11. Associations Thrive - Aaron Hilger, CEO or SMACNA, on Creating Intentional Culture with Remote Staff
Does a chapter executive make for a good CEO of the national association? How do you foster engagement among longtime members? And what do you do when your industry is just begging for people to join?
In this episode of Associations Thrive host Joanna Pineda interviews Aaron Hilger, CEO, Sheet Metal and Air Conditioning Contractors’ National Association (SMACNA). Aaron introduces the SMACNA, shares his journey to becoming CEO, and then shares how SMACNA is increasing engagement among members and potential recruits. He talks about:
How chapter leaders are often overlooked as potential leaders…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.