Latest / Hurdle with Emily Abbate / Episode 17: Gunnar Peterson, Celebrity Trainer

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Episode 17: Gunnar Peterson, Celebrity Trainer · Hurdle with Emily Abbate

• 0:02
  Speaker 1: What's going on Hurdler's Emily a body here. I feel
• 0:05
  Speaker 1: like it's been forever since the last episode, but in reality,
• 0:09
  Speaker 1: it's just been a couple of really crazy weeks. I
• 0:13
  Speaker 1: got back from Los Angeles Thursday after recording podcasts with
• 0:16
  Speaker 1: a bunch of outstanding guests, and I can't even convey
• 0:20
  Speaker 1: to you how amped I am about all of it.
• 0:23
  Speaker 1: I definitely am excited to share some rad content with
• 0:26
  Speaker 1: you guys over the next few months, and I'm feeling
• 0:28
  Speaker 1: so crazy inspired and really hopeful. And I know I
• 0:31
  Speaker 1: say this all the time, but a lot of these
• 0:34
  Speaker 1: episodes and the guest connections that I got out in
• 0:36
  Speaker 1: LA were made possible through friends or even social media.
• 0:40
  Speaker 1: So please, if you know someone with a great Hurdle
• 0:43
  Speaker 1: moment story, take the time to email me Emily at
• 0:46
  Speaker 1: Hurdle dot us. Enough about me, though, let's talk about
• 0:50
  Speaker 1: Gunner Peterson. I totally geeked out, like total understatement when
• 0:54
  Speaker 1: Gunnar made the time for me in his crazy schedule
• 0:57
  Speaker 1: while visiting New York earlier this month for the Pro collabs.
• 1:01
  Speaker 1: This guy is a big deal, and he made fun
• 1:04
  Speaker 1: of me for saying it that way in the episode
• 1:06
  Speaker 1: because I quote unquote sounded like his mom, but it's true. Seriously,
• 1:10
  Speaker 1: you've probably heard of him for his work with a
• 1:13
  Speaker 1: list clients past and president, including Chloe Kardashi and Jennifer Lopez, Angelina, Jolie,
• 1:18
  Speaker 1: Hugh Jackman. I feel like this list is never ending.
• 1:22
  Speaker 1: He's also the director of Strength and Endurance for the
• 1:24
  Speaker 1: Lakers and has an unbelievable gym located in Beverly Hills.
• 1:29
  Speaker 1: We talk about a lot of things in this episode,
• 1:32
  Speaker 1: like how he got started in the health and fitness
• 1:34
  Speaker 1: industry on a whim after college, and how taking some
• 1:36
  Speaker 1: time for himself in the gym back after his divorce
• 1:39
  Speaker 1: helped him get through some tough times. Also what it's
• 1:42
  Speaker 1: like to be a father of four, including a two
• 1:45
  Speaker 1: and a half year old that's constantly on the move.
• 1:48
  Speaker 1: He also shares a bunch of super smart career advice
• 1:51
  Speaker 1: he received from none other than Bruce Willis and Sylvester Stallone.
• 1:55
  Speaker 1: I told you this guy is the man. I also
• 1:58
  Speaker 1: want to say, I'm always thinking about how I can
• 2:00
  Speaker 1: make this better for you guys. I want to know
• 2:03
  Speaker 1: what you want from me, what you want from Hurdle.
• 2:05
  Speaker 1: Do you want more content? Do you want more social connection.
• 2:08
  Speaker 1: Do you want more Q and A opportunities with the
• 2:11
  Speaker 1: guests or maybe in person panels? And on that note,
• 2:14
  Speaker 1: I can confidently say that the next Hurdle Live will
• 2:17
  Speaker 1: be in September, so stay tuned for updates on that. Anyway,
• 2:21
  Speaker 1: let me know I want to connect with you. I
• 2:24
  Speaker 1: can't say that enough. Emily at Hurdle dot Us, hit
• 2:27
  Speaker 1: me up, at Hurdle podcast at Emily Abody hit me up.
• 2:31
  Speaker 2: And that's it.
• 2:32
  Speaker 1: With that, Let's get to hurdling today. I'm sitting here
• 2:51
  Speaker 1: with Gunnar Peterson. He is kind of a big deal,
• 2:54
  Speaker 1: arguably the biggest trainer to the stars. He's also the
• 2:59
  Speaker 1: director of Strength and Endurance for the Lakers. He has
• 3:02
  Speaker 1: worked out with a ton of people, the Kardashians, Matthew McConaughey,
• 3:07
  Speaker 1: The Rock, Sylvester Stallone, Bruce Willis, Nick Lache I feel
• 3:10
  Speaker 1: like this could go on forever.
• 3:12
  Speaker 2: Well, let's be clear. First of all, I'm a big deal,
• 3:14
  Speaker 2: sound like my mom and Dwayne the Rock. He's been
• 3:20
  Speaker 2: in my gym. He trains himself. I don't ever want
• 3:22
  Speaker 2: to be one of those guys just so I trained him.
• 3:24
  Speaker 2: He trains himself. He does his own thing. You know,
• 3:27
  Speaker 2: it would just be my role would be, hey, DJ,
• 3:31
  Speaker 2: you want to towel. That's about it. He does his
• 3:34
  Speaker 2: own thing in the JIM. I do not train him,
• 3:37
  Speaker 2: let's be clear.
• 3:37
  Speaker 1: But you guys are buds.
• 3:39
  Speaker 2: But you know, Hollywood, Hollywood, you know that's hard to say.
• 3:44
  Speaker 2: I think he's the man. I think what he's done
• 3:46
  Speaker 2: in this industry is phenomenal. Hats off to him and
• 3:49
  Speaker 2: way to raise the bar every day. I just look,
• 3:53
  Speaker 2: the guy's tireless, and I mean, it's just I think
• 3:56
  Speaker 2: he does great stuff and I think he sets a
• 3:58
  Speaker 2: great example well.
• 4:00
  Speaker 1: Also been featured in what feels like every publication from
• 4:03
  Speaker 1: the Wall Street Journal to People magazine. It's a lot.
• 4:06
  Speaker 1: It's pretty impressive.
• 4:08
  Speaker 2: I've just outlasted people, right, And that's how I was
• 4:11
  Speaker 2: in the gym this morning at the hotel and I'm
• 4:14
  Speaker 2: looking at my phone and I said, is it like
• 4:18
  Speaker 2: two am in La? This is funny. So I texted
• 4:20
  Speaker 2: the kid to normally chains with me at five and
• 4:22
  Speaker 2: I said, wake up, you little wuss. And I think,
• 4:27
  Speaker 2: you know, there's something about that routine of get up,
• 4:30
  Speaker 2: get after it, and then get out, and it just
• 4:33
  Speaker 2: sets the tone for your day. And then you look
• 4:36
  Speaker 2: back and that's been a month, and it's been a year,
• 4:37
  Speaker 2: and then it's been ten years it's been and you go, wow,
• 4:41
  Speaker 2: So am I doing the right thing by sticking with it.
• 4:44
  Speaker 2: It's funny. It's one of the only professions where people say, hey,
• 4:47
  Speaker 2: still doing that training thing? Because you I mean, yeah,
• 4:51
  Speaker 2: what else might this is what I do. It's a career,
• 4:53
  Speaker 2: it's not a job.
• 4:54
  Speaker 1: And there's I loved it. Yesterday on the phone you
• 4:56
  Speaker 1: said you would never ask a lawyer. Are you still
• 4:58
  Speaker 1: doing that lawyering thing?
• 5:00
  Speaker 2: Right day? Bob? You're still in trial this week, so
• 5:03
  Speaker 2: you still mess with that lost stuff. It's just it's
• 5:05
  Speaker 2: not a conversation here. You don't You don't say to
• 5:08
  Speaker 2: your contractor, hey Joey, you're still doing contracting. What else
• 5:11
  Speaker 2: is he doing? Yes, that's what he does.
• 5:14
  Speaker 1: I love it.
• 5:14
  Speaker 2: Yeah, it's funny.
• 5:15
  Speaker 1: We have a lot of ground to cover here. I
• 5:17
  Speaker 1: find it interesting because I think there are so many takeaways.
• 5:21
  Speaker 1: I think that you can give my audience because of
• 5:24
  Speaker 1: your wealth of knowledge in this industry and so knowledge tennis.
• 5:28
  Speaker 2: Knowledge just knowledge that you accumulate by being somewhere for
• 5:33
  Speaker 2: periods of time. You start to go, oh, I know
• 5:35
  Speaker 2: how to do that. Yeah, it's like things you do
• 5:38
  Speaker 2: in your car. You just jump in and you know.
• 5:40
  Speaker 2: But if somebody else drove your car, they might not
• 5:42
  Speaker 2: know how to do also, but you've been in that
• 5:43
  Speaker 2: car for so long. You know where all the buttons are,
• 5:46
  Speaker 2: you know where the hazards are, you know how to
• 5:48
  Speaker 2: pop the trunk, you know where the song that you
• 5:50
  Speaker 2: just know because it's because it's the world that you
• 5:52
  Speaker 2: live in. And that's how I feel about I mean,
• 5:55
  Speaker 2: I wouldn't claim to be the in the fitness world up,
• 5:58
  Speaker 2: but definitely fitness in my zip code, I've got this.
• 6:01
  Speaker 1: I love that you're a little humble about that. I
• 6:04
  Speaker 1: think that's great.
• 6:05
  Speaker 2: Humble about it. I'm real about it. Said, that's faul humility.
• 6:08
  Speaker 2: First of all, you can't spell foe. Second, well, it's not,
• 6:11
  Speaker 2: it's not. It's real. You can't claim to know. Look,
• 6:14
  Speaker 2: I do a branding presentation for trainers, and I'm smart
• 6:17
  Speaker 2: enough to know what I don't know. And I'm smart
• 6:20
  Speaker 2: enough to know that my branding presentation what I know
• 6:24
  Speaker 2: about the fitness world doesn't translate to everyone. I can't
• 6:27
  Speaker 2: necessarily give that speech with any with any thrust with
• 6:32
  Speaker 2: any validity, with any takeaways to people in different markets.
• 6:35
  Speaker 2: But if you're in the nine o two one zero,
• 6:37
  Speaker 2: you could probably take something away from.
• 6:39
  Speaker 1: This, right right, Okay, so obviously you didn't just build this.
• 6:44
  Speaker 2: I should have brought a water in here. So actually
• 6:46
  Speaker 2: I should have brought a Propel because I could hydrate
• 6:50
  Speaker 2: electrolytes would help.
• 6:51
  Speaker 1: Me in Well, that's what you're in town. You're in
• 6:53
  Speaker 1: town to work with them this weekend, right.
• 6:55
  Speaker 2: Yeah, of course I am. I go anywhere that Propell
• 6:58
  Speaker 2: wants me to go to. It's a quality it's quality products,
• 7:01
  Speaker 2: quality company and quality people, and I try to keep
• 7:04
  Speaker 2: everything top tier quality.
• 7:06
  Speaker 1: What are you and Propel doing this weekend.
• 7:08
  Speaker 2: We're doing a fitness collab and they do them in
• 7:11
  Speaker 2: the early They started in the early part of the
• 7:14
  Speaker 2: summer and they go through the summer and it's great.
• 7:16
  Speaker 2: It's a great exchange of information. It's a great way
• 7:18
  Speaker 2: for people to share. I think it's what the fitness
• 7:20
  Speaker 2: industry should be about. It should be about building up
• 7:24
  Speaker 2: your peers, people who have different fitness disciplines and different
• 7:28
  Speaker 2: fitness takeaways, and the people who pause and take the
• 7:32
  Speaker 2: time to write negative stuff on people's post. I just
• 7:37
  Speaker 2: think what you weren't held enough as a baby? Why
• 7:42
  Speaker 2: would you do that? How do you look at a post?
• 7:44
  Speaker 2: And by the way, how dare you criticize someone's form.
• 7:48
  Speaker 2: You're taking something out of context. You're taking something that's
• 7:50
  Speaker 2: a that's a one off slide, even if it's a video.
• 7:54
  Speaker 2: You don't know how they got to that point or
• 7:56
  Speaker 2: why they may perform that that way. I mean, I
• 8:00
  Speaker 2: don't know that the negative stuff is so I see
• 8:03
  Speaker 2: a lot of it. I actually asked, I said, do
• 8:05
  Speaker 2: you guys get that in your in your hydration beverages,
• 8:10
  Speaker 2: counterparts and the and the competition. Do people just bash
• 8:13
  Speaker 2: you or is it? Are those you know, head to
• 8:15
  Speaker 2: head comparisons kind of going nowadays and people just talk
• 8:17
  Speaker 2: about their own stuff. And in fitness, I see a
• 8:20
  Speaker 2: lot of bashing. And I think the propelled collabse is
• 8:24
  Speaker 2: the other side of that, which is so great and
• 8:27
  Speaker 2: it's positive. And that's a long answer to your question.
• 8:31
  Speaker 1: But I like you.
• 8:32
  Speaker 2: I like being part of that. I have no you know,
• 8:33
  Speaker 2: I'm not trying to. I would never knock anybody else.
• 8:35
  Speaker 2: If you're doing that, that's your thing.
• 8:37
  Speaker 1: Yeah, totally, And I think what's great about what Propels
• 8:41
  Speaker 1: doing with the collabs is that they're making fitness pretty
• 8:44
  Speaker 1: accessible for a wide group of people. You know, in
• 8:47
  Speaker 1: our day and age, where fitness classes one offs can
• 8:50
  Speaker 1: cost anywhere upward to fifty dollars, and then obviously working
• 8:53
  Speaker 1: with the personal trainer so much more than that. It's
• 8:56
  Speaker 1: great to put together a big environment where you can
• 8:58
  Speaker 1: get a lot of people together.
• 8:59
  Speaker 2: I know a guy here in New York City and
• 9:02
  Speaker 2: this is going back. I've been in this for I've
• 9:04
  Speaker 2: done this for twenty nine years. I know a guy
• 9:08
  Speaker 2: in New York City who did this twenty years ago,
• 9:12
  Speaker 2: and I think he was four hundred or four hundred
• 9:14
  Speaker 2: and fifty dollars an hour, and somebody was not bragging,
• 9:17
  Speaker 2: but they were definitely excitedly telling me how they went
• 9:21
  Speaker 2: to this guy. And I said, wow. At some point,
• 9:25
  Speaker 2: I think if your trainer costs more than your legal counsel,
• 9:31
  Speaker 2: you should you should pause and think about that.
• 9:35
  Speaker 1: It's the world we live in, though, don't you think
• 9:37
  Speaker 1: at this twenty years ago that look, I mean, that's insane.
• 9:40
  Speaker 2: That's in the CUDFS right. If I say to you,
• 9:42
  Speaker 2: would you borrow buy a car for a million dollars
• 9:46
  Speaker 2: and it's a no. And then I say what about
• 9:47
  Speaker 2: halfway dollars? And it's a no. And then I say
• 9:49
  Speaker 2: what about two fifty no, one hundred, no? Fifty yeah, eighty.
• 9:55
  Speaker 2: I don't know. So your number somewhere, your soft spot
• 9:57
  Speaker 2: somewhere beteen fifty and eighty on a car right or
• 10:00
  Speaker 2: wherever it is for you. Ye, Other people have different,
• 10:04
  Speaker 2: different cutoffs, and I don't know. I think it's it's
• 10:07
  Speaker 2: a perception of value. It's personal value. It's where you
• 10:09
  Speaker 2: put it. And I wouldn't again, I wouldn't bash right.
• 10:13
  Speaker 2: If you can afford that and that works for you,
• 10:15
  Speaker 2: then you should do that every day.
• 10:16
  Speaker 1: It's also interesting. I was I was in your seat
• 10:19
  Speaker 1: on a podcast a couple of weeks back, and we
• 10:21
  Speaker 1: were talking headphones. I did have headphones on. They were
• 10:25
  Speaker 1: but I'm just so you all know at home, I'm
• 10:27
  Speaker 1: sitting here wearing headphones and Gunner isn't. And I apologize
• 10:30
  Speaker 1: to him because I felt like I wasn't giving him
• 10:32
  Speaker 1: an opportunity.
• 10:33
  Speaker 2: I feel left out.
• 10:34
  Speaker 1: That's just not how it works in this booth.
• 10:35
  Speaker 2: That's fine.
• 10:36
  Speaker 1: I well, I was wearing headphones and talking on the
• 10:39
  Speaker 1: podcast and they asked me what I thought one of
• 10:41
  Speaker 1: the biggest problems was right now in the fitness industry,
• 10:45
  Speaker 1: and I said, it's scary that a lot of people
• 10:49
  Speaker 1: that don't have possibly the right credentials are building these
• 10:53
  Speaker 1: brands and so many people follow them and the information
• 10:58
  Speaker 1: they're dealing out on social media exactly is it's scary?
• 11:03
  Speaker 2: Yeah, I see it, and I think, and maybe because
• 11:06
  Speaker 2: I've lived in this world for so long, I just
• 11:08
  Speaker 2: literally I just keep scrolling or I look and I think,
• 11:10
  Speaker 2: is there something I can take away from that. I
• 11:12
  Speaker 2: don't like where her knee is going on that movement,
• 11:14
  Speaker 2: but I do like how she combined that movement with
• 11:20
  Speaker 2: that That's an interesting combination. So I try to find
• 11:23
  Speaker 2: the you know, I'm not trying to be Pollyanne on this,
• 11:25
  Speaker 2: but I do look at it and I think, not
• 11:27
  Speaker 2: for everybody, or maybe she should put a little asterisk
• 11:30
  Speaker 2: and say, you know, be careful of your knee on this,
• 11:33
  Speaker 2: watch your ankle stability on this. But but they don't.
• 11:36
  Speaker 2: Then you go, it's just we process so much information
• 11:39
  Speaker 2: every day, so many images. You know that hopefully it's
• 11:42
  Speaker 2: not doing any real harm.
• 11:44
  Speaker 1: Hopefully, I h I want to backstrack a little bit
• 11:48
  Speaker 1: because obviously this level of knowledge working with these clients,
• 11:54
  Speaker 1: it didn't happen overnight. You graduated college in nineteen eighty five. Correct, Correct,
• 12:00
  Speaker 1: I did my homework, a little bit of it. Anyway,
• 12:02
  Speaker 1: graduated college in nineteen eighty five with a degree in
• 12:06
  Speaker 1: physical fitness, psychology, and nutrition.
• 12:09
  Speaker 2: Oh, French and Spanish, but those were the concentration.
• 12:14
  Speaker 1: Your majors were really French and Spanish.
• 12:16
  Speaker 2: So here truth be told. I got a not good
• 12:20
  Speaker 2: grade in statistics in psychology and I was one credit
• 12:24
  Speaker 2: short of that as my major. And my this is
• 12:28
  Speaker 2: too long for your podcast, but i'll tell you. My
• 12:31
  Speaker 2: counselor said you have to retake that class, and I
• 12:33
  Speaker 2: said I can. I got that grade with a tutor
• 12:36
  Speaker 2: and I'm not doing it. And it was statistics, and
• 12:38
  Speaker 2: I said, it's numbers. I can't. You know, I should
• 12:40
  Speaker 2: have said I'm going to be a trainer. I'm going
• 12:42
  Speaker 2: to count on my fingers. And she said, then you
• 12:44
  Speaker 2: have to you can't, And I said, well, let's change majors.
• 12:47
  Speaker 2: She goes, you can't do that because you're a junior.
• 12:51
  Speaker 2: And I said, what am I clothes in? I just
• 12:53
  Speaker 2: want to graduate. At that point, I wasn't like you know,
• 12:55
  Speaker 2: a lot of kids, you know, the Doogie houses of
• 12:57
  Speaker 2: the world, they knew they wanted to be doctors when
• 12:59
  Speaker 2: they were eight years old. I didn't have that. I
• 13:00
  Speaker 2: just knew I wanted to graduate and have a degree
• 13:02
  Speaker 2: and move out into the world and then figure it out.
• 13:06
  Speaker 1: So I switched majors and you became a.
• 13:09
  Speaker 2: French and Spanish so it was easy.
• 13:11
  Speaker 1: Interesting.
• 13:12
  Speaker 2: But I grew up overseas, so I had the languages. Again,
• 13:14
  Speaker 2: you're a product of your environment, I believe so. And
• 13:18
  Speaker 2: I liked that I had great professors that I was
• 13:20
  Speaker 2: at Duke, and I had great professors there, and it
• 13:22
  Speaker 2: was just such a The whole environment, the whole college.
• 13:24
  Speaker 1: Experience was a ten for me where overseas.
• 13:27
  Speaker 2: My parents were in Saudi Arabia and I was in
• 13:29
  Speaker 2: boarding school in Switzerland.
• 13:31
  Speaker 1: Wow. Interesting. Okay, graduated from Duke French and Spanish. Interesting
• 13:37
  Speaker 1: that you didn't pick French or Spanish.
• 13:38
  Speaker 2: By the way, I was one credit away from both.
• 13:42
  Speaker 1: Why not bang knock them both out? So you knew
• 13:45
  Speaker 1: when you graduated.
• 13:46
  Speaker 3: That you wanted to be in I wanted to graduate, Okay,
• 13:51
  Speaker 3: at Czech and then I moved down to New Orleans,
• 13:54
  Speaker 3: and I was on my way out here, but I
• 13:56
  Speaker 3: sort of sidetracked and stopped in New Orleans with friends
• 13:58
  Speaker 3: and I loved it, and I was there for two
• 14:00
  Speaker 3: years and I started an ice.
• 14:02
  Speaker 2: Business of all things, I business, I know, retail ice delivery,
• 14:07
  Speaker 2: and I had I had a business there that did well.
• 14:10
  Speaker 1: And I have so many irrelevant questions, but I'm gonna
• 14:14
  Speaker 1: let you keep going.
• 14:17
  Speaker 2: And I realized that for a guy I was making
• 14:22
  Speaker 2: you know, you think you're making money at that age
• 14:24
  Speaker 2: and you have cash in your hands, are like, I'm wealthy,
• 14:27
  Speaker 2: and it's just a great and a fun city. And
• 14:30
  Speaker 2: I thought, if I stay here, bad things are going
• 14:32
  Speaker 2: to happen. So I left and I came out to
• 14:35
  Speaker 2: LA and I did. I came out there for what
• 14:39
  Speaker 2: I wanted to do was working out and cool people
• 14:42
  Speaker 2: like great Weather. And then my mom said you have
• 14:45
  Speaker 2: to get a job. And I started dabbling in the
• 14:49
  Speaker 2: entertainment industry, production assistant work, just little stuff here and there,
• 14:54
  Speaker 2: just to keep that life going. And you look down
• 14:56
  Speaker 2: and you go, WHOA, I'm twenty five, now twenty four,
• 15:00
  Speaker 2: I can't keep doing this and uh. And I was
• 15:04
  Speaker 2: working at a management company and working out in the mornings,
• 15:07
  Speaker 2: and somebody asked me to train them and I did,
• 15:09
  Speaker 2: and and it just took off. And I was not certified.
• 15:13
  Speaker 1: I was going to ask you because I know you're
• 15:14
  Speaker 1: a certified strength and conditioning specialist.
• 15:17
  Speaker 2: Now, I was not certified at the time. And I
• 15:20
  Speaker 2: did it for a few months, and I thought I
• 15:22
  Speaker 2: should probably get certified. And then I looked around at
• 15:25
  Speaker 2: the field and I thought, if I pushed this, if
• 15:27
  Speaker 2: I just amassed as much knowledge as I could, if
• 15:30
  Speaker 2: I just kept knocking out these certifications, I could crush this.
• 15:35
  Speaker 2: And and I just that's all I did. Sol.
• 15:38
  Speaker 1: So what did you start to knock out?
• 15:39
  Speaker 2: Oh? I took any seminar I could I fly to
• 15:43
  Speaker 2: I'd fly to Arizona, I fly to Chicago, I fly
• 15:45
  Speaker 2: to Miami, a flight at Orlando, anywhere I could for
• 15:49
  Speaker 2: a seminar, you know, a day, two day, three day,
• 15:51
  Speaker 2: and it was you know, one Carlos Santana, Paul check, Vernegham,
• 15:55
  Speaker 2: Beta Mark Forsteagan. I'd go anywhere and listen to anybody.
• 15:59
  Speaker 2: And sometimes it was just for the continuing education credits.
• 16:03
  Speaker 2: Sometimes it was just for the education. Sometimes it was
• 16:05
  Speaker 2: just to get out for a weekend.
• 16:07
  Speaker 1: I think something that's interesting. A it's really impressive that
• 16:11
  Speaker 1: you were willing to travel that kind of way for knowledge.
• 16:14
  Speaker 1: I know, I think that's awesome, And I think that's
• 16:16
  Speaker 1: what I was going to say, is I know I
• 16:19
  Speaker 1: saw some posts on your Instagram feed that you were
• 16:21
  Speaker 1: at Ideal World.
• 16:22
  Speaker 2: Yeah, but I go to anything I can fit in.
• 16:26
  Speaker 2: There are a lot of trainers, I think who think
• 16:27
  Speaker 2: they're like two steps away from a doctor. Like you're not. Okay,
• 16:31
  Speaker 2: I mean most of you or not. Some of you
• 16:32
  Speaker 2: may be, but you're not a doctor. You're a trainer
• 16:35
  Speaker 2: and there's nothing wrong with that, and you should just
• 16:36
  Speaker 2: be a great trainer. But look, doctors have to take
• 16:39
  Speaker 2: seminars in continue education. There are new developments in the field,
• 16:43
  Speaker 2: there are new understandings, there are new protocols, and that's
• 16:46
  Speaker 2: the same in our field. And if nothing else, it's
• 16:49
  Speaker 2: worth taking. It's worth learning about a discipline that you
• 16:54
  Speaker 2: don't know about because it is a business approaching and
• 16:57
  Speaker 2: you can take things back and hone your own system,
• 17:00
  Speaker 2: can try it on yourself, and you can, you know,
• 17:01
  Speaker 2: make your clients your guinea pigs. There are ways to
• 17:04
  Speaker 2: do it where you become better and there's an exchange
• 17:06
  Speaker 2: of information, circle back, segue people. This is what propelled
• 17:11
  Speaker 2: us right there. There are people who have a CrossFit background.
• 17:15
  Speaker 2: There people who have a pilate's background, a powerlifting background,
• 17:17
  Speaker 2: a running background, a dance background. And if you take
• 17:20
  Speaker 2: a little bit from all these, there are a lot
• 17:22
  Speaker 2: of great things out there. You don't have to just
• 17:24
  Speaker 2: you know, paint yourself into a corner. I only do this.
• 17:26
  Speaker 2: You can learn from all these, and I think you should.
• 17:30
  Speaker 2: I think you should. I stay open. I mean I've
• 17:32
  Speaker 2: done I've done everything, pilates, yoga, martial arts. I've spent
• 17:38
  Speaker 2: time with the powerlifting guys. That's fairly humbling, and dance
• 17:42
  Speaker 2: that's super humbling. And you just you take away something
• 17:46
  Speaker 2: from everything and then eventually you find either what works
• 17:48
  Speaker 2: for you or what works for certain people. Or when
• 17:50
  Speaker 2: you when you run into a wall with a with
• 17:53
  Speaker 2: a with a client, you go, wait, hang on, let's
• 17:56
  Speaker 2: try this, because you've had that experience or you've seen
• 17:59
  Speaker 2: that demonstrate, and it's great to be able to bring that.
• 18:03
  Speaker 2: It's great to do the problem solve for people who
• 18:05
  Speaker 2: don't have the knowledge that you've taken the time to
• 18:07
  Speaker 2: a mass as a as a.
• 18:09
  Speaker 1: Trainer, definitely. So follow up question, do you have like
• 18:13
  Speaker 1: a favorite way to work out for myself?
• 18:16
  Speaker 2: Yes?
• 18:17
  Speaker 1: No, no, no, for yourself?
• 18:18
  Speaker 2: First, yeah, I do, and and of course I do.
• 18:20
  Speaker 2: What do you think now, I'm winging it every day.
• 18:24
  Speaker 2: I do, and and a lot of it translates to
• 18:29
  Speaker 2: I started honing it when I started working with athletes
• 18:31
  Speaker 2: because I needed more of a regimented system. And then
• 18:36
  Speaker 2: I realized that everybody's an athlete, and everybody you know,
• 18:41
  Speaker 2: you know, I'm not trying to be a cliche here,
• 18:44
  Speaker 2: but life is a sport. Everybody's an athlete. The if
• 18:47
  Speaker 2: you look at movements in real life, they're not that
• 18:51
  Speaker 2: different from what you see on the field or on
• 18:53
  Speaker 2: the court. And if you can can take movements and
• 18:58
  Speaker 2: put them under load and apply them unevenly in multiple
• 19:03
  Speaker 2: planes of motion and play with heart rate protocols, you
• 19:07
  Speaker 2: can create a system that works for the majority of
• 19:13
  Speaker 2: the people coming to you. Obviously not the ones on
• 19:14
  Speaker 2: the far left of the spectrum, on the far right
• 19:16
  Speaker 2: of the spectrum, because that's going to be a different
• 19:18
  Speaker 2: Like if you're training for mass that's different. If you're
• 19:21
  Speaker 2: training for endurance, that's different. But nowadays What I use
• 19:27
  Speaker 2: here is I want to be people want to be leaner,
• 19:29
  Speaker 2: and they want to see separation between muscle groups, is
• 19:33
  Speaker 2: how I describe it. Really, what they're talking about is
• 19:35
  Speaker 2: being leaner, and then as they get leaner and they
• 19:39
  Speaker 2: start to see the muscle that's there, then they see
• 19:41
  Speaker 2: what they want more over less of, and then you
• 19:43
  Speaker 2: can kind of skew the program that way. If it's
• 19:46
  Speaker 2: for a particular sport. If you if you if you
• 19:48
  Speaker 2: ask the right questions and you find out that they
• 19:50
  Speaker 2: play pickup basketball on the weekendswer that they are competitive
• 19:55
  Speaker 2: tennis and they play three times a week at their
• 19:57
  Speaker 2: tennis club, you know there's there are different you know,
• 19:59
  Speaker 2: energy systems that come into play with different sports, so
• 20:02
  Speaker 2: you push the training to match those sports. You know,
• 20:05
  Speaker 2: I've worked with boxers. It's a three minute round with
• 20:09
  Speaker 2: one minute down, So why wouldn't I train them eventually
• 20:14
  Speaker 2: what it to look like is probably three and a
• 20:16
  Speaker 2: half minutes, four minutes and then forty five seconds or
• 20:20
  Speaker 2: thirty seconds down, so that when they get into the
• 20:22
  Speaker 2: actual about even though there's it's going to be different
• 20:25
  Speaker 2: intensity wise when somebody's actually swinging at you as well,
• 20:28
  Speaker 2: when you're playing defense, not just offense. Your body goes,
• 20:31
  Speaker 2: I've been here before, right, If you know the fight
• 20:33
  Speaker 2: could go twelve rounds, why would you train them for sixteen, eighteen,
• 20:36
  Speaker 2: twenty rounds so that when they get to the twelve
• 20:38
  Speaker 2: front golf forbid, right, they go, I'm not tapped out right,
• 20:42
  Speaker 2: They're not. They haven't peaked. So you like to strength train,
• 20:46
  Speaker 2: strength train, would hit intervals.
• 20:49
  Speaker 1: I also think it's interesting because in that regard in
• 20:52
  Speaker 1: the boxer example, that's like a different type of endurance.
• 20:55
  Speaker 1: Like some people hear the word endurance and they think
• 20:57
  Speaker 1: strictly I've got to go run twelve miles, but that's
• 21:01
  Speaker 1: not always the case. Yeah, And I think that's I
• 21:03
  Speaker 1: think that's a really good point.
• 21:04
  Speaker 2: I'm a big fan of strengthening. If you look at it,
• 21:06
  Speaker 2: people say, oh, your metabolism starts to drop when you
• 21:09
  Speaker 2: get older. So what drives metabolism Lean tissue? Right, muscle,
• 21:12
  Speaker 2: it's active tissue. It requires it's burning at a higher
• 21:16
  Speaker 2: rate than inert tissue fat. So if you have lean tissue,
• 21:20
  Speaker 2: stands to reason that your metabolism is going to be
• 21:22
  Speaker 2: burning A trained don't add hit intervals, don't tax your cardiovascularism.
• 21:26
  Speaker 2: But strength train. You want to maintain lean tissue and girls,
• 21:31
  Speaker 2: women are not going to get too big. You're not.
• 21:33
  Speaker 2: I mean I lay that challenge out there. If you
• 21:35
  Speaker 2: don't change your caloric intake and you add strength training,
• 21:39
  Speaker 2: you will not build size. Period. You can't. I challenge you.
• 21:44
  Speaker 1: I think that's definitely a huge misconception.
• 21:46
  Speaker 2: You don't mean your body doesn't you in this booth,
• 21:51
  Speaker 2: one of us has. I mean, the numbers are out there.
• 21:57
  Speaker 2: You guys have one tenth to one twenty is the
• 22:00
  Speaker 2: testosterone that we have, which is necessary for building lean tissues.
• 22:03
  Speaker 2: So you're starting off, you know, way back right, you're
• 22:08
  Speaker 2: starting off behind the eight ball on that. Plus, you're
• 22:12
  Speaker 2: probably not going to reach technical failure on your lifts
• 22:16
  Speaker 2: between the eight and twelve rep range, which is proven
• 22:19
  Speaker 2: to create hypertrophy, you know, growth and muscle tissue scize,
• 22:23
  Speaker 2: blah blah blah. You're not. You're just not going to
• 22:25
  Speaker 2: train like that. You're can sleep enough, You're not going
• 22:27
  Speaker 2: to reduce your stress enough. You're not going to get
• 22:31
  Speaker 2: your calories adequately timed out through that. It's a process.
• 22:34
  Speaker 2: Getting big is a lifestyle. If you're getting big, chances
• 22:38
  Speaker 2: are you're eating too much.
• 22:40
  Speaker 1: I want to touch on something you said because you
• 22:42
  Speaker 1: mentioned you're not sleeping enough. You you told no, no, no,
• 22:47
  Speaker 1: I just I mean you were referencing about about hypertrop
• 22:49
  Speaker 1: and you.
• 22:50
  Speaker 2: See how I got defenses like I'm trying. I know,
• 22:52
  Speaker 2: I don't. It's the worst aspect of you.
• 22:55
  Speaker 1: You told Stelf earlier this year that the two lifestyle
• 22:58
  Speaker 1: factors that are most overlaw our hydration and sleep, and
• 23:02
  Speaker 1: that they're the two easiest things to fix.
• 23:04
  Speaker 2: I stand by that, I know, so I'm my ask.
• 23:07
  Speaker 1: My ask of you is how much how much should
• 23:10
  Speaker 1: I how much should someone be sleeping? And how much
• 23:14
  Speaker 1: should someone be hydrating?
• 23:16
  Speaker 2: So there are different There's a lot of information out
• 23:21
  Speaker 2: there right right. What's doctor Moss's book. James Moss is
• 23:25
  Speaker 2: a power sleep Sleep, Power power Sleep, I think, and
• 23:28
  Speaker 2: I've worked with him. I should know. No disrespect sir.
• 23:31
  Speaker 2: I mean, eight hours is eight hours is the rule?
• 23:33
  Speaker 2: Can some of you get by with a little less sure?
• 23:35
  Speaker 2: Do some of you need a little more sure? But
• 23:37
  Speaker 2: if you you'll find it right, you're probably sleeping too
• 23:41
  Speaker 2: little most people on average, and hydration people don't take it.
• 23:45
  Speaker 2: And you know where you see the hydration fall short
• 23:49
  Speaker 2: and colder climates because they don't see themselves or feel
• 23:53
  Speaker 2: themselves sweating, and they don't think, well, I don't I
• 23:54
  Speaker 2: don't need it anymore. And people who drink a ton
• 23:57
  Speaker 2: of caffeinated beverages, you have to hydrate caffeines and diary.
• 24:00
  Speaker 2: You just have to compensate for what you're doing bad.
• 24:03
  Speaker 2: And add more, what about hype and the treatment. You're
• 24:06
  Speaker 2: not gonna drown. You're not gonna drown. I challenge you
• 24:08
  Speaker 2: to drown yourself. If you do, sorry, apologies to your family.
• 24:14
  Speaker 2: But have a little more. When you think you've had enough,
• 24:17
  Speaker 2: have a little more.
• 24:18
  Speaker 1: And it's interesting because these are things you know, people
• 24:21
  Speaker 1: always say you can't over exercise a bad diet. You
• 24:24
  Speaker 1: also need to do these things. You need sleep, you
• 24:28
  Speaker 1: need hydration. It's all part of the puzzle.
• 24:30
  Speaker 2: Yeah, yeah, so the pillars right, strength, cardio, hydration, nutrition,
• 24:38
  Speaker 2: rest and recovery, supplementation, if you want to touch on that.
• 24:44
  Speaker 2: And then and to me, it's it's a game, right,
• 24:46
  Speaker 2: It's a long it's a long game. So if you're
• 24:49
  Speaker 2: you don't have to be obsessive with it. Mean, it's
• 24:51
  Speaker 2: my world. I live in this, so I think about
• 24:53
  Speaker 2: it probably too much or more than the average. But
• 24:56
  Speaker 2: if you just look at what you're not doing and
• 24:59
  Speaker 2: try to improve that, it's like you're playing a little
• 25:01
  Speaker 2: game of ketchup, but don't do it with any stress.
• 25:03
  Speaker 2: Just do it with It's fun, right, It's like it's
• 25:06
  Speaker 2: like keeping a bunch of balls in the air. It's
• 25:07
  Speaker 2: like spinning plates on a thing. You just just go
• 25:09
  Speaker 2: for the one that looks like it's going to fall,
• 25:11
  Speaker 2: and you're playing that game. I like that. Yeah, it's
• 25:14
  Speaker 2: it's what am I not doing? Right? What am I?
• 25:17
  Speaker 2: What am I not doing well enough? If my nutrition's
• 25:19
  Speaker 2: on point, my training is on point, my hydration's on point,
• 25:21
  Speaker 2: but I'm not sleeping today. I'm going to focus at
• 25:23
  Speaker 2: them more on sleep. I get my sleep under control.
• 25:25
  Speaker 2: Then I realized, you know what, my sleep's under control,
• 25:27
  Speaker 2: my eating has fallen off a bit. I gotta get
• 25:29
  Speaker 2: back on that, right. And it's a little game and
• 25:31
  Speaker 2: is making it fun. Don't make it stressful, and don't
• 25:34
  Speaker 2: don't be a jerk about it. Don't put it on
• 25:36
  Speaker 2: the people in your inner circle, or you're gonna be
• 25:38
  Speaker 2: very lonely because no one wants to hear about how
• 25:40
  Speaker 2: much you're not sleeping, how much you're not exercising, how
• 25:42
  Speaker 2: much you're not not not No one cares. I really
• 25:45
  Speaker 2: don't care.
• 25:46
  Speaker 1: There's like so much advice to be had. I do
• 25:49
  Speaker 1: want to take a second to kind of rewind a
• 25:51
  Speaker 1: little bit and hear about from the get go, you
• 25:53
  Speaker 1: building your business a little bit, kind of backtrack to
• 25:56
  Speaker 1: opening your first gym. So tell me about that experience,
• 26:00
  Speaker 1: sad time in your life for you.
• 26:02
  Speaker 2: I was training out of I started by doing a
• 26:06
  Speaker 2: little cat and mouse thing, working with a couple of
• 26:08
  Speaker 2: people in a gym where I wasn't certified, I wasn't
• 26:10
  Speaker 2: a trainer there and I had been asked to train
• 26:12
  Speaker 2: them and I did. And then I had to, like,
• 26:14
  Speaker 2: I had to look like they were training with me
• 26:16
  Speaker 2: or we were working on whatever it was. And I
• 26:18
  Speaker 2: probably shouldn't have done that, and I don't encourage that,
• 26:20
  Speaker 2: And now, as someone in a gym, I would I
• 26:24
  Speaker 2: would not like to see that, but anyway, that's what
• 26:26
  Speaker 2: it was. And then I did a lot of in homes.
• 26:29
  Speaker 2: I had a terrific friend he's since passed away as
• 26:32
  Speaker 2: a chiropractor, who sent me a lot of in home people,
• 26:35
  Speaker 2: and I spent a lot of time driving around La
• 26:38
  Speaker 2: going from house to house to house, working with anybody
• 26:42
  Speaker 2: and everybody, because you know so passionate. Hey, this is
• 26:46
  Speaker 2: so great, we can do this. And also I was
• 26:49
  Speaker 2: a fat kid, so seeing people who struggle with their
• 26:53
  Speaker 2: way and knowing I had, I don't want to say
• 26:55
  Speaker 2: overcome it because I think in your mind you're kind
• 26:56
  Speaker 2: of always a fat kid once you're a fat kid,
• 26:58
  Speaker 2: and but you know you can control it, and it's
• 27:02
  Speaker 2: it is on you. And to be able to share
• 27:04
  Speaker 2: that with people I was, you know, tell you all right,
• 27:06
  Speaker 2: when you're in your twenties.
• 27:07
  Speaker 1: I was a fat kid. What I was?
• 27:10
  Speaker 2: Wow?
• 27:11
  Speaker 1: I lost seventy pounds in college.
• 27:14
  Speaker 2: Wow. And that's that's going the other way right right.
• 27:16
  Speaker 1: I mean, I'm sure I gained like ten to fifteen
• 27:18
  Speaker 1: freshman year, but from the moment I stepped on the scale,
• 27:21
  Speaker 1: saw two oh four.
• 27:23
  Speaker 2: Wait a minute, two oh four. I think my highest
• 27:25
  Speaker 2: weight ever was two to eight.
• 27:26
  Speaker 1: Wow. I'm glad that we're on the same page.
• 27:28
  Speaker 2: You're gonna we could have fought if we were boxing,
• 27:31
  Speaker 2: we could have we.
• 27:31
  Speaker 1: Could have rustled. Yeah, I'm gonna ask you a question
• 27:35
  Speaker 1: about that in a little bit. But I don't want
• 27:37
  Speaker 1: to deviate from this track of you talking about building
• 27:40
  Speaker 1: your business, but now that we know this about each other.
• 27:42
  Speaker 2: So I did that, and then I realized it was inefficient. Right,
• 27:45
  Speaker 2: I'm driving, I was going from I don't know how
• 27:47
  Speaker 2: well you know La. I'm going from Malibu, Palisades, West, Hollywood,
• 27:50
  Speaker 2: Beverly Hills, brent with bell Air Bank, Bank Bank, and
• 27:52
  Speaker 2: I'm putting on a gajillion miles and I'm on my
• 27:56
  Speaker 2: car and I'm eating chick and breast and yams and
• 28:02
  Speaker 2: distilled water out of me. It's like you'd be. It's
• 28:04
  Speaker 2: a weird existence, right, It's you're operating in this vacuum.
• 28:07
  Speaker 2: And I and I realized I had to I needed
• 28:10
  Speaker 2: to have a home base, and so I went to
• 28:12
  Speaker 2: a bunch of the gyms within ex mileage of my
• 28:16
  Speaker 2: home and I and in LA that's a lot like right.
• 28:19
  Speaker 2: Somebody could say, what do you mean? There are four
• 28:21
  Speaker 2: gyms that I know of in my city, but there
• 28:23
  Speaker 2: are so many in La, right. And I could have said,
• 28:27
  Speaker 2: you can't swing a cat, but then the cat people
• 28:30
  Speaker 2: would yell at me. I didn't mean that, I've never
• 28:31
  Speaker 2: swung a cat, So relax on that, okay. And I
• 28:36
  Speaker 2: found one that was there, and the guy was the
• 28:38
  Speaker 2: guy was cool, and he expanded and grew and I
• 28:40
  Speaker 2: was able to, you know, to nest there and find
• 28:44
  Speaker 2: a home. And I started just backing up the hours
• 28:47
  Speaker 2: just bang, and I was doing what part of LA
• 28:49
  Speaker 2: was then it was in West Hollywood. I don't lost again,
• 28:51
  Speaker 2: and I was nine, ten, eleven, twelve hours a day.
• 28:56
  Speaker 2: A couple of days I did fifteen. That was the
• 28:57
  Speaker 2: most I had done on a day. It was right
• 28:59
  Speaker 2: looking back and I'm like, that's insanity.
• 29:01
  Speaker 1: And what time is your day starting?
• 29:04
  Speaker 2: Well, my day, I always get up between three.
• 29:06
  Speaker 1: And four okay, yeah, so but back then as well,
• 29:09
  Speaker 1: three and four same okay. So wow, fifteen hour days
• 29:13
  Speaker 1: starting at three am.
• 29:14
  Speaker 2: When I wrote my book, and uh, I wrote it
• 29:18
  Speaker 2: in four, came out in five. I got up at
• 29:20
  Speaker 2: three fifteen instead of three forty five four, And that
• 29:25
  Speaker 2: there was that was the cutoff for me. Three fifteen
• 29:28
  Speaker 2: wake up was really crazy.
• 29:30
  Speaker 1: Do you know that there's a copy of your book
• 29:31
  Speaker 1: right now going for four thy, four hundred and three
• 29:34
  Speaker 1: dollars on Amazon. Do not buy that.
• 29:36
  Speaker 2: Yeah, that's over.
• 29:37
  Speaker 1: I just wanted you to know that I was looking
• 29:40
  Speaker 1: into your book that's over, I would say, so you
• 29:44
  Speaker 1: don't think it's four thousand dollars worth of.
• 29:46
  Speaker 2: I'm very proud of that book. But whoever it is
• 29:48
  Speaker 2: that's going to buy that, please email me. I will
• 29:51
  Speaker 2: send you. Don't do that.
• 29:53
  Speaker 1: I was just thinking, is this like an exclusive sign special?
• 29:58
  Speaker 2: So I'm going to post that.
• 30:01
  Speaker 1: I saw that earlier.
• 30:03
  Speaker 2: But again, what value you take from that? I can't
• 30:07
  Speaker 2: put a price on that. It's like the trainer for
• 30:09
  Speaker 2: that much. I don't know what to sort of like,
• 30:11
  Speaker 2: watch it. You see it's the car thing? Yeah, how
• 30:13
  Speaker 2: much is it worth to you?
• 30:14
  Speaker 1: It's the car thing? Quick question about your morning routine?
• 30:18
  Speaker 1: Everyone's got one. What does yours look like at three fifteen,
• 30:22
  Speaker 1: three forty five.
• 30:22
  Speaker 2: In the morning. No, no, it's three forty five four now.
• 30:26
  Speaker 1: In the morning.
• 30:27
  Speaker 2: I wake up and I do. This is going to
• 30:30
  Speaker 2: sound like such a plug and it's not.
• 30:32
  Speaker 1: Do it?
• 30:32
  Speaker 3: I do?
• 30:33
  Speaker 2: I drink a whole bottle of the Propel unflavored okay,
• 30:38
  Speaker 2: because I want to get my water started the day,
• 30:40
  Speaker 2: because I know I'll probably fall behind, and if I
• 30:42
  Speaker 2: feel like I get a jumpston on that, then I
• 30:45
  Speaker 2: have a product called Split which is half almond butter
• 30:49
  Speaker 2: half preserves or jelly because my nutritionist, doctor Philip Goldie,
• 30:54
  Speaker 2: is like, you can work out on the anti stomach
• 30:56
  Speaker 2: al you want, but you're better off having this just
• 30:58
  Speaker 2: for what my metal type. That's a whole nother story,
• 31:01
  Speaker 2: but that works for me. And then I shower because
• 31:05
  Speaker 2: I can't do anything without having a shower. And then
• 31:07
  Speaker 2: I go to the gym and I work out from
• 31:10
  Speaker 2: five to six forty you work out, just you. I
• 31:14
  Speaker 2: work out with a kid named Brad Siskin who's a
• 31:16
  Speaker 2: trainer in my gym. Terrific guy, Like his instagram is
• 31:19
  Speaker 2: BSD Workout. I'm not plugging, but you should know.
• 31:21
  Speaker 1: No, you should know.
• 31:22
  Speaker 2: And he doesn't workouts, and he's the kid's never in
• 31:25
  Speaker 2: a bad mood and he's hilarious.
• 31:26
  Speaker 1: And you say, kid, how old is he?
• 31:28
  Speaker 2: He's probably forty five. I don't know.
• 31:31
  Speaker 1: I'm envisioning like some twenty one year old young end.
• 31:34
  Speaker 3: No.
• 31:34
  Speaker 2: No, no, he's a great guy, great trainer, and and
• 31:37
  Speaker 2: he helps me a lot at the gym. So we
• 31:39
  Speaker 2: do that and then I see my first person at seven,
• 31:41
  Speaker 2: and then when I'm finished with that person at eight,
• 31:45
  Speaker 2: I drive down to the Lakers and I'm there till
• 31:48
  Speaker 2: one and I come back to the gym, and I
• 31:50
  Speaker 2: am there and I start. I start people at one thirty,
• 31:53
  Speaker 2: and I go one thirty, two thirty, three, thirty four
• 31:55
  Speaker 2: to thirty and sometimes at five thirty. And I will
• 31:57
  Speaker 2: tell you at this stage each of the game, the
• 32:01
  Speaker 2: five thirty client is tough. I like you it once
• 32:05
  Speaker 2: or twice a week. It's tough. So usually I've done
• 32:07
  Speaker 2: at five thirty. I'm home by six, six ten.
• 32:10
  Speaker 1: And you have a little a little kid. Now.
• 32:13
  Speaker 2: I have four kids, I know, but you have a
• 32:15
  Speaker 2: very young Yeah it's two and a half.
• 32:19
  Speaker 1: How old are your other kids?
• 32:20
  Speaker 2: I think you voted this year. I have twenty almost
• 32:24
  Speaker 2: nineteen fourteen and two and a half.
• 32:26
  Speaker 1: Got it?
• 32:26
  Speaker 2: Yeah? How is that to be the best thing ever?
• 32:29
  Speaker 1: A dad is a little guy.
• 32:31
  Speaker 2: Again, if I have more free time and more money,
• 32:33
  Speaker 2: I'd have more kids. It's the best thing ever.
• 32:35
  Speaker 1: Yeah. Yeah, I was kind of surprised in your morning routine.
• 32:41
  Speaker 2: The I couldn't do that without my wife. Just let's
• 32:45
  Speaker 2: be let's own that. She runs the house, she runs
• 32:49
  Speaker 2: the business, she runs the little guy. She's a ten.
• 32:53
  Speaker 1: She's a ten.
• 32:54
  Speaker 2: She's a ten.
• 32:54
  Speaker 1: It's good to surround yourself with tens.
• 32:56
  Speaker 2: Yeah, I've got a lot of them. But I mean
• 32:58
  Speaker 2: I've been through I've been through the fire.
• 33:00
  Speaker 1: I know.
• 33:01
  Speaker 3: I know.
• 33:01
  Speaker 2: It's not like I stepped into the world at tends.
• 33:05
  Speaker 1: Don't we always just step into the world.
• 33:08
  Speaker 2: Somebody said to me, Wow, you're so lucky, and I go, whoa, whoa.
• 33:11
  Speaker 2: I am. I own that, no question. But there's also
• 33:16
  Speaker 2: been a process of elimination, and there's you know, you
• 33:19
  Speaker 2: go through certain things to get where you are. And
• 33:21
  Speaker 2: I'm not going to be one of those Instagram philosophers,
• 33:25
  Speaker 2: but the Plato of Instagram. I see some people like, dude,
• 33:29
  Speaker 2: you can't keep with the deep thoughts. Just stop, just
• 33:32
  Speaker 2: stop stop it.
• 33:35
  Speaker 3: No.
• 33:36
  Speaker 2: So it's a process elimination, right. You start to weed out,
• 33:38
  Speaker 2: and you start to realize what you deserve, you start
• 33:40
  Speaker 2: to realize what you will won't tolerate, and you make
• 33:44
  Speaker 2: some you make them hard and fast decisions and you
• 33:46
  Speaker 2: got to stand by.
• 33:47
  Speaker 1: Them, definitely. And when we were talking yesterday on the phone, Uh,
• 33:51
  Speaker 1: everybody that comes in here, you know, there's so many
• 33:53
  Speaker 1: different hurdle moments we all have in our life. And
• 33:55
  Speaker 1: you said that after your divorce in two thousand and six.
• 33:59
  Speaker 1: You really lean into fitness, maybe even more than you
• 34:02
  Speaker 1: had before I did.
• 34:06
  Speaker 2: It's funny. Go back to Dwayne Johnson when he spoke
• 34:10
  Speaker 2: at the Lakers last year. It was powerful. You can
• 34:13
  Speaker 2: find that online. You can find that on YouTube or
• 34:15
  Speaker 2: on his somewhere. But he the way he said it,
• 34:19
  Speaker 2: it was something I'm like, yeah, I know, but I
• 34:21
  Speaker 2: hadn't put it into words. So when he said it,
• 34:23
  Speaker 2: it was pretty powerful. He backed up in the room
• 34:27
  Speaker 2: in our film room, and he leaned against the wall
• 34:31
  Speaker 2: and he slammed the wall with his open palm.
• 34:33
  Speaker 1: And he goes, it makes me nervous just thinking about it.
• 34:35
  Speaker 2: Yeah, like so startling. Yeah, and he banged it hard,
• 34:39
  Speaker 2: and he goes, I feel like my back is always
• 34:42
  Speaker 2: against the wall. This is how I face life. And
• 34:46
  Speaker 2: what's there for me that I can always count on
• 34:49
  Speaker 2: as the weight room, the gym is always there, the
• 34:52
  Speaker 2: weights are always there. It gets me through, It gives
• 34:55
  Speaker 2: me perspective, It keeps me strong, and I know that
• 34:58
  Speaker 2: I can always count on them. He goes, can't count
• 35:00
  Speaker 2: on other things, but this, whether I go through a success,
• 35:04
  Speaker 2: a failure, a good day, a bad day, this is
• 35:07
  Speaker 2: always there for me. And it sets me on the
• 35:09
  Speaker 2: right track. And I'm paraphrasing because he was far more
• 35:12
  Speaker 2: eloquent on that than I was. But his message is
• 35:17
  Speaker 2: has been it's the same for me, and that's probably
• 35:21
  Speaker 2: the only parallel I will draw between us, but his
• 35:25
  Speaker 2: that's the message. So for me, Yeah, the weight room
• 35:28
  Speaker 2: was there. And even if it wasn't, you know, Fire
• 35:30
  Speaker 2: and Brimstone personal records, best workout of my life kind
• 35:33
  Speaker 2: of thing, it was definitely there. And it's good to know,
• 35:40
  Speaker 2: what do they call it, your bolt hole? It's good
• 35:41
  Speaker 2: to know that you have that place to go to,
• 35:43
  Speaker 2: and I encourage anyone and everyone to find that place.
• 35:46
  Speaker 2: Yours may not be the weight room. It may be
• 35:48
  Speaker 2: it may be your peloton bike, it may be your
• 35:51
  Speaker 2: soul cycle class, it may be your CrossFit, whatever it
• 35:55
  Speaker 2: is for you, but find that, lean on it, lean
• 35:59
  Speaker 2: into it, and trust it.
• 36:01
  Speaker 1: And I feel like this might be the answer to
• 36:03
  Speaker 1: the question I'm going to ask you next. As I mentioned,
• 36:06
  Speaker 1: I was over two hundred pounds in two thousand and eight,
• 36:08
  Speaker 1: and so what is something that you would tell that
• 36:12
  Speaker 1: person who like kind of is at the beginning of
• 36:15
  Speaker 1: what could be either a weight loss or maybe it's
• 36:17
  Speaker 1: just a fitness journey. But they're at the beginning and
• 36:19
  Speaker 1: they feel so overwhelmed.
• 36:20
  Speaker 2: Start, yeah, start, Start. There's no fitness anniversary. There's no
• 36:28
  Speaker 2: I mean you may have one. Oh you know in
• 36:29
  Speaker 2: this two thousand and this I did. Okay, fine, but
• 36:32
  Speaker 2: that's for you. No one really cares. They're looking at
• 36:35
  Speaker 2: you today. They're looking at you as they see if
• 36:36
  Speaker 2: they're even looking at you. Most people are really looking
• 36:38
  Speaker 2: at themselves. It doesn't matter where you're And I would say,
• 36:44
  Speaker 2: don't worry about the scale at the beginning of your
• 36:46
  Speaker 2: of your air quotes journey. Just just start, just do
• 36:51
  Speaker 2: something you know, and once you get started, it's about
• 36:55
  Speaker 2: it's it's a brick, right, You're just acting bricks. You're
• 37:01
  Speaker 2: just putting brick on top of brick on top of brick,
• 37:03
  Speaker 2: and you're building this foundation that will be unshakable. And
• 37:08
  Speaker 2: if you keep doing it and you keep I think
• 37:11
  Speaker 2: the word grind is overused, But if you just keep grinding,
• 37:14
  Speaker 2: you just keep pushing, you're gonna pull back one day
• 37:17
  Speaker 2: and exhale them look and you're gonna go, wow, I've
• 37:20
  Speaker 2: laid a hell of a foundation, and now I've built
• 37:22
  Speaker 2: a beautiful building, how structure on it, and you're gonna
• 37:26
  Speaker 2: see what it comes from. And it's not that bad.
• 37:29
  Speaker 2: I mean, people say, you just spent two hours a
• 37:31
  Speaker 2: day working out?
• 37:32
  Speaker 3: Do I?
• 37:32
  Speaker 2: I don't know. It's yeah with a probably total time
• 37:36
  Speaker 2: in start to finish to clean up to go is
• 37:39
  Speaker 2: two hours. What is that eight percent of my day? Right? Again?
• 37:43
  Speaker 2: The math thing a seven to two out of twenty
• 37:46
  Speaker 2: four using your hands, Yeah, I got too.
• 37:48
  Speaker 1: I also failed. I didn't fail, but I got to
• 37:50
  Speaker 1: see in statistics. I just thought you should know.
• 37:52
  Speaker 2: I got a D in statistics and that was a tough.
• 37:54
  Speaker 2: Another tough moment when my kids said did you ever
• 37:57
  Speaker 2: have a bad grade? And I looked at him. I thought,
• 37:58
  Speaker 2: this is that moment you lie to sound great to help,
• 38:01
  Speaker 2: so they set their standards higher and I just said,
• 38:04
  Speaker 2: yes I did.
• 38:06
  Speaker 1: I love it. Okay, So good advice for someone that's
• 38:09
  Speaker 1: kind of at the beginning. You are training with this
• 38:13
  Speaker 1: guy in one gym you like it. When does being
• 38:17
  Speaker 1: in that gym translate to having your own spot?
• 38:21
  Speaker 2: When I was uh oh, when I left the end
• 38:24
  Speaker 2: homes and started a gym?
• 38:25
  Speaker 1: Right, so when did when did you effectively start?
• 38:28
  Speaker 2: So I was working at a gym and I was
• 38:30
  Speaker 2: there for eight years and I was the hours were
• 38:32
  Speaker 2: just you know, it was I took all comers, right,
• 38:36
  Speaker 2: can you can work out yet? Yep? Yep, yep, yep.
• 38:38
  Speaker 2: I just you know, probably to my own detriment whatever,
• 38:41
  Speaker 2: but it was I loved it there. I don't have
• 38:43
  Speaker 2: a bad memory of that at all. And uh, the
• 38:47
  Speaker 2: gym owner and I just were different on it. He
• 38:49
  Speaker 2: said one day something was broken and I was, you know,
• 38:53
  Speaker 2: cranking out so many people, and he had sort of
• 38:57
  Speaker 2: loosened the reins on who could and could not come
• 39:01
  Speaker 2: in there, and the gym was a little more crowded
• 39:03
  Speaker 2: than I would have liked. And I was bringing in
• 39:05
  Speaker 2: a higher level of clientele than was there. And not
• 39:09
  Speaker 2: to say not to judge people, but meaning higher profile people.
• 39:13
  Speaker 2: So I couldn't. I didn't want to have them in
• 39:15
  Speaker 2: a spot that was so jam packed. And this one
• 39:19
  Speaker 2: piece of equipment that was the centerpiece and you could do,
• 39:23
  Speaker 2: you know, twenty thousand things on it was broken and
• 39:26
  Speaker 2: it was still broken, and it was broken again, and
• 39:27
  Speaker 2: it was broken for like three weeks. And I said
• 39:30
  Speaker 2: some once and he snapped on me, and he said,
• 39:33
  Speaker 2: if I have the number three gym in town. I'm
• 39:37
  Speaker 2: fine with that. And I didn't look at it like
• 39:40
  Speaker 2: number one gym, number three and it when I'm on
• 39:42
  Speaker 2: the podium here, I just looked at it like, don't
• 39:44
  Speaker 2: you want your stuff to be better? If I get
• 39:46
  Speaker 2: a dent in my car, I'm fixing the dent. I
• 39:48
  Speaker 2: just I don't want to be I don't want my
• 39:50
  Speaker 2: car to look like that. I don't want to be
• 39:51
  Speaker 2: that guy. So I don't know. Something, did something click?
• 39:56
  Speaker 2: Was it a moment, I don't know, but I just thought,
• 39:58
  Speaker 2: I'm not okay.
• 40:00
  Speaker 1: With that, right, And I left and you left.
• 40:03
  Speaker 2: Yeah, So there you go. It's a big undertaking. We
• 40:06
  Speaker 2: touched on this, you know, to go from trainer to
• 40:09
  Speaker 2: gym owner and then to straddle the two and be both.
• 40:14
  Speaker 2: They are too. Those are two very different jobs. And
• 40:18
  Speaker 2: I said this to you before. If I can do it,
• 40:19
  Speaker 2: anyone can do it. But you have to go. I'm
• 40:22
  Speaker 2: going to be working, You're going to be wearing a
• 40:24
  Speaker 2: number of different hats, and you have to You can't
• 40:27
  Speaker 2: resent that. You can't put that off on your circle.
• 40:30
  Speaker 2: You can't come home and be a jerk because you
• 40:33
  Speaker 2: have used the word jerk twice now, because I'm trying
• 40:35
  Speaker 2: not to say swear words. Look at me.
• 40:37
  Speaker 1: I'm impressed with you.
• 40:38
  Speaker 2: I know, I know, self control, restraint, push away from
• 40:41
  Speaker 2: the table gunner. So you just have to know that
• 40:46
  Speaker 2: that you're putting a lot on your plate when you
• 40:49
  Speaker 2: do that. You can handle it, for sure, you can
• 40:50
  Speaker 2: handle it, but you have to be aware that you're
• 40:52
  Speaker 2: handling a lot, and you have to make sure that
• 40:54
  Speaker 2: people around you don't suffer because of that.
• 40:57
  Speaker 1: Yeah, for sure. So you get your own gym, mm hmmm.
• 41:00
  Speaker 2: And then you say, I'm going to do it perfectly,
• 41:03
  Speaker 2: nothing's going to be wrong. And then you think of
• 41:05
  Speaker 2: every gym you've been to, what you liked and what
• 41:07
  Speaker 2: you didn't like, and then you you try to weed
• 41:10
  Speaker 2: it out, and it's hard. It's it's an ongoing thing.
• 41:12
  Speaker 2: It's I mean, but it's a it's a it's a
• 41:15
  Speaker 2: passion project.
• 41:16
  Speaker 1: Your gym right now in Beverly Hills obviously not not obviously,
• 41:21
  Speaker 1: but I've never been there. I've seen it, you know, photos, videos,
• 41:25
  Speaker 1: reality television, whatever you want to say. Uh, it looks
• 41:29
  Speaker 1: like a playground.
• 41:30
  Speaker 2: It's full, it's full.
• 41:31
  Speaker 1: There are pieces of equipment in there. I don't know
• 41:34
  Speaker 1: if I've ever seen before.
• 41:35
  Speaker 2: Yeah, I have some interesting prototype stuff. I also we uh.
• 41:39
  Speaker 2: I don't want to say I'm a gym equipment designer,
• 41:42
  Speaker 2: but I definitely modify and customize pieces of something. I
• 41:45
  Speaker 2: had a guy write me this morning on my website
• 41:47
  Speaker 2: and he said, where do you get the hooks on
• 41:49
  Speaker 2: the back of your dumbbell racks where you hooked your kettlebells?
• 41:54
  Speaker 2: And I said, I made them. I had a guy
• 41:56
  Speaker 2: make them for me because he said, because he has
• 41:58
  Speaker 2: a gym space issue. Well, I mean, I think a
• 42:00
  Speaker 2: lot of germ owners understand that I do too. And
• 42:05
  Speaker 2: I had no place for the kettlebells. And so I
• 42:08
  Speaker 2: looked and I said to the guy who I had
• 42:11
  Speaker 2: was a terrific machinist, I said, could you put a
• 42:14
  Speaker 2: hook on this that could support the weight of a kettlebell?
• 42:16
  Speaker 2: And so on the back of my dumbo racks are
• 42:19
  Speaker 2: hooks and the kettlebells racked right up there.
• 42:21
  Speaker 1: That I should probably start selling those hooks.
• 42:23
  Speaker 2: I'm sure he doesn't now he knows that there's a
• 42:27
  Speaker 2: gunner hook get yours now.
• 42:30
  Speaker 1: So you said you started working before opening your own
• 42:33
  Speaker 1: spot with a lot of higher profile clientele, would you.
• 42:37
  Speaker 2: Say for that, that's also something.
• 42:39
  Speaker 1: Now I don't do you want to know?
• 42:40
  Speaker 3: Man?
• 42:40
  Speaker 2: Yeah, I want to I want to work with celebrities.
• 42:42
  Speaker 2: First all, why do you want to work celebrities? What
• 42:44
  Speaker 2: are you trying to do? What's your end goal? I mean,
• 42:47
  Speaker 2: do you want to be in the movies? Do you
• 42:48
  Speaker 2: have a do you have a song you're trying to
• 42:50
  Speaker 2: get produced? Or do you have a script? Is your
• 42:53
  Speaker 2: cousin a model and trying to transition this? You have
• 42:56
  Speaker 2: to have the right and look, whatever it is is fine,
• 42:58
  Speaker 2: but you have to be honest with yourself about it.
• 43:01
  Speaker 1: Why do you do it?
• 43:03
  Speaker 2: Because I have a platform and fitness, and I have
• 43:06
  Speaker 2: ideas about how to make fitness doable for people. And
• 43:13
  Speaker 2: if I'm not working with higher profile people, it's harder
• 43:16
  Speaker 2: to get my message out. And it was way harder
• 43:18
  Speaker 2: back then to get it out. Now there are definitely
• 43:20
  Speaker 2: ways where even if I didn't have even if I
• 43:23
  Speaker 2: weren't linked or attached to certain people in the public eye,
• 43:28
  Speaker 2: I could still get it out now, right, there are
• 43:30
  Speaker 2: ways to blast it. But then you needed to have
• 43:35
  Speaker 2: an association with somebody who was already in the public
• 43:38
  Speaker 2: eye or who was climbing and if you were approached
• 43:42
  Speaker 2: or someone asked you, then you could say, yes, it's
• 43:45
  Speaker 2: great to work with this person, and here's what we do,
• 43:48
  Speaker 2: and then someone else might pick that up, and then
• 43:49
  Speaker 2: you have to find a way to parlay that into
• 43:53
  Speaker 2: your message.
• 43:55
  Speaker 1: I walk into the gym, Chloe walked into the gym.
• 43:59
  Speaker 1: Do you work out with us the same way?
• 44:01
  Speaker 3: Not?
• 44:02
  Speaker 1: Well, I mean, not based on body type. But would
• 44:04
  Speaker 1: you say that you work out a little bit differently
• 44:06
  Speaker 1: with someone who may be of that big name.
• 44:10
  Speaker 2: I write, you don't write the workouts based on their name.
• 44:13
  Speaker 2: Take notes. I write a different workout for every person
• 44:17
  Speaker 2: every day the night before. It's like my little homework thing.
• 44:20
  Speaker 2: And when my kids were younger, i'd sit with them
• 44:22
  Speaker 2: and we do homework together. And I still do it now.
• 44:27
  Speaker 2: Every night I write it and my wife will say
• 44:29
  Speaker 2: how much work do you have? And sometimes it's fifteen minutes,
• 44:32
  Speaker 2: sometimes it's an hour and fifteen minutes. It just depends.
• 44:36
  Speaker 2: Would the workout be the same, No, she has a
• 44:39
  Speaker 2: different focus than you, have different goals. She's coming off
• 44:43
  Speaker 2: of something different than you're coming off of. Right where
• 44:46
  Speaker 2: you're headed is probably different. You have different body types here.
• 44:49
  Speaker 2: I mean you factor in that. Are there going to
• 44:51
  Speaker 2: be certain moves that everybody does for sure, probably in
• 44:55
  Speaker 2: a different sequence, maybe for different duration, different intensity, different
• 45:00
  Speaker 2: a different load. All those things are factored in, but
• 45:03
  Speaker 2: it definitely won't be the same. I had so many
• 45:06
  Speaker 2: years ago trained me and said, I've been with you
• 45:08
  Speaker 2: for ten years. We've never done the same workout. And
• 45:11
  Speaker 2: I said, thank God, could you imagine how bored I
• 45:13
  Speaker 2: would be? I mean, I'm glad you're not bored, but
• 45:15
  Speaker 2: I would. I can't do that. I have to and
• 45:18
  Speaker 2: you don't just it's not just put together like hey,
• 45:21
  Speaker 2: let's slap this onto this or this is next to this,
• 45:24
  Speaker 2: so we use it. But my gym is laid out
• 45:26
  Speaker 2: in a way that there's a flow to it. There's
• 45:29
  Speaker 2: a sequence to it. There has to be a rhythm
• 45:30
  Speaker 2: that goes with it, and you set a pace which
• 45:33
  Speaker 2: creates an intensity and all that stuff has to be
• 45:37
  Speaker 2: You can't wan that.
• 45:39
  Speaker 1: That's smart. It's true though, And I mean people like
• 45:41
  Speaker 1: it's a service as well, you know, so someone's showing
• 45:44
  Speaker 1: up to work out with that.
• 45:45
  Speaker 2: That is a whole other podcast. I go into a
• 45:47
  Speaker 2: whole thing on this is a service industry. You better
• 45:52
  Speaker 2: be serving your clients and if you are not, you
• 45:55
  Speaker 2: need to get out of this industry.
• 45:57
  Speaker 1: Right And I opinion, well, I think that's what's so
• 45:59
  Speaker 1: great about here, that this is what you do, because
• 46:02
  Speaker 1: I'm sure you know there are so many people that
• 46:05
  Speaker 1: would love to show up at your gym and have
• 46:06
  Speaker 1: the opportunity to work out with you, and they would
• 46:10
  Speaker 1: just be probably be happy to be in the room.
• 46:12
  Speaker 1: But that doesn't mean that you're not going to provide
• 46:16
  Speaker 1: a service for them.
• 46:18
  Speaker 2: And when you come in, it's all handled. We have
• 46:20
  Speaker 2: everything in the bathroom at the Genify, the towels, the soap, shampoo,
• 46:24
  Speaker 2: Q tips, all that stuff is there. The towels and
• 46:29
  Speaker 2: water is all out for you. The recovery drinks are
• 46:33
  Speaker 2: there for you. That's just show up and work out.
• 46:35
  Speaker 2: The rest is provided. That's what you're trying to do.
• 46:37
  Speaker 2: It's also you know, that's the kind of service we
• 46:40
  Speaker 2: want to provide. Some gyms aren't like that, and that's
• 46:41
  Speaker 2: not wrong I'm saying. In terms of the training, you
• 46:44
  Speaker 2: have to be I believe, a step ahead of their
• 46:47
  Speaker 2: needs and wants right physical and emotional. Sounds like you're
• 46:52
  Speaker 2: getting into the shrink thing, which I'm not into but
• 46:55
  Speaker 2: you have to be available to them because that's what
• 46:58
  Speaker 2: they're coming to you for. You have to have the answer,
• 47:00
  Speaker 2: so you don't have to have the answer to everything,
• 47:01
  Speaker 2: and you should. You should be quick with I don't
• 47:03
  Speaker 2: know when you don't know, and then look it up.
• 47:06
  Speaker 2: But you know, put the towel on the piece of
• 47:08
  Speaker 2: equipment before they're on it. You know, hand them the
• 47:11
  Speaker 2: water when you know they're going to need it, not
• 47:14
  Speaker 2: where they have to ask for it. That's those are
• 47:15
  Speaker 2: little service things, and there are certain gyms that don't
• 47:17
  Speaker 2: do that. The guy may just yell out hydrate. You know,
• 47:20
  Speaker 2: everybody gets on water and that's fine too, but you're
• 47:22
  Speaker 2: still serving, got it, you.
• 47:25
  Speaker 1: Said before you quoted Duran Johnson and you were talking
• 47:28
  Speaker 1: about what he said in front of the Lakers. That's
• 47:31
  Speaker 1: probably just one of the many lessons that your clients
• 47:34
  Speaker 1: not necessarily drained being your client, But the people that
• 47:36
  Speaker 1: you work with have taught you tons.
• 47:40
  Speaker 2: And that's why I work. That's why I love. Not
• 47:42
  Speaker 2: that you can't learn from everybody, because I think you can,
• 47:44
  Speaker 2: and everybody has a different path and you can't fault
• 47:46
  Speaker 2: someone for not knowing something that is so basic or
• 47:49
  Speaker 2: innate to you because they've learned something else that's basically
• 47:51
  Speaker 2: innate to them. So you take that. You have to
• 47:55
  Speaker 2: be respectful of that. That's one. The other thing is
• 47:58
  Speaker 2: I love being around achievers and doers and people who
• 48:04
  Speaker 2: overcome and and and there are people from different socioeconomic
• 48:09
  Speaker 2: backgrounds who overcome. Right, it's not just people who don't
• 48:12
  Speaker 2: have a lot who get who who become successful financially
• 48:18
  Speaker 2: or otherwise who have overcome. There are people who are
• 48:20
  Speaker 2: born with, you know, the silver or platinum spoon in
• 48:23
  Speaker 2: their mouth who have to overcome too. And you might
• 48:27
  Speaker 2: be rolling your eyes at that, but it's true. They
• 48:30
  Speaker 2: they have that. They have their own struggles and battles
• 48:34
  Speaker 2: and expectations put upon them, or even expectations of other
• 48:38
  Speaker 2: kids gonna fail because he was born with everything he
• 48:40
  Speaker 2: doesn't know how to work for. There's that, or there's
• 48:43
  Speaker 2: he was born with everything he should he should hyper achieve.
• 48:47
  Speaker 2: That's another. You know, everybody has their own stuff, so
• 48:50
  Speaker 2: but I like being around the people who achieve and
• 48:51
  Speaker 2: who push and the people who have. You know, I
• 48:54
  Speaker 2: worked with Jennifer Lopez for years and it was just
• 48:58
  Speaker 2: so eye opening and and the level the work ethic
• 49:01
  Speaker 2: and the achievement. And I was with her when she
• 49:04
  Speaker 2: had the number one song and the number one film
• 49:06
  Speaker 2: at the same time, and that had never been done.
• 49:09
  Speaker 2: That's just cool. You know, you can't do She was filming.
• 49:14
  Speaker 2: We were in Philadelphia for months and she was filming
• 49:18
  Speaker 2: a movie and on the weekends was was taking a
• 49:22
  Speaker 2: helicopter to New York to film music videos for the album.
• 49:25
  Speaker 2: Coming back filming Monday Morne and it was just go,
• 49:28
  Speaker 2: go go. I'm working out and working out every day,
• 49:31
  Speaker 2: working out every day, and it was beautiful to see. Yeah.
• 49:36
  Speaker 2: I worked with Bruce Willis for a number of years,
• 49:39
  Speaker 2: one of the best guys I've ever met. And we
• 49:43
  Speaker 2: were filming in Boston and the weekends back to New
• 49:46
  Speaker 2: York to do other just bang bang bang, and there's
• 49:49
  Speaker 2: just no downtime. And people think, oh, they're just kicking it,
• 49:51
  Speaker 2: they've got all this downtime. No, No, not the ones
• 49:55
  Speaker 2: who are achieving, right, Sylvester Stallone's it's writing, painting, acting, directing,
• 50:03
  Speaker 2: and it's all just back to back to back to back.
• 50:06
  Speaker 2: And the athletes is the same, you know, that's the
• 50:08
  Speaker 2: there's a parallel there. There's no off season anymore. There
• 50:11
  Speaker 2: just isn't. And he said, well, if a team in
• 50:14
  Speaker 2: the NBA doesn't make the playoffs, they're done mid April
• 50:16
  Speaker 2: and they don't start up till October. Right now, what
• 50:18
  Speaker 2: do you think they do? Lie on the beach for
• 50:19
  Speaker 2: five months? They're they're back in the gym five, six, seven,
• 50:26
  Speaker 2: eight days later a week lare two weeks later, they're doing.
• 50:30
  Speaker 1: What's been one of the greatest lessons you've learned working
• 50:34
  Speaker 1: with the Lakers.
• 50:38
  Speaker 2: It's been learning there's there's a corporate side to that
• 50:41
  Speaker 2: that I not that I didn't respect, but I didn't
• 50:43
  Speaker 2: know the corporate minefield you just have. It's a different
• 50:49
  Speaker 2: operation than having your own business. I've watched like the
• 50:54
  Speaker 2: coaching style there. Luke Walton's our head coach and he's
• 50:59
  Speaker 2: I'm a huge fan, and I did not know him
• 51:01
  Speaker 2: going in. I knew a lot of the other powers
• 51:02
  Speaker 2: that be before I got there, but I did not
• 51:04
  Speaker 2: know Luke. And watching him run this young, overly talented
• 51:11
  Speaker 2: teams again, it's being around high achievers, right, These young
• 51:17
  Speaker 2: guys that come in, our young draft picks, our vets,
• 51:22
  Speaker 2: who weren't you know, It's not like they were ten
• 51:24
  Speaker 2: fifteen year vets. But the guys who've been there for
• 51:27
  Speaker 2: a few years, the day in, day out work ethic,
• 51:31
  Speaker 2: and you go, these guys just do this every single day,
• 51:34
  Speaker 2: every single night. And that's that's from the top right,
• 51:37
  Speaker 2: that's from our owner to our GM to our VP
• 51:40
  Speaker 2: of Basketball Ops to our team president. Those guys are
• 51:42
  Speaker 2: there every single day. There's not a day off. There's
• 51:46
  Speaker 2: not there's days where they don't you know, leading up
• 51:48
  Speaker 2: to the draft where they don't sleep and they're watching
• 51:51
  Speaker 2: and studying, comparing, and then that goes down and on
• 51:54
  Speaker 2: the court, those guys are breaking down film and then
• 51:56
  Speaker 2: creating strategies on the court for for that game and
• 52:01
  Speaker 2: then the next game and then the next game, and
• 52:03
  Speaker 2: there's a lot of shape shifting that goes on. And
• 52:06
  Speaker 2: it's I love to see it. I love to be
• 52:07
  Speaker 2: part of what these guys are doing and their work ethic.
• 52:12
  Speaker 2: It's it's cool to see that that translate. Right, nothing's
• 52:15
  Speaker 2: by accident. None of these successful people, none of these
• 52:18
  Speaker 2: successful franchises, Nobody falls into that. Nobody backs into that.
• 52:22
  Speaker 1: You've been doing this for almost thirty years, now, what
• 52:25
  Speaker 1: would you say is one of the greatest pieces of
• 52:27
  Speaker 1: advice you've been given since you started.
• 52:33
  Speaker 2: Wow, two things from two very big movie stars. One
• 52:40
  Speaker 2: of them said to me, you.
• 52:42
  Speaker 1: Can't just say that and not tell me who's giving
• 52:44
  Speaker 1: you these pieces of advice.
• 52:46
  Speaker 2: I can. Sylvester Sloan was one, and he told me
• 52:51
  Speaker 2: years ago, don't ever work with anyone for free, don't
• 52:54
  Speaker 2: ever devalue your service if you If you do that,
• 52:58
  Speaker 2: they won't respect what you bring and you bring a
• 53:01
  Speaker 2: lot to the table. And I don't know if that
• 53:04
  Speaker 2: was just he was saying that in a broad stroke
• 53:07
  Speaker 2: or he meant me personally, I gonna bring a lot
• 53:09
  Speaker 2: to the table. Whatever, that's how I took it, and
• 53:11
  Speaker 2: I think about that a lot.
• 53:12
  Speaker 1: I'm an entrepreneur here. I don't have a typical nine
• 53:15
  Speaker 1: to five and there are things I want to do
• 53:17
  Speaker 1: that I haven't really broken into yet. I just started
• 53:20
  Speaker 1: doing more moderating of panels around the city and I
• 53:23
  Speaker 1: love doing it, and it's usually health and fitness related,
• 53:26
  Speaker 1: but I'm just starting out. And sometimes they're like, well,
• 53:28
  Speaker 1: we don't have the budget to pay the moderator, and
• 53:31
  Speaker 1: so do you do it because you want to get
• 53:32
  Speaker 1: into it more or do you take a step back
• 53:34
  Speaker 1: and you say, well, I'm more valuable than that. I
• 53:37
  Speaker 1: don't know the answer.
• 53:38
  Speaker 2: Or do you say I'm going to learn from this?
• 53:41
  Speaker 2: I can't believe I get to learn for free. I agree,
• 53:44
  Speaker 2: I don't have to pay to do it. I would
• 53:47
  Speaker 2: do that for free. Yeah, I mean that's maybe just
• 53:49
  Speaker 2: a mind gaming. Just now, we're just semantics. I don't know.
• 53:52
  Speaker 2: But and I'm not saying, you know, if you're not
• 53:54
  Speaker 2: someone's handy, you cash for something that it's not worth it,
• 53:57
  Speaker 2: because sometimes there's a learning experience, so you get paid
• 54:00
  Speaker 2: that way, and that's not you know, being weak and saying, well,
• 54:03
  Speaker 2: I couldn't stand up for my money. But yeah, you
• 54:06
  Speaker 2: decide what's it worth to you? What are you going
• 54:09
  Speaker 2: to get out of it, whether it's money, connection, entre experience,
• 54:14
  Speaker 2: that's that's on you to decide how you're getting paid.
• 54:16
  Speaker 1: I don't think it's always that number one, that's the
• 54:18
  Speaker 1: number two.
• 54:20
  Speaker 2: This was at a super tough time for me, and
• 54:24
  Speaker 2: it was a big, big, big movie star Bruce Willis,
• 54:28
  Speaker 2: and he said to me, when you stop worrying about
• 54:32
  Speaker 2: the thousands, the millions will come. And my dad goes,
• 54:37
  Speaker 2: don't tell him that he's he's just gonna start blowing
• 54:41
  Speaker 2: money now, And that's not how it was, Matt. It's
• 54:44
  Speaker 2: like if some the way I took it, My interpretation
• 54:48
  Speaker 2: was when there's something that is going to cost you something,
• 54:54
  Speaker 2: you know, and I see this for gym owners, right, well,
• 54:56
  Speaker 2: I want that piece of equipment, but you know it's
• 54:58
  Speaker 2: not in our budget to spend forty six hundred do
• 55:00
  Speaker 2: a certain leg press. Just buy it. And I'm not
• 55:03
  Speaker 2: saying be be frivolous with it, but just get it
• 55:06
  Speaker 2: and it's going to pay back. It's gonna I've never
• 55:08
  Speaker 2: had a problem with the equipment. Just put it in
• 55:11
  Speaker 2: the gym. It pays back. People see that you're paying
• 55:13
  Speaker 2: into your own environment and they're going to benefit from
• 55:16
  Speaker 2: and they're going to talk about it, and then that's
• 55:17
  Speaker 2: going to bring you another client eventually that I think
• 55:19
  Speaker 2: pays for itself before you know it.
• 55:20
  Speaker 1: Would you say that also translates kind of on a
• 55:23
  Speaker 1: on a human level, like someone that's willing to give
• 55:25
  Speaker 1: back to themselves then also better for the people that
• 55:28
  Speaker 1: they're around.
• 55:29
  Speaker 2: Yeah, and I hadn't. I was thinking I had my
• 55:32
  Speaker 2: gym owner had on. But yeah, I do think that's true.
• 55:34
  Speaker 2: Just stop worrying about all those you know, Tip the
• 55:38
  Speaker 2: person when you're when someone gives you a service, don't
• 55:41
  Speaker 2: be don't be cheap. It's super unattractive. The money is
• 55:45
  Speaker 2: going to come back, right, it's if you're a karma
• 55:48
  Speaker 2: person or energy all that, it's going to come back.
• 55:51
  Speaker 2: Don't be. Don't be Scrooge McDuck. That was a that
• 55:55
  Speaker 2: was a cartoon that wasn't real. Don't bring that to life.
• 55:59
  Speaker 2: I mean, I said too. But it's the people that
• 56:01
  Speaker 2: say you can do more. It's the people like the
• 56:04
  Speaker 2: and these and some of these people. I know, some
• 56:06
  Speaker 2: I don't. But if you think about people in Hollywood,
• 56:10
  Speaker 2: if you think about people in sports, Bo Jackson playing
• 56:13
  Speaker 2: two sports, Deon Sanders two sports, right, guys who were
• 56:16
  Speaker 2: capable of able women also to play multiple sports, and
• 56:20
  Speaker 2: they just you can't do that, Yes you can. You know,
• 56:23
  Speaker 2: you think about the guys. Look at Bob Saggett, look
• 56:26
  Speaker 2: at Ello cool J. Look at Chloe, look at Dwayne Johnson,
• 56:29
  Speaker 2: look at these people who have won two three shows.
• 56:32
  Speaker 2: Look at Lebron James. What he's doing now, he's playing basketball,
• 56:36
  Speaker 2: he's producing shows. I just saw yesterday he sold a screenplay.
• 56:39
  Speaker 2: I mean, do it. You can, just you can do
• 56:44
  Speaker 2: it if you want to go after it. And that's
• 56:46
  Speaker 2: not a pitch, that's not the raw raw. I'm not
• 56:49
  Speaker 2: that guy. But oh I can't do this, Yes you can.
• 56:53
  Speaker 3: You can.
• 56:53
  Speaker 2: You are probably not using your time as efficiently or
• 56:59
  Speaker 2: judiciously as you could be using your time.
• 57:03
  Speaker 1: You look back at the guy who's building his own gym. Now,
• 57:10
  Speaker 1: what is one piece of advice you would have offered
• 57:13
  Speaker 1: yourself back at the beginning.
• 57:17
  Speaker 2: Take care of your family. Pay attention to your kids,
• 57:23
  Speaker 2: spend time with your spouse, Try to get them to
• 57:27
  Speaker 2: understand what you're doing instead of feeling like you're on
• 57:30
  Speaker 2: an island and only you can handle your little gym problems.
• 57:34
  Speaker 2: And I do use that in a pejorative way, because
• 57:38
  Speaker 2: really they are little gym problems. I stressed out before.
• 57:42
  Speaker 2: I probably snapped at my kids. I probably got over
• 57:46
  Speaker 2: excited about the internet going out or a piece of
• 57:49
  Speaker 2: equipment not working, and I should have maybe taken it
• 57:53
  Speaker 2: more in strive. But maybe that comes with the desire
• 57:55
  Speaker 2: to have it all be perfect, to give that experience,
• 58:00
  Speaker 2: institute the clients that come in that I feel like
• 58:02
  Speaker 2: are paying for that and deserve that experience. Holy shit,
• 58:06
  Speaker 2: I feel like I'm in a therapy session. I gotta
• 58:08
  Speaker 2: lie down on a couch. Well.
• 58:10
  Speaker 1: Sadly, our therapy session is coming to a close, Gunnard,
• 58:13
  Speaker 1: thanks so much for coming in today.
• 58:15
  Speaker 2: Thank you for having me.
• 58:16
  Speaker 1: Please take a moment to leave a quick review by
• 58:19
  Speaker 1: clicking the link with the description to this episode. We
• 58:22
  Speaker 1: all face multiple hurdles in life. I want to hear
• 58:25
  Speaker 1: about yours. Reach out to me at Emily at Hurdle
• 58:28
  Speaker 1: dot us. Connect with the podcast on Instagram and Twitter
• 58:31
  Speaker 1: at Hurdle Podcast. Gunner, where do we find you?
• 58:36
  Speaker 2: First of all, you lean in to find me. There
• 58:39
  Speaker 2: you go, I'm on what my website is Gunner Peterson
• 58:44
  Speaker 2: dot com.
• 58:45
  Speaker 1: Pretty really as a thing about that one?
• 58:48
  Speaker 2: Is it really that simple?
• 58:49
  Speaker 1: Yes?
• 58:49
  Speaker 2: It is, Gunner Peter. I'm gonna fitness on Instagram.
• 58:53
  Speaker 1: Awesome, Thanks so much for coming in. I am at
• 58:56
  Speaker 1: Emily a body another hurdle conquered. Catch you guys next time.