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Episode 11: How Much Protein Do We Really Need?
In this episode, we dive into the current obsession with protein—why it’s everywhere, why people feel pressure to hit high daily targets, and how even official messaging is fueling the conversation. We review what protein actually does, who may benefit from prioritizing it, why “more” isn’t always better, and how real-life constraints and the modern food environment may complicate the the outcomes of "eat more protein" messaging.
00:00 Podcast Mission Intro
01:19 Why Protein Is Everywhere
03:09 The Viral Protein Claim
04:24 How Protein Became Trendy
07:36 Optimization Culture and Inequality…
The skinny
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