Reaching Profitability In Fashion Business with Laura Briggs of The Shortlist

How Fitting: design a slow fashion business that fits · Apr 23, 2024 · 50m

In episode 92, The Shortlist founder Laura Briggs gives us a detailed look at how her fun and cheeky petite-only brand has reached profitability. From pricing and production to business operations, Laura describes the growing pains she’s gone through and the huge milestones she’s reached as she’s scaled her 3-year-old business.

Laura was also my guest two years ago on How Fitting episode 37 where she talked about how she first started The Shortlist and what her first year of entrepreneurship looked like.

The Shortlist is a premium, limited edition petite fashion brand.

In this episode, you’ll…