Latest / The Quietly Disruptive Business
#65: Proudly absurd: a conversation with Maddy and Iain at Bewilderbeest
What happens when a skiing accident, a drawing of a wildebeest, and a pair of floppy antlers all collide? You get one of the most joyful, proudly absurd businesses I've ever had on this podcast.
Maddy and Iain are the husband-and-wife team behind Bewilderbeest, a greeting card and gift brand stocked in National Trust, Waterstones, and Fortnum & Mason. Built from a kitchen table with no industry experience or business plan, it's a business with a tagline that gives them full licence to be themselves in every email, every trade show, and every interaction they have.
In this episode, you'll…
The skinny
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