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Latest / Locked On Cougars - Daily Podcast On BYU Cougars Football & Basketball

SHOW UP: BYU Football Fans GEAR UP for Big 12 Opener & First Down Provo Hopes to Fuel Fan Engagement

Can First Down Provo spark a new era of pre-game festivities for BYU Cougars fans and Big 12 visitors? Skyler Beltran, Utah County Commissioner, breaks down how this inaugural fan event aims to capture the energy of college football hotbeds like Texas A&M’s Friday night tradition and Florida State’s downtown bash. With Center Street in Provo transforming into a festival zone featuring live music, food trucks, Provo Fire’s Touch-a-Truck, and the iconic BYU store and concessions, fans are promised an all-ages celebration steeped in local flavor—complete with a signature camp food drive that…

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