Episode 77: How to Differentiate your Business - Branding
What We Cover In This Episode:
What the core focus should be with your branding as a business [1:53]
How to ensure that your brand is different from other businesses in your community, and the role that personal connections play in this process [4:22]
An experience that Cherise had with her first business that made her realize that you can't cater to everyone [9:06]
Some things you can do in your business right now to stand out from the competition [10:11]
Ways to find a balance between telling your brand's story and being the face of the business [11:29]
Quotes:
"Branding is all about…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.