118 - How Strong Practices Lead Through Uncertainty with Dr. Chris Grier

Build Your Remarkable Practice for Chiropractors · Jun 4, 2026 · 40m

Some practices changed their message during COVID. Others became the steady voice patients trusted most. Dr. Lona and Dr. Chris Grier discuss why certainty in principle must be built long before uncertainty arrives, how strong patient education creates trust during fearful times, and why chiropractors cannot afford to wait until the next crisis to find their voice. Through lessons learned during 2020, practical table talk strategies, and a deeper conversation about chiropractic philosophy, they share how practices can become a source of clarity, leadership, and stability when patients need it…