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Cracker Barrel Sells Biscuit Chain | Richmond News
Cracker Barrel is pivoting fast—selling off its $36 million Maple Street Biscuit Co. purchase as part of a broader strategy to focus on its core business, while also cashing in $77 million from a sale-leaseback of 26 stores. The biscuit-focused Maple Street chain, now being absorbed by Biscuit Belly, will be rebranded into 30+ locations across 10 states, with plans to hit 60+ by 2028. Meanwhile, CEO Julie Masino is stepping down in August, replaced by David Deno, former Bloomin’ Brands leader, following a rocky rebranding episode that forced a U-turn. Listen in comfort:Get a discount on a…
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