Episode 81: Blackberry’s Richard McLeod on Reviving a Brand and Channel
Once upon a time, when cell phones did little more than voice services, the go-to mobile device for business executives was the trusted Blackberry. These communications devices with their monochrome display, roller-ball controller, and physical keypad untethered busy executives from their personal computers by giving them mobile emails, text messages, and voice services. The days of Blackberry the device is over, swept away by the flood of iPhones and Android devices. Blackberry the company, though, is enjoying a renaissance. Over the last five years, Blackberry reinvented itself as an…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.