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Latest / The PR Week

The PR Week: 3.10.2022 - Eileen Ziesemer, Ulta Beauty

Podcast topics:

- Ziesemer talks about joining Ulta Beauty at the start of the COVID-19 pandemic after a career on the agency side, how the pandemic impacted the beauty retail industry, how cosmetics consumers changed their behavior working from home, Ulta's DE&I work and more.

- The latest updates from the Russia-Ukraine war and how brands are reacting, from increased support for Ukraine to ending operations in Russia entirely;

- Discussing International Women’s Day, brand activations and how organizations can put their money where their mouths are;

- Reacting to an op-ed by Dark Horses exec…

The skinny

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