Latest / 70 80 / SETTANTAxOTTANTA: 1974. Spopola la canzone del Carosello Sai. Franco Godi s’ispira a un brano francese
Transcript
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- 1:00to 70 per 80, the 7080 .it section that deepens
- 1:05the topics discussed on the portal. I am with
- 1:07journalist Enzo Mauri, who introduces the current
- 1:11topic. Good morning, today I am talking about
- 1:12a well -known advertising spot. In the early
- 1:1570s, the soundtrack of the SAI Assicurazioni
- 1:19spot became a real torment among children. Since
- 1:211969, the SAI insurance company, to promote a
- 1:26new insurance policy for minors, launched Carosello
- 1:29una serie di spot denominati Il Padre e Il Bambino.
- 1:40The S .A .I. ads, designed in collaboration with
- 1:43the agencies Ata, Univas, L .P .E. and Leo Barnett,
- 1:46saw among the directors the director Mauro Bolognini.
- 1:49For the first time Rosselli S .A .I. was adopted
- 1:51Ebb Tide, a song written in 1953 by Carlos Sigmund
- 1:55and Robert Maxwell, in the version of the two
- 1:57New Yorkers of Italian origin, Santo and Johnny.
- 2:08In 1973, Franco Godi, known as Mr. Jingle, appeared
- 2:11to have composed some of the most famous soundtracks
- 2:14of Carosello. The suggestive spot site, called
- 2:17Barche, in 1973, and all over the world in 1974,
- 2:22was built along the benches of the Fiumicino
- 2:25Canal, a commune in the suburbs of Rome. After
- 2:27saying goodbye to his mother, he stayed at home.
- 2:29A nimbus enjoys the day around the port, sitting
- 2:31with his father on the seat of a bicycle. The
- 2:34two, in the air, surround each other. Simi, the
- 2:38song destined to become one of the successes
- 2:40of the period, above all it will make the public
- 2:42of young people. The protagonist of the carousel
- 2:58is the actor Aldo Suligoi in the role of the
- 3:01father, while it is not known the name of the
- 3:03child. The latter also included a version of
- 3:06Siré Simi together with the small chorus of the
- 3:08Antoniano, at the time directed by Marie Leventre,
- 3:10together with the singer -songwriter Corrado
- 3:12Castellari. Written and sung by Franco Godi,
- 3:15Siré Simi was inspired by the Laison de Michette
- 3:17by the French composer and arranger Jean -Claude
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