Latest / Ageless and Timeless Podcast® / Transforming Healthcare From Reactive to Proactive with Al Pirnia
Transcript
- 0:09Speaker 1: Good morning everyone.
- 0:11Speaker 2: This is Michelle Hughes from Ageless and Timeless. Today I
- 0:14Speaker 2: have a very special guest, and I know I always
- 0:16Speaker 2: say that, but all my guests are incredible. But today's
- 0:20Speaker 2: guest is Al Pernia. And Al and I know each
- 0:23Speaker 2: other for about a year now. We met at two conferences, actually,
- 0:29Speaker 2: the fab Mancini conference in Los Angeles and the Radfest
- 0:34Speaker 2: conference in Anaheim, and that was a.
- 0:38Speaker 1: Little over a year ago. I think was September, right, Al.
- 0:42Speaker 3: Actually, I think it's almost two years.
- 0:44Speaker 1: Oh my gosh, you're kidding me. Oh my gosh, is
- 0:48Speaker 1: that true. It was.
- 0:53Speaker 3: This last we met at Radfest for the first time,
- 0:56Speaker 3: and that was two years ago, not this Ratfest, but
- 0:59Speaker 3: they before.
- 1:00Speaker 2: Oh thank you for correcting me. You see how I
- 1:04Speaker 2: see how time flies right and having fun? Well, anyway,
- 1:09Speaker 2: welcome to Ageless and Timeless. I know we've been talking
- 1:11Speaker 2: about having you, and I was so happy to be
- 1:15Speaker 2: your guest on your podcast with Stephanie, who is just amazing,
- 1:22Speaker 2: and we had such a good time.
- 1:23Speaker 1: And that was early this year, right February, I think
- 1:27Speaker 1: it was.
- 1:27Speaker 3: Yes, Yes, I'm glad.
- 1:29Speaker 2: I'm glad we're now finally getting to reciprocate. So Elle,
- 1:33Speaker 2: you know, you have such an amazing background. I want
- 1:36Speaker 2: everybody to appreciate all that you've done in over thirty
- 1:40Speaker 2: years of being in the functional medicine space.
- 1:43Speaker 3: Correct, Yes, and a little less.
- 1:48Speaker 2: I don't want to make you older than any older
- 1:50Speaker 2: because we were all getting younger, right at least biologically
- 1:54Speaker 2: we hope. But yeah, no, you you have such an
- 1:57Speaker 2: interesting background your you know, biochemistry and chemical engineering at
- 2:03Speaker 2: University of London, right and then yes, and then you
- 2:06Speaker 2: got your MBA from.
- 2:07Speaker 3: USC That's right, that's right.
- 2:09Speaker 2: So you have a combination of business and well technical
- 2:14Speaker 2: but not technical in the way that you know we
- 2:18Speaker 2: would think would end up in the functional medicine space.
- 2:20Speaker 2: So why didn't you tell us a little bit more
- 2:22Speaker 2: about your journey and how did you end up here
- 2:26Speaker 2: where you are today?
- 2:28Speaker 3: Yeah? I After I got my MBA, I went into
- 2:32Speaker 3: the financial industry. I worked for American Express and Shaarson
- 2:36Speaker 3: Lehman Brothers with some of the top people, the chairman,
- 2:39Speaker 3: the vice chairman in investments in banking, and it was
- 2:43Speaker 3: an incredible experience. It happened by chance and my father
- 2:51Speaker 3: was diagnosed with lung cancer and that experience just really
- 2:56Speaker 3: disgusted me, and I started thinking about our healthcare system,
- 2:59Speaker 3: and I wanted to spend the last two years that
- 3:03Speaker 3: he had with him, so I resigned and during that
- 3:07Speaker 3: time I spent a lot thinking about what we should
- 3:10Speaker 3: do about healthcare. I had that biochemistry background, and it
- 3:15Speaker 3: was during the Internet startup phase, and I thought, well,
- 3:18Speaker 3: maybe all we got to do is get these physicians
- 3:21Speaker 3: to become more integrated and become more proactive. And I thought,
- 3:25Speaker 3: let's use the Internet to get these physicians to do that,
- 3:29Speaker 3: and I raised a bunch of money through venture capital.
- 3:34Speaker 3: We were one of the first ones to raise money
- 3:37Speaker 3: for the space back then, and unfortunately, at that time,
- 3:42Speaker 3: nobody was ready. The Internet wasn't ready, society wasn't ready,
- 3:45Speaker 3: and even the physicians weren't ready. And it actually didn't
- 3:50Speaker 3: work out. The company didn't work out, but I was
- 3:53Speaker 3: one of the first people to raise serious money, so
- 3:55Speaker 3: I had access to some of the best people, and
- 3:58Speaker 3: in the process I realized what we really need to
- 4:00Speaker 3: do is not make physicians more integrated, but actually address
- 4:05Speaker 3: the root cause, which is our food and getting people
- 4:09Speaker 3: to make better food choices. Understanding that if we don't
- 4:11Speaker 3: get the food right, everything else's band aid. So from
- 4:14Speaker 3: there we started all over again, and I've been on
- 4:18Speaker 3: this journey to bring us to where we are today,
- 4:21Speaker 3: where I believe we truly have a roadmap to change
- 4:24Speaker 3: the direction of healthcare in this country to becoming proactive.
- 4:28Speaker 1: And hopefully with the new administration and Robert F.
- 4:31Speaker 2: Kennedy and his MAHA movement, we will have a lot
- 4:36Speaker 2: more support from the government side.
- 4:39Speaker 1: Do you agree with that?
- 4:41Speaker 3: Oh? Yeah, for sure. I always knew that we would
- 4:45Speaker 3: come to a point in this country where everything would
- 4:48Speaker 3: be aligned, and we're there now. Everybody is ready. Not
- 4:52Speaker 3: just we have RFK and the government supporting this kind
- 4:58Speaker 3: of healthcare trying to address the root cause of chronic illness,
- 5:03Speaker 3: but I think society at large is after COVID, is
- 5:07Speaker 3: open to this kind of healthcare. I just had a
- 5:10Speaker 3: conference for CEOs at the Rich Carlton Laguna this last weekend,
- 5:15Speaker 3: and even CEOs are starting to become interested and open
- 5:20Speaker 3: to trying to approach healthcare in a different way. Everybody,
- 5:25Speaker 3: I think is realizing this model of managing symptoms for
- 5:29Speaker 3: the rest of your life is not only an unhealthy approach,
- 5:34Speaker 3: but it's going to bankrupt everybody literally everybody from the
- 5:36Speaker 3: government down. So you know, we're at a point in
- 5:39Speaker 3: time where society, practitioners, the government, everybody is ready and
- 5:46Speaker 3: we who have been in this journey for all these years,
- 5:49Speaker 3: now is the time for us to have impact.
- 5:53Speaker 2: Well, it is a rather pathetic situation when you see
- 5:57Speaker 2: that we are you know.
- 5:58Speaker 1: The leading country and the world.
- 6:02Speaker 2: We spend more on healthcare than any other country, and
- 6:04Speaker 2: we are last in the and.
- 6:07Speaker 1: The you know, the Western world anyway in our healthcare standing.
- 6:12Speaker 2: So what a what a horrible report card that is,
- 6:15Speaker 2: you know, and you know, you could point a lot
- 6:18Speaker 2: of fingers. We won't get into all the politics today,
- 6:22Speaker 2: but what do you think is the root cause of
- 6:27Speaker 2: us not looking at root cause versus symptoms?
- 6:32Speaker 3: Well, I think the foundational problem is twofold. One is
- 6:37Speaker 3: just our lifestyle and the food and then once we
- 6:41Speaker 3: start having issues the healthcare system. We really aren't eating
- 6:47Speaker 3: real food, the body is not getting nourishment and nutrients
- 6:50Speaker 3: it needs, and the environment, the stress, the toxicity, It
- 6:54Speaker 3: all adds up where we start having issues and once
- 6:57Speaker 3: we have those issues, weasically are then given medication to
- 7:02Speaker 3: address the symptom instead of getting to the root cause.
- 7:06Speaker 3: At that early stage, it's so easy to fix the
- 7:09Speaker 3: root cause, but we don't address it, we don't even
- 7:12Speaker 3: care about it, and we start managing it with drugs
- 7:15Speaker 3: and medication that has other side effects, and we start
- 7:18Speaker 3: this journey of one medication, then two medications, and three medications,
- 7:23Speaker 3: and by the time we're sixty or seventy, we're on
- 7:25Speaker 3: ten or fifteen or twenty medications, never having addressed the
- 7:28Speaker 3: root cause, and never you know, trying to make amends
- 7:32Speaker 3: as to why things are happening to us. So that's
- 7:35Speaker 3: why everybody's unhappy. You know, society is unhappy with this
- 7:39Speaker 3: healthcare system. We're spending more money than everybody put together.
- 7:43Speaker 3: The physicians are aren't happy. Everybody is unhappy. And that's why,
- 7:47Speaker 3: you know, it's our time now to change this system
- 7:51Speaker 3: from being reactive to being proactive. And that's what we're
- 7:54Speaker 3: all doing right now.
- 7:55Speaker 1: I love that.
- 7:56Speaker 2: That's such a accurate way to say it, and probably
- 8:00Speaker 2: one of the most succinct I've heard, you know, the
- 8:04Speaker 2: even just the recent government shutdown and this, you know,
- 8:07Speaker 2: insistence on funding Obamacare. Are continuing to fund Obamacare. It's
- 8:13Speaker 2: just more of the same. We're not addressing the root problem.
- 8:17Speaker 2: The cause of the problem is why are we the
- 8:19Speaker 2: most expensive healthcare system and we want to continue to
- 8:22Speaker 2: increase those payments without addressing what you just said. So,
- 8:29Speaker 2: you know, another thing that bothers me a lot because
- 8:32Speaker 2: I watch a lot of sports is that the advertising.
- 8:37Speaker 2: Ninety percent of the advertising on the NFL, as an example,
- 8:42Speaker 2: it's either fast food or pharmasceeutical drugs.
- 8:47Speaker 1: So what can we do about that?
- 8:49Speaker 2: You know, we're just individuals who have obviously have a
- 8:52Speaker 2: passionate interest and change and improvement and going proactive, like
- 8:56Speaker 2: you just said. But you know, how do you deal
- 8:59Speaker 2: with the the monolithic system when you're just a single
- 9:04Speaker 2: person and you want to make a change.
- 9:06Speaker 3: You know, what do you do?
- 9:08Speaker 1: What? What are your thoughts?
- 9:10Speaker 3: Yeah, it's tough to fight the industrial pharmaceutical food industry.
- 9:17Speaker 3: They have so much money and they can spend all
- 9:20Speaker 3: that money on advertising, and that's part of the problem.
- 9:24Speaker 3: People are being educated through the advertising thinking that this
- 9:30Speaker 3: is the model. You know, I'm going to wait till
- 9:31Speaker 3: i'm disease and have somebody manage it. And the food
- 9:34Speaker 3: they're being advertised is the food they're buying, which in
- 9:37Speaker 3: many things is not helping with their health. So that's
- 9:41Speaker 3: why I've come to the conclusion we cannot compete with
- 9:45Speaker 3: that kind of resources and that kind of money that's
- 9:47Speaker 3: being spent. We have to do this on a grassroots level,
- 9:51Speaker 3: and for all these years, I've been trying to do
- 9:54Speaker 3: that through functional medicine clinics. So we've built a network
- 9:58Speaker 3: of functional medicine clinics, provide them with a tremendous amount
- 10:01Speaker 3: of support and resource, introducing them to the latest technologies,
- 10:05Speaker 3: helping them having greatest success with their practice. But I've
- 10:09Speaker 3: come to the conclusion, unfortunately, that we're really not going
- 10:12Speaker 3: to move the needle with this one on one approach
- 10:15Speaker 3: of a clinician seeing a patient one at a time,
- 10:19Speaker 3: and we got to go to the masses. And the
- 10:21Speaker 3: only way to do that, I believe, is through corporate.
- 10:25Speaker 3: Now we have this incredible tax credit that gives the
- 10:28Speaker 3: funding for companies to spend on the health and wellness
- 10:32Speaker 3: of their employees. And that was the biggest challenge in
- 10:35Speaker 3: the past when I tried to do corporate every time
- 10:38Speaker 3: it would be I don't have the money, we don't
- 10:40Speaker 3: have the budget, and it would be an uphill battle.
- 10:43Speaker 3: Now because of this tax credit, which is just literally
- 10:46Speaker 3: found money for companies. They can spend five hundred dollars
- 10:50Speaker 3: per year per employee and get people to start becoming
- 10:54Speaker 3: proactive with their health. We introduce the technologies, we have
- 10:57Speaker 3: the programs, we have the events to edge ucate these
- 11:00Speaker 3: employees on what they need to do. And that's what
- 11:04Speaker 3: I'm hopeful that we can start pursuing to really get
- 11:10Speaker 3: to the masses, because again, we don't have the money
- 11:12Speaker 3: to compete with the pharmaceutical and the food industry and advertising,
- 11:17Speaker 3: so we got to find another way. That's the way
- 11:19Speaker 3: that we're going about this.
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- 12:08Speaker 2: L the will that continue if the ACA is terminated?
- 12:14Speaker 1: You know, because there's going to be a vote in December.
- 12:16Speaker 2: According to what I've been reading, So will that possibly
- 12:21Speaker 2: be ending?
- 12:22Speaker 3: Not? Really, This tax credit is embedded into the tax code,
- 12:28Speaker 3: and once something like that happen is very seldom that
- 12:32Speaker 3: it's changed. It really won't have any effect even if
- 12:34Speaker 3: they get rid of Obamacare and the AC.
- 12:36Speaker 1: Well, that's good to hear.
- 12:38Speaker 2: So let's go dive in a little bit more to
- 12:42Speaker 2: what your programs are all about, because I think people
- 12:45Speaker 2: need to know how much you have accomplished in this space.
- 12:49Speaker 2: So you know, we have Transformation three sixty, We have
- 12:52Speaker 2: the executive Conferences, the CEO conferences. We have the Medical
- 12:59Speaker 2: Practitioner Conference that these are both annual, those two, and
- 13:03Speaker 2: then you have the WYCO Score, which we want to
- 13:06Speaker 2: talk about the whycos sounding like psycho, but a score
- 13:11Speaker 2: to help people with their wellness.
- 13:13Speaker 1: So could you talk about each of those and give us.
- 13:15Speaker 2: A little more depth about what each one is about
- 13:19Speaker 2: and hoped what you hope to accomplish.
- 13:22Speaker 3: Sure, So when I first started after we started all
- 13:26Speaker 3: over again, after that tobacco with the VCS and that
- 13:31Speaker 3: company that we started, I realized that we got to
- 13:36Speaker 3: get the food right, and so we created a program
- 13:39Speaker 3: called Transformation three sixty, which is one of the original
- 13:43Speaker 3: mild ketogenic elimination diets where people are eating real food.
- 13:47Speaker 3: There's no meal or placements, there are shakes and bars.
- 13:50Speaker 3: It's basically a program where you have a breakfast, lunch,
- 13:53Speaker 3: and dinner with a protein and a healthy carb and
- 13:56Speaker 3: within two days we get people into a mild state
- 13:59Speaker 3: of quitosis and it's like the Twilight zone. After that,
- 14:02Speaker 3: people have no hunger, no cravings, great energy, great mental state.
- 14:06Speaker 3: They feel fantastic. Most importantly, every marker starts normalizing and
- 14:11Speaker 3: they start understanding food because they're eating real food, a breakfast, luncheon, dinner,
- 14:15Speaker 3: approaching healthy carb but each meal. Now, before we have
- 14:19Speaker 3: somebody start the program, we have them complete what we
- 14:22Speaker 3: call their WYCO questionnaire. WYCO stands for a Wellness Index
- 14:26Speaker 3: Condition Optimal and it works just like FYCO. When you
- 14:29Speaker 3: complete this, you get a score. The score over seven
- 14:32Speaker 3: fifty is good. As it goes down, it's bad. So
- 14:35Speaker 3: everybody understands if they have a bad score. If it's
- 14:38Speaker 3: like five fifty or six fifty, I'm like, oh my god,
- 14:40Speaker 3: what's wrong. And then they want they see that that
- 14:43Speaker 3: score is a function of how many severe, moderate, and
- 14:46Speaker 3: mild conditions they have from these fifteen functions that basically
- 14:50Speaker 3: determines how well the body is performing. So there's thyroid function,
- 14:55Speaker 3: liver function, renal function, the digestion. These are all key
- 15:00Speaker 3: functions of the body. And if there is an imbalance there,
- 15:03Speaker 3: why you can't lose why you can't lose weight, why
- 15:05Speaker 3: you can't keep it off, why you have cholesterol, why
- 15:07Speaker 3: you have blood sugar, why you have this, why you
- 15:09Speaker 3: have that many times has to do because there's an
- 15:11Speaker 3: imbalance in the function of the body. So the first
- 15:13Speaker 3: step that everybody should take is to understand where those
- 15:17Speaker 3: fifteen functions stand, and we give them a score so
- 15:20Speaker 3: they understand if it's if they're in doing well or not.
- 15:23Speaker 3: And then what we do is we take them through
- 15:25Speaker 3: this elimination mild ketogenic diet. We're for five to ten weeks.
- 15:29Speaker 3: What's exciting with that five to ten weeks is one
- 15:32Speaker 3: we start targeting the abdominal fat, so we get rid
- 15:35Speaker 3: of the abdominal fat, a lot of inches around your waist,
- 15:38Speaker 3: the most dangerous fat on the body, and the blood
- 15:41Speaker 3: sugar drops dramatically, unbelievable dropping blood sugar. And then after
- 15:47Speaker 3: five or ten weeks we redo WYCO. The changes are
- 15:50Speaker 3: quite dramatic. If there's a lot of severs that disappear
- 15:53Speaker 3: that in case there's a food and tones, if there's
- 15:55Speaker 3: any severe that stays in the case of chronic condition,
- 15:58Speaker 3: anything that's a mile or a modet in the case
- 16:00Speaker 3: of nutritional deficiency, and literally four clicks of a button,
- 16:03Speaker 3: we create a plan of action to address whatever else
- 16:07Speaker 3: is there, making food recommendations, supplement recommendations, lifestyle recommendations, and
- 16:12Speaker 3: therapy recommendations. And literally that program by itself, transformation at
- 16:16Speaker 3: three sixty could solve the healthcare crisis in this country
- 16:19Speaker 3: because if we can give people control over blood sugar
- 16:22Speaker 3: and body composition, we would not have a healthcare crisis.
- 16:25Speaker 3: There are the two main drivers of these in this country.
- 16:28Speaker 3: So that's how we started many years ago, and we
- 16:31Speaker 3: licensed thousands of clinics to offer this program, and it
- 16:34Speaker 3: works like clockwork. You do it as designed, you have
- 16:37Speaker 3: the results. It's not a pill in the Bottel solution.
- 16:39Speaker 3: It's a process, but you follow that process amazing results,
- 16:44Speaker 3: and that's how we kind of started. But we realized
- 16:48Speaker 3: after a while that there's a lot of other technologies
- 16:52Speaker 3: practitioners should become aware of. So that's when we started
- 16:55Speaker 3: staging what we call the Changing Life and Destiny Conference.
- 16:59Speaker 3: It's primarily for or functional medicine practitioners and professionals and
- 17:04Speaker 3: people may be biohackers and people who are really interested
- 17:08Speaker 3: in this space of health of wellness, and we showcase
- 17:12Speaker 3: in April in Dallas at the end of April one
- 17:16Speaker 3: hundred technologies. This could be a lymphatic device that really
- 17:20Speaker 3: gets the body to detox. It could be a red
- 17:22Speaker 3: light system. It could be a technology that gets rid
- 17:25Speaker 3: of viruses and cancer cells using a microcurrent. It could
- 17:29Speaker 3: be a test that shows what's going on in the microbiome.
- 17:33Speaker 3: I mean, is just unbelievable that the number of new
- 17:36Speaker 3: technologies that's coming every year that helps practitioners to understand
- 17:42Speaker 3: what's really going on inside the body and then make recommendations.
- 17:45Speaker 3: So the objective of the Changing Life in Destiny Conference
- 17:48Speaker 3: the end of April in Dallas is to showcase one
- 17:51Speaker 3: hundred technologies in three days and nothing else. We don't
- 17:55Speaker 3: have somebody talking about how they made a billion dollars
- 17:57Speaker 3: or how they got ten gold medals. It's just basically
- 18:00Speaker 3: showcasing these one hundred technologies, and we give a practitioner
- 18:04Speaker 3: who comes an incentive to use twenty five or more
- 18:08Speaker 3: of these technologies by offering them a metaverse clinic. Now,
- 18:11Speaker 3: the metaverse, a lot of people have a lot of
- 18:13Speaker 3: negative connotations with goggles and Facebook and all the you
- 18:18Speaker 3: don't need any special equipment, you don't need any how goggles.
- 18:21Speaker 3: But the metaverse in the manner that we're talking about,
- 18:25Speaker 3: is really the only way for us to educate society
- 18:28Speaker 3: on what's possible. The practitioner doesn't have the time to
- 18:31Speaker 3: sit with every patient that comes in and says, look
- 18:33Speaker 3: at this, look at that, and spend two hours answering questions.
- 18:36Speaker 3: The metaverse can do it better than they can using AI.
- 18:39Speaker 3: So we incentivize our practitioner to use twenty five of
- 18:43Speaker 3: one hundred by giving them a metaverse clinic, which solves
- 18:46Speaker 3: their patient acquisition and patient education challenges. And that's that's
- 18:50Speaker 3: the next step of what we created. After we started
- 18:54Speaker 3: training and licensing these these healthcare practitioners on the Transformation
- 18:59Speaker 3: three sixty program. Now, as I mentioned earlier, now I
- 19:03Speaker 3: realized that if we really want to move that needle
- 19:06Speaker 3: and have bigger impact on the masses, we have to
- 19:09Speaker 3: go to corporate. So we created this what we call
- 19:12Speaker 3: the Changing Life in Destiny Executive Wellness Retreat. We just
- 19:17Speaker 3: had it at the Rich Carlton Laguna Beach, a two
- 19:20Speaker 3: day event. Amazing response. Everybody is raving about this. I'm
- 19:25Speaker 3: talking about the CEOs and the executives who were there.
- 19:28Speaker 3: On Saturday, we just had literally back to back presentations
- 19:32Speaker 3: between ten and twenty minutes on almost thirty technologies, and
- 19:36Speaker 3: then on Sunday we had everybody experience those technologies. We
- 19:39Speaker 3: have them able to ask questions, we had them to
- 19:44Speaker 3: go around and see what's there. But also we introduced
- 19:49Speaker 3: them to the tax credit. So on the one hand,
- 19:51Speaker 3: we're saying, here is how we need to move as
- 19:54Speaker 3: a society in terms of addressing our health. But here
- 19:58Speaker 3: is the money that we can access to spend on
- 20:01Speaker 3: ourselves and our employees to help them also take advantage
- 20:05Speaker 3: of these technologies. And that was incredibly successful. And in
- 20:09Speaker 3: addition to all of that, we offered also a whole
- 20:13Speaker 3: bunch of testing. We did brain test, a liver test,
- 20:16Speaker 3: a hard test, the DNA test, a gut test, a
- 20:19Speaker 3: plastics test, an own bugut test. All these tests were
- 20:22Speaker 3: available so that we could show the executives what's going
- 20:25Speaker 3: on inside their body and more importantly, how we can
- 20:28Speaker 3: fix those problems without drugs and medication, getting to the
- 20:32Speaker 3: root cause. So that's kind of what our game plan
- 20:37Speaker 3: is right now, is to partner our practitioners with local companies,
- 20:43Speaker 3: get the executives excited about what's possible, show them the money,
- 20:47Speaker 3: and really get them to work with us to take
- 20:50Speaker 3: these programs into their company, helping their employees to get
- 20:53Speaker 3: onto this kind of healthcare.
- 20:55Speaker 2: And then do once you have these companies signed up,
- 20:59Speaker 2: but they then have the doctor, a medical doctor that
- 21:02Speaker 2: is advising.
- 21:04Speaker 1: Them on the program.
- 21:06Speaker 3: Yeah, that's what I was saying, is that we partner
- 21:09Speaker 3: the company with the local clinic, because now we have
- 21:12Speaker 3: the clinics all over the country that work with us.
- 21:15Speaker 3: They all these clinics want to do more, they don't
- 21:17Speaker 3: want to do less, right, and you know they're they're
- 21:21Speaker 3: Unfortunately insurance doesn't cover wellness. It's all about disease management.
- 21:25Speaker 3: So if you want to take insurance and solve a problem.
- 21:30Speaker 3: Uh with with our approach, it really doesn't pay. So
- 21:33Speaker 3: we got to you know, approach it from a cash basis.
- 21:36Speaker 3: So the clinics that we work, they're all cash based.
- 21:39Speaker 3: And now with this tax credit, we have the funding
- 21:42Speaker 3: to be able to help pay for these services. And
- 21:46Speaker 3: that's what we're getting these companies excited about first educating
- 21:49Speaker 3: in what's possible for them for their family, what we
- 21:52Speaker 3: can do for their employees, and here's the funding to
- 21:54Speaker 3: take care of it. You know.
- 21:56Speaker 2: It's really interesting because back around i think before the
- 22:01Speaker 2: calm a bomb in two thousand, in the late nineties,
- 22:05Speaker 2: there was a big buy in by corporations for executive wellness.
- 22:10Speaker 1: It was a buzzword in the industry.
- 22:13Speaker 2: At that time where you know, so many companies were
- 22:16Speaker 2: putting in programs, hiring wellness specialists and having physical fitness
- 22:23Speaker 2: and programs that allowed people to appreciate nutrition more by
- 22:29Speaker 2: you know, actual information that was being disseminated.
- 22:32Speaker 1: And then I don't know if it was that because.
- 22:35Speaker 2: Of the DOT I mean, I'm thinking Silicon Valley because
- 22:38Speaker 2: that's in my neighborhood, but or at least you know,
- 22:41Speaker 2: nearby in the California, Northern cal and then like, for example,
- 22:46Speaker 2: doctor Patrick Porter was on my podcast last week and
- 22:49Speaker 2: he was saying that the book he just wrote, the
- 22:53Speaker 2: Brain Energy Blueprint, he wrote with the woman that used
- 22:56Speaker 2: to head up the Google Executive Wellness and he said
- 23:00Speaker 2: Google abandoned.
- 23:02Speaker 1: The entire program, I mean just abolished it.
- 23:06Speaker 2: So what do you think happened between then and now
- 23:10Speaker 2: that caused this trough to occur where now you're almost
- 23:14Speaker 2: starting from square one again to get these CEOs to
- 23:17Speaker 2: sign on.
- 23:20Speaker 3: Well, I think if you go back twenty five years
- 23:23Speaker 3: to the year two thousand, there was just a beginning
- 23:27Speaker 3: then of these executives understanding that there is another option
- 23:34Speaker 3: to addressing health and looking at longevity and anti aging
- 23:40Speaker 3: and all that kind of stuff. In fact, A four
- 23:42Speaker 3: M one of the conferences a lot of practices go
- 23:45Speaker 3: to in Dalla in Las Vegas every December. It is
- 23:49Speaker 3: only thirty years old. So all that was relatively new
- 23:53Speaker 3: stuff and the technology was still in formation. It wasn't
- 23:58Speaker 3: that advanced. There may have been a little bit of
- 24:02Speaker 3: a hype, There may have been a little bit of
- 24:03Speaker 3: an excitement that wasn't there, Like where's the beef type
- 24:07Speaker 3: of thing, and I think that had some of it
- 24:10Speaker 3: to do. Now we're so far beyond the conversation that
- 24:16Speaker 3: took place there, it is unbelievable what we can do,
- 24:20Speaker 3: what we can understand that's going on with people, and
- 24:23Speaker 3: how we can fix things before they become serious and
- 24:26Speaker 3: get to the root cause. But most importantly, right now,
- 24:31Speaker 3: the issue is not executive health. The issue is society
- 24:35Speaker 3: health for me at least, and what we're trying to
- 24:38Speaker 3: do is get the CEOs to understand if they want
- 24:42Speaker 3: the future of this country to be what they had
- 24:44Speaker 3: for their kids, we got to address healthcare. This system
- 24:47Speaker 3: will bankrupt everybody and we just cannot ignore it. They
- 24:51Speaker 3: cannot ignore it. And what we're saying to the CEO
- 24:53Speaker 3: is that you need to get up with us in
- 24:55Speaker 3: front of your employees and say we're on this mission
- 24:58Speaker 3: to changing lives and destinies by getting society to become
- 25:01Speaker 3: proactive with their health. It's the only solutions of this
- 25:04Speaker 3: healthcare crisis. And here's the programs that the problem with
- 25:08Speaker 3: corporate wellness for all these years, and those studies were
- 25:11Speaker 3: published I think three or four years ago, that eight
- 25:13Speaker 3: billion dollars in corporate wellness is a total waste of
- 25:15Speaker 3: time and money because all they do is they test
- 25:17Speaker 3: people and they throw information and nobody does anything with
- 25:20Speaker 3: that information. So what we're saying is that we're going
- 25:24Speaker 3: to not only educate you, but we're going to give
- 25:26Speaker 3: you the programs of what we can do to address
- 25:30Speaker 3: the issues. That is basically getting everybody sick, and the
- 25:34Speaker 3: foundational one is the food and then getting to the
- 25:36Speaker 3: root cause. And we have the programs to take into
- 25:39Speaker 3: the companies and get the employees excited with this new
- 25:42Speaker 3: approach to being proactive instead of reactive.
- 25:46Speaker 2: You know, you said something really important here, and that
- 25:51Speaker 2: is the corporate buy in that was a failure. So
- 25:58Speaker 2: when you know, once burned twice shy. So I think
- 26:01Speaker 2: a lot of these executives who were you're you're approaching
- 26:05Speaker 2: to be change agents for all of their employees, not
- 26:10Speaker 2: like you said, not just executive health, but all employee health.
- 26:15Speaker 1: It's you know, getting them to cross the road.
- 26:18Speaker 2: Even with this five hundred dollars per employee tax credit,
- 26:24Speaker 2: you still have resistance because people have been burned by
- 26:28Speaker 2: trying this and spending a lot of money that didn't
- 26:31Speaker 2: like you just described, didn't work and it's because they
- 26:34Speaker 2: did the programs wrong. So here comes l and Transformation
- 26:39Speaker 2: three sixty and the White Gust score, and we have
- 26:42Speaker 2: and technology. I mean that do you remember at A
- 26:46Speaker 2: four M when Peter Diamandis spoke two years ago, I
- 26:50Speaker 2: think it was two or three years two years ago.
- 26:52Speaker 1: Now I'm a little insecure about my years and made
- 26:57Speaker 1: the mistake with you. But whatever. He was the key
- 27:00Speaker 1: note speaker at A four M. He said when he
- 27:04Speaker 1: was talking about AI.
- 27:05Speaker 2: And he said, you know, we've accomplished more in the
- 27:08Speaker 2: last ten years than we have in the last one
- 27:10Speaker 2: hundred years in the healthcare system. So we have that
- 27:14Speaker 2: going for us.
- 27:15Speaker 1: And as you said, the AI that you.
- 27:17Speaker 2: Used of the metaverse for the programs is hugely helpful
- 27:24Speaker 2: for you to go from A to B without failure,
- 27:29Speaker 2: which you know before that happened was disappointing to a
- 27:34Speaker 2: lot of these corporations. So ll take us into a
- 27:39Speaker 2: little deeper on these technologies, these one hundred.
- 27:43Speaker 1: How first of all, how do you vet them? Because
- 27:45Speaker 1: you and I, I mean I've looked at your list of.
- 27:52Speaker 2: Podcast guests, because you and I were doing going to
- 27:55Speaker 2: do a reciprocal if you remember, and so I wanted
- 27:59Speaker 2: to see you know, how we.
- 28:00Speaker 1: Overlapped and so forth.
- 28:02Speaker 2: But many of those podcast guests have presented their companies
- 28:07Speaker 2: at your conference. So that's a daunting task for you
- 28:12Speaker 2: and your associate, your colleagues to vet those companies so
- 28:16Speaker 2: that you don't have anyone that's going to get up
- 28:19Speaker 2: there and present their wares and then never not ever
- 28:22Speaker 2: get to the point of success in their business model.
- 28:25Speaker 1: So tell us how you go about.
- 28:28Speaker 2: Dissecting the potential of inclusion in the conference.
- 28:35Speaker 3: Sure, before I do that, I just want to make
- 28:37Speaker 3: a comment on what you just said. One of the
- 28:41Speaker 3: reasons why we put on this executive Wellness Retreat at
- 28:47Speaker 3: this two day event we just had at the RITZ
- 28:48Speaker 3: Carlton and Lagre now is to educate the CEOs on
- 28:54Speaker 3: what is possible. Like you say that, there's been a
- 29:00Speaker 3: lot of hype, there's been a lot of miscommunication, misunderstanding
- 29:05Speaker 3: and in terms of what's possible in healthcare, especially in
- 29:08Speaker 3: this space, and once they understand the technology that's now
- 29:16Speaker 3: available compared to a few years or ten years or
- 29:20Speaker 3: twenty years ago, it really is mind boggling and it's
- 29:24Speaker 3: very exciting. The response we got from those who attended
- 29:28Speaker 3: is just incredible. I mean, everybody is just raving about
- 29:33Speaker 3: what we presented, the technology that represented the experience they had,
- 29:37Speaker 3: and the opportunity to participate and join this movement and
- 29:42Speaker 3: help their people. Unfortunately, I don't think the Fortune five
- 29:46Speaker 3: hundred companies are the target audience for us. We're more
- 29:51Speaker 3: focused on those companies that are smaller to medium sized
- 29:54Speaker 3: companies because then the CEO probably has a much closer
- 29:57Speaker 3: relationship with the employees, wants to do what's right for them,
- 30:00Speaker 3: and wants to make a big difference probably why they
- 30:04Speaker 3: started their companies in the first place. But as far
- 30:07Speaker 3: as going to your question as to how we vet
- 30:09Speaker 3: these technologies, we spend a lot of time going to
- 30:13Speaker 3: all the conferences. And that's what I tell a lot
- 30:15Speaker 3: of practitioners. I said, look, you know, if you wanted
- 30:18Speaker 3: to find the best of the best, it's almost a
- 30:22Speaker 3: full time job. You can have a practice, you'd have
- 30:23Speaker 3: to go to you know, literally dozens and dozens of
- 30:27Speaker 3: conferences all over the country. It's a full time venue
- 30:31Speaker 3: that you have to partake. And you know, what we're
- 30:34Speaker 3: doing is making that journey and putting that effort into
- 30:40Speaker 3: finding what we call the best of the best and
- 30:43Speaker 3: showing them at the Dallas event. So we first have
- 30:47Speaker 3: to go to all these conferences, be reading up and networking.
- 30:52Speaker 3: There's a lot of companies that don't go to conferences.
- 30:55Speaker 3: They're relatively new, they're they've got exciting technologies. They may
- 30:59Speaker 3: have a fun issue about spending money going to these
- 31:02Speaker 3: events because it does cost a lot. So there's a
- 31:05Speaker 3: lot of referrals that also take place for us. So
- 31:09Speaker 3: that's the first step, is just knowing what's out there. Now.
- 31:12Speaker 3: Once you get to understand what's out there and you
- 31:14Speaker 3: look at the technologies, you first want to maybe compare
- 31:18Speaker 3: them to what you already have. Is it better, is
- 31:20Speaker 3: it the same? Is it different, because we don't want
- 31:22Speaker 3: to try and have a duplicate of the same. At
- 31:25Speaker 3: the conference in Dallas, you go to a four m
- 31:27Speaker 3: you got probably four of the same in that exhibit hall,
- 31:30Speaker 3: sometimes even maybe ten of the same, and you've got
- 31:33Speaker 3: five hundred exhibitors, seven hundred exhibitors, and you've got people
- 31:37Speaker 3: being pulled in and out of the exhibit hall, and
- 31:39Speaker 3: it's just a very inefficient experience for a practitioner wanting
- 31:43Speaker 3: to know what's new, what's exciting, what's there. So why
- 31:47Speaker 3: I think a lot of people who come to my
- 31:50Speaker 3: conference in Dallas say this is the best conference is
- 31:53Speaker 3: because we've designed it where on Friday, we don't have
- 31:56Speaker 3: an exhibit hall. We just have workshops literally from nine
- 31:59Speaker 3: to four o'clock. We have back to back presentations going
- 32:03Speaker 3: on in eight different rooms. Everything is recorded so people
- 32:06Speaker 3: can access it afterwards, both on the metaverse and just
- 32:10Speaker 3: on the website. And then on Saturday Sundays when we
- 32:14Speaker 3: have the exhibit hall. So the idea is that we're
- 32:16Speaker 3: not constantly pulling people in and out of the exhibit
- 32:19Speaker 3: hall or running to our class and then coming back again.
- 32:21Speaker 3: We don't have hundreds and hundreds of exhibitors, many duplicates
- 32:26Speaker 3: where people are not really getting a chance to see
- 32:29Speaker 3: what's there. And I think that's one of the reasons
- 32:31Speaker 3: why everybody keeps saying we've got one of the best conference,
- 32:34Speaker 3: if not the best conference. But the first objective is
- 32:38Speaker 3: to find out about everything that's out there, and then
- 32:42Speaker 3: the second is to make sure that they are the
- 32:45Speaker 3: best and not have a duplicate in our April conference.
- 32:50Speaker 3: And then we have a team of experts that we
- 32:53Speaker 3: work with to make sure that what we're promoting to
- 32:57Speaker 3: our practitioners is truly a technolog that they should become
- 33:01Speaker 3: aware of.
- 33:01Speaker 1: And those team of experts medical doctors or MIXEDU.
- 33:06Speaker 3: It's a combination, you know, just medical doctors. Many of
- 33:09Speaker 3: them don't have the background of the education. I mean,
- 33:12Speaker 3: you go to medical student, I don't know, I don't
- 33:15Speaker 3: know if they still don't get any any classes on
- 33:17Speaker 3: nutrition or you know, certainly nothing on functional medicine. The
- 33:22Speaker 3: functional medicine is a complicated space to be in. It's
- 33:26Speaker 3: not easy to get in there. And that's why AI
- 33:29Speaker 3: is so important because AI can now help figure things
- 33:32Speaker 3: out better than the practitioner can. And like, combining these two,
- 33:38Speaker 3: we have an opportunity to really have even greater success
- 33:40Speaker 3: with people's health outcome. So, Elle, can you.
- 33:43Speaker 2: Share with us, like, just because this was so recent
- 33:46Speaker 2: and Laguna, could you just share with us some of
- 33:50Speaker 2: the superstars that presented it. I don't want to put
- 33:54Speaker 2: you in a in a compromise spot, but if you
- 33:57Speaker 2: could just single out, you know, some of the rock stars,
- 34:00Speaker 2: I think I think that people would be very interested
- 34:03Speaker 2: to hear that.
- 34:04Speaker 3: Sure, I'll just give you three that was really amazing
- 34:07Speaker 3: to me. The first, is this supplement that you can
- 34:15Speaker 3: ingest and it will take a picture of your microbiomeh
- 34:20Speaker 3: I mean, we'll get it will give you incredible insight
- 34:23Speaker 3: as to what's going on inside the microbomb. And I'm
- 34:26Speaker 3: not going into the biochemistry and the microbiome, but everything
- 34:29Speaker 3: happens there. It's your second brain. A lot of people
- 34:32Speaker 3: think that, you know, before you start having Alzheimer's, it's
- 34:35Speaker 3: a gut issue being able to really understand what's going
- 34:39Speaker 3: on and having something map out literally using a video
- 34:44Speaker 3: to map out what's going on inside the microbiome is unbelievable.
- 34:50Speaker 1: For interrupting you.
- 34:51Speaker 2: But how how does this happen in the operational sense?
- 34:55Speaker 2: If you take a pill? Where is there a camera?
- 34:59Speaker 3: There's a camera. There's an actual camera there and videoing everything.
- 35:04Speaker 2: Okay, so what so Okay, I'm a little confused because
- 35:08Speaker 2: that camera, what's it made of?
- 35:10Speaker 1: And how do you ingest it? And how does it
- 35:13Speaker 1: become Uh?
- 35:15Speaker 3: You just it's a supplement. It's just like a capsule.
- 35:18Speaker 3: You you ingest it and ultimately it gets eliminated. It
- 35:25Speaker 3: just comes out. It's not in any way gonna hurt anybody.
- 35:28Speaker 3: It's FDA proved it's FDA cleared. It's it's not like
- 35:33Speaker 3: a new thing that is experimental. Uh, it's it's just
- 35:37Speaker 3: a fantastic technology.
- 35:39Speaker 2: And how does the data get recorded so that the
- 35:42Speaker 2: doctor and the patient get to see, get to learn.
- 35:45Speaker 3: It's virtual. It's it's it's just like you know, you're
- 35:49Speaker 3: you and I talking virtually. It's it's it's all virtual.
- 35:53Speaker 3: I can you know it gets you the information. I don't.
- 35:56Speaker 3: I'm not the expert I developed this.
- 35:58Speaker 1: Yeah, I would love to. I'd love to know more
- 36:00Speaker 1: and have the CEO on my podcast.
- 36:03Speaker 3: They would love to. They would love to. They'll be
- 36:05Speaker 3: at my conference next April. And it's a relatively new technology.
- 36:12Speaker 3: I wasn't aware of it, but that is a game changer.
- 36:16Speaker 3: The second one, another game changer is has to do
- 36:20Speaker 3: with stem cells. You know stem cells. Everybody has heard
- 36:24Speaker 3: about stem cells. I'm sure even consumers have. And there's
- 36:28Speaker 3: a lot of controversy around stem cells. Number one, most
- 36:32Speaker 3: people over a certain age, their stem cells is not
- 36:35Speaker 3: going to be that effective and they have to get
- 36:38Speaker 3: it from somewhere else. So there's legal issues or ethical issues,
- 36:42Speaker 3: there is cost issues, and even when you do it,
- 36:46Speaker 3: many times people don't notice anything. So it's a kind
- 36:50Speaker 3: of a flip of a coin. Now there is a
- 36:53Speaker 3: new technology that can activate dormant stem cells. So when
- 36:58Speaker 3: we're born, we have these stem cells that are never activated.
- 37:02Speaker 3: It's it's just dormant, and this technology actually activates it
- 37:08Speaker 3: and the results is incredible. What can take place is
- 37:16Speaker 3: literally miraculous. So we had that technology.
- 37:20Speaker 1: Excuse me, was that stem Regen? Was that Christian?
- 37:24Speaker 3: No? No, no, no. Stem Regen is there is helping
- 37:31Speaker 3: you're existing stem cells to work better. This is activating
- 37:37Speaker 3: dormant stem cells. The problem with trying to get your
- 37:40Speaker 3: own stem cells, you know, if you're after a certain age,
- 37:44Speaker 3: you just don't have the stem cell load and the
- 37:50Speaker 3: generation that you need to have a huge impact. Stem
- 37:55Speaker 3: Region is a great product and everybody should take it
- 37:57Speaker 3: and it will help. But this is activating dormance themselves
- 38:02Speaker 3: that have never been used and uses a laser to
- 38:05Speaker 3: do that, and the immediate response addressing conditions that many
- 38:14Speaker 3: consider irreversible is incredible. And it's a brand new technology
- 38:19Speaker 3: that is right now being launched. So that's another one.
- 38:23Speaker 3: The third one I'll just quickly touch on is a
- 38:27Speaker 3: company that has this microcurrent with a very unique signal
- 38:31Speaker 3: that they've created and it's been around for about five
- 38:35Speaker 3: years and it basically kills viruses and cancer cells. They
- 38:42Speaker 3: have been having amazing success on all counts people with cancer.
- 38:48Speaker 3: I personally experienced it with my son this weekend. My
- 38:54Speaker 3: son suddenly had some kind of virus and he was
- 38:58Speaker 3: just gone. I mean, he just couldn't get out of bed.
- 39:00Speaker 3: He just was sleeping twenty four to seven and literally
- 39:03Speaker 3: and he started and he had a sore throat. They
- 39:08Speaker 3: have this probe that you can put in your mouth
- 39:11Speaker 3: and literally, in fifteen minutes, his sore throat had disappeared,
- 39:16Speaker 3: and then he slept on it and he recovered almost
- 39:20Speaker 3: to ninety percent the next day, and then a second
- 39:22Speaker 3: day it was gone. He was no longer sake. I mean,
- 39:25Speaker 3: there's things like this that everybody should become aware of,
- 39:30Speaker 3: and that's what we showcase at our conferences, whether it's
- 39:33Speaker 3: at the executive or at the Practitioner conference in Dallas.
- 39:37Speaker 3: These are the kind of technologies that is going to
- 39:39Speaker 3: revolutionize healthcare in combination with AI. And the challenge is
- 39:45Speaker 3: our traditional healthcare system doesn't even know this stuff exists,
- 39:49Speaker 3: of course, and if they even look at it. Their
- 39:52Speaker 3: first response is this is hocus pocus or whatever they
- 39:56Speaker 3: might call it, and they don't even want to give
- 39:58Speaker 3: it the time of day.
- 40:00Speaker 2: They want to They want to see a scientific first.
- 40:02Speaker 2: They want to know if it's FDA approved. Then they
- 40:04Speaker 2: want to know if there are scientific studies and where
- 40:07Speaker 2: they were published, and you know, are they legitimate ones
- 40:10Speaker 2: and not just being sponsored by the company itself, which
- 40:15Speaker 2: you know, we know happens in the allopathic world right
- 40:18Speaker 2: when we see a lot of these studies about drugs.
- 40:21Speaker 2: So yeah, so what if you don't mind, what are
- 40:24Speaker 2: the names of those three companies.
- 40:26Speaker 1: If you remember.
- 40:28Speaker 3: The the the actually the the one that does the
- 40:33Speaker 3: video of the micro around is a very difficult name.
- 40:36Speaker 3: I don't remember that name.
- 40:37Speaker 1: Okay.
- 40:38Speaker 3: The other one is Biophysics that does the stem cells,
- 40:42Speaker 3: and the other one, uh for the viruses and the
- 40:45Speaker 3: cancer cells is ACTI met a C T T N
- 40:48Speaker 3: E d actimed actimen.
- 40:51Speaker 1: And are these is that like a p E MF bid.
- 40:54Speaker 3: No, it's not a p m F it's it's a
- 40:57Speaker 3: micro current with a very unique signal that the patented.
- 41:01Speaker 1: Okay, well, I'd love to put it in the show notes.
- 41:04Speaker 2: So our viewers can have a chance to go and
- 41:07Speaker 2: look at those companies independently of us talking about them today.
- 41:11Speaker 1: So when we are offline, I'll get those from you.
- 41:17Speaker 3: I mean, I've seen it now personally in action. Here's
- 41:21Speaker 3: here's what's really amazing with this company. The founder is
- 41:26Speaker 3: owners of this company, two people called Mike and Rudy.
- 41:31Speaker 3: They could be selling this for I don't know, tens
- 41:34Speaker 3: of thousands of dollars. They have no interest in making
- 41:37Speaker 3: money on this. All they want to do is help
- 41:40Speaker 3: society address, you know, whatever issues they have. The price
- 41:44Speaker 3: of this is a joke. I mean, it's there's the
- 41:47Speaker 3: least extensive product I've seen in our industry and it
- 41:52Speaker 3: literally can save people's lives.
- 41:53Speaker 1: And what is what is the price?
- 41:56Speaker 3: It's less than three thousand dollars? Oh wow. And it's
- 41:59Speaker 3: a whomew that you basically use it anywhere and anytime
- 42:03Speaker 3: you want. And I've never seen anything have such immediate
- 42:07Speaker 3: impact on people.
- 42:10Speaker 1: Wow.
- 42:12Speaker 2: So let's go to the opposite side. Has there ever
- 42:15Speaker 2: been any of the presenters that have not met your
- 42:20Speaker 2: expectations after the fact, And if I don't, you don't
- 42:23Speaker 2: need to name names.
- 42:24Speaker 1: But I'm just curious to know if that ever happens.
- 42:28Speaker 3: Uh huh. I mean with one.
- 42:32Speaker 2: Hundred at your big conference and thirty at your little conference,
- 42:36Speaker 2: that there's a lot of companies that have to do
- 42:38Speaker 2: everything right in order to meet the standards of excellence
- 42:42Speaker 2: that you you know, you acquire of course for your clients.
- 42:48Speaker 2: I just imagine knowing the venture capital format of you know,
- 42:53Speaker 2: ten companies, that there's going to be one superstar home
- 42:58Speaker 2: run and then there maybe three or four living dead
- 43:00Speaker 2: and the rest are failures. So you know, why is
- 43:03Speaker 2: it that you know so many startups fail? I mean
- 43:06Speaker 2: that's you know, we both know the history of that,
- 43:09Speaker 2: even with your own experience with your startup.
- 43:12Speaker 3: So yeah, I mean to be honest with you, I
- 43:15Speaker 3: can't recall a company to say that this was a mistake.
- 43:20Speaker 3: We do a lot of research before we invite a company.
- 43:24Speaker 3: You know, we were always sold up as far as
- 43:28Speaker 3: we only have a hundred booths, and everybody who comes
- 43:31Speaker 3: to our consotlet wants to come back. We always try
- 43:33Speaker 3: to bring new ones so we don't have a problem
- 43:36Speaker 3: getting exhibitors. So we are very careful to only invite
- 43:40Speaker 3: those that have something of value. I can't tell you
- 43:45Speaker 3: that there is a company that kind of bombed out
- 43:49Speaker 3: or was a mistake, But I just to tag along
- 43:54Speaker 3: on your venture capital and so many companies going out
- 43:59Speaker 3: of business. We actually this passed. April had an investor
- 44:07Speaker 3: meetup before we opened the conference on Friday. Usually it's Friday, Saturday,
- 44:12Speaker 3: Sunday in April the last weekend, and like I said,
- 44:16Speaker 3: Friday is just workshops. Friday night we have a buy
- 44:19Speaker 3: invitation only, black tyed dinner for about five hundred people,
- 44:22Speaker 3: and Saturday Sunday we get out fifteen hundred exhibit visiting
- 44:27Speaker 3: the exhibit hall. But this year on Thursday, we actually
- 44:30Speaker 3: had an investor meetup for ten companies. Out of the
- 44:34Speaker 3: one hundred companies, we took ten that wanted to raise
- 44:37Speaker 3: money and we had and we invited investors to come in.
- 44:41Speaker 3: We had a panel like Shark Tank. Everybody gave a
- 44:44Speaker 3: seven minute pitch with a deck and then the panel
- 44:47Speaker 3: would ask questions and anybody in the investor audience could
- 44:50Speaker 3: ask questions. And what we told the investors is that
- 44:54Speaker 3: you know the problem with the way that vcs and
- 44:57Speaker 3: all these guys are investing is that they listen to
- 45:01Speaker 3: the pitch, they ask a few questions they look at
- 45:04Speaker 3: the financials, they you know, look at the background of
- 45:06Speaker 3: the owners and the founders and the operators, see what
- 45:11Speaker 3: they've done in the past, and they make a decision
- 45:13Speaker 3: and probably eight of those companies go out of business,
- 45:17Speaker 3: nine will maybe you know, survive, and then the tenth
- 45:21Speaker 3: one is they make some big money on Well, that's
- 45:23Speaker 3: a kind of ridiculous numbers statistically in terms of trying
- 45:27Speaker 3: to make money. They come from the investment background before
- 45:30Speaker 3: I got into into this, So I thought, what if
- 45:34Speaker 3: they on Thursday, they would be able to discover these
- 45:38Speaker 3: companies everybody's there giving a pitch, just like everybody does,
- 45:42Speaker 3: and then on Friday that investor could go and listen
- 45:47Speaker 3: to understand the details behind the technology they're really investing in.
- 45:52Speaker 3: Is on Friday, we just have workshops, and then on
- 45:55Speaker 3: Saturday they can see how the end user gets excited
- 45:59Speaker 3: with that technology that's being promoted and in the process
- 46:06Speaker 3: see management and action. So we came up with that
- 46:10Speaker 3: model and we kind of introduced it to the investor
- 46:14Speaker 3: community and everybody said, hey, this is fantastic, this sounds great,
- 46:18Speaker 3: and it worked out really, really good. So we're going
- 46:22Speaker 3: to continue that next April. The Thursday, before the conference opens,
- 46:27Speaker 3: we're going to have another ten companies pitch and invite
- 46:32Speaker 3: investors to come and that way, hopefully, you know, they
- 46:37Speaker 3: can make better decisions. So the numbers isn't eight going
- 46:42Speaker 3: out of business, but a lot more success.
- 46:45Speaker 1: Well, just being able to pick those ten companies out
- 46:49Speaker 1: of the hundred is a.
- 46:50Speaker 2: Challenge in itself. So how do you how do you
- 46:53Speaker 2: make that decision of which companies are going to be make.
- 46:57Speaker 3: The cut for the Yeah, that's a good question. I mean,
- 47:05Speaker 3: it just involves us to The good news is we
- 47:09Speaker 3: know a lot of these companies in terms of what's
- 47:11Speaker 3: the product, who are the people, and where they're at
- 47:14Speaker 3: with their business. And the good news is that they're
- 47:17Speaker 3: all in revenue, they all have proof of concept. They
- 47:19Speaker 3: just wanted to go to the next level. And in fact,
- 47:21Speaker 3: all the investors were saying these companies were incredible that presented.
- 47:26Speaker 3: Some were looking for a lot of money, some were
- 47:29Speaker 3: looking for a lot of money, but they all were
- 47:31Speaker 3: fantastic in terms of what they had. The challenge was
- 47:35Speaker 3: that most of them didn't know how to present and
- 47:38Speaker 3: most of them didn't know how to present their financials.
- 47:41Speaker 3: So that's what I'm trying to do this time is
- 47:43Speaker 3: to make sure that we kind of coached them on
- 47:46Speaker 3: how to present and especially showing their financials in a
- 47:50Speaker 3: way that gets people to understand what's there and what's
- 47:53Speaker 3: going to potentially happen. But the way that we pick
- 47:56Speaker 3: them is we just look at the companies we find
- 47:58Speaker 3: out who we already know that the one hundred companies
- 48:01Speaker 3: are great companies. We wouldn't have them there if they weren't.
- 48:04Speaker 3: The question is one do they want to raise money
- 48:07Speaker 3: to what are they going to do with that money,
- 48:09Speaker 3: and whether it all makes sense. So that's part of
- 48:13Speaker 3: what we try to bring value to those who are
- 48:16Speaker 3: coming as investors, is to say we've got some unique
- 48:20Speaker 3: companies here if you're interested in this space. This approach
- 48:24Speaker 3: of Thursday, discover, Friday, evaluate, a Saturday validified is a
- 48:29Speaker 3: much better deeper dive to make a decision than the
- 48:32Speaker 3: way you're doing it right now.
- 48:36Speaker 2: Like I said in the beginning, you're doing so much
- 48:39Speaker 2: and you have been for so long that it's really
- 48:42Speaker 2: kind of daunting when you think about the big picture
- 48:46Speaker 2: and the challenges that you face and how you then
- 48:49Speaker 2: bring it down to the.
- 48:50Speaker 1: Minutia of execution and success.
- 48:54Speaker 2: So I just want to applaud you, and of course
- 48:58Speaker 2: you know I'm very fond of you, so that we
- 49:01Speaker 2: start with a very strong foundation of mutual Admiraate, Well,
- 49:05Speaker 2: I hope it's mutual.
- 49:06Speaker 3: Of course, of course it's mutual. I appreciate what you're doing.
- 49:11Speaker 2: And actually, if you remember, I made some inquiries for
- 49:13Speaker 2: you for that those ten companies, and I remember.
- 49:18Speaker 1: I called Harut.
- 49:21Speaker 2: In Florida. He wasn't ready to raise money, but I
- 49:24Speaker 2: do remember that I did make a couple of inquiries.
- 49:28Speaker 2: A lot of our contacts are overlapping, as we have discovered.
- 49:34Speaker 2: What when you had Dell big Tree on I admire
- 49:39Speaker 2: all that he's been trying to do with Maha. Did
- 49:42Speaker 2: you did you listen to that podcast when I think
- 49:46Speaker 2: was Stephanie interviewed him or do you did you follow
- 49:50Speaker 2: any of the reactions after that? What when he presented
- 49:55Speaker 2: his vision?
- 49:57Speaker 3: Well, you know we had Dell speaking our conferences past
- 50:01Speaker 3: April that. Yeah, we actually recognized Delle at the Black
- 50:05Speaker 3: Time and he gave a fantastic speech there. You know,
- 50:10Speaker 3: he's a very unique person. He's he's really in this
- 50:13Speaker 3: for the right reason. He obviously has his beliefs. As
- 50:17Speaker 3: far as vaccines as a concern, we're not into the
- 50:19Speaker 3: vaccine stuff. That's that's not our wheelhouse. We're all about
- 50:24Speaker 3: finding address chronic illness and getting to the root cause
- 50:27Speaker 3: of why everybody's getting sick. That's a whole different space
- 50:33Speaker 3: that I really don't know enough about to participate and address.
- 50:38Speaker 3: But Dale's very very passionate about the vaccine as his RFK,
- 50:42Speaker 3: and and he he did a very good job of
- 50:46Speaker 3: explaining it all at our conference, and uh, I think
- 50:50Speaker 3: everybody was very excited about what he presented.
- 50:57Speaker 1: But his vision for the future is a line with
- 51:00Speaker 1: your vision.
- 51:00Speaker 3: Oh yeah, yeah, no, I you know, root cause versus yeah.
- 51:03Speaker 3: I mean the RFK, Dell, all these guys from MAHA,
- 51:07Speaker 3: they all we're all on the same page. As far
- 51:10Speaker 3: as we need to address the food, we need to
- 51:14Speaker 3: address chronic illness, we need to address toxicity and environmental toxins.
- 51:20Speaker 3: These are all at the root cause and why everybody's
- 51:23Speaker 3: getting sick. And so you know, that's why I'm saying,
- 51:27Speaker 3: we're at a point in life in this country where
- 51:32Speaker 3: all the stories have aligned for us to have impact.
- 51:35Speaker 2: This is it, This is it.
- 51:36Speaker 3: If we don't do it now, we're never going to
- 51:39Speaker 3: do it right.
- 51:42Speaker 1: And this has been going on far too.
- 51:45Speaker 2: Long. It's it's it's the time has come for change.
- 51:49Speaker 2: And you know, when you're a changing agent and you.
- 51:52Speaker 1: Look at the landscape and you see the you know,
- 51:55Speaker 1: the history and all the mistakes.
- 51:59Speaker 2: I guess you'd say the false starts, but you know, folly.
- 52:04Speaker 2: I mean, let's face it. I don't want to be political,
- 52:06Speaker 2: but you know, you look at what you said earlier.
- 52:10Speaker 1: The pharmaceutical and the.
- 52:13Speaker 2: Industries are the ones that hold a lot of power
- 52:17Speaker 2: with their advertising and their political donation support.
- 52:22Speaker 1: So we need to through all that gray matter.
- 52:27Speaker 2: And certainly we have more opportunity now as and people
- 52:32Speaker 2: like you doing what you're doing.
- 52:34Speaker 1: You know, it's once John F.
- 52:36Speaker 2: Kennedy said, you know, a thousand mile journey starts with
- 52:40Speaker 2: one small step and here or here you are with
- 52:44Speaker 2: your vision. So if you could leave us today with
- 52:49Speaker 2: one message for the future, like what do you see
- 52:52Speaker 2: in ten years twenty thirty five? What do you see
- 52:56Speaker 2: and how do you see yourself playing a role in what?
- 53:02Speaker 3: I think that I guess I mean the question is
- 53:06Speaker 3: what would you what is.
- 53:07Speaker 1: Your vision for twenty thirty five?
- 53:09Speaker 3: What do you say on the landscape, Well, I think
- 53:13Speaker 3: that functional medicine will be the focus of society to
- 53:20Speaker 3: become proactive instead of reactive. I think that everybody will
- 53:24Speaker 3: have an avatar on the metaverse that allows them to
- 53:30Speaker 3: learn about all these technologies in ways that they can't
- 53:35Speaker 3: do it right now. They'll have an AI expert avatar
- 53:41Speaker 3: of their practitioner that will provide all the answers and
- 53:46Speaker 3: to their questions, and they will be very proactive and
- 53:52Speaker 3: being able to correct everything literally being checked, if not quarterly,
- 53:58Speaker 3: at least annually without having to go somewhere and without
- 54:04Speaker 3: having to spend a lot of money because everything will
- 54:09Speaker 3: be automated and AI driven.
- 54:14Speaker 4: You know.
- 54:15Speaker 1: The other thing that we need to do is education
- 54:20Speaker 1: right at the grassroots, I mean right in the medical schools.
- 54:22Speaker 2: If we don't change the dynamic of the educational system,
- 54:27Speaker 2: these doctors that never really like you said, never really
- 54:30Speaker 2: get any education and nutrition. I mean, you don't want
- 54:34Speaker 2: to just focus on the ones that make the transition
- 54:36Speaker 2: like you have. Well, like the medical doctors you and
- 54:39Speaker 2: I know that have gone from being allopathic practitioners to
- 54:43Speaker 2: functional medicine. You know, basically the composite of a four
- 54:47Speaker 2: M right. Those people have made a switch for many,
- 54:51Speaker 2: many reasons, and I find interviewing them on my podcast
- 54:55Speaker 2: that a lot of the common denominators of their transition
- 55:00Speaker 2: has been personal challenges, health challenges, and that you know so,
- 55:06Speaker 2: but we can't rely on that, you know, we need
- 55:08Speaker 2: to get deeper into the allopathic model to make changes
- 55:13Speaker 2: right there where it's going to be affecting the masses
- 55:17Speaker 2: of the medical system.
- 55:19Speaker 1: Do you agree with that?
- 55:21Speaker 3: Yeah, I think, you know, we live in a capitalist system.
- 55:24Speaker 3: I think the market is going to force this. We're
- 55:28Speaker 3: seeing a tremendous amount of movement by physicians who want
- 55:31Speaker 3: to learn about functional medicine and get into this space
- 55:34Speaker 3: of being more proactive, and I think that's going to
- 55:38Speaker 3: have a huge impact. I think that the use of
- 55:42Speaker 3: AI and all these technology we've been talking about is
- 55:45Speaker 3: also going to drive this, so that access to this
- 55:49Speaker 3: kind of information will be a lot more feasible, financially viable,
- 55:56Speaker 3: and accessible. So I'm hopeful. I think if we can't,
- 56:01Speaker 3: we have three years at least with RFK hopefully still
- 56:05Speaker 3: there and society open to this alternative approach to looking
- 56:10Speaker 3: at it being proactive to really move the needle and
- 56:13Speaker 3: if we can do that, I don't think anything can
- 56:16Speaker 3: stop that direction because it's true healthcare and people aren't
- 56:20Speaker 3: going to be fooled anymore.
- 56:21Speaker 2: You know, another industry we didn't touch on is the
- 56:25Speaker 2: insurance industry and how important that's going to be for
- 56:29Speaker 2: the buy in for functional medicine, that there will be
- 56:32Speaker 2: more and more preventative.
- 56:35Speaker 1: Protocols that are covered, because.
- 56:38Speaker 2: You know, I have so many people I want to
- 56:40Speaker 2: refer to my functional medicine doctors, but the first question
- 56:44Speaker 2: they asked me is do they accept insurance?
- 56:47Speaker 1: And you know, we both know that not everybody.
- 56:49Speaker 2: Can afford functional medicine and concierge medicine. So there needs
- 56:54Speaker 2: to be a movement for the masses, and insurance companies
- 56:58Speaker 2: hold the keys to the safe and that one that
- 57:01Speaker 2: they will, you know, end up being more open minded
- 57:03Speaker 2: about covering for preventative care.
- 57:06Speaker 3: Yeah. I don't know how quickly that's going to happen,
- 57:09Speaker 3: because really these three industries are very interlined, the pharmaceutical,
- 57:14Speaker 3: the food and the insurance industry. They are kind of
- 57:17Speaker 3: feed off of each other. But there are you know,
- 57:20Speaker 3: the marketplace is very dynamic. There are right now companies
- 57:26Speaker 3: that do shared funding, which they don't like to call
- 57:29Speaker 3: it insurance, but it's it's really the same, but just
- 57:32Speaker 3: have to legally call it separate something else. And the
- 57:36Speaker 3: concept is that you can reduce your premium significantly, at
- 57:41Speaker 3: least by fifty percent or more, but it's only really
- 57:45Speaker 3: going to cover more of the catastrophic story. So the
- 57:48Speaker 3: idea is that use that savings to stay well and
- 57:52Speaker 3: have that insurance concept there if you have some cancel
- 57:57Speaker 3: suddenly or some accident, and that's that's already there. A
- 58:03Speaker 3: lot of companies are even looking at shared funding to
- 58:06Speaker 3: offer their employees. Anybody that is in our space, meaning
- 58:11Speaker 3: they're proactive with their health, they're trying to do this
- 58:14Speaker 3: kind of preventive medicine and see functional medicine docs, they
- 58:18Speaker 3: all should go onto health sharing because that's going to
- 58:22Speaker 3: save them a lot of money and they give use
- 58:24Speaker 3: some of that savings to stay well and hopefully not
- 58:27Speaker 3: ever have to deal with the catastrophic.
- 58:30Speaker 1: But if you're on for the elderly for over sixty
- 58:33Speaker 1: five and you're on Medicare, you don't.
- 58:35Speaker 3: Have that option. You don't have that option, but you
- 58:38Speaker 3: don't also have the huge costs that right now health insurance.
- 58:42Speaker 3: I mean, you know these for twenty four million Americans
- 58:47Speaker 3: that are going to lose these subsidies, Yes, having double
- 58:50Speaker 3: or triple their premium. I don't know who and how
- 58:54Speaker 3: they're going to pay for that.
- 58:55Speaker 1: How they're going to do it. Yeah, Well, before we.
- 58:59Speaker 2: Close, because I just got signaled, I want to be
- 59:02Speaker 2: sure to tell everybody that you've offered something very generous.
- 59:06Speaker 1: So could you just tell us what that is? So
- 59:09Speaker 1: I put it have in your words.
- 59:11Speaker 3: Not mine. Sure. We have a conference the end of
- 59:14Speaker 3: April April twenty fourth, twenty fifth, twenty six, the last
- 59:17Speaker 3: weekend in April in Dallas, Texas. It's a three day event.
- 59:22Speaker 3: We showcase one hundred technologies, and we're giving your viewers
- 59:27Speaker 3: a special offer if they want to attend. When they
- 59:31Speaker 3: go to make the purchase to join us, if they
- 59:36Speaker 3: enter ageless fifty, they can get a fifty percent discount
- 59:40Speaker 3: and they'll be able to learn about one hundred technologies.
- 59:43Speaker 3: They'll be able to participate in all the presentations that
- 59:48Speaker 3: are being given on Friday, they'll be able to go
- 59:51Speaker 3: to the exhibit hall and you see what's new and exciting.
- 59:58Speaker 3: So that's that's our offer to your and then how
- 1:00:00Speaker 3: how did they go to They just go to change
- 1:00:04Speaker 3: life destiny dot com. Change Life Destiny dot com. And
- 1:00:08Speaker 3: when they come to make the purchase, they enter the
- 1:00:12Speaker 3: code and they'll get the discounts.
- 1:00:14Speaker 1: And what is the cost just without the fifty percent.
- 1:00:18Speaker 3: It's a five ninety nine and ninety nine dollars.
- 1:00:20Speaker 2: Okay, but that includes I mean, that doesn't include your hotel,
- 1:00:23Speaker 2: but that includes.
- 1:00:26Speaker 1: That they all the exhibit, all the three days. It
- 1:00:31Speaker 1: includes three.
- 1:00:31Speaker 3: Days of the it is three days at the conference,
- 1:00:34Speaker 3: which we have all those presentations taking place on Friday.
- 1:00:40Speaker 3: It has all the exhibitors Saturday Sunday, and all the
- 1:00:44Speaker 3: recording so that if they miss a presentation they can
- 1:00:49Speaker 3: access it later.
- 1:00:50Speaker 1: And it's you said it was in Plano, wasn't it
- 1:00:53Speaker 1: the last.
- 1:00:54Speaker 3: North of Dallas. It's called Plano. It's it's a beautiful
- 1:00:57Speaker 3: hotel there. Everybody loves this hotel. Well, so that's why
- 1:01:00Speaker 3: we keep going back.
- 1:01:01Speaker 1: Right, what's the name of that hotel else.
- 1:01:03Speaker 3: The Hilt It's the Hilton and Granted Park.
- 1:01:05Speaker 1: Oh yeah, I remember. Now okay, all right, well we've
- 1:01:08Speaker 1: been as always. We can talk forever, but really appreciate
- 1:01:13Speaker 1: everything you've done.
- 1:01:13Speaker 2: Today and sharing some very important information on some of
- 1:01:18Speaker 2: these companies that are the cutting edge that people wouldn't
- 1:01:22Speaker 2: ordinarily hear about.
- 1:01:24Speaker 3: Yeah, well, thank you for what you do, Michelle. Getting
- 1:01:26Speaker 3: the word out is half the battle, and appreciate all
- 1:01:30Speaker 3: the effort you make in that in that line.
- 1:01:33Speaker 2: Well, you know, in addition to when I met with
- 1:01:36Speaker 2: you rad Fresh and Fab, I now write a monthly
- 1:01:42Speaker 2: column for Top Doctor Magazine. So that's John Hyland you
- 1:01:46Speaker 2: met this last weekend, right, the public Service. Yeah, so,
- 1:01:51Speaker 2: so I work with John and so you know, I
- 1:01:55Speaker 2: know you're always looking for new technologies and new people,
- 1:01:59Speaker 2: and I'm all always there for you to you know,
- 1:02:02Speaker 2: contact if you want to referrals.
- 1:02:04Speaker 1: But Top Doctor Magazine is also where I feature a
- 1:02:07Speaker 1: lot of those same people.
- 1:02:09Speaker 3: Fantastic. Well, congratulations, I look forward to seeing you next April. Well,
- 1:02:14Speaker 3: I think i'll see you in December, right at that's right,
- 1:02:18Speaker 3: we'll see.
- 1:02:19Speaker 1: Okay, Well, thank you again, and you take care and
- 1:02:22Speaker 1: take care of yourself. You work, you work, you work,
- 1:02:26Speaker 1: you work very hard, so you need to watch yourself
- 1:02:29Speaker 1: and make sure you pace yourself correctly.
- 1:02:31Speaker 3: Right okay, l all right
- 1:02:34Speaker 1: See you in December