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SBP 218: The Barber's Brief - The Shelf Life of Competitive Advantage
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What do Netflix, Reddit, AI, M&M's and Lyft have in common?
More than you might think.
In this episode of The Barber's Brief, Marc Binkley and Vassilis Douros unpack one of the biggest strategic lessons in modern marketing: competitive advantages don't last forever.
From Netflix reconsidering binge watching, to Reddit fighting AI generated spam, to the explosion of Martech tools and one of the year's smartest advertising campaigns from Lyft, this episode explores why the brands that continue to grow are the ones willing to challenge yesterday's assumptions.
Topics include…
The skinny
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