Latest / RedTech daily podcast - Powered by AI / Beasley and ORF's DAB+ Moves, Acast Acquires Wake Word Studios
Transcript
- 0:00Welcome to the RedTech daily podcast, powered by AI.
- 0:03I'm Marguerite Clark, bringing you the latest in radio broadcast and digital audio.
- 0:08Today, we'll cover Beasley Media Group's new promotion, ORF's move to D.A.B.
- 0:13plus, and Acast's acquisition in Germany.
- 0:19Beasley Media Group has promoted John Coury to the position of vice president of treasury and
- 0:24corporate controller.
- 0:26Effective immediately, Coury will oversee treasury operations, accounts receivable,
- 0:31accounts payable, and traffic functions, which are key to Beasley's cash management and
- 0:36financial strategy.
- 0:38His leadership and financial expertise have been pivotal in strengthening the company's
- 0:42financial foundation since he joined in 2016 after Beasley acquired Greater Media.
- 0:49ORF, Austria's publicly funded national broadcaster, has launched a pilot broadcast of
- 0:55its flagship station Hitradio Ö3 on D.A.B.
- 0:58plus, marking its entry into digital audio broadcasting.
- 1:02This move comes after years of hesitance, with ORF previously refusing to join D.A.B.
- 1:08plus without additional program services.
- 1:12The pilot aims to assess technical performance, including reception handover between F.M.
- 1:17and D.A.B.
- 1:19plus, and involves national coverage via the MUX II platform operated by ORS.
- 1:25Digitalradio Austria has hailed this as a historic moment for Austrian radio.
- 1:31Roman Gerner, chairman of the association, noted that ORF's decision positions D.A.B.
- 1:37plus as a future-proof standard for radio distribution.
- 1:41The pilot is expected to significantly boost awareness and usage of D.A.B.
- 1:46plus among listeners, aligning with the Radio 2035 roadmap to lead Austria into a digital
- 1:52radio future.
- 1:55Acast has announced the acquisition of Germany's Wake Word Studios, a notable podcast
- 1:59studio known for its Podius media planning platform.
- 2:03With facilities in Munich and Berlin, the acquisition is part of Acast's strategic
- 2:08expansion in the German market.
- 2:10The deal is expected to close by year's end, with Wake Word's productions joining Acast's
- 2:15portfolio.
- 2:17Ruben Schulze-Fröhlich, founder of Wake Word, will lead Acast Creative Studios Germany,
- 2:22enhancing Acast's offerings for creators and advertisers.
- 2:27Acast's CEO, Greg Glenday, stated that this acquisition solidifies Acast's leadership in
- 2:32Germany, a mature and high-potential podcast market.
- 2:36By integrating Wake Word's renowned production capabilities, Acast aims to enhance its
- 2:41Creative Studios proposition.
- 2:44This move will leverage the expertise of both Wake Word and Podius teams, providing
- 2:48advertisers and agencies smarter access to podcasting, combining top-notch German content
- 2:53with Acast's global sales and technology.
- 2:57That's all for today's episode of the RedTech daily podcast, powered by AI.
- 3:03For more details on these stories, visit our website at redtech.pro.
- 3:08I'm Marguerite Clark, and thanks for listening.
- 3:11Join us again tomorrow for more updates from the world of radio broadcast and digital audio.