
- 1:17:58And once I finally became comfortable and then look at the work and progress for sure,
- 1:18:02you know, I battle my own, my own inner thing.
- 1:18:05But once you're comfortable with who you are, it doesn't really matter what everybody
- 1:18:10else thinks.
- 1:18:11And I think it's a big part of, of life too, where like we hold ourselves to this unrealistic
- 1:18:16standard from social media and naysayers and haters and all the, stop, like all of this
- 1:18:22doesn't matter.
- 1:18:23Live your truth, whatever that looks like, and stop letting that get in the way, because
- 1:18:27the only one that can govern your path is you.
- 1:18:29Yeah.
- 1:18:30Like you always, if you're waking up tomorrow, like life's good, like don't, don't stress
- 1:18:34so much about the little things.
- 1:18:36That's hard.
- 1:18:37I can't take that.
- 1:18:38Yeah.
- 1:18:39I mean, that's great advice.
- 1:18:40I don't know that I can really talk.
- 1:18:41Well, I mean, listen, it's much easier to give you advice and just say it, then I mean,
- 1:18:44I struggle with this everyone, every single person listened to the show struggles with this
- 1:18:50all the time.
- 1:18:51It's very easy to say this advice and take it and then take it.
- 1:18:55What was the, what was your version of an impostor syndrome?
- 1:18:59You know, just living, I used to call with something else.
- 1:19:02I, it was insecurities with the security.
- 1:19:04That's really what my virgin, what my version of it is all these insecurities that I would
- 1:19:08face these, you know, whether, like, competed, I compete.
- 1:19:11It's so crazy.
- 1:19:12It's like a bodybuilding competition.
- 1:19:13I love it.
- 1:19:14By the way, our backgrounds are very, ironically very similar.
- 1:19:17Yeah.
- 1:19:18Well, that one, what do you mean, our backgrounds, oh, our bad, I thought you meant our
- 1:19:21background.
- 1:19:22Oh, my God.
- 1:19:23I don't know what I'm even talking about.
- 1:19:24Yes, our backgrounds as far as like, no, because I was into bodybuilding.
- 1:19:27I was about to do it.
- 1:19:29He did twice.
- 1:19:30I never competed.
- 1:19:31So my undergrad was in criminology.
- 1:19:32Um, I was going to go to law, I didn't do that.
- 1:19:35Um, I, I almost did a physique show when I did it.
- 1:19:38I did it twice right after I had my son because I wanted to get rid of the weight.
- 1:19:41So I literally had the last one.
- 1:19:43I'm crazy.
- 1:19:44Um, but that's like part of it.
- 1:19:47You know, it's the stigma of like, well, I always have these unrealistic expectations
- 1:19:51of what I should be and you're constantly going through it.
- 1:19:55I think that's why, you know, there's been so many like rock bottoms where you're just
- 1:19:59trying to reinvent and reinvent.
- 1:20:00So finally, you come to this place where you're like, this is who I am.
- 1:20:03Like as long as the intent is good and your, your path is, is true and you're really trying
- 1:20:09to help other people and live with servitude, the attitude of servitude and gratitude.
- 1:20:13And I think everything else doesn't matter.
- 1:20:15It's interesting because even if you, even if you went into, you know, did bodybuilding
- 1:20:20competitions to like prove something or whatever, all those things that come from a place
- 1:20:24of I have to prove myself and I have to prove my worth and I have to sort of show the
- 1:20:28world eventually realize that it's silly, but also at the same time, you're happy that
- 1:20:34you went through that because it's sort of made you who you are to discipline you, but
- 1:20:37you gain a lot from it.
- 1:20:38There's discipline.
- 1:20:39I mean, I did it for two years.
- 1:20:40I was on a diet for two years.
- 1:20:42It's horrible.
- 1:20:43Did you do back to back competition?
- 1:20:45Are you were never out of like, you just stayed in like competition ready?
- 1:20:48I'd say I competed like hardcore.
- 1:20:51I did it.
- 1:20:52Yeah, Bikini, I did the MPC and then I did the WBS, which was like less, you know?
- 1:20:59And I wouldn't, I wouldn't do the voice like I, and the MPC was like really big into
- 1:21:03that.
- 1:21:04You know, even the natural you saw, you saw, well, I don't, I don't never natural.
- 1:21:08It was too much and I'm so crazy with the heart nonsense that I just couldn't do it anymore.
- 1:21:13Like it was, it was unrealistic to live like that and also when women do this, I mean,
- 1:21:17like in their voice changes, I didn't do, I didn't, I didn't none of this.
- 1:21:20I didn't do.
- 1:21:21I would not take it for you.
- 1:21:22I did it.
- 1:21:23My girlfriend was my trainer and she gave me computer all and I was like, I'm not doing
- 1:21:27this and then try to give me a, I just didn't do it.
- 1:21:30I couldn't do it.
- 1:21:31First of all, if you're stressed about your heart, I just didn't, that's exactly why I didn't
- 1:21:34do it.
- 1:21:35That in the steroids, I was like, I'm not doing best.
- 1:21:38And it's at the time, if you, if you immerse yourself in like gym culture, it's like actually
- 1:21:42very, you feel like it's normal because everybody is doing it.
- 1:21:46That's right.
- 1:21:47Even from born in Toronto, raised in Ottawa, back to Toronto, then down down to Miami.
- 1:21:52But like, there was a, for some reason, I feel like there was more of a bodybuilding culture
- 1:21:57in Canada than I even see down here.
- 1:21:59Like there was in South, where's this not Chris Bums that he's from Ottawa, like all
- 1:22:03these guys are from like Chris are, yeah, a lot, not all of them, but a lot of guys are
- 1:22:08from like Ontario.
- 1:22:09There's a huge bodybuilding culture.
- 1:22:11It's so cold.
- 1:22:12You don't need it.
- 1:22:13You don't have to breathe.
- 1:22:14I think so.
- 1:22:15Yeah.
- 1:22:16And in South where you just buy your abs, you can like buy them here.
- 1:22:19That's wild.
- 1:22:20You can chisel them.
- 1:22:21Everybody.
- 1:22:22Everybody that you go to a gym in Ottawa or Toronto.
- 1:22:26And I would say like 70% of the guys are visibly like on shit.
- 1:22:32That's how, I mean, that's, that was the big life when I was competing with the same thing.
- 1:22:35I just was, I couldn't do it.
- 1:22:36I didn't want it.
- 1:22:37That's why it's over the WBFF, but they still weren't, they, they weren't so naturally.
- 1:22:42Yeah.
- 1:22:43Still super hard on your body.
- 1:22:44It's fine.
- 1:22:45Like, now I don't, obviously, I mean, even close to competing, but it's fun.
- 1:22:49Just to like, yeah, I still, I still go to the gym as like my place of relaxation.
- 1:22:54And it's like my zen and it sort of, these stresses me.
- 1:22:57I go every day.
- 1:22:58I have to.
- 1:22:59Every day, at least at least five to six times a week.
- 1:23:02It's funny.
- 1:23:03I mean, move down here.
- 1:23:04I actually, for the first time in my life, was he moved to a condo in Fort Lauderdale.
- 1:23:08I started using a condo gym and not like a commercial gym.
- 1:23:10It was probably nice.
- 1:23:11No.
- 1:23:12But I felt like I was like giving up because you weren't around other day.
- 1:23:17No, but also it's like, I used to be the kind of person that if I traveled, I'd find out
- 1:23:21if the hotel has like a nice, that's what I, that's what I, at least if they have a gym,
- 1:23:25yeah.
- 1:23:26But now since we're down here, there's a whole bunch of gyms in the town.
- 1:23:28So it's easier.
- 1:23:29Anyway, it's just besides the point.
- 1:23:30I have one in my house.
- 1:23:31I built one in my house.
- 1:23:32I did that during COVID.
- 1:23:34I, well, that's where it started because I'm like, fuck this.
- 1:23:36If they ever close the gym when I'm like, I'm not doing it.
- 1:23:38So Florida was it.
- 1:23:39Florida was good.
- 1:23:40I mean, good as subjective.
- 1:23:41It was good.
- 1:23:43Yeah, we, it was fine, but for like the two weeks that we couldn't do anything,
- 1:23:46I was like, forget, but I built it not only for that, because my daughter was going
- 1:23:50to high school and we built the gym in the house.
- 1:23:52But now I'm like, too embarrassed to tell my husband that I want to just go back to
- 1:23:55the regular gym because we spent so much money to build it in the half.
- 1:23:59But I like working out with other people at energy.
- 1:24:01It's G.
- 1:24:02Yeah.
- 1:24:02I like working with other people.
- 1:24:03It like gets me motivated.
- 1:24:04So I like me too.
- 1:24:05And I wish I don't, I don't really have this here because I haven't been down here
- 1:24:09in like this area long enough.
- 1:24:10But I actually like when you go to the gym a lot, then you start to see the regular.
- 1:24:13Yeah.
- 1:24:14And then you know people in the gym and it feels comfortable.
- 1:24:16I know, but I'm too embarrassed.
- 1:24:17I'm not after we spend all this super money and now I'm too embarrassed to be like, I want
- 1:24:20to go.
- 1:24:21I do actually have an EOS membership from when I travel because EOS is everywhere.
- 1:24:24We're, it's not down here.
- 1:24:25There's an EOS here somewhere.
- 1:24:26There's an EOS.
- 1:24:27I don't think I know it.
- 1:24:28EOS is a nice gym, but I did it because of Vegas.
- 1:24:31And so I, well, in South Florida, they have it when I visit my mom.
- 1:24:35But now I'm too embarrassed because I gave up my Ellie fitness one and my husband
- 1:24:39after we spent all this money, he'd be like, I can't, you know, like, I know, so I use
- 1:24:43me.
- 1:24:44So it's a nice gym.
- 1:24:45It's a nice home.
- 1:24:46It's a full.
- 1:24:47It's like mine during cold.
- 1:24:48It was literally just taking the basement, putting like the gym flooring down.
- 1:24:52And then I, there was nothing available on Canada.
- 1:24:55Everything was sold out.
- 1:24:56We went to like gym by like a whole set.
- 1:24:58Everything was sold out.
- 1:24:59So on Facebook marketplace, I found a guy that was selling it was like a, it was like
- 1:25:05a home gym from like the, like the Gix, Deezers, Devonies, it was like, I'll take it.
- 1:25:08I'm like, like, bring it over and that's all I had.
- 1:25:12I don't do.
- 1:25:13Like two years.
- 1:25:14Yeah.
- 1:25:15That's all you could do.
- 1:25:16I had all these like plyometric stuff.
- 1:25:17And then finally, like we, I mean, we were able to get the gym coordinator.
- 1:25:20And so, um, yeah, I think it's, listen, I think that, I think that, I don't know.
- 1:25:25I've always found the people that are athletes or have some sort of outlet like that.
- 1:25:30It translates into other.
- 1:25:32It does discipline.
- 1:25:33It's really good.
- 1:25:34I don't meditate.
- 1:25:35Deepak was trying to get us to meditate yesterday.
- 1:25:37I could not do it.
- 1:25:38Do you meditate?
- 1:25:39No, I don't.
- 1:25:40Yeah, I don't meditate.
- 1:25:41I couldn't do it.
- 1:25:42My brain just doesn't function.
- 1:25:43I always joke.
- 1:25:44I'm like, fuck meditation.
- 1:25:45Just go deadlift.
- 1:25:46I just can't do it.
- 1:25:47I was really trying.
- 1:25:48And then I was doing like one of these.
- 1:25:49I'm like, looking around.
- 1:25:50I'm like, who's really meditating here?
- 1:25:52Some people are very into it.
- 1:25:54I didn't even know you had it.
- 1:25:55There was like, they were doing it in like a specific stance, I guess, with your hands open.
- 1:25:59I didn't even know there was meditation etiquette.
- 1:26:00I had no idea.
- 1:26:01I don't know anything about it.
- 1:26:02No, for me, it's like just bust my ass and kick my own ass at the gym.
- 1:26:06What I thought, but they were meditating.
- 1:26:08They even do retreats for this.
- 1:26:10Meditation retreats in India.
- 1:26:11Yeah.
- 1:26:12And now, I mean, like actually, I mean, I don't know if you, I've always found like modern
- 1:26:15health overwhelm is very strange.
- 1:26:17Like, I find it strange because people will do anything except lift heavy ass weights.
- 1:26:22So I don't understand why people are so into like red light sauna or cold plunge for
- 1:26:28all these weird bad cold plunge.
- 1:26:29I didn't.
- 1:26:30I never do.
- 1:26:31And I hate it.
- 1:26:32But I, and now, like now people are, I mean, now there's like peptides and ozampic.
- 1:26:37And I still don't get why people have such a hard time just fucking going to the gym.
- 1:26:42They don't want to go out.
- 1:26:43People don't like going.
- 1:26:44But they'll spend time and money and energy doing everything, but going to the gym, like
- 1:26:49it's so confusing to me.
- 1:26:50That's what it is.
- 1:26:51It's society that we're in.
- 1:26:53Nobody really wants.
- 1:26:54That's what you were saying.
- 1:26:55Like you don't see a lot of people or there's not a big gym culture anymore.
- 1:26:58You don't need to.
- 1:26:59A lot of people don't need to do that.
- 1:27:00I see people doing the most ridiculous exercises, I see people, there's what's the term.
- 1:27:06So I used to be like, I used to listen to and read like Lane Norton's work, who was
- 1:27:12like an OG in the bodybuilding space, Martin Burkhan, who was like the founder of intermittent
- 1:27:17fasting.
- 1:27:18I used to love reading their stuff and actually I had Lane Norton on the podcast.
- 1:27:22But Martin Burkhan, who was really the guy who invented, not invented, but first put
- 1:27:28on the internet, the idea of intermittent fasting, he used to call all these weird exercises
- 1:27:35that people do a fuck arounditis.
- 1:27:37Like I see people do weird shit in the gym.
- 1:27:40I've seen them do like bizarre things.
- 1:27:42I also think that it's a, it's the sometimes the fault of the trainer that wants to create
- 1:27:48such a complicated workout regime that you cannot fire them because you never fucking
- 1:27:52understand what to do, which never be sad.
- 1:27:56But if you think about it, like what are the incentives for a trainer to give you something
- 1:28:01simple, or even my god, I mean, my trainer gave me some bizarre things to do, like a duck
- 1:28:05walk.
- 1:28:06I didn't know what a duck walk was.
- 1:28:07Listen, I'm sure there's some benefit to it, but I think that ultimately 95% of the
- 1:28:12results can just be from like understanding macros and doing like some compound lists
- 1:28:18in the gym.
- 1:28:19And that will give you a better body and make you healthier, not just aesthetically, make
- 1:28:23you healthier than 90% of the population.
- 1:28:26I agree.
- 1:28:27I know.
- 1:28:28Like this.
- 1:28:29Okay.
- 1:28:30What did I, what did I not ask you that I should?
- 1:28:31It will be another topic that you want to leave the audience with, there's some last words
- 1:28:36of wisdom.
- 1:28:37And ask me everything.
- 1:28:38I would just, you know, like the words of wisdom, I would say is that, hey, and I say
- 1:28:41this to everybody, there is nothing special about me, like you gave me all these nice
- 1:28:45compliments.
- 1:28:46So I think I'm going to come back just to hear that, but the reality is I'm just like
- 1:28:49everybody else.
- 1:28:50That's the only thing that ever set me aside is the will, the why and why you do well
- 1:28:55in life.
- 1:28:56And never about money, ever, it's not about that anymore.
- 1:28:59It's really about giving back and allowing other people to live, the reality that I've
- 1:29:04been able to live and anybody can do it, anybody, all you have to do is put in some hard
- 1:29:08work.
- 1:29:09I love it.
- 1:29:10Easy.
- 1:29:11I mean, it comes in sense is not always common, but that's really it.
- 1:29:15It's all it comes down to.
- 1:29:16I was in born with a silver spoon in my mouth.
- 1:29:18I don't come from a lot of money, I come from a single family home.
- 1:29:20That's like, that's the reality.
- 1:29:23That, you know, with a lot of hard work and some internal belief and some setbacks.
- 1:29:27Look, and that was the other thing.
- 1:29:29Like, there's going to be setbacks in life.
- 1:29:31That's what life is about.
- 1:29:32It's all about learning lessons and building blocks, but use those of building blocks to
- 1:29:35build you.
- 1:29:36Don't use them as like, you know, the, the tell, I'll be all that's not your story.
- 1:29:41You can rewrite your story anytime you want.
- 1:29:43I love that.
- 1:29:44Where do you want to connect with people?
- 1:29:46What's the socials, website, all that?
- 1:29:48The best place to find me is my Instagram, Maradorn, or you can see me.
- 1:29:52You can visit my website, same thing, Maradorn.
- 1:29:55Okay, perfect.
- 1:29:56Last question I like to ask.
- 1:29:59So you've had all these different seasons in your life, you, you know, you sort of figured
- 1:30:03a lot of different things out.
- 1:30:05If you could leave your kids with one piece of advice or one word of wisdom, what would
- 1:30:11that be?
- 1:30:12You can do anything in this life that you set your mind to.