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Elon Musk's Twitter's new CEO finally speaks · Elon Musk Podcast

• 0:01
  Linda Yacarino, the newly appointed CEO of Twitter, is
• 0:04
  doubling down on the company's contentious policy of limiting
• 0:08
  the number of tweets that some users can view, despite the
• 0:11
  backlash from the platform's ever shrinking user base.
• 0:14
  And over the past weekend, a multitude of site visitors
• 0:17
  reported receiving error messages indicating rate limit
• 0:20
  exceeded or cannot retrieve tweets.
• 0:23
  Twitter owner Elon must deter the temporary limitations.
• 0:27
  Verified Twitter accounts were reduced to reading only 6000
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  tweets per day, while unverified accounts were capped to 600 and
• 0:33
  newly unverified accounts at a mere 300.
• 0:37
  He indicated plans to raise these numbers to 10 thousand
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  1400 respectively. Yucca Reno in a tweet on Tuesday
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  defended Twitter's decision, a move that has been greeted with
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  a flurry of user discontent errors reported numbered in 1000
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  and help the hashtag Twitter down trend globally.
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  When you have a mission like Twitter, they said, you need to
• 0:59
  make big moves to keep strengthening the platform.
• 1:02
  This work is meaningful and ongoing.
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  Now, we're going to get more into this story in just a
• 1:09
  moment, but first we're going to pay some bills and listen to a
• 1:12
  few sponsor messages. Her defense of the initiative
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  coincided with the company's release of a statement.
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  Updating users on the reasons behind the new rate limits.
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  To ensure the authenticity of our user base, we must take
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  extreme measures to remove spam and bots from our platform.
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  That's why we temporarily limited usage so we could detect
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  and eliminate bots and other bad actors that are harming the
• 1:36
  platform. Any advance notice on these
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  actions would have allowed bad actors to alter their behavior
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  to evade detection. Musk, the world's wealthiest
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  person, acquired Twitter in a landmark $44 billion deal in
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  2022, has been a vocal critic of the prevalence of fake or bot
• 1:54
  accounts on the platform. He has publicly voiced concerns
• 1:58
  that he was misled about the extent of such accounts when he
• 2:01
  purchased the company, and the statement further clarified
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  Twitter's ongoing effort to prevent fake accounts from
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  scraping public user data to construct a I models and
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  manipulate discourse on the platform.
• 2:13
  Twitter conceded that the current Counterbot actions were
• 2:16
  affecting a quote small percentage of users, but
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  underscored that the impact on advertising was minimal.
• 2:22
  Whilst this work will never be done, we're all deeply committed
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  to making Twitter a better place for everyone, the company added.
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  At times, even for a brief moment, you must slow down to
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  speed up. However, despite these
• 2:35
  reassurances, Twitter and its CEO continue to face significant
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  user discontent. Some users have declared that
• 2:42
  the platform. Has never been worse.
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  While others have branded it as the reason for their impending
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  exit from the site, Yakorino's task is far from
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  straightforward. Though.
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  The former advertising chief of media Titan NBC Universal not
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  only has to quell user discontent but also rebuild
• 2:59
  revenue after an advertiser exodus.
• 3:02
  Critics had dubbed Twitter a far right social network under
• 3:05
  Musk's leadership, causing many to flee the platform as well.
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  And it wasn't just advertisers who departed.
• 3:12
  Many users also chose to abandon Twitter, disenchanted with the
• 3:16
  direction of the site was taking under Musk's management now.
• 3:21
  Newer social media platforms benefited from this exodus,
• 3:25
  gaining users discontented with Twitter.
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  Additionally, a recent study revealed A worrying trend for
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  the social media giant. Top users were posting less
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  frequently after Musk's acquisition, a May 2023 Pew
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  Research Center report. This closed that 60% of US
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  Twitter users had, quote, taken a break from the platform over
• 3:45
  the previous year. Twitter's current struggles
• 3:48
  aren't confined to user and advertiser losses.
• 3:51
  The company is grappling with the aftermath of shedding four
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  and five workers, whether through mass layoffs or
• 3:57
  voluntary resignations, and the platform has also been hit with
• 4:02
  a series of technical hiccups, leading to further user
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  frustration and negative press. And this mail strip of
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  challenges has been further complicated by a series of
• 4:12
  internal leaks. The senior management team has
• 4:14
  been grappling with insider information being shared
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  publicly, damaging both the company's public image and
• 4:20
  internal morale. Perhaps more shockingly, reports
• 4:23
  have emerged of Musk refusing to pay the company's bills, a
• 4:26
  surprising turn of events considering the status of the
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  world's wealthiest individual. And one can't help but note the
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  irony of a platform like Twitter, which thrives on its
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  users free expression. Embroiled in a controversy
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  around limiting the very tweets, the form, its core identity and
• 4:43
  the rate limits imposed by Musk and Yacorino have caused
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  consternation in a sown discord within the Twitter community,
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  leaving users to wonder what's next for the platform now.
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  This role for Yacorino has never been more critical as she
• 5:00
  navigates these turbulent waters and her decisions.
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  Will shape not only the company's future, but could also
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  have far reaching implications for the broader social media
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  landscape. Critics have argued that
• 5:10
  Twitter's problems are largely of its own making, and they are
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  not entirely wrong. In the months following Musk's
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  takeover, the platform saw an exodus of users and advertisers,
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  driven by concerns over the platform's political leanings
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  and management changes. These departures have hit
• 5:27
  Twitter's bottom line, with falling ad revenues leading to
• 5:30
  financial strain. But Yakorino?
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  Ever the Optimist sees this as an opportunity.
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  With her vast experience in the media industry, she aims to
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  steer Twitter back towards growth.
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  Addressing the bot issue is a critical part of the strategy,
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  as it is the bots that have long been a thorn in Twitter's side,
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  skewing user metrics, spreading disinformation, and undermining
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  the platform's credibility. Now, despite the challenges,
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  Decarina maintains an unwavering belief in Twitter's potential.
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  Her challenge is to convince the platform's remaining user base.
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  And the wider public? That Twitter is still a vital
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  forum for discourse, despite its recent struggles and the
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  controversy surrounding Twitter's recent move to limit
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  tweets, underscores the delicate balance social media platforms
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  must strike. They must foster an environment
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  that encourages free expression while also ensuring the
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  authenticity and safety of their user base.
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  And in an age of increasing concerns about misinformation
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  and, quote, fake news, these goals have never been more
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  important. Or more challenging to achieve.
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  For Yakarina, the task at hand is not just about maintaining A
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  thriving social media platform. It's about building trust in a
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  platform that was once considered the epitome of free
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  speech and real time news. And in a company whose recent
• 6:46
  reputation has been mired in controversy, she's already taken
• 6:51
  a tough stance on bots. But this is just one step and a
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  long road ahead. Now Twitter Journey is going to
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  be a huge one in the future. Twitter's journey is going to be
• 7:02
  difficult, and its future depends on how effectively it
• 7:06
  can navigate going forward. The decisions of Yacarino and
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  her team in the coming months could very well determine if
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  Twitter continues to be a relevant force in the social
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  media landscape or becomes a tale of a tech giant undone by
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  its own miscalculations. Thank you so much for listening
• 7:23
  to the show today. I really do appreciate all of
• 7:26
  your support, so please, if you can, take a second.
• 7:29
  Gonna hit the subscribe or follow button on whatever
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  podcast platform that you're on right now.
• 7:34
  It helps out the show and it also helps out myself because I
• 7:38
  could continue doing these episodes for you every single
• 7:40
  day. So take care of yourselves and
• 7:42
  each other and I'll see you in the next one.