The Unmakers: The startup out to eliminate time sheets
"What I uncovered as I tried to get my team set up time sheeting ... was that not only are they incredibly frustrating for the people doing them, and the people chasing them, but the data that comes back from them is not very accurate."
That's Freddie Mckenzie, co-founder of Manifest, a startup using AI to automatically construct timesheets at agencies. Mckenzie, speaking with Tim Burrowes in the latest episode of Mumbrella's Unmaker Series podcast, says he's well aware that many in the industry think billable hours is a broken model: but that doesn't mean it's irrelevant.
"The agency model…
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