Why “Friction” Is Killing Your Sales (And What Carvana Got Right)
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If your competitive edge is still price, you’re already losing—the real battle is happening in experience, simplicity, and how you make people feel.
Glenn Pasch has logged over a million miles in the air and many hours helping dealerships rethink how they market, sell, and retain customers. In this episode, the crew unpacks what he’s seeing now. The market has shifted. Inventory is no longer the advantage, and the real differentiator has quietly become something most dealers still underestimate: the experience.
From friction-filled processes to the rise of convenience-first…
The skinny
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