Latest / Refine and Shine with Angelina Rivera
From Pop-Up to Powerhouse: Aurelia Edwards on Disrupting the Beauty Tech Industry
Today’s guest is Aurelia Edwards—entrepreneur, tech innovator, and founder of two groundbreaking ventures:
Nailstry, the first mobile app marketplace for custom press-on nails
Standard Measure Technologies, an AI-powered precision sizing platform transforming beauty and e‑commerce
With roots in healthcare, a master’s in cosmetic science, and experience as a licensed massage therapist, Aurelia blends wellness, beauty, and technology into her businesses.
Nailstry began in NYC’s West Village as a pop-up shop solving a wedding-day nail mishap. Its success led to a virtual sizing tool and app…
The skinny
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