Latest / Bloomberg Intelligence / Chef Vivian Howard on New Cookbook, 'Deep Run Roots' (Audio)
Transcript
- 0:00Speaker 1: This is taking stock on Bloomberg iyme pim Fox my
- 0:03Speaker 1: co host Kathleen Hayes. Let's turn our attention now to
- 0:06Speaker 1: the world of food with Vivian Howard, the chef and
- 0:10Speaker 1: owner of a restaurant in Kinston, North Carolina. It's called
- 0:14Speaker 1: Chef and the Farmer and also the Boiler Room restaurant
- 0:18Speaker 1: in Kinston, and also the author of a forthcoming book.
- 0:22Speaker 1: It is entitled Deep Run Roots, Stories and Recipes from
- 0:26Speaker 1: My Corner of the South. Vivian, thank you very much
- 0:29Speaker 1: for being with us. Thank you for having me. When
- 0:31Speaker 1: you say my Corner of the South. Tell people a
- 0:34Speaker 1: little bit about your personal history, because you've come from
- 0:37Speaker 1: North Carolina. You're currently in North Carolina, but you've had
- 0:40Speaker 1: a sojourn in New York City in which you managed
- 0:45Speaker 1: to get married and start a soup business. I understand,
- 0:48Speaker 1: and then decided to go back to North Carolina. Tell
- 0:50Speaker 1: us a little bit about you. Yeah, I grew up
- 0:52Speaker 1: in eastern North Carolina, which is um we call it
- 0:56Speaker 1: the coastal Plain, is in between Raleigh and the Beach.
- 1:00Speaker 1: And then I always wanted to leave. I ended up
- 1:04Speaker 1: in New York. I worked here, cooked here for about
- 1:08Speaker 1: five years and then moved home and opened a restaurant
- 1:11Speaker 1: in the town that I said I would never return to.
- 1:14Speaker 1: And um, we've been there for about ten years now
- 1:19Speaker 1: and have a two restaurants and uh PBS series based
- 1:23Speaker 1: on that kind of experience. And this is my first book.
- 1:27Speaker 1: You know, it's so funny because as a girl grew
- 1:28Speaker 1: up in Olympia, Washington, lovely town in Washington State, but
- 1:32Speaker 1: wanted to come to New York. Um, it's funny how
- 1:36Speaker 1: sometimes you can you can go home again. I haven't yet,
- 1:39Speaker 1: but that really touches a court I think with a
- 1:41Speaker 1: lot of people tell us about Let's start with the PBS.
- 1:44Speaker 1: It's a hit show, a chef's Life. Um yeah, so
- 1:47Speaker 1: a chef's Life. We're in our fourth season and it
- 1:51Speaker 1: is a show about family and place and tradition told
- 1:56Speaker 1: through the lens of food. I like to say it's
- 1:58Speaker 1: not a cooking show, um, but it is definitely. Our
- 2:02Speaker 1: medium is food, and every episode is about an ingredient
- 2:07Speaker 1: and we explore that ingredient past and present and farmer
- 2:11Speaker 1: or produce an example of one ingredient profiled. Um. So
- 2:16Speaker 1: in this season we do uh watermelon, so we um,
- 2:22Speaker 1: we have a backyard barbecue with my family. Um, we
- 2:27Speaker 1: make watermelon ron preserves with a woman in my community
- 2:30Speaker 1: who taught me how to can. And then I'm writing.
- 2:34Speaker 1: I'm writing my cookbook during the show, and so they
- 2:37Speaker 1: follow me on that journey. And one of the recipes
- 2:40Speaker 1: I'm um including in the book is uh watermelon braised
- 2:44Speaker 1: pork shoulder. And so we we kind of uh explore
- 2:48Speaker 1: all those threats. Tell us a little bit about this
- 2:51Speaker 1: idea of sourcing your ingredients within a geographical area of
- 2:57Speaker 1: the restaurants. Yeah, so eastern North Carolin, Wanna is formerly
- 3:01Speaker 1: a tobacco growing region, and tobacco is not really a
- 3:05Speaker 1: thing anymore, and so we have all these small farms
- 3:09Speaker 1: and one of our goals with our restaurant is to
- 3:12Speaker 1: help make eastern North Carolina region of small family farms again.
- 3:17Speaker 1: So we try to source everything within about a hundred
- 3:21Speaker 1: mile radius in an effort to improve the economic uh
- 3:26Speaker 1: status of our community. So deep run roots stories and
- 3:31Speaker 1: recipes from my corner of the south. What kind of
- 3:34Speaker 1: what's unique about your roots where you're from, the kind
- 3:38Speaker 1: of cuisine I think a lot of people think Southern.
- 3:40Speaker 1: They might think of black eyed peas and smothered chicken
- 3:43Speaker 1: and pulled pork. I expect there's a lot more to
- 3:46Speaker 1: it than that, right, So I grew up in deep run,
- 3:48Speaker 1: That's why it's called that. And um, I think that
- 3:51Speaker 1: the South is much like think of it like Italy
- 3:54Speaker 1: or France, and we never think of Italy as all
- 3:57Speaker 1: the food being the same. And there's very stink regions,
- 4:01Speaker 1: and I think the American South is very much the same,
- 4:05Speaker 1: um idea. And so eastern North Carolina we have very
- 4:09Speaker 1: specific things like we make this fish stew there that uh,
- 4:13Speaker 1: the last step is to drop whole eggs over the top,
- 4:18Speaker 1: and so they perch on top of the stew. Uh
- 4:21Speaker 1: we Um. Our country ham is actually air dried sausage,
- 4:26Speaker 1: So that's our charcouterie. Um. Sweet potatoes. We grow more
- 4:30Speaker 1: sweet potatoes in Eastern North Carolina by like ten times
- 4:33Speaker 1: than anywhere else in the world. So sweet potatoes are
- 4:36Speaker 1: a staple in our diet. So we have a very
- 4:38Speaker 1: distinct cuisine. And um, that's kind of one. That's one
- 4:43Speaker 1: of the main focuses of the book. Did you always
- 4:46Speaker 1: know that you were going to cook? No, I always
- 4:49Speaker 1: knew that I love to eat and I wanted to
- 4:54Speaker 1: be a storyteller, and so I started cooking UM as
- 4:59Speaker 1: a means to get behind the scenes look at restaurant
- 5:02Speaker 1: work so I could write about it. And then what
- 5:04Speaker 1: ended up happening was I loved cooking, I was good
- 5:06Speaker 1: at it. I liked the team kind of experience, and
- 5:12Speaker 1: so I fell into it. I guess yeah. I spent
- 5:15Speaker 1: many years in the front of the house, waiting tables,
- 5:18Speaker 1: tending bar and it is definitely teamwork, and it's intense.
- 5:22Speaker 1: I think that's one of the things that's fun about it.
- 5:24Speaker 1: You're busy, and you get through the rash and you
- 5:25Speaker 1: move on. What would you what advice would you have
- 5:28Speaker 1: for somebody who wants to start a restaurant. I'd say,
- 5:32Speaker 1: definitely work in one, because, as you know, it's a
- 5:36Speaker 1: certain type of personality that enjoys it. You either love
- 5:39Speaker 1: it or you hate it. I'd say, if you want
- 5:42Speaker 1: to UH, either work or in or own a restaurant,
- 5:46Speaker 1: you need to be prepared to work when everybody else
- 5:49Speaker 1: is relaxing or celebrating UM. And not to turn anyone
- 5:54Speaker 1: away from it, but that is a reality for sure.
- 5:58Speaker 1: The training that you received or that you managed to
- 6:02Speaker 1: get yourself not only from other chefs, but from culinary institutes.
- 6:08Speaker 1: What did you learn that you didn't know about cooking
- 6:12Speaker 1: as a result of all this? Not all of them,
- 6:14Speaker 1: but I mean, was there something about the way that
- 6:17Speaker 1: that food is then prepared in a restaurant setting that
- 6:19Speaker 1: is different than the way you came to it as
- 6:22Speaker 1: a not working as a professional? Um? Absolutely, you know.
- 6:27Speaker 1: I I kind of learned to cook classically in in restaurants,
- 6:33Speaker 1: and then I moved home and then started to go
- 6:36Speaker 1: into more home kitchens and and learn from home cooks.
- 6:40Speaker 1: And I went into that situation thinking that I knew
- 6:43Speaker 1: everything already, and it was so surprising to kind of
- 6:48Speaker 1: figure out that, um, not all uh food genius is
- 6:53Speaker 1: born in the restaurant kitchen. That there's so many, um,
- 6:57Speaker 1: little nuggets of wisdom and and tricks and delicious dishes
- 7:01Speaker 1: that are done in the home kitchen. And it really
- 7:05Speaker 1: I think takes both uh to build you know, your
- 7:10Speaker 1: personal style as a cook women chefs. Once upon a
- 7:13Speaker 1: time that was such a rarity many women working as
- 7:17Speaker 1: chefs now oh yees' um. You know, it's so interesting
- 7:21Speaker 1: that in our culture we always think of women, you know,
- 7:25Speaker 1: the matriarch being the cook in the family, but never
- 7:27Speaker 1: in the restaurant kitchen. But that's definitely changing and women
- 7:32Speaker 1: over the past few years have have, uh, you know,
- 7:35Speaker 1: taken you know, major platform in restaurant kitchens and I
- 7:41Speaker 1: think I think it's good. Well, Vivian Howard, good to
- 7:45Speaker 1: have you with us on taking Stock. Vivian Howard chef
- 7:49Speaker 1: an owner, Chef and the Farmer and the boiler Room
- 7:52Speaker 1: restaurants in Kinston, North Carolina. The host of PBSS hit
- 7:56Speaker 1: show A Chef's Life, and coming out with her first cookbook,
- 8:00Speaker 1: Deep Run, Roots, Stories and Recipes from My corner of
- 8:03Speaker 1: the South in the Fall. This is Bloomberg Radio.