Latest / Top Secrets of Marketing & Sales
Getting to Your Ideal Prospects
Getting to your ideal prospects involves identifying what our ideal prospect looks like in terms of the type of customer we’re looking for, the type of industry they’re in, the number of people in their organization if we're selling B2B. All these considerations that are going to add up to the ideal prospect, because until we know who it is we're going to go after, we have absolutely no idea where to go to find them. David: Hi, and welcome back. In today's episode cohost Jay McFarland and I will be discussing the idea of getting to your ideal prospects. Welcome back, Jay. Jay: Hey, thank you…
The skinny
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