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General Mills Ditches Artificial Colors | Texas News
General Mills just pulled the plug on artificial colors in all U.S. cereals—think Lucky Charms and Trix getting their pop from real fruits, veggies, and spices. Ninety percent of their U.S. products are already dye-free, and they’re aiming for full natural transition by 2027. This isn’t their first rodeo—Trix went natural in 2015 but caved to demand for bright colors. This time, the pressure’s real: health advocates link some dyes to kids’ behavior, and Red Three was banned last year over cancer concerns in rats. They’re not alone—Kellogg’s targets 2024, while retailers like Target and…
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