Latest / NO FILTER / Joe Rogan Experience _2527 - MrBeast

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Joe Rogan Experience _2527 - MrBeast · NO FILTER

• 0:04
  Speaker 1: The Joe Rogan Experience. Train by day, Joe Rogan podcast
• 0:08
  Speaker 1: by night, all day.
• 0:12
  Speaker 2: It must be very easy to get people to do
• 0:15
  Speaker 2: your show.
• 0:16
  Speaker 3: Well, I mean, yeah, seeing how we give away millions
• 0:18
  Speaker 3: of dollars. Yeah, usually people are very excited about it.
• 0:23
  Speaker 3: The only hard part for us is, you know, if
• 0:25
  Speaker 3: it's a longer one, just the time off work. Because
• 0:28
  Speaker 3: sometimes when we shoot like beast games or stuff, you know,
• 0:31
  Speaker 3: it can go for a month. But besides the work stuff,
• 0:33
  Speaker 3: of course.
• 0:34
  Speaker 2: Are there people that haven't been able to do the
• 0:36
  Speaker 2: show because they couldn't get a month off work?
• 0:38
  Speaker 3: Oh, yeah, tons, of course. So we always have, like, even, like,
• 0:41
  Speaker 3: the day before, you know, sometimes people get cold feet.
• 0:43
  Speaker 3: So if we're doing something with 100 people, we usually
• 0:46
  Speaker 3: have 10 backups just because, you know.
• 0:48
  Speaker 2: I would imagine that the type of person that would
• 0:50
  Speaker 2: do your show would have a job that they could quit. Yeah.
• 0:54
  Speaker 3: Well, yeah, I mean, I guess it depends, right? Whether
• 0:57
  Speaker 3: it's the YouTube channel where we're doing 100 families compete
• 1:01
  Speaker 3: for $ 250, 000 or it's Beast Games where they're competing for
• 1:04
  Speaker 3: $ 5 million. The $ 5 million, people are way more excited for.
• 1:07
  Speaker 3: Some of the YouTube videos, it's not as grandiose. They're like,
• 1:10
  Speaker 3: I don't know if I want to lose my job
• 1:11
  Speaker 3: for a 1% chance of winning $ 250, 000.
• 1:14
  Speaker 2: Well, how many people, when you do Beast Games, how
• 1:16
  Speaker 2: many people are competing?
• 1:17
  Speaker 3: 10%. So the newest season we just shot, we grabbed
• 1:20
  Speaker 3: one person from every country on Earth. So it was
• 1:22
  Speaker 3: around 200.
• 1:23
  Speaker 2: Yeah.
• 1:24
  Speaker 3: Which was actually pretty cool because you would put them
• 1:26
  Speaker 3: in these like crazy games and you'd see how someone
• 1:28
  Speaker 3: from like the Asian Pacific countries would react versus like
• 1:32
  Speaker 3: someone in South America. And they play and think so
• 1:34
  Speaker 3: differently because they have such different upbringings. So it was
• 1:37
  Speaker 3: really cool.
• 1:38
  Speaker 2: Did you have to– I mean you must have had
• 1:40
  Speaker 2: to thoroughly vet these people, right? Yeah. Make sure they're
• 1:42
  Speaker 2: not insane? Make sure you don't have a serial killer?
• 1:46
  Speaker 3: We do the psych and background checks, of course.
• 1:48
  Speaker 2: How do you get that information if you're going... I mean,
• 1:51
  Speaker 2: if you have... How many countries are there, first of all?
• 1:54
  Speaker 3: It's 190... We went off of whatever the Olympics do,
• 1:57
  Speaker 3: so it's like something around 200. Yeah, plus or minus
• 2:00
  Speaker 3: a couple.
• 2:01
  Speaker 2: So some of them have to have some shitty infrastructure.
• 2:04
  Speaker 3: Oh, I mean, I think one of them has literally 40,000
• 2:06
  Speaker 3: people living in it. Like, it was... What is it?
• 2:08
  Speaker 3: Not the... something sea islands, not the Cayman Islands, but
• 2:13
  Speaker 3: some island country. And yeah, I was like, wow, like
• 2:16
  Speaker 3: my town, which has 100,000 people, is two and a
• 2:18
  Speaker 3: half times the population of your country. I was joking
• 2:21
  Speaker 3: with the contestant because I was like, if you win
• 2:23
  Speaker 3: the $ 5 million, you could technically give a $ 200 dividend
• 2:26
  Speaker 3: to every single person in your country. It's like, it's
• 2:28
  Speaker 3: that crazy. It's that little people living there.
• 2:30
  Speaker 2: Wow. Yeah. That's the kind of country you're like, I
• 2:33
  Speaker 2: wonder if you could buy that country.
• 2:35
  Speaker 3: I mean, the GDP is probably, you know, a couple
• 2:39
  Speaker 3: hundred million dollars if I were to guess.
• 2:41
  Speaker 2: Someone like Elon or something like that.
• 2:42
  Speaker 3: Could buy a country. There's probably thousands of people in
• 2:44
  Speaker 3: America that could. I mean, I feel bad. People from
• 2:47
  Speaker 3: that country listening.
• 2:48
  Speaker 2: Well, we didn't say the country.
• 2:49
  Speaker 3: Okay, true, true.
• 2:50
  Speaker 2: We're good. We didn't say it.
• 2:51
  Speaker 3: Exactly.
• 2:52
  Speaker 2: It's not yours. They should know what they are. They're
• 2:55
  Speaker 2: a country of 40,000 people. That's just what it is.
• 2:57
  Speaker 2: Nothing wrong with that. But it is weird how many
• 3:01
  Speaker 2: countries there are. And if you've got a person from
• 3:03
  Speaker 2: every country– What are the odds you're going to get
• 3:07
  Speaker 2: good data as to whether or not they're a criminal?
• 3:10
  Speaker 3: Well, that's why– I mean if you saw like our
• 3:12
  Speaker 3: budgets on what I have to spend on casting those people,
• 3:15
  Speaker 3: it was ridiculous to be able to get them all.
• 3:17
  Speaker 3: Because basically what we did is we grabbed multiple options
• 3:20
  Speaker 3: for each country. And what I was worried about is
• 3:22
  Speaker 3: that like the contestant from blank country would suck. And
• 3:25
  Speaker 3: then the country would be like, Jimmy, you hate us
• 3:28
  Speaker 3: and you purposely picked this absolute moron. So we would
• 3:32
  Speaker 3: pick two or three from each country and then we
• 3:33
  Speaker 3: let people from those countries vote on who should compete.
• 3:36
  Speaker 3: So it wasn't even one. I had to get multiple
• 3:39
  Speaker 3: from each. So I think I ended up spending over
• 3:41
  Speaker 3: a million dollars just on aggregating and casting and background
• 3:43
  Speaker 3: checks and everything. and then putting it out there so
• 3:46
  Speaker 3: people can vote on it. But that way, you know, whatever,
• 3:48
  Speaker 3: like Georgia and Europe, if that guy's an absolute moron,
• 3:51
  Speaker 3: it's on them. They picked him.
• 3:53
  Speaker 2: Right. That's actually very smart.
• 3:55
  Speaker 3: Exactly.
• 3:55
  Speaker 2: How did you come up with the concept for this show?
• 3:58
  Speaker 2: First of all, how the fuck do you have time
• 3:59
  Speaker 2: to do that show as well as do your YouTube show? Yeah.
• 4:05
  Speaker 3: I just don't sleep much during those because, like, Beast
• 4:08
  Speaker 3: Games basically– is 30 days of just 18 hours a
• 4:11
  Speaker 3: day filming. And for people who might not have heard
• 4:14
  Speaker 3: of it, it's essentially the largest cash prize of any
• 4:15
  Speaker 3: show in the world. Season one, we had the most
• 4:17
  Speaker 3: contestants of any show in the world and the largest
• 4:19
  Speaker 3: sets of any show ever to exist. And I was
• 4:21
  Speaker 3: just like, what if you take a reality show, but
• 4:24
  Speaker 3: you just ramp everything up to the absolute maximum? And
• 4:28
  Speaker 3: season one, we gave away $ 22 million just in one season.
• 4:31
  Speaker 3: And some of the biggest game shows in the world
• 4:33
  Speaker 3: right now give away $ 250, 000. We're giving away $ 2 million
• 4:37
  Speaker 3: every episode.
• 4:38
  Speaker 2: Look at that. That's wild. That's so crazy. That set's amazing, dude.
• 4:42
  Speaker 3: And then we build a city.
• 4:44
  Speaker 2: Holy shit.
• 4:46
  Speaker 3: My whole thesis behind it with this is, when you
• 4:50
  Speaker 3: watch these game shows or reality shows, there's a lot
• 4:52
  Speaker 3: of takeaways. And after the show, they'll put people in
• 4:55
  Speaker 3: a room and they'll be like, hey, talk about what
• 4:56
  Speaker 3: happened here. And it's like intercut. And I was like, Well,
• 5:00
  Speaker 3: what if we just have a thousand cameras and we
• 5:02
  Speaker 3: just let people be themselves and we kind of just
• 5:04
  Speaker 3: show it in real time? So we also like in
• 5:07
  Speaker 3: season one, we broke the world record of most cameras
• 5:09
  Speaker 3: ever used in any production of any movie show, anything ever.
• 5:12
  Speaker 3: So like this set right here, there's over twelve hundred
• 5:15
  Speaker 3: cameras in there. And the most room is so big. Yeah,
• 5:19
  Speaker 3: it's bigger than the football field. And so there's a
• 5:22
  Speaker 3: thousand contestants. We have to have an ACAM on all
• 5:24
  Speaker 3: of them. So there's like a poll on each of
• 5:26
  Speaker 3: the platforms on them. Plus, there's hundreds of cameras in
• 5:29
  Speaker 3: the roof and blah, blah. There's over 1,200 here, which
• 5:32
  Speaker 3: outside of this, the most ever used in a production
• 5:34
  Speaker 3: was 400. So, like, I literally had to– and this
• 5:37
  Speaker 3: might seem insane, but this is why I think the
• 5:39
  Speaker 3: show appeals to quite a few people because normally in
• 5:42
  Speaker 3: a show, they would have a story producer walk up
• 5:44
  Speaker 3: to you, hold a camera, and be like, all right,
• 5:46
  Speaker 3: you got three minutes. You're kind of the bad guy.
• 5:48
  Speaker 3: Say roughly along these lines. Almost basically put words in
• 5:50
  Speaker 3: your mouth. And then they'd go, like, person to person with, like,
• 5:53
  Speaker 3: one camera. Whereas I go in the microphone, I go–
• 5:55
  Speaker 3: Say whatever the hell you want. We're recording you for
• 5:57
  Speaker 3: the next 10 hours. I don't care.
• 5:59
  Speaker 2: Right.
• 5:59
  Speaker 3: And you all have a dedicated camera on you. So
• 6:02
  Speaker 3: then instead of like putting words in people's mouths, they
• 6:04
  Speaker 3: can just do whatever they want.
• 6:05
  Speaker 2: So do you have someone who actually has to go
• 6:07
  Speaker 2: back and watch all that footage and edit it and
• 6:09
  Speaker 2: then put it all out as a show? Yeah.
• 6:12
  Speaker 3: Well, this is why.
• 6:12
  Speaker 2: How many people do you have doing your editing?
• 6:15
  Speaker 3: That season over 150 editors worked on it.
• 6:18
  Speaker 2: Yeah. Holy shit, man.
• 6:20
  Speaker 3: It's crazy. And that's obviously why people don't do it.
• 6:22
  Speaker 3: Because it's like basically we had to spend millions of
• 6:24
  Speaker 3: dollars in cameras. It was the world record for most
• 6:26
  Speaker 3: cameras ever used, which then we also broke the world
• 6:28
  Speaker 3: record for most camera cables used because it's 27 miles
• 6:31
  Speaker 3: of camera cables. Broke the world record for the largest
• 6:32
  Speaker 3: control room. Each of these is millions of dollars, and
• 6:34
  Speaker 3: you have to bring in millions of dollars of extra editors.
• 6:37
  Speaker 3: And so next thing you know, to take it from
• 6:39
  Speaker 3: 10 cameras where you just essentially put words in people's
• 6:42
  Speaker 3: mouths to unlimited cameras, and they can do whatever you want.
• 6:45
  Speaker 3: You can show who they actually are as opposed to
• 6:47
  Speaker 3: what you think they should be, right, with a story producer.
• 6:50
  Speaker 3: It costs a lot of money. It's a lot of
• 6:51
  Speaker 3: effort and time. But it shows through in the final
• 6:53
  Speaker 3: product because now you get more natural, like less scripted
• 6:57
  Speaker 3: things when people are just themselves.
• 6:58
  Speaker 2: You have a great ability to like see the big
• 7:02
  Speaker 2: picture and a great ability to put together things regardless
• 7:07
  Speaker 2: of what the budget is, like regardless of how much
• 7:10
  Speaker 2: money you're going to make to do the best product.
• 7:12
  Speaker 2: Like I always thought that about you when you were
• 7:15
  Speaker 2: doing– when you first started doing your YouTube show. I'm like,
• 7:17
  Speaker 2: The amount of money and time and effort involved in
• 7:21
  Speaker 2: this is like above and beyond what most people are
• 7:23
  Speaker 2: willing to do. And it's way more than a traditional
• 7:27
  Speaker 2: television network would ever do because a traditional television network
• 7:31
  Speaker 2: would look at the upside. They would look at the
• 7:33
  Speaker 2: money and they would go, we're going to spend X
• 7:35
  Speaker 2: amount of money to make it this much better. But
• 7:38
  Speaker 2: if we just take it down a couple of notches,
• 7:40
  Speaker 2: we save 80 percent.
• 7:42
  Speaker 3: Yeah.
• 7:43
  Speaker 2: And they would do that. But you're like, can we
• 7:45
  Speaker 2: make it even cooler? Let's put all the money back
• 7:48
  Speaker 2: into the show, which is very risky, man, because not
• 7:51
  Speaker 2: just very risky. It's just very risky. you have great foresight.
• 7:57
  Speaker 2: Like you really see the big picture of it. Obviously
• 7:59
  Speaker 2: you have the number one show in the world. Like
• 8:01
  Speaker 2: you have the most watched show on earth. You know,
• 8:04
  Speaker 2: your YouTube show is the most watched show on planet earth.
• 8:07
  Speaker 2: So it's obviously working, but it's like that ability to take,
• 8:12
  Speaker 2: to make that set and, Must have been bananas. That
• 8:16
  Speaker 2: is a fucking enormous building. Did you have to build
• 8:19
  Speaker 2: the building? No.
• 8:20
  Speaker 3: So that's in Toronto, but it's basically an airport hangar.
• 8:23
  Speaker 3: I mean, we spent months trying to figure out how
• 8:25
  Speaker 3: we could make this. That also is like a thousand
• 8:28
  Speaker 3: trap doors because every single one of those, the trap
• 8:31
  Speaker 3: doors open when they get eliminated. So that set alone
• 8:33
  Speaker 3: was like $ 15 million.
• 8:35
  Speaker 2: I mean, it was crazy. Oh, my God.
• 8:36
  Speaker 3: And thousands of people's time and stuff like that. It's
• 8:39
  Speaker 3: actually– Where we film Beast Games is actually a pretty
• 8:42
  Speaker 3: big deal because it creates so many local jobs for people.
• 8:44
  Speaker 2: Oh, I'm sure.
• 8:45
  Speaker 3: Yeah, like there, it was like pretty wild.
• 8:47
  Speaker 2: Can you say where you film it or you keep
• 8:49
  Speaker 2: it under wraps?
• 8:49
  Speaker 3: That one was Toronto, Canada.
• 8:51
  Speaker 2: Okay, cool.
• 8:52
  Speaker 3: And every time I'd walk around on set, people were
• 8:54
  Speaker 3: loving it because even though we filmed for 30 days,
• 8:56
  Speaker 3: there's months leading up to it and months after. Sure.
• 8:58
  Speaker 3: It gives people like consistent work for six months, whereas
• 9:01
  Speaker 3: like before they're going project to project every week. But yeah,
• 9:04
  Speaker 3: back on the going above and beyond, that's kind of
• 9:06
  Speaker 3: my whole thing is like, why make content that isn't great?
• 9:09
  Speaker 3: And we just ask ourselves, how do we make the
• 9:12
  Speaker 3: best content possible as opposed to, you know, how do
• 9:14
  Speaker 3: we make the most money possible? And when you just
• 9:17
  Speaker 3: shockingly go in with that approach, you just kind.
• 9:19
  Speaker 2: Of make a lot of money. Yeah.
• 9:21
  Speaker 3: And well, and also it's, I tell my team all
• 9:24
  Speaker 3: the time too, like a big difference between us and
• 9:25
  Speaker 3: other media companies is, you know, usually like people at
• 9:28
  Speaker 3: the top will always shoot down crazy ideas or tell
• 9:30
  Speaker 3: you it's not possible. Like whenever you have like these
• 9:33
  Speaker 3: crazy brainstorming sessions and I tell the team, Technically, anything
• 9:36
  Speaker 3: is possible. As humans, we really wanted to. We could
• 9:38
  Speaker 3: technically blow up the moon with enough nukes. Now, we're
• 9:41
  Speaker 3: not going to do it because it's not worth the
• 9:42
  Speaker 3: time and it's not worth spending the money. But you
• 9:44
  Speaker 3: have to have that frame of mind. Everything is, for
• 9:46
  Speaker 3: the most part, possible if you're willing to spend the
• 9:48
  Speaker 3: time and spend the money. So before you do the
• 9:51
  Speaker 3: work and just figure out what time it takes and
• 9:53
  Speaker 3: how much money it costs, you can't say no to something.
• 9:55
  Speaker 3: Because almost all the time, like we filmed in the pyramids,
• 9:58
  Speaker 3: and I spent a hundred hours living in the pyramids
• 10:00
  Speaker 3: of Egypt it was fucking awesome and uh you know
• 10:03
  Speaker 3: for years everyone's like they're not gonna let you you
• 10:05
  Speaker 3: know live in the pyramids for a couple days like
• 10:08
  Speaker 3: that's crazy and I'm like why not like did you
• 10:10
  Speaker 3: get a no from the you know the leader of
• 10:13
  Speaker 3: Egypt No, then I'm like, well, technically it's possible, you know? And,
• 10:16
  Speaker 3: and after years of talking with them and helping them
• 10:19
  Speaker 3: understand that, you know, it's going to be more of
• 10:20
  Speaker 3: an educational type video. And it's not like, I'm not
• 10:23
  Speaker 3: going to run up the pyramids and take my shirt
• 10:24
  Speaker 3: off and be like a lunatic. It'll be really cool. Um,
• 10:28
  Speaker 3: eventually they came around to it and they loved the
• 10:29
  Speaker 3: video and it worked really well. And it's literally like,
• 10:32
  Speaker 3: I could go anywhere in the pyramids for a hundred hours.
• 10:34
  Speaker 3: I went all the way up to the top of
• 10:35
  Speaker 3: the middle pyramid. We went underneath it. It was, it
• 10:38
  Speaker 3: was really cool. And I like tell my team, it's like,
• 10:40
  Speaker 3: you know, even some of my most veteran people, when
• 10:42
  Speaker 3: we get these crazy ideas, their default reaction always is
• 10:45
  Speaker 3: to go, I just don't think it's possible. And I go, look,
• 10:48
  Speaker 3: it is. Sometimes it's just time and money.
• 10:50
  Speaker 2: You know?
• 10:51
  Speaker 3: And is it worth the effort?
• 10:52
  Speaker 2: The pyramid one must've been nuts.
• 10:54
  Speaker 3: Oh, it was crazy. It was one of my favorite videos.
• 10:56
  Speaker 2: Is that your first time ever being there?
• 10:57
  Speaker 3: Yeah, actually it was. And so that made it even
• 10:59
  Speaker 3: more special because I was like learning things at the
• 11:02
  Speaker 3: same time as I was just walking around and Um,
• 11:05
  Speaker 3: I'm going to be honest. It was like a year
• 11:06
  Speaker 3: and a half ago and it's like all a little
• 11:07
  Speaker 3: fuzzy because I was like so tired. I was just
• 11:09
  Speaker 3: walking around all night, but it was pretty crazy and surreal.
• 11:12
  Speaker 3: And then going down into what's that tomb cold where
• 11:15
  Speaker 3: you go down the ladder and, um, like a couple
• 11:19
  Speaker 3: hundred feet, uh, underneath the pyramid.
• 11:21
  Speaker 2: I don't know. Is that Osiris? Yes. Yes.
• 11:24
  Speaker 3: Osiris is. Yeah. And then, uh, it was like flooded
• 11:26
  Speaker 3: and swimming around under there. It was pretty wild.
• 11:29
  Speaker 2: Yeah. Wow.
• 11:31
  Speaker 3: I feel like you should do something like that.
• 11:32
  Speaker 2: A hundred percent. I need to go there. I've been
• 11:35
  Speaker 2: talking about going there for years. For me, it's just
• 11:38
  Speaker 2: a time thing. My time is so many different jobs.
• 11:42
  Speaker 2: It's not like one all-consuming job like you have. For me,
• 11:45
  Speaker 2: it's like commentary for the UFC, doing stand-up comedy, doing
• 11:48
  Speaker 2: the podcast, and also married with children. I have a
• 11:52
  Speaker 2: lot of responsibilities. So it's tough to just jet off
• 11:54
  Speaker 2: for a month. Really, ideally, if you're going to go
• 11:57
  Speaker 2: to Egypt, I feel like you should go for like
• 11:59
  Speaker 2: 10 days. I feel like at least 10 days.
• 12:02
  Speaker 3: Do you think the... Yeah, I feel like maybe honestly, realistically,
• 12:07
  Speaker 3: like five days you could do it. And I'm curious, though,
• 12:10
  Speaker 3: if they'd let you just do a video where you
• 12:12
  Speaker 3: walk around and go everywhere. I wonder.
• 12:14
  Speaker 2: I've talked a lot of shit.
• 12:17
  Speaker 3: Exactly. Without saying it, I'm kind of implying I don't
• 12:20
  Speaker 3: even know if they'd want you there.
• 12:22
  Speaker 2: Well, I never said anything bad about it. I just
• 12:26
  Speaker 2: think that the people that run it have a very
• 12:30
  Speaker 2: narrow-minded perspective on of how all that stuff was made.
• 12:33
  Speaker 2: And I don't think they really know. And I think
• 12:37
  Speaker 2: there's a lot of gatekeeping in terms of what the
• 12:41
  Speaker 2: official narrative is. It's like how it was all made
• 12:44
  Speaker 2: and who made it and what it's all about. That's
• 12:46
  Speaker 2: why they're really hesitant to accept any alternative perspectives because
• 12:52
  Speaker 2: they have a timeline and they attribute all this construction.
• 12:56
  Speaker 2: And there's a lot of evidence that that timeline doesn't
• 12:59
  Speaker 2: make any sense. Yeah. Did you check out the Sphinx?
• 13:02
  Speaker 3: Yeah. And you can go underneath it and go in
• 13:04
  Speaker 3: that little room.
• 13:05
  Speaker 2: Yeah. Did you do that? Yeah. Wow.
• 13:07
  Speaker 3: That's the stuff. I feel like it would mean even
• 13:09
  Speaker 3: more if you did. You've talked to Dr. Zahi, right? Yeah.
• 13:13
  Speaker 3: Did you have him on the show?
• 13:14
  Speaker 4: Yeah.
• 13:14
  Speaker 2: Yeah. I'm on the show. Yeah. Okay. Good. Yeah.
• 13:16
  Speaker 3: And so he's obviously the guy. So you should just
• 13:19
  Speaker 3: call him and see.
• 13:20
  Speaker 4: Yeah.
• 13:20
  Speaker 2: I'd rather go with somebody else. I'd rather go.
• 13:24
  Speaker 3: I didn't listen to that episode, did I?
• 13:25
  Speaker 2: I'd rather go hang out with one of the historians
• 13:27
  Speaker 2: that I know.
• 13:28
  Speaker 3: Graham Hancock?
• 13:29
  Speaker 2: Yeah, Graham Hancock would be the perfect guy to go with.
• 13:31
  Speaker 3: You and Graham Hancock walking around?
• 13:33
  Speaker 2: Oh, boy.
• 13:34
  Speaker 3: There would be some crazy stuff.
• 13:35
  Speaker 2: Yeah, well, whatever happened in that part of the world
• 13:40
  Speaker 2: during that time frame is pretty spectacular. It's kind of
• 13:43
  Speaker 2: amazing that no one has ever achieved anything remotely similar
• 13:47
  Speaker 2: to it since. And it's at least 4,500 years old.
• 13:51
  Speaker 2: That's just a guess, though. They really don't know. Yeah.
• 13:54
  Speaker 2: You know, it's a crazy place. The fact that you
• 13:57
  Speaker 2: got to film a show there is nuts. Yeah.
• 13:59
  Speaker 3: I love how you call it a show, and to
• 14:01
  Speaker 3: me it's just a YouTube video, but it's just funny.
• 14:03
  Speaker 2: It's a show.
• 14:04
  Speaker 3: Yeah, I know, of course. It makes sense because you
• 14:06
  Speaker 3: do stuff with the UFC, and in your world a
• 14:07
  Speaker 3: lot of it's called shows.
• 14:09
  Speaker 2: I mean, whatever it is, people are watching it.
• 14:10
  Speaker 3: Yeah, I know. It's a show. It's just funny to me.
• 14:13
  Speaker 3: I haven't heard it called that in years. But, yeah,
• 14:16
  Speaker 3: that one was crazy. And, I mean, one thing that
• 14:19
  Speaker 3: I'm really proud of that we did for Season 3
• 14:22
  Speaker 3: of Beast Games, which– In hindsight, I'm not even sure
• 14:25
  Speaker 3: how this one we pulled off. So I want to
• 14:28
  Speaker 3: see your reaction to this. Basically, the finale where we
• 14:33
  Speaker 3: have the $ 5 million, you have the final contestants. We
• 14:37
  Speaker 3: filmed it in the Roman Coliseum.
• 14:39
  Speaker 2: Whoa. Yeah.
• 14:40
  Speaker 3: We crowned the winner of season three with the $ 5
• 14:42
  Speaker 3: million cash prize in the middle of the Roman Coliseum.
• 14:45
  Speaker 3: Played the first game there in over a thousand years.
• 14:48
  Speaker 2: Wow. That's crazy.
• 14:51
  Speaker 3: I know. I'm so grateful. Like, we just filmed that too.
• 14:55
  Speaker 3: So I'm like coming off the high and I just like,
• 14:57
  Speaker 3: like it almost makes, like gives me tears. Like what
• 14:59
  Speaker 3: we shot was so cool. We had like a live orchestra,
• 15:02
  Speaker 3: like the top ring of there too. So like as
• 15:04
  Speaker 3: the game got dramatic, we would have them like play
• 15:07
  Speaker 3: louder music and stuff. It was like, So surreal. Because
• 15:10
  Speaker 3: I've done really crazy things in my life, but there's
• 15:13
  Speaker 3: multiple moments during that where I'm just looking around in
• 15:16
  Speaker 3: the middle of the Coliseum as we're filming this show,
• 15:18
  Speaker 3: and I'm like, this doesn't feel real. It was pretty wild.
• 15:21
  Speaker 2: It doesn't feel– I mean, I went just to visit
• 15:24
  Speaker 2: a few years back, and it didn't feel real. It's
• 15:26
  Speaker 2: so strange to imagine what that was like. How many
• 15:32
  Speaker 2: thousand years ago? What year were they doing the games
• 15:37
  Speaker 2: in the Roman Coliseum?
• 15:39
  Speaker 3: I would guess 1,900 years ago.
• 15:42
  Speaker 2: So, I mean, what the fuck was it like being
• 15:46
  Speaker 2: in there while that was happening?
• 15:47
  Speaker 3: And imagine when they'd flood it and they'd have the
• 15:49
  Speaker 3: ships in there.
• 15:49
  Speaker 2: It's like, whoa. Crazy.
• 15:52
  Speaker 3: I know.
• 15:53
  Speaker 2: It's nuts that you could go walk around it and
• 15:56
  Speaker 2: just try to understand. Like, this used to be a
• 15:58
  Speaker 2: place where people used to go to see people die.
• 16:01
  Speaker 2: They used to see people get hacked to death by swords,
• 16:04
  Speaker 2: to see people get killed by lions. Like, what the
• 16:08
  Speaker 2: fuck was.
• 16:09
  Speaker 3: Well, it's also interesting, too, because I did a lot
• 16:11
  Speaker 3: of research, you know, before we filmed there. And it
• 16:13
  Speaker 3: also did a good job of, you know, back then
• 16:15
  Speaker 3: they had like the hierarchy and like the nobles people
• 16:18
  Speaker 3: would sit at the bottom and the poor people be
• 16:19
  Speaker 3: at the top. And it also played like a good
• 16:21
  Speaker 3: role of like showcasing unity, even though there are all
• 16:24
  Speaker 3: these different people from all these different, you know, economic statuses.
• 16:27
  Speaker 3: They would all be in the arena there, but also
• 16:29
  Speaker 3: remind them where they are. And there's like so many
• 16:31
  Speaker 3: political implications of it, too. And so just everything about it.
• 16:34
  Speaker 2: Like basketball games. Who gets courtside tickets?
• 16:37
  Speaker 3: I didn't even think about that.
• 16:40
  Speaker 2: Jack Nicholson, courtside tickets. Famous people. Yeah, courtside tickets. True. Yeah.
• 16:45
  Speaker 2: I mean, it's the same thing. I think in the Coliseum, though,
• 16:48
  Speaker 2: that was the most dangerous seats because there was a
• 16:51
  Speaker 2: couple of incidents, I believe, when either a lion or
• 16:53
  Speaker 2: a tiger leapt up and got a hold of some people.
• 16:57
  Speaker 3: Yeah. Well, I didn't hear about that, but when I
• 16:59
  Speaker 3: was walking around, they would have the emperor seat right there,
• 17:04
  Speaker 3: and I was like, man. if I was a warrior,
• 17:06
  Speaker 3: I could throw a spear at him. Like, this is like,
• 17:08
  Speaker 3: this is a killer view, but like, how did no
• 17:10
  Speaker 3: one ever just kill this guy?
• 17:11
  Speaker 2: You know?
• 17:12
  Speaker 3: Right. It was, I was like, that's all I could
• 17:14
  Speaker 3: think about. It's like, this is a little too close
• 17:15
  Speaker 3: to the battlefield.
• 17:16
  Speaker 2: How close is it?
• 17:17
  Speaker 3: It was like whatever, four rows up. It wasn't like
• 17:20
  Speaker 3: anything too crazy. But like, there's like obviously walls when
• 17:24
  Speaker 3: you're walking around, like little walls. So you can't just,
• 17:25
  Speaker 3: you know, walk into the stand. So, so they're like
• 17:28
  Speaker 3: kind of trapped in the arena, but it was definitely
• 17:30
  Speaker 3: within spear throwing distance.
• 17:31
  Speaker 2: I wonder how long it took to build that place.
• 17:34
  Speaker 2: Because when you're walking around, you're like, this is an
• 17:36
  Speaker 2: epic piece of real estate. You guys built an insane structure.
• 17:45
  Speaker 2: And they did it almost 2,000 years ago or whatever
• 17:48
  Speaker 2: it was. Yeah. So it took eight years to build.
• 17:52
  Speaker 4: Wow.
• 17:53
  Speaker 2: From AD 72 to AD 80. Yeah. Wow. Construction started under.
• 18:01
  Speaker 2: Vespasian between AD 70 and 72. It was completed and
• 18:06
  Speaker 2: inaugurated under Emperor Titus around AD 79 to 80. So
• 18:11
  Speaker 2: the main build phase lasted roughly six to eight years.
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• 19:29
  Speaker 3: Yeah, it's fascinating too because I like to think of
• 19:32
  Speaker 3: like something equivalent now would be like maybe SoFi Stadium.
• 19:35
  Speaker 3: Like that's such a beautiful, massive stadium. I wonder if
• 19:38
  Speaker 3: like 2,000 years from now, would that still be there?
• 19:41
  Speaker 3: Roman Colosseum's relatively still intact. It's pretty crazy.
• 19:45
  Speaker 2: That's what's crazy. Well, it's because it's made out of stone.
• 19:48
  Speaker 2: All of our stuff, like cement, will rot.
• 19:50
  Speaker 4: Out.
• 19:50
  Speaker 2: There's no way cement lasts a thousand years. All the glass,
• 19:53
  Speaker 2: all the– everything will just get absorbed back into the earth. Dang.
• 19:56
  Speaker 2: Do you ever see that show? They had a show
• 19:58
  Speaker 2: like– what was it on the History Channel or something
• 20:00
  Speaker 2: like that where it was After Humans I think it
• 20:03
  Speaker 2: was called? And it essentially showed how long it would
• 20:06
  Speaker 2: take for cities to completely be absorbed back into the earth.
• 20:10
  Speaker 2: It's not that long. Yeah. It's not that long. No.
• 20:13
  Speaker 2: It's like a few hundred years and there's nothing left. Wow. Yeah.
• 20:16
  Speaker 3: Actually seems like a good show. Yeah.
• 20:18
  Speaker 2: It was kind of interesting. It was a while ago.
• 20:20
  Speaker 2: So it was probably like shitty AI. It was shitty CGI.
• 20:23
  Speaker 2: They could probably do it really good now. Yeah. But
• 20:25
  Speaker 2: I mean if you go to Detroit, there's houses in
• 20:28
  Speaker 2: Detroit now that have trees growing out of the basement
• 20:32
  Speaker 2: of the house through the roof.
• 20:34
  Speaker 3: Yeah.
• 20:34
  Speaker 2: Like they've taken over the house and nature is slowly
• 20:38
  Speaker 2: but surely absorbing– The building. And then skyscrapers are a
• 20:42
  Speaker 2: bigger endeavor, but they could still... Nature could still do it.
• 20:45
  Speaker 2: It just takes enough time.
• 20:47
  Speaker 3: That makes me... Where my brain goes to is it
• 20:48
  Speaker 3: makes me want to do a video where it's, like... Eventually, there's, like,
• 20:51
  Speaker 3: an abandoned village or city that's been overgrown. And, like,
• 20:54
  Speaker 3: doing a video titled, like, Last Human on Earth Simulation.
• 20:57
  Speaker 3: And then, like, living there for a month or so
• 21:00
  Speaker 3: and seeing what it's like.
• 21:01
  Speaker 2: That would be kind of cool.
• 21:02
  Speaker 3: Kind of like the Will Smith movie back in the day.
• 21:04
  Speaker 2: Right.
• 21:05
  Speaker 3: Yeah, yeah, yeah. That would be so fascinating, like, to...
• 21:09
  Speaker 3: Or maybe do it with a contestant. Like, hey, if
• 21:11
  Speaker 3: you spend one month in this isolated civilization, I'll give
• 21:15
  Speaker 3: you a million dollars or something. And then seeing how
• 21:17
  Speaker 3: they use 100-year-old buildings or something. I don't know. It's
• 21:20
  Speaker 3: got my brain churning.
• 21:22
  Speaker 2: It's not a bad idea, like an I Am Legend
• 21:23
  Speaker 2: type deal.
• 21:24
  Speaker 3: Yeah, but real unscripted? Exactly.
• 21:26
  Speaker 2: Right, real unscripted, but then also hire people to be
• 21:29
  Speaker 2: zombies and.
• 21:30
  Speaker 3: Haunt these people while they're sleeping. I love where your
• 21:31
  Speaker 3: brain goes.
• 21:32
  Speaker 2: You know what I mean? Yeah. Hire people, like, CGI
• 21:35
  Speaker 2: them up, scare the fuck out of people.
• 21:38
  Speaker 3: I've been wanting to do that for a while, but
• 21:39
  Speaker 3: I always get, like, hung up on, like, okay, I
• 21:42
  Speaker 3: can make some real zombies, but the problem is, like,
• 21:44
  Speaker 3: how do they kill them?
• 21:45
  Speaker 2: And then, you know. Well, the other problem is what
• 21:47
  Speaker 2: happens if you're not telling these contestants what That zombies
• 21:52
  Speaker 2: are coming. You're just trying to get a reaction out
• 21:53
  Speaker 2: of them. What if this guy thinks it's a real
• 21:55
  Speaker 2: zombie and kills one of the people? Yeah.
• 21:57
  Speaker 3: Well, we would tell him. I would have to say
• 21:58
  Speaker 3: this is a zombie simulation. And then I'd have to
• 22:02
  Speaker 3: set rules on here's how you kill a zombie. You
• 22:04
  Speaker 3: don't use a– sword you use this and it's lame
• 22:07
  Speaker 3: which is why we never got around to it but
• 22:10
  Speaker 3: if there ever was a way i do think that
• 22:11
  Speaker 3: would be cool to like recreate a actual zombie apocalypse
• 22:15
  Speaker 3: and and like let someone try to live in for
• 22:16
  Speaker 3: a week because it'd just be cool because everyone's exposure
• 22:20
  Speaker 3: to this is through scripted shows right but to see
• 22:22
  Speaker 3: someone like truly live in an unscripted one where we
• 22:24
  Speaker 3: build rundown gas stations and there's like food that like
• 22:27
  Speaker 3: we would say this is set in the year 2060
• 22:29
  Speaker 3: so i'd have set designers and everything, design it where
• 22:31
  Speaker 3: only Laffy Taffy is still edible and stuff. And it
• 22:33
  Speaker 3: was like a true recreation of it. I've always wanted
• 22:37
  Speaker 3: to do stuff like that.
• 22:38
  Speaker 2: You could totally do that. There's a bunch of abandoned towns.
• 22:40
  Speaker 3: No, it's just the one thing we could never figure
• 22:42
  Speaker 3: out is how does someone kill a zombie and it's
• 22:44
  Speaker 3: not lame, right? Because imagine someone with a Nerf sword
• 22:46
  Speaker 3: hitting a zombie. Now it's like, okay, this is fucking lame. Yeah.
• 22:50
  Speaker 2: Maybe a paintball type deal. Yeah.
• 22:54
  Speaker 3: And that's where our head goes because we have a
• 22:56
  Speaker 3: different video, similar thing. But the problem with paintball and
• 22:59
  Speaker 3: airsoft is then you have to wear a mask, right?
• 23:01
  Speaker 3: Because you don't want people to get shot in the face, obviously.
• 23:03
  Speaker 3: And then it kind of kills it.
• 23:06
  Speaker 2: Yeah, unless the zombie masks was the protection.
• 23:13
  Speaker 3: Yeah, we put it over top of the paintball mask.
• 23:15
  Speaker 3: That's for poor actors. They're going to burn alive.
• 23:18
  Speaker 2: Or you just have, instead of like a regular paintball mask,
• 23:21
  Speaker 2: have something that's just a hard structure that is like
• 23:25
  Speaker 2: the shape of your face. Exactly. So you make it
• 23:27
  Speaker 2: deform fits to your face. And then you give them goggles,
• 23:31
  Speaker 2: something clear so their eyes are protected. And then you
• 23:33
  Speaker 2: do all the makeup on top of it.
• 23:34
  Speaker 3: Yeah.
• 23:35
  Speaker 2: You know what?
• 23:35
  Speaker 3: I should hit you up for these zombie things.
• 23:38
  Speaker 2: That actually would work. There you go.
• 23:40
  Speaker 3: Yes, exactly that. That's perfect.
• 23:42
  Speaker 2: That's an airsoft mask.
• 23:44
  Speaker 3: That would be pretty cool.
• 23:46
  Speaker 2: Oh, dude, that's actually dope. Look at those masks, the
• 23:49
  Speaker 2: half-faced zombie ones. Yeah. That's fucking dope. Like you could,
• 23:53
  Speaker 2: that would be terrifying coming at you in the middle
• 23:55
  Speaker 2: of the night. I have to shoot those off.
• 23:57
  Speaker 3: If anyone listening wants to live in an abandoned town
• 23:59
  Speaker 3: for 10 days while zombies try to kill you.
• 24:02
  Speaker 2: I think we're onto something now. Now that I saw
• 24:04
  Speaker 2: those masks, I'm like, okay, I like it. Cause that
• 24:06
  Speaker 2: could be the zombies.
• 24:07
  Speaker 3: Well, where my head goes, because the videos are so big, right?
• 24:11
  Speaker 3: This is probably a five, $ 10 million project. It probably
• 24:13
  Speaker 3: would build this abandoned city. Do I am the last
• 24:17
  Speaker 3: man on the planet. And it's like me there for
• 24:19
  Speaker 3: some time. And then afterwards, like a couple months, like
• 24:21
  Speaker 3: film then right afterwards, film a video where I give
• 24:24
  Speaker 3: someone a million dollars. They live there for 10 days,
• 24:25
  Speaker 3: but they have to fend off zombies with their friends.
• 24:27
  Speaker 3: So then we reuse the set location because if I'm
• 24:29
  Speaker 3: going to completely set deck basically a whole city. Oh,
• 24:33
  Speaker 3: my gosh, that's going to be a monster. But, yeah,
• 24:35
  Speaker 3: if I did both those back to back, that actually
• 24:37
  Speaker 3: be pretty, pretty gnarly and worth the effort.
• 24:39
  Speaker 2: I think I like the idea now. Yeah. Now that
• 24:41
  Speaker 2: I see those masks and I think about like paintball
• 24:45
  Speaker 2: or something along those lines.
• 24:47
  Speaker 3: What I'm picturing, too, is ideally we could find a
• 24:49
  Speaker 3: scene with a skyscraper. Because I want someone with a
• 24:52
  Speaker 3: long lens pointed down. Picture them on a street. It's
• 24:55
  Speaker 3: pitch black and they have a fire. And it's them
• 24:57
  Speaker 3: and their three friends. And then they hear noise and
• 25:00
  Speaker 3: zombies and stuff. Those shots would be so beautiful. It
• 25:03
  Speaker 3: would probably be one of the most beautiful videos ever.
• 25:05
  Speaker 3: And I'm picturing we put vines on all the buildings
• 25:09
  Speaker 3: and stuff, too.
• 25:10
  Speaker 2: Well, if you wanted no one around... It's going to
• 25:13
  Speaker 2: be hard because you're going to have to do it
• 25:14
  Speaker 2: in an abandoned place. Exactly. And you're not going to
• 25:17
  Speaker 2: get an abandoned skyscraper.
• 25:19
  Speaker 3: Maybe. Unless you're in Detroit. Well, we also– it doesn't
• 25:22
  Speaker 3: have to be in the US. We did a video
• 25:24
  Speaker 3: seven days in an abandoned city where there's like someplace
• 25:27
  Speaker 3: in Europe where there was a city that was like
• 25:29
  Speaker 3: war-torn and stuff like that. And it had like hotels
• 25:32
  Speaker 3: and tall buildings and everything. It was pretty wild.
• 25:34
  Speaker 2: Really? Yeah. And there's no one in it now?
• 25:36
  Speaker 3: No, no one in it. Like tourists go there or whatever.
• 25:38
  Speaker 3: But they let us close it off for a week.
• 25:41
  Speaker 3: It was pretty crazy.
• 25:41
  Speaker 2: Well, that's the place then. Yeah.
• 25:43
  Speaker 3: I just wonder if they'll, you know, it's a little
• 25:45
  Speaker 3: bit of history there. So I doubt they'll let me
• 25:46
  Speaker 3: go in and like set deck everything like crazy, but.
• 25:49
  Speaker 2: And also paintball everything.
• 25:50
  Speaker 3: Exactly.
• 25:51
  Speaker 2: Yeah.
• 25:51
  Speaker 3: Well, with those masks, we could do airsoft, which would
• 25:53
  Speaker 3: be maybe even easier. Well, actually, no, the problem with
• 25:55
  Speaker 3: airsoft then is the trust system. You don't know if
• 25:57
  Speaker 3: they got hit. So paintball is probably more effective.
• 25:59
  Speaker 4: Yeah.
• 25:59
  Speaker 2: You need paintball.
• 26:00
  Speaker 3: Yeah.
• 26:01
  Speaker 2: You need paintball and it needs to look good when
• 26:03
  Speaker 2: it splatters against them.
• 26:05
  Speaker 3: I just, you know, if someone on my team is
• 26:07
  Speaker 3: watching this, just clip the last 10 minutes of this
• 26:09
  Speaker 3: and send it to the creative team. You guys, I.
• 26:12
  Speaker 2: Believe in you. Is there another way to kill a
• 26:15
  Speaker 2: zombie other than paintball that would be wild? Like, is
• 26:18
  Speaker 2: there something else?
• 26:20
  Speaker 3: Well, one thing we've been working on, because I've always
• 26:24
  Speaker 3: wanted to, like, do Hunger Games in real life as well,
• 26:26
  Speaker 3: is to, like, these, like, suits where you could, you know, electronic, like,
• 26:30
  Speaker 3: laser tag where you could just shoot and then it just, like,
• 26:32
  Speaker 3: lights up.
• 26:34
  Speaker 2: What about shotguns with beanbags? You know, because they use
• 26:38
  Speaker 2: those for people to, like, take out like when the
• 26:42
  Speaker 2: non-lethal loads, you know, they have like bean bags that
• 26:46
  Speaker 2: they shoot out of a shotgun.
• 26:47
  Speaker 3: The question I would need is like, If I shot
• 26:49
  Speaker 3: you with it like three feet away, would you still
• 26:51
  Speaker 3: be fine? I guess you could probably adjust the pressure
• 26:53
  Speaker 3: and stuff where it's not.
• 26:54
  Speaker 2: Not really. Okay, well... I mean, you could, but you
• 26:58
  Speaker 2: couldn't bury it.
• 26:59
  Speaker 3: See, this isn't Fear Factor. This is Mr.
• 27:02
  Speaker 2: Beast. I understand, but it's a gray line.
• 27:05
  Speaker 3: You know, it's so funny. I need to give you
• 27:07
  Speaker 3: a blunt and let you just help me cook on
• 27:09
  Speaker 3: this video. I can see this is something you're interested in.
• 27:11
  Speaker 2: There's something there. You just have to figure out an
• 27:13
  Speaker 2: exciting way to kill them where it doesn't actually hurt
• 27:16
  Speaker 2: the stunt people or whoever's wearing the masks. Exactly. whoever
• 27:19
  Speaker 2: pretends to be a zombie. It would have to be something.
• 27:22
  Speaker 2: I was thinking light him on fire, but that's.
• 27:25
  Speaker 3: Could you pull up the seven days abandoned city video
• 27:27
  Speaker 3: and just skip to some random part? I'd love for
• 27:29
  Speaker 3: him to see like the, like how it looks because
• 27:33
  Speaker 3: that with what you're picturing and that really would be
• 27:35
  Speaker 3: something you can't find anywhere else. And that's what like
• 27:37
  Speaker 3: gets me excited is when it's content you can't find
• 27:40
  Speaker 3: anywhere else. That's typically, you know, a huge indicator that
• 27:43
  Speaker 3: if it's done well, people like it. Have you seen
• 27:45
  Speaker 3: the show from, from, I don't think so.
• 27:48
  Speaker 2: No, it's great. Great show. But it's about these people.
• 27:50
  Speaker 3: Wait, wait, look at that shot. Pause it right there.
• 27:54
  Speaker 3: So that's just one random building. But you can maybe
• 27:56
  Speaker 3: go to the intro or something if you want to
• 27:58
  Speaker 3: just show them like, Yeah, this whole place.
• 28:01
  Speaker 2: Like, look at these buildings. Oh, my God. This is perfect. Yeah.
• 28:04
  Speaker 3: And then, like, yeah, if you pause it there, those
• 28:05
  Speaker 3: are all the buildings in the city.
• 28:07
  Speaker 2: Oh, dude, this is the spot. Listen, the show starts
• 28:11
  Speaker 2: at sundown every night.
• 28:13
  Speaker 3: Okay.
• 28:14
  Speaker 2: As soon as the sun goes down, that's when the
• 28:16
  Speaker 2: games begin. Nothing happens until it gets dark out. Everything
• 28:20
  Speaker 2: is in the dark. And these people have no idea
• 28:22
  Speaker 2: when it's going to happen, when they're going to get hit.
• 28:25
  Speaker 2: And so they try to get their sleep whenever they can.
• 28:27
  Speaker 2: But you keep them awake during the day with tasks.
• 28:30
  Speaker 2: You keep them awake. So during the day, they have
• 28:35
  Speaker 2: all sorts of materials. They have supplies. They have all
• 28:39
  Speaker 2: sorts of things. And they have to figure out how
• 28:41
  Speaker 2: to protect themselves, how to develop shelter, alarm systems for
• 28:46
  Speaker 2: when the zombies are close. Oh, really? Yeah. Give them
• 28:49
  Speaker 2: time to figure out stuff to do to keep the
• 28:53
  Speaker 2: zombies away. And a limited amount of materials that they
• 28:56
  Speaker 2: can work with. And just let these people get creative
• 28:58
  Speaker 2: in their ingenuity. But then you keep– so they'll be
• 29:01
  Speaker 2: busy during the day. So they're not going to be
• 29:03
  Speaker 2: able to sleep. So at nighttime when it gets dark out,
• 29:07
  Speaker 2: then they don't know when it's going to hit. So
• 29:09
  Speaker 2: you have these people sitting around and it might be–
• 29:11
  Speaker 2: 7 p.m., 8 p.m., 9 p.m., and then 3 in
• 29:15
  Speaker 2: the morning, shit starts happening.
• 29:17
  Speaker 3: There's 30 zombies coming, and they've got to shoot them
• 29:19
  Speaker 3: all with paintballs. And they're creeping in.
• 29:21
  Speaker 2: Yeah. Like, they're creeping in.
• 29:23
  Speaker 3: Bro, you're getting me excited. I mean, it would be
• 29:25
  Speaker 3: so fucking cool to, like, let them build a structure
• 29:29
  Speaker 3: or something, and then, like in I Am Legend where
• 29:31
  Speaker 3: he has to point the lights because they hate lights, but, like,
• 29:33
  Speaker 3: at nighttime, like, they'll have to, we can uh hide
• 29:35
  Speaker 3: lights throughout the city that they'd have to collect and
• 29:37
  Speaker 3: then set up so they have good vision around their
• 29:39
  Speaker 3: fort and everything and then they have like you know
• 29:42
  Speaker 3: cycles where they take turns watching and stuff and then
• 29:44
  Speaker 3: we only send the zombies out theoretically at night or
• 29:46
  Speaker 3: whatever the structure would be so they have chill time
• 29:49
  Speaker 3: or maybe every night 40 zombies are unleashed and then
• 29:52
  Speaker 3: so they're like they shot like 35 of them but
• 29:55
  Speaker 3: they're like oh shit there's five hidden around the city
• 29:57
  Speaker 3: so that day while they're walking around they're like on
• 29:59
  Speaker 3: edge and the tension throughout the day would be phenomenal
• 30:01
  Speaker 3: yeah there's so many cool ways to do.
• 30:03
  Speaker 2: It and you know you don't have to tell them
• 30:06
  Speaker 2: that the zombies are only going to come out at
• 30:08
  Speaker 2: night yeah just have it that way I'm excited.
• 30:11
  Speaker 3: We need to stop talking about this because I'm going
• 30:13
  Speaker 3: to leave and go film it right now. I'm fighting
• 30:16
  Speaker 3: the urge to go call my team.
• 30:17
  Speaker 2: Also, with the zombies, they can come out in the daytime.
• 30:21
  Speaker 2: These people don't know because they never do it. True.
• 30:24
  Speaker 3: Like the first five days, it's only at night.
• 30:25
  Speaker 2: Yeah.
• 30:26
  Speaker 3: And then day six, boom.
• 30:27
  Speaker 2: Exactly. So people get snatched up in the middle of
• 30:29
  Speaker 2: their house.
• 30:30
  Speaker 5: This company we used before as a gel blaster.
• 30:34
  Speaker 4: It's almost like airsoft, but it doesn't hurt as bad.
• 30:37
  Speaker 3: Oh, it shoots water?
• 30:38
  Speaker 5: And these vests that they have set up, Our sensors,
• 30:42
  Speaker 5: so you can almost like what you're saying, it's like VR,
• 30:44
  Speaker 5: laser tag.
• 30:45
  Speaker 2: So it lights up when you hit it?
• 30:47
  Speaker 5: Yeah, and there's like a little talking system that says
• 30:48
  Speaker 5: like you have this many shots left, you have this
• 30:50
  Speaker 5: much energy left.
• 30:50
  Speaker 2: Can we see a video?
• 30:51
  Speaker 3: Yeah, wait.
• 30:52
  Speaker 2: Is this a video?
• 30:53
  Speaker 3: We did this at night at somebody's house.
• 30:54
  Speaker 2: Oh, you did? Yeah, yeah, yeah. When did you do this?
• 30:57
  Speaker 4: A couple months ago.
• 30:58
  Speaker 2: Oh, nice. I don't... Oh, shit. It's only coming out. Ah.
• 31:03
  Speaker 3: Wait, actually, now that you've had music, but you pointed out,
• 31:06
  Speaker 3: I have seen like Nerf gel blasters. I actually never
• 31:08
  Speaker 3: thought of that.
• 31:09
  Speaker 4: So, I mean, you could just redo the suits so
• 31:12
  Speaker 4: that it makes sense.
• 31:12
  Speaker 3: Yeah, and then reskin the guns because those look a
• 31:14
  Speaker 3: little lame. But, yeah, that would be.
• 31:16
  Speaker 2: It's kind of lame. I kind of like shotguns with beanbags.
• 31:19
  Speaker 3: Let's fuck people up. I think we all can easily
• 31:21
  Speaker 3: picture the aesthetic you're looking for. I have to find
• 31:24
  Speaker 3: the blend between Joe's, like, recreation of this video and, like,
• 31:28
  Speaker 3: what I could actually do. But I actually am more
• 31:30
  Speaker 3: inspired than ever. I think it's very doable.
• 31:32
  Speaker 2: It's very doable. You just have to figure out a
• 31:34
  Speaker 2: way to make it exciting but still not hurt anybody. Exactly.
• 31:37
  Speaker 2: You know, not hurt the zombies. You'd have to, like,
• 31:40
  Speaker 2: armor these people up somehow.
• 31:42
  Speaker 3: I mean, well, the thing, too, is, like, you know,
• 31:45
  Speaker 3: one thing that would help is, like, if the zombies
• 31:47
  Speaker 3: were ex-Navy SEALs or something.
• 31:48
  Speaker 2: Yeah, yeah, yeah.
• 31:49
  Speaker 3: Then it's a little different than if they were, like,
• 31:50
  Speaker 3: typical Hollywood actors and things like that. So I've learned for, like,
• 31:53
  Speaker 3: some of these other things, like, it's also who you
• 31:55
  Speaker 3: cast to do it.
• 31:56
  Speaker 2: Right.
• 31:57
  Speaker 3: If it was, like, Navy SEALs dressed up as zombies
• 31:59
  Speaker 3: and I paid them up, you know, they wouldn't care.
• 32:02
  Speaker 2: Also, it could be like a zombie army, like an army,
• 32:10
  Speaker 2: some army somewhere got taken over and turned into zombies.
• 32:17
  Speaker 2: Those are the people you're fighting against. So you could
• 32:20
  Speaker 2: put them with like plate carriers on and you could
• 32:25
  Speaker 2: armor them up a little bit so they could take
• 32:26
  Speaker 2: some hits. Have some lore behind it.
• 32:28
  Speaker 3: Yeah.
• 32:29
  Speaker 2: It would make sense too.
• 32:33
  Speaker 3: Bro, I'm sold. I just got to find an abandoned city.
• 32:36
  Speaker 2: Give them glowing eyes.
• 32:37
  Speaker 3: That's the only way you know they're out there. This
• 32:39
  Speaker 3: whole podcast is going to be Joe helping me figure
• 32:41
  Speaker 3: out how to do zombies.
• 32:42
  Speaker 2: Dude, it would be fucking terrifying. It would be awesome.
• 32:44
  Speaker 2: Imagine there's people that are in this city. There's no lights.
• 32:48
  Speaker 2: There's no electricity. And then at nighttime, it goes dark.
• 32:52
  Speaker 2: And maybe they have flashlights, but each flashlight only has
• 32:55
  Speaker 2: like one hour of battery life. And so you have
• 32:58
  Speaker 2: to like judiciously use that flashlight throughout the evening. To
• 33:02
  Speaker 2: shine it around. Shut it off. So you give like
• 33:04
  Speaker 2: a little extra tension that the flashlight's going to die
• 33:07
  Speaker 2: because you only have one hour of flashlight battery.
• 33:09
  Speaker 3: Yeah.
• 33:09
  Speaker 2: And then you see these red eyes. Like you give
• 33:12
  Speaker 2: them like a slightly glowing red eye. Yeah. And that's
• 33:17
  Speaker 2: how you can find the zombies.
• 33:18
  Speaker 3: That would be cool.
• 33:19
  Speaker 4: Yeah.
• 33:20
  Speaker 2: So you just look out into the woods.
• 33:22
  Speaker 3: Yeah.
• 33:22
  Speaker 2: You see the fucking eyes, man. You see the eyes.
• 33:24
  Speaker 3: That would be crazy. Yeah. And the other thing too
• 33:26
  Speaker 3: would be. Because I go to, like, how do we
• 33:29
  Speaker 3: execute it? We could do it, too, where, like, there's, like,
• 33:32
  Speaker 3: every day at, like, a certain period, we pull off
• 33:34
  Speaker 3: all the dead zombies, which are humans, and we just
• 33:36
  Speaker 3: swap them with, like, I could have recreated versions of
• 33:38
  Speaker 3: them there. So there's, like, actual zombie bodies, like, piling up.
• 33:42
  Speaker 4: Right.
• 33:43
  Speaker 3: So as the video progresses, they're, like, literally stepping over, like,
• 33:45
  Speaker 3: mannequins that are set decked identically how the– the people were.
• 33:49
  Speaker 3: So when they die and then they're just like literally
• 33:51
  Speaker 3: stepping on zombies as they go building the building, that'd
• 33:53
  Speaker 3: be crazy.
• 33:54
  Speaker 2: That would be crazy. You know, and actually, because if
• 33:56
  Speaker 2: I put a million chalk outlines around the zombies, so
• 33:59
  Speaker 2: you can identify the fact that this one's a dead zombie.
• 34:03
  Speaker 3: Uh, or no, don't, you know, let that be the
• 34:05
  Speaker 3: fun part. But then we, if we put like a
• 34:07
  Speaker 3: crazy prize on it, we could do, you only get
• 34:09
  Speaker 3: the prize or maybe the prize is split amongst everyone
• 34:11
  Speaker 3: who survives the whole 10 days or whatever. And then
• 34:14
  Speaker 3: it's like to really build up like this crescendo at
• 34:16
  Speaker 3: the end, we can have it where, uh, the final
• 34:18
  Speaker 3: day there's a massive invasion coming or something, so it's
• 34:21
  Speaker 3: like the whole time, what if like every day more
• 34:24
  Speaker 3: and more came, so day one it was 10, day
• 34:26
  Speaker 3: two it was 20, and then 50, and then I'm like,
• 34:28
  Speaker 3: you know, we're gonna have 400 zombies come on the
• 34:30
  Speaker 3: final day, so the whole video they're prepping for this
• 34:32
  Speaker 3: like Game of Thrones type invasion.
• 34:35
  Speaker 2: Not only that, but the people that get killed by
• 34:37
  Speaker 2: the zombie, we think they're out of the game, but
• 34:40
  Speaker 2: they actually become zombies. So when you think you won
• 34:43
  Speaker 2: at the end, now the final game is you're competing
• 34:47
  Speaker 2: against the zombies. The zombies who can't win because they're
• 34:51
  Speaker 2: already dead.
• 34:52
  Speaker 3: But they can make you lose. Yeah, and they know
• 34:54
  Speaker 3: you're four. You don't actually be even crazier if instead
• 34:56
  Speaker 3: of– well, maybe we have Navy SEALs as the zombies,
• 34:59
  Speaker 3: but also– What if the contestants are, like, ex-Navy SEALs, too?
• 35:02
  Speaker 3: So they have, like, real strategy and stuff like that.
• 35:04
  Speaker 3: That would be cool.
• 35:05
  Speaker 2: Just get the most badass people that you can get
• 35:08
  Speaker 2: for this zombie thing. Like, survivalists, martial artists. Exactly. Yes! Yeah,
• 35:14
  Speaker 2: that would be crazy. Dude!
• 35:16
  Speaker 3: Actually, that's not bad. Like, you know, a UFC champion,
• 35:19
  Speaker 3: a Navy SEAL, like a taekwondo, blah, blah, blah. And
• 35:23
  Speaker 3: it's like, all right, what happens if you put six
• 35:25
  Speaker 3: experts in different fields together and And simulate a real
• 35:28
  Speaker 3: zombie apocalypse.
• 35:29
  Speaker 2: Right.
• 35:29
  Speaker 3: You have 50 acres of this abandoned city sealed off.
• 35:31
  Speaker 3: We set decked it all. And every day a wave
• 35:34
  Speaker 3: of zombie that gets bigger and bigger until the big
• 35:36
  Speaker 3: crescendo at the end hits. Yeah. And if you survive
• 35:38
  Speaker 3: it all, you split a million dollars.
• 35:40
  Speaker 2: I think the really difficult challenge is figuring out a
• 35:44
  Speaker 2: way to kill zombies that's not lame. Exactly. And doesn't
• 35:47
  Speaker 2: hurt anybody. Actually doesn't kill people.
• 35:49
  Speaker 3: I don't know if that's your second thought process, but
• 35:51
  Speaker 3: of course.
• 35:52
  Speaker 2: But it has to– because it's– If you're hitting them,
• 35:54
  Speaker 2: even with the gel soft, it'll look kind of cool,
• 35:56
  Speaker 2: but it's like pew, pew, pew. Exactly.
• 35:57
  Speaker 4: Pew, pew, pew.
• 35:58
  Speaker 2: No, it's got to be.
• 35:59
  Speaker 3: Ba-bang, ba-bang. And I can add those sounds in post,
• 36:01
  Speaker 3: but we're big fans of practical. So I'd have my
• 36:04
  Speaker 3: team take apart the guns and see if there's some
• 36:05
  Speaker 3: way they can make it, even though it's shooting the gel,
• 36:07
  Speaker 3: like make it go bang, bang, and then add the effects.
• 36:10
  Speaker 3: And then we'd have to re-skin the guns to look
• 36:12
  Speaker 3: like real guns.
• 36:14
  Speaker 2: It doesn't have to look like real guns because it
• 36:16
  Speaker 2: could be a gun from the future. Yeah, but that's lame.
• 36:19
  Speaker 3: When you think of zombie apocalypse, it has to look
• 36:21
  Speaker 3: like a gun that they grab from some dude's tape
• 36:23
  Speaker 3: that they found in a house, right? That's what a
• 36:25
  Speaker 3: zombie apocalypse is to me.
• 36:26
  Speaker 2: Yeah, I guess. Yeah. Yeah. So it would have to
• 36:31
  Speaker 2: look like a real gun. So that's why I like
• 36:33
  Speaker 2: the shotguns with the beanbags. And also with a shotgun, like,
• 36:37
  Speaker 2: you're only going to get so many shells. Like, as
• 36:40
  Speaker 2: long as you don't have one of those big, like,
• 36:41
  Speaker 2: Terran tactical ones that has actually a magazine. It can hold, like,
• 36:44
  Speaker 2: 15 rounds. I think a regular shotgun like a Benelli,
• 36:50
  Speaker 2: how many shells can you put in one of those?
• 36:52
  Speaker 2: I think six. I think maybe six. Something like that
• 36:55
  Speaker 2: is good too. You have a limited amount of bullets
• 36:57
  Speaker 2: and reloading is hard. We just got to find out.
• 37:00
  Speaker 2: Maybe if it was like 20-gauge shotgun like birdshot with
• 37:07
  Speaker 2: a beanbag. Maybe that wouldn't fuck people up, but it
• 37:10
  Speaker 2: would make a big bang and you'd be hitting them.
• 37:14
  Speaker 2: And if you could find a way to light up
• 37:17
  Speaker 2: wherever they got hit, like if you could put them
• 37:20
  Speaker 2: in some sort of a suit where when they get hit.
• 37:25
  Speaker 2: There's like gel packs.
• 37:26
  Speaker 4: There's no way you can shoot shotguns at people.
• 37:28
  Speaker 2: Yeah.
• 37:28
  Speaker 3: There's just not possible.
• 37:29
  Speaker 2: Not a real one. You're so wrong.
• 37:31
  Speaker 3: But here, he's living in his utopia. I haven't seen
• 37:34
  Speaker 3: his eyes light up like this in years.
• 37:36
  Speaker 4: Let him have fun.
• 37:37
  Speaker 2: No, no, no, no, no. This stuff isn't like a
• 37:39
  Speaker 2: gun at a person. Okay, well, I don't know a
• 37:41
  Speaker 2: lot about shotguns, so let's find out.
• 37:43
  Speaker 3: I'm never going to have someone point a real shotgun
• 37:45
  Speaker 3: at someone else, but yeah.
• 37:46
  Speaker 2: Yeah, you will. Trust me. We're gonna work this out.
• 37:49
  Speaker 3: Oh, you wanna help co-direct it?
• 37:50
  Speaker 2: I'm gonna help. Yeah, you'll see.
• 37:52
  Speaker 3: You'll actually see in, like, the background one-shot Joe.
• 37:54
  Speaker 4: Just be like this.
• 37:55
  Speaker 3: He's like, yeah! It's like the Navy SEALs are fighting
• 37:58
  Speaker 3: off a zombie apocalypse.
• 37:59
  Speaker 2: I'm gonna be one zombie one night. I'll sneak in.
• 38:02
  Speaker 3: Everyone's like, who's that bald guy over there? That's just like, oh,
• 38:05
  Speaker 3: fuck yeah!
• 38:05
  Speaker 4: Shotgun damage on a zombie, you have to blow their
• 38:07
  Speaker 4: head off, right? How would you?
• 38:08
  Speaker 2: Oh, God. Don't even get him started.
• 38:10
  Speaker 3: He's going to be talking about hit damage for 20 minutes.
• 38:13
  Speaker 2: Well, it depends on what kind of zombie. Like walking
• 38:15
  Speaker 2: dead zombies are so stupid, you get stabbed in the
• 38:16
  Speaker 2: head with a pencil and they die. Remember, it was
• 38:18
  Speaker 2: just going through the head because they would shoot him
• 38:21
  Speaker 2: with those crossbows. And like crossbow wouldn't even kill a person.
• 38:25
  Speaker 2: Like with those field tips, they're using field tips. This
• 38:28
  Speaker 2: is basically like a pencil going through you. It's not
• 38:31
  Speaker 2: like a broad head. Like if you shot an animal
• 38:33
  Speaker 2: with a crossbow, you would use a broadhead, which is
• 38:37
  Speaker 2: a big, sharp blade that cuts a giant channel through
• 38:40
  Speaker 2: an animal. What those things are using is target points.
• 38:43
  Speaker 2: Like that dude in The Walking Dead would drive me nuts.
• 38:47
  Speaker 2: Because he would shoot them in the head. It would
• 38:48
  Speaker 2: just stick in their head and then they'd be dead.
• 38:50
  Speaker 2: It's so funny because... Get the fuck out of here.
• 38:52
  Speaker 3: I watched the same thing and I'm like, oh, that's cool.
• 38:54
  Speaker 2: Different audience. Well, it's just all it takes is like
• 38:58
  Speaker 2: one arrow to go into your head and you're dead
• 39:00
  Speaker 2: if you're a zombie.
• 39:00
  Speaker 3: Yeah, totally.
• 39:01
  Speaker 4: One arrow.
• 39:02
  Speaker 2: This is nonsense.
• 39:03
  Speaker 3: Yeah, right, guys? Watch it. Yeah, one arrow in the head.
• 39:05
  Speaker 2: You'd be.
• 39:06
  Speaker 3: Yeah, you wouldn't die.
• 39:06
  Speaker 2: The thing is people have lived... Humans have lived through
• 39:10
  Speaker 2: arrows through the head like that, accidentally gotten shot in
• 39:12
  Speaker 2: the head with a bow and arrow, with a field
• 39:15
  Speaker 2: tip and lived because it basically just– it's like a
• 39:18
  Speaker 2: pencil going through your head. Really? The way people die
• 39:21
  Speaker 2: from an arrow is hemorrhage. You die from massive hemorrhage
• 39:24
  Speaker 2: and it's usually because there's a blade. So like this.
• 39:27
  Speaker 2: Like this is what the Native Americans used to use.
• 39:30
  Speaker 3: But that's why.
• 39:31
  Speaker 2: This is actually– yes. That's an actual arrowhead. But the
• 39:34
  Speaker 2: thing about this is when it's attached to a stick,
• 39:37
  Speaker 2: this is cutting. So it's causing hemorrhage inside the body.
• 39:41
  Speaker 2: The little field tip doesn't do that.
• 39:42
  Speaker 3: And the field tip wouldn't puncture enough veins where you
• 39:44
  Speaker 3: just bleed to death?
• 39:45
  Speaker 2: Maybe, but most likely not. I mean, if it went
• 39:48
  Speaker 2: through your heart, yeah, you'd be dead. But if it
• 39:50
  Speaker 2: just goes through, like, this side of your lungs and
• 39:52
  Speaker 2: pokes out your back, you'll live.
• 39:53
  Speaker 3: Wow.
• 39:54
  Speaker 4: Yeah.
• 39:54
  Speaker 3: Would you want to live?
• 39:55
  Speaker 2: You would be in pain. It would suck.
• 39:58
  Speaker 3: Yeah.
• 39:58
  Speaker 2: It would certainly suck, but it's not like getting hit
• 40:00
  Speaker 2: with a broadhead. My point is— I don't remember my point.
• 40:03
  Speaker 2: But if I had a point, it would be there's
• 40:06
  Speaker 2: got to be a level of shotgun that's the– what
• 40:09
  Speaker 2: is the lowest powered shotgun available? It's not a– I
• 40:14
  Speaker 2: know 20 gauge is light. I've used those before for, like,
• 40:18
  Speaker 2: shooting clay pigeons, and I've used 12 gauges. You don't
• 40:23
  Speaker 2: want to get hit with a 12 gauge, even if
• 40:26
  Speaker 2: it's a beanbag. 410 bore? Smallest gauge? Oh, here we go.
• 40:35
  Speaker 2: Now we're talking. That's a bitch ass round.
• 40:39
  Speaker 3: Oh God.
• 40:39
  Speaker 2: Let's see what that looks like. Shoot a, let's, let's
• 40:43
  Speaker 2: see what a four 10 gauge shotgun or 67 gauge
• 40:48
  Speaker 2: shotgun looks like when they.
• 40:49
  Speaker 4: Shoot a bullshit gun. It looks like it's going to
• 40:51
  Speaker 4: still hurt.
• 40:51
  Speaker 2: No, no, no. You'll be fine. Okay.
• 40:54
  Speaker 3: Can I test it on you?
• 40:55
  Speaker 2: Yeah. Yeah. Just give me a plate carrier. And if
• 40:59
  Speaker 2: you're going to use a bean bag.
• 41:00
  Speaker 4: Yeah.
• 41:00
  Speaker 2: Because that's what I'm thinking. Like, if you have a
• 41:02
  Speaker 2: chest plate, you know, so a plate carrier is bulletproof. Yeah,
• 41:07
  Speaker 2: but what are you going to hit? Everything you'll cover up.
• 41:09
  Speaker 2: You'll cover up the shoulders and the arms. You give them, like,
• 41:12
  Speaker 2: military-style armor, like body armor. Because none of this is
• 41:17
  Speaker 2: going to penetrate. So if it's a beanbag round, what
• 41:20
  Speaker 2: it is is just, like, it's basically a bag that's
• 41:23
  Speaker 2: going to, like, shoot out of the shotgun and blast you.
• 41:27
  Speaker 2: But I don't– they're not lethal, right? Let me see
• 41:31
  Speaker 2: what it looks like Just go to a video just
• 41:34
  Speaker 2: go to a video of lowest powered shotgun That's weird looking.
• 41:39
  Speaker 2: That's cool. That one looks Yeah, that's dope I've never
• 41:44
  Speaker 2: seen one of those before power it says Interesting.
• 41:48
  Speaker 3: Yeah, that's deadliest.
• 41:51
  Speaker 2: Yeah, I think it's smallest in terms of like the
• 41:53
  Speaker 2: size of it Not not the round itself Yeah.
• 41:56
  Speaker 4: This isn't good.
• 41:57
  Speaker 5: I did ask for lowest powered, but that's not what
• 42:00
  Speaker 5: people want to click on videos for.
• 42:01
  Speaker 2: I know, psychos.
• 42:02
  Speaker 3: I feel like most people who buy shotguns are looking
• 42:04
  Speaker 3: for shotguns that don't.
• 42:05
  Speaker 2: Well, how about this? Look up 67 gauge shotgun.
• 42:08
  Speaker 4: Oh, I've done that here.
• 42:09
  Speaker 2: And does it show you a video of that? Okay,
• 42:12
  Speaker 2: let's see what it says. Let me see what it
• 42:14
  Speaker 2: looks like when it's shooting.
• 42:18
  Speaker 4: It says it's 12 gauge.
• 42:19
  Speaker 2: Oh, that's a big.
• 42:20
  Speaker 4: Yeah, that's what I'm trying to.
• 42:21
  Speaker 2: Yeah.
• 42:22
  Speaker 4: They're like modified 12 gauges.
• 42:25
  Speaker 2: That's a lot.
• 42:26
  Speaker 3: I just don't like the point.
• 42:28
  Speaker 4: The shotgun isn't going to kill a zombie.
• 42:30
  Speaker 2: Yeah, but it could in this game, Jamie.
• 42:32
  Speaker 4: I know, but you have to get so close to
• 42:34
  Speaker 4: get a fucking headshot or whatever. It's more fun to
• 42:37
  Speaker 4: get snipers and grenades.
• 42:39
  Speaker 2: I don't know if you have to use headshots. This
• 42:43
  Speaker 2: little kid's going to shoot a shotgun?
• 42:45
  Speaker 3: Yes.
• 42:46
  Speaker 2: Okay, let me see. Can you give me some volume?
• 42:49
  Speaker 2: Let me hear this. Put back that up a little bit. Yeah,
• 42:54
  Speaker 2: that's what we need. We need that kind of shotgun
• 42:57
  Speaker 2: with like a beanbag round or a rock salt.
• 43:00
  Speaker 3: I got it. The team, they're listening.
• 43:01
  Speaker 2: They're on it. Yeah. Something where it makes an impact.
• 43:06
  Speaker 2: There's a sound like a gun going off, but you
• 43:09
  Speaker 2: can't really kill anybody with it. Yeah. This is totally possible, dude.
• 43:13
  Speaker 2: You'd have to have like very strict safety protocols in
• 43:17
  Speaker 2: the set, though, because one of the things. When I
• 43:18
  Speaker 2: was in– when I first moved to LA in like 1994,
• 43:23
  Speaker 2: there was a guy that a friend of mine actually
• 43:25
  Speaker 2: knew who was an actor who was on a set
• 43:28
  Speaker 2: who took a gun that had a blank in it
• 43:31
  Speaker 2: and thought it would be funny to just put the
• 43:32
  Speaker 2: thing to his head and pull the trigger. And he
• 43:35
  Speaker 2: didn't realize that just the actual air coming out of
• 43:39
  Speaker 2: the gun, if you put it right to your head,
• 43:40
  Speaker 2: is lethal. And he blew his brains out.
• 43:43
  Speaker 4: Oh, my gosh.
• 43:43
  Speaker 2: Yeah, with a blank. He just didn't.
• 43:45
  Speaker 3: I mean, or like the Alec Baldwin situation.
• 43:47
  Speaker 2: Yeah, that was actually probably negligence because it seems like,
• 43:53
  Speaker 2: it seems like there was an error where they were
• 43:55
  Speaker 2: using like real rounds and then they would take the
• 43:59
  Speaker 2: same guns that would use like real rounds on a
• 44:01
  Speaker 2: range and then take the same guns and bring them
• 44:03
  Speaker 2: to set and they didn't clear everything. So I don't
• 44:07
  Speaker 2: know who's responsible for that. I don't know what ultimately
• 44:10
  Speaker 2: came out of that, but. You're never supposed to point
• 44:13
  Speaker 2: a gun even if it's not loaded. You're never supposed
• 44:15
  Speaker 2: to point a gun at someone ever. In movies now,
• 44:18
  Speaker 2: like if you.
• 44:19
  Speaker 3: Were– Which is why I'm like so hesitant to this
• 44:21
  Speaker 3: whole shotgun thing. Welcome back to reality, Joe.
• 44:24
  Speaker 2: We're going to be fine. In movies, you're supposed to–
• 44:27
  Speaker 2: like if I was shooting at you in a movie,
• 44:28
  Speaker 2: I'm really supposed to shoot over here. And I think
• 44:30
  Speaker 2: that came out of the movie The Crow because Bruce
• 44:34
  Speaker 2: Lee's son died because there was something that was in
• 44:38
  Speaker 2: the gun itself. It wasn't even a bullet that killed him.
• 44:41
  Speaker 2: It was like there was a particle or something that
• 44:44
  Speaker 2: hit him from the blank.
• 44:46
  Speaker 3: When there's effects and CG and everything is so good now, too,
• 44:49
  Speaker 3: you probably don't even have to put a blank in there.
• 44:51
  Speaker 3: You just overlay the sound effect. I mean, put the
• 44:53
  Speaker 3: effect in, no one would even be able to tell
• 44:55
  Speaker 3: sometimes too.
• 44:56
  Speaker 2: That's true, but you want something that's scary for the
• 44:59
  Speaker 2: actual people.
• 45:00
  Speaker 3: And the recoil and stuff.
• 45:01
  Speaker 2: Yeah.
• 45:02
  Speaker 3: So it's more real.
• 45:03
  Speaker 2: Like a really light shotgun.
• 45:05
  Speaker 3: And I guess even if you know it's a blank,
• 45:07
  Speaker 3: like having a gun pointed at you as an actor
• 45:09
  Speaker 3: makes you feel more in this situation too probably.
• 45:12
  Speaker 2: Well, just rock salt. If you have a really light shotgun,
• 45:15
  Speaker 2: even if it's a 20 gauge with rock salt, it
• 45:17
  Speaker 2: would suck. It would sting. But if you've got these
• 45:21
  Speaker 2: guys all protected– And you could find a way where
• 45:25
  Speaker 2: when it hits them, like you have gel packs on
• 45:28
  Speaker 2: them or something. So if you have them all, they're
• 45:30
  Speaker 2: in like these like tattered looking white outfits. Right. And
• 45:36
  Speaker 2: when you hit them, there's red gel packs underneath and
• 45:39
  Speaker 2: they splatter. Yeah. And you could, you know, if you
• 45:42
  Speaker 2: get a direct hit.
• 45:43
  Speaker 3: We did something similar when we recreated Squid Games. We
• 45:45
  Speaker 3: put like squibs on them when they got eliminated and
• 45:47
  Speaker 3: grew up. And so, yeah, you'd put like little squibs
• 45:49
  Speaker 3: and then. When the sensors went off, it would just–
• 45:52
  Speaker 3: and the liquid would go across her body. Yeah.
• 45:55
  Speaker 2: So you could do that. So if you do that, actually,
• 45:59
  Speaker 2: you could have blanks. And maybe a laser sight. Exactly.
• 46:04
  Speaker 3: That's where we went with the Hunger Games stuff is
• 46:06
  Speaker 3: laser tag. And then it would just trigger squibs if
• 46:09
  Speaker 3: you pointed at them. And then maybe in post, we'd
• 46:11
  Speaker 3: have a track where the trajectory of where the bullets were.
• 46:14
  Speaker 3: And we could just overlay the lasers or whatever in
• 46:17
  Speaker 3: post so you could visually see it. But obviously in
• 46:20
  Speaker 3: the time that you were actually filming, practically it would
• 46:22
  Speaker 3: just be invisible. You'd just know if you got hit,
• 46:25
  Speaker 3: if your suit lit up.
• 46:26
  Speaker 2: And it seems like you could... sync up a laser
• 46:30
  Speaker 2: tag with an actual blank round to make so you
• 46:35
  Speaker 2: can make the boom and then the laser actually hits
• 46:39
  Speaker 2: the person at the same time okay right yeah that
• 46:42
  Speaker 2: wouldn't be hard to do because if you have lasers
• 46:45
  Speaker 2: you have guns that shoot lasers that's what laser tag
• 46:48
  Speaker 2: is that's a pretty simple mechanism all you would do
• 46:51
  Speaker 2: is have like sort of a dual trigger setup where
• 46:53
  Speaker 2: you have As you pull the trigger back, you get
• 46:56
  Speaker 2: the explosion from the round going off, and you also
• 46:59
  Speaker 2: get the laser at the same time. And so the
• 47:02
  Speaker 2: squibs go off. You say the boom, and then the
• 47:05
  Speaker 2: squibs go off, and you have it all coordinated together.
• 47:08
  Speaker 2: And then it looks wild. And so then you have
• 47:09
  Speaker 2: these zombies. Boom! You shoot them. You see splatter all
• 47:14
  Speaker 2: over their chest.
• 47:15
  Speaker 3: The only other thing we have to figure out is
• 47:16
  Speaker 3: where is this going? Because if it's going on my
• 47:18
  Speaker 3: YouTube channel, we don't usually show gore and blood. So
• 47:22
  Speaker 3: we might have to hit up wherever you use to
• 47:25
  Speaker 3: put Fear Factor and stuff because that definitely seems like
• 47:27
  Speaker 3: a more– it's going from like we're usually family-friendly to
• 47:30
  Speaker 3: now this is very rated R.
• 47:31
  Speaker 2: Yeah, it's not family-friendly because you're killing zombies.
• 47:35
  Speaker 3: Yeah. You know if something is family-friendly or not if
• 47:39
  Speaker 3: you say eliminated instead of killing. Yes. If you're eliminating zombies,
• 47:43
  Speaker 3: that's family-friendly. If you're killing zombies, that's rated R.
• 47:47
  Speaker 2: Well, they're already dead, so you're eliminating them. There you go.
• 47:50
  Speaker 3: See, now we're back.
• 47:51
  Speaker 2: See, they're already dead.
• 47:52
  Speaker 3: And, like, you can tell if, like, a show's, like,
• 47:54
  Speaker 3: for 18-plus or, like, 13-plus if, like, before they shoot
• 47:58
  Speaker 3: the person or whatever, if it cuts away, right? And, like,
• 48:00
  Speaker 3: there's all these little things. Dude, this could be wild.
• 48:04
  Speaker 3: I mean, if some streaming platform was like, yo, here's whatever, whatever,
• 48:08
  Speaker 3: a blank check, just make it happen.
• 48:10
  Speaker 2: Oh my gosh. Amazon should do it. They need people
• 48:12
  Speaker 2: over there anyway. Yeah.
• 48:13
  Speaker 3: Or I mean, really even Netflix, anyone, right? Like it's,
• 48:15
  Speaker 3: it's the biggest no brainer in the history of ever.
• 48:17
  Speaker 3: Like the, actually the fact that no one's recreated, this
• 48:19
  Speaker 3: is kind of absurd when you think about it, but
• 48:21
  Speaker 3: it's also like if traditional, you know, independent of like
• 48:24
  Speaker 3: the shock and stuff you're talking about, like a traditional
• 48:26
  Speaker 3: people with traditional world views did this, it'd be so
• 48:28
  Speaker 3: stringent and structured and stuff like that. Whereas like, If
• 48:32
  Speaker 3: we did it with the Beast Games mindset where it's
• 48:34
  Speaker 3: just like, there's cameras everywhere, they can truly do whatever
• 48:37
  Speaker 3: the hell they want, and it's not this guarded thing,
• 48:40
  Speaker 3: and it's an actual abandoned city. Oh my gosh, it
• 48:43
  Speaker 3: would go crazy.
• 48:44
  Speaker 2: Now we need a task. We need a goal.
• 48:47
  Speaker 3: The goal would be survival.
• 48:49
  Speaker 2: Right, but maybe survival while you're trying to accomplish something.
• 48:53
  Speaker 3: Okay. Well, then this is like a mechanism that usually
• 48:56
  Speaker 3: would work well, is the tasks every day will grow
• 48:59
  Speaker 3: the prize pool. And if it's on a streaming platform...
• 49:01
  Speaker 3: then the prize pool could be crazy, right? It doesn't
• 49:03
  Speaker 3: have to be a million dollars. It could grow to
• 49:05
  Speaker 3: 10 million, theoretically, if they weren't being cheap. And so
• 49:07
  Speaker 3: then it could be like, every day, if you complete
• 49:09
  Speaker 3: the task, I put a million dollars in the prize pool.
• 49:11
  Speaker 3: Each episode's one whole day. It's 10 episodes, 10 days.
• 49:14
  Speaker 3: And so they could technically grow the prize pool to
• 49:16
  Speaker 3: $ 10 million. You put some like, you know, the UFC
• 49:19
  Speaker 3: people and... like Navy SEALs and like these hardcore people
• 49:22
  Speaker 3: and you tell them like they could potentially share $ 10 million, bro,
• 49:25
  Speaker 3: they would be trying their butts off those 10 days.
• 49:27
  Speaker 3: The footage would be crazy. I mean, they would probably
• 49:29
  Speaker 3: be like practicing during the day, like their rotations and
• 49:32
  Speaker 3: everything on like holding off zombies. It would, That would
• 49:34
  Speaker 3: be really cool.
• 49:35
  Speaker 2: Yeah, they would run training routes.
• 49:37
  Speaker 3: Exactly.
• 49:37
  Speaker 2: You know, it's really interesting. We'd have to figure out
• 49:39
  Speaker 2: how the zombies get them. Because you don't want physical
• 49:43
  Speaker 2: conflict between the stunt people, the zombie people, and the contestants.
• 49:47
  Speaker 2: You don't want to actually fight. Exactly. Right? So, like,
• 49:49
  Speaker 2: you would have to have rules as to what.
• 49:53
  Speaker 3: It would probably be, in my default intuition, is if
• 49:55
  Speaker 3: the zombie just purely touches you, then you're just dead. Like,
• 49:58
  Speaker 3: we wouldn't be able to take it any further than that.
• 50:00
  Speaker 3: you know but if they.
• 50:01
  Speaker 2: Like right like 28 days later zombies all they have
• 50:03
  Speaker 2: to do is like scratch you yeah.
• 50:05
  Speaker 3: Or breathe in front of you yeah exactly but in
• 50:07
  Speaker 3: this case if they touch you that way it's not
• 50:09
  Speaker 3: like the navy seal like pushing and flipping them off
• 50:11
  Speaker 3: like because if you went to push them or touch
• 50:13
  Speaker 3: them then you'd be out so people be keeping their
• 50:15
  Speaker 3: distance but even then It'd get pretty crazy if they
• 50:17
  Speaker 3: were like, because obviously they would run and there'd be
• 50:20
  Speaker 3: chase scenes and stuff. Honestly, I know some great stunt
• 50:24
  Speaker 3: choreographers like Ken and a bunch of other people. I
• 50:25
  Speaker 3: would just call them and be like, yo, how do
• 50:27
  Speaker 3: I do this? And they'd probably be like, oh, here's
• 50:29
  Speaker 3: how I.
• 50:29
  Speaker 4: Would do it or whatever.
• 50:30
  Speaker 2: Dude, this could be mad. Yeah. This could be a
• 50:33
  Speaker 2: mad show.
• 50:34
  Speaker 3: To set the stage, it's like abandoned city, dozens of acres,
• 50:38
  Speaker 3: sealed off. I could literally build a wall around it
• 50:41
  Speaker 3: so the seals and whoever the contestants know, this is
• 50:44
  Speaker 3: the edge. They're walled in. And then, yeah, they're walking around.
• 50:47
  Speaker 3: And then we have some of the best set designers
• 50:50
  Speaker 3: in the world come in. And basically, we'd pick a
• 50:53
  Speaker 3: time in the future. We'd say, this is 50 years
• 50:54
  Speaker 3: in the future. And they would match exactly what all
• 50:57
  Speaker 3: these buildings would look like 50 years from now. They'd
• 50:59
  Speaker 3: put vines on this. If there's a gas station, they'd
• 51:01
  Speaker 3: go through, and this is what would happen to Doritos
• 51:03
  Speaker 3: 50 years from now. They'd literally mirror it identically across
• 51:07
  Speaker 3: 100 buildings. And then we'd have a helicopter fly in,
• 51:10
  Speaker 3: drop them off, and then it's like every day we
• 51:13
  Speaker 3: could have an eagle fly over and drop their task
• 51:15
  Speaker 3: of the day. And in the middle of the city
• 51:17
  Speaker 3: is a million. Oh, that's what we could do. The
• 51:18
  Speaker 3: prize pool in the middle, if the zombies touch it
• 51:20
  Speaker 3: as well, then they lose the money. So they're not
• 51:22
  Speaker 3: only defending themselves but also the prize pool. So in
• 51:24
  Speaker 3: the middle of the city, so that's why they have
• 51:25
  Speaker 3: to build a fort around it. And then every day,
• 51:27
  Speaker 3: if they complete their crazy task, right, which is distracting
• 51:30
  Speaker 3: them from building their fort, then a helicopter will drop
• 51:33
  Speaker 3: another million dollars on their prize pool. So then it's like,
• 51:37
  Speaker 3: so episode one, they complete the task before the zombies
• 51:39
  Speaker 3: come at night. And then it's like, I come in
• 51:41
  Speaker 3: on a helicopter. We have a rope lower down a
• 51:43
  Speaker 3: million dollars. It's massive in ones.
• 51:46
  Speaker 4: Right.
• 51:46
  Speaker 3: And then it. On hooks, and now they have $ 2
• 51:48
  Speaker 3: million there. Like, good luck, guys. And if there's six
• 51:51
  Speaker 3: of them, then it's like you're now, if you survive,
• 51:53
  Speaker 3: are all winning over $ 300, 000. And then, you know, but
• 51:56
  Speaker 3: if you grow the prize pool to $ 6 million without
• 51:58
  Speaker 3: getting eliminated, you're all millionaires in nine days. Bro, that
• 52:01
  Speaker 3: would be crazy. And then, yeah, the zombies come in.
• 52:04
  Speaker 3: We figure out the practical guns with the right sound effects.
• 52:07
  Speaker 2: Yeah, practical guns, right sound effects, and what entails you
• 52:12
  Speaker 2: getting killed by a zombie. Yeah. Like, how do they work?
• 52:14
  Speaker 3: And the other thing, too, to make it fun is
• 52:16
  Speaker 3: if a zombie eliminates one of you, they get one-sixth
• 52:19
  Speaker 3: of the prize pool or whatever. So then now the
• 52:20
  Speaker 3: zombies are incentivized, right, to try to— So then it's
• 52:23
  Speaker 3: like if a zombie touches the Navy SEAL, whatever the
• 52:26
  Speaker 3: way is, it's like, congrats, now you're a millionaire if
• 52:28
  Speaker 3: it's later on. So then— Like, as it goes on,
• 52:30
  Speaker 3: things are going to get really tense on both sides, and.
• 52:32
  Speaker 2: It'll be really cool. Yeah, dude.
• 52:36
  Speaker 3: Because that's how you take it where people don't want
• 52:37
  Speaker 3: to be zombies to now they're, like, excited to be zombies.
• 52:40
  Speaker 3: They're like, ooh. I actually sneak up behind them, and
• 52:43
  Speaker 3: I get a million bucks.
• 52:43
  Speaker 2: People are going to want to be zombies anyway.
• 52:45
  Speaker 3: True, because it's going to look sick.
• 52:46
  Speaker 2: It's going to be sick. Honestly.
• 52:48
  Speaker 3: I would want to be a zombie. Just, like, imagine
• 52:50
  Speaker 3: walking in a horde and role-playing being a zombie. That'd
• 52:52
  Speaker 3: actually be a pretty cool afternoon.
• 52:53
  Speaker 2: Dude, it'd be so sick. It's total pitch black. There's
• 52:56
  Speaker 2: no power, no electricity. You just see red eyes in
• 52:59
  Speaker 2: the woods. Oh, my gosh. While these dudes are sneaking in.
• 53:01
  Speaker 2: And you'd have to have some sort of rules, like
• 53:04
  Speaker 2: how the zombies can move, whether they can run, whether
• 53:07
  Speaker 2: they can, you know what I mean? Yeah. Because, like,
• 53:08
  Speaker 2: we have to decide, are these 28 Days Later zombies
• 53:11
  Speaker 2: that run at you?
• 53:12
  Speaker 4: Ah!
• 53:13
  Speaker 2: Or these like walking dead zombies that are like kind
• 53:15
  Speaker 2: of like.
• 53:16
  Speaker 3: We'd probably start off that way, but they evolve with time.
• 53:19
  Speaker 3: And I'm a big fan of like usually when you
• 53:21
  Speaker 3: have like people who are playing certain roles, they usually
• 53:24
  Speaker 3: end up going rogue. It's really hard to get hundreds
• 53:26
  Speaker 3: of people to do like certain things like, you know,
• 53:29
  Speaker 3: in an unscripted sandbox environment. So we would have to
• 53:31
  Speaker 3: constrict them in a way where like if we didn't
• 53:33
  Speaker 3: want them to move past a certain speed. We'd probably
• 53:35
  Speaker 3: have to figure out some way to put like a
• 53:37
  Speaker 3: chain around their feet or something that physically wouldn't allow
• 53:39
  Speaker 3: them to do it. Or like if you have 300
• 53:41
  Speaker 3: zombies going, right, you can't redo it, right? Like if
• 53:44
  Speaker 3: one of those zombies goes rogue and scratch, it's like
• 53:47
  Speaker 3: I can't reshoot the shell, right? That's what's so high
• 53:49
  Speaker 3: stakes about the things we do in a super world.
• 53:51
  Speaker 3: So we'd have to physically make it where they couldn't
• 53:54
  Speaker 3: do things they're not supposed to do in a perfect world.
• 53:57
  Speaker 3: Or if you have 300 people, if 2% go rogue,
• 53:59
  Speaker 3: that's still six zombies going rogue, which is brutal.
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  Speaker 2: advertised are intended for a United States audience. Yeah, it
• 55:04
  Speaker 2: is brutal, but I think with proper planning, if you
• 55:08
  Speaker 2: really sit down and plan out what the zombie's task is,
• 55:14
  Speaker 2: what it means, and what these people are doing... And
• 55:19
  Speaker 2: what goals are they trying to achieve while they're there
• 55:21
  Speaker 2: and while they're defending against zombies? You got to give
• 55:23
  Speaker 2: them stuff to do during the day so that they're
• 55:27
  Speaker 2: fully occupied so they can't sleep. Okay. It's really important.
• 55:31
  Speaker 2: Like the more they do during the day, it optimizes
• 55:35
  Speaker 2: the amount of money they can win. Like as they
• 55:37
  Speaker 2: complete tasks, if they stay alive, they have a higher threshold.
• 55:41
  Speaker 2: Whereas if someone just fucking sleeps all day. Yeah. And
• 55:44
  Speaker 2: doesn't get anything done. Even if they survive, they can't
• 55:47
  Speaker 2: make any money. Yeah.
• 55:48
  Speaker 3: I get what you're saying.
• 55:49
  Speaker 2: You know what I'm saying?
• 55:49
  Speaker 3: And that works that these are, you know, hardcore, like, people.
• 55:52
  Speaker 3: So it's good. Like, if I had normal contestants, they'd
• 55:55
  Speaker 3: be like, oh, this is horrible.
• 55:56
  Speaker 2: You want that, though. You want people to bitch out.
• 55:59
  Speaker 2: You want a few people to quit because there's always
• 56:01
  Speaker 2: going to be people that won't quit.
• 56:02
  Speaker 3: Me and you are held to different standards. If I
• 56:04
  Speaker 3: did that, there would be... Maybe 10 trillion articles written
• 56:07
  Speaker 3: about how I'm the most evil man on the planet. Why?
• 56:10
  Speaker 3: If I made it too hard where people couldn't.
• 56:12
  Speaker 2: Sleep or whatever. No, listen, you can't read those articles.
• 56:14
  Speaker 2: Fuck those people. You just got to make an awesome show.
• 56:17
  Speaker 2: The awesome show is you keep these motherfuckers awake. And
• 56:20
  Speaker 2: you make it so that they can choose to sleep
• 56:22
  Speaker 2: if they want. But there are tasks to achieve. And
• 56:26
  Speaker 2: if you can complete these tasks, you have the potential
• 56:29
  Speaker 2: to make a lot of money. But if you don't
• 56:31
  Speaker 2: complete the tasks, you can't make any money even if
• 56:34
  Speaker 2: you survive.
• 56:34
  Speaker 3: Bro, I'm sold. Amazon, Netflix, whoever wants it, let us know.
• 56:38
  Speaker 2: Right? You got to keep these motherfuckers awake so that
• 56:41
  Speaker 2: nighttime is terrifying. Can you imagine seeing people sitting there
• 56:44
  Speaker 2: with their shotguns? Just nodding out and opening their eyes
• 56:48
  Speaker 2: and looking out and seeing red eyes in the woods like, fuck!
• 56:51
  Speaker 3: We get a tight shot of their faces as they're asleep.
• 56:53
  Speaker 3: And then one of the other guys goes, zombies! And
• 56:55
  Speaker 3: you hear bang, bang. And then they wake up and
• 56:57
  Speaker 3: they grab their gun.
• 56:57
  Speaker 2: That's a problem of people randomly shooting wild while there's
• 57:01
  Speaker 2: other people around them. So it kind of would have
• 57:04
  Speaker 2: to be blanks and lasers. Because now that I'm thinking
• 57:07
  Speaker 2: about it, like people are going to spaz out and
• 57:09
  Speaker 2: accidentally shoot someone in the face. This is where– Especially
• 57:11
  Speaker 2: if they're tired.
• 57:12
  Speaker 3: I've done– I mean obviously you did unscripted with Free Friday.
• 57:15
  Speaker 3: But I've done lots of unscripted stuff with lots of people.
• 57:17
  Speaker 3: And exactly. When you're talking about the shotgun stuff, I'm like,
• 57:20
  Speaker 3: you know, there's just no shot in hell that we'd
• 57:23
  Speaker 3: ever be able to– It would have to be like–
• 57:24
  Speaker 3: but I love the gel rounds. And we could do
• 57:26
  Speaker 3: it in a way where we set the guns where
• 57:27
  Speaker 3: it looks really cool. And we could recreate the sound effect.
• 57:30
  Speaker 3: But then gel rounds, like those– it's essentially like the
• 57:32
  Speaker 3: Nerf ones. Now I'm remembering them. Like they're like water
• 57:34
  Speaker 3: that explodes on impact. Those would be perfect, honestly.
• 57:36
  Speaker 2: Yeah, but you want blanks because you want the bang.
• 57:40
  Speaker 2: You want the bang for the people, for the psychological effect,
• 57:43
  Speaker 2: the fear. It's in the middle of the night. It's dark.
• 57:46
  Speaker 2: You're making a bang go off, the flash of the
• 57:48
  Speaker 2: bang going off. Yeah. And then maybe to avoid people
• 57:53
  Speaker 2: being able to shoot each other, maybe at nighttime they're
• 57:56
  Speaker 2: completely separated. Maybe at nighttime– No, you.
• 57:59
  Speaker 3: Want them together. I'm telling you, like if they built
• 58:01
  Speaker 3: a fort around the money, what you want in the
• 58:03
  Speaker 3: shots is you always want to– people to be able
• 58:06
  Speaker 3: to tell what they're competing for and like their why.
• 58:09
  Speaker 3: And you usually, but you don't want to have to
• 58:10
  Speaker 3: say it, right? You don't want to have to say, oh,
• 58:11
  Speaker 3: I'm competing for this money. But if you have the
• 58:13
  Speaker 3: money in the back of the shot, intuitively viewers will
• 58:15
  Speaker 3: be like, that's what they're competing for. So like a
• 58:17
  Speaker 3: fort built around it where they have walls and they're
• 58:19
  Speaker 3: standing on it and you see the money behind them
• 58:21
  Speaker 3: in the shots, like intuitively to a viewer, you're going
• 58:23
  Speaker 3: to instantly understand the motivation and it's going to be like,
• 58:26
  Speaker 3: I mean, it would just be so crazy, the shots.
• 58:28
  Speaker 2: Maybe it's like a super advanced game of hide and
• 58:31
  Speaker 2: seek at night. Where the people can't talk. They have
• 58:36
  Speaker 2: to be very quiet because the zombies have like hyper hearing.
• 58:41
  Speaker 2: You give the zombies like walker game ears. You know
• 58:43
  Speaker 2: what those things are? No. It's like– do you ever
• 58:46
  Speaker 2: go to a gun range? Yeah. Because you have those headphones. Oh,
• 58:49
  Speaker 2: and they amplify. You can hear everything else way louder.
• 58:53
  Speaker 2: But when guns go off, it kills volume above a
• 58:56
  Speaker 2: certain amount of decibels. Yeah. So they can hear everything.
• 58:59
  Speaker 2: So if you hear someone. The zombies will be able
• 59:03
  Speaker 2: to key in on it. They'll know where the people are.
• 59:06
  Speaker 2: And these people have to hide from the zombies. at night. True.
• 59:11
  Speaker 3: Because I guess the other thing is if they built
• 59:14
  Speaker 3: a fort around it, how would the zombies even get
• 59:15
  Speaker 3: to them?
• 59:16
  Speaker 2: Right.
• 59:16
  Speaker 4: Because now they're going to have elevated walls.
• 59:17
  Speaker 2: So instead of that, you have people that are trying
• 59:19
  Speaker 2: to hide. So you've got these zombies slowly creeping through.
• 59:23
  Speaker 2: These abandoned buildings looking for people.
• 59:25
  Speaker 3: Yeah, we'd have to get it to where the seals
• 59:28
  Speaker 3: and stuff couldn't lock doors or anything, right? Right, right, right.
• 59:31
  Speaker 2: No locks. No doors have locks. That's what makes the
• 59:34
  Speaker 2: hide-and-go-seek so good. All the handles or all the doors
• 59:36
  Speaker 2: are removed. There's no locks.
• 59:38
  Speaker 3: So every night, maybe, we would brainstorm it more, but theoretically,
• 59:42
  Speaker 3: they all have to hide in a different building or something.
• 59:44
  Speaker 3: They couldn't be in the same building. And then the
• 59:46
  Speaker 3: zombies scatter across the city. And then wherever you are
• 59:49
  Speaker 3: in the building, people have to be able to get
• 59:51
  Speaker 3: to you. The zombies have to be able to get
• 59:52
  Speaker 3: to you unrestricted, right?
• 59:54
  Speaker 2: Yeah.
• 59:54
  Speaker 3: And so maybe before we release the zombies, we'd have
• 59:56
  Speaker 3: a producer just go in and.
• 59:58
  Speaker 2: Walk a path.
• 59:58
  Speaker 3: Like, all right, there's a factual path where you could
• 1:00:00
  Speaker 3: die to a zombie. This is good. And then we'd
• 1:00:03
  Speaker 3: let them loose. That makes sense. No cheating.
• 1:00:05
  Speaker 2: There's something. This would be wild.
• 1:00:07
  Speaker 3: Honestly, this is one of those things where. I say
• 1:00:10
  Speaker 3: this to my team quite a bit. It's either going
• 1:00:12
  Speaker 3: to be like the worst show imaginable that people clown
• 1:00:14
  Speaker 3: on or it's going to be like the number one
• 1:00:16
  Speaker 3: show ever. And there's no in between. Like you don't
• 1:00:18
  Speaker 3: do this like kind of all right where people are like,
• 1:00:20
  Speaker 3: I like it. It's either like cringe.
• 1:00:22
  Speaker 2: We failed.
• 1:00:23
  Speaker 3: This sucks. Or it's like, this is the greatest thing ever.
• 1:00:25
  Speaker 3: Why did this not exist before? Like The Walking Dead
• 1:00:28
  Speaker 3: or what's the HBO show called? The one with the
• 1:00:30
  Speaker 3: last of us. Yeah. The last of us in real life.
• 1:00:32
  Speaker 3: Like how has no one done this? You know what
• 1:00:34
  Speaker 3: I mean? Like, like actual true simulation. And like, if
• 1:00:37
  Speaker 3: we execute it properly, I really could see it be
• 1:00:39
  Speaker 3: like a number one show in the world type thing
• 1:00:40
  Speaker 3: that people would like. Cause also you have to think
• 1:00:42
  Speaker 3: like the world is ran by clips these days. I don't,
• 1:00:45
  Speaker 3: you know, on like Tik TOK feeds, Instagram reels and
• 1:00:47
  Speaker 3: YouTube shorts. And like, it is arguably the most clippable
• 1:00:50
  Speaker 3: thing ever. Like any 10 second scene of that, you
• 1:00:53
  Speaker 3: could just throw on YouTube shorts and go viral. Cause
• 1:00:55
  Speaker 3: it's freaking zombies getting shot at.
• 1:00:56
  Speaker 2: And you know how cool they can make those masks look. Yeah.
• 1:00:59
  Speaker 2: I mean, you get a real special effects guy to
• 1:01:02
  Speaker 2: work on those masks.
• 1:01:03
  Speaker 3: Yeah.
• 1:01:03
  Speaker 2: Like, one of those experts from the movies.
• 1:01:05
  Speaker 3: Can you search up Mr. Beast Zombies? We have a
• 1:01:07
  Speaker 3: video on our channel from, like, I mean, God knows
• 1:01:09
  Speaker 3: how long ago, seven years ago, where we did, like, make, like,
• 1:01:12
  Speaker 3: a mini zombie horde, but not, like, in a simulation
• 1:01:14
  Speaker 3: like this, just for fun to see how people in
• 1:01:16
  Speaker 3: public are going to react. And, like, it looks disgusting,
• 1:01:19
  Speaker 3: the things they were able to do. It's pretty crazy.
• 1:01:21
  Speaker 2: Yeah, modern special effects and makeup artists, they could do
• 1:01:24
  Speaker 2: amazing stuff, man.
• 1:01:27
  Speaker 3: If you can find, like, a close-up of my face or... Like,
• 1:01:30
  Speaker 3: it was, like, crazy. We just brought in people for...
• 1:01:32
  Speaker 3: Is this where they come in? Yeah, like, that kind
• 1:01:34
  Speaker 3: of stuff. Like, look at my face right there.
• 1:01:36
  Speaker 2: Like, pause it.
• 1:01:37
  Speaker 3: It's freaking wild.
• 1:01:39
  Speaker 2: Dude, you could totally do something like that on the
• 1:01:42
  Speaker 2: outside of one of those masks. Yeah, 100%. 100%.
• 1:01:44
  Speaker 4: Exactly.
• 1:01:44
  Speaker 2: 100%. Yeah, that was really all bad. That's the look.
• 1:01:50
  Speaker 2: What yours looks like with the teeth and everything and
• 1:01:53
  Speaker 2: fucked up flesh, that is the mask.
• 1:01:55
  Speaker 3: Exactly.
• 1:01:55
  Speaker 2: So you take that hard Airsoft mask and you put
• 1:01:58
  Speaker 2: that shit on it.
• 1:01:59
  Speaker 3: Joe, the problem is I want to go work on
• 1:02:00
  Speaker 3: this now. It's funny. I have this thing where... Um,
• 1:02:06
  Speaker 3: this might sound like crazy to some people, but when I,
• 1:02:09
  Speaker 3: you can, you know, when you feel your heart rate
• 1:02:10
  Speaker 3: get elevated, when I talk about an idea and I
• 1:02:12
  Speaker 3: can feel my heart rate get elevated, I'm usually like,
• 1:02:13
  Speaker 3: that's a good indicator that it's like a good idea.
• 1:02:16
  Speaker 3: Cause it means I'm getting like, dude, this is a
• 1:02:17
  Speaker 3: good idea.
• 1:02:18
  Speaker 4: Yeah, I know.
• 1:02:18
  Speaker 3: I can literally feel or not anymore, but like a
• 1:02:20
  Speaker 3: couple of minutes ago, I could feel my heart beating
• 1:02:22
  Speaker 3: cause I was getting excited. And that's like, that usually
• 1:02:25
  Speaker 3: almost always correlates with people because if I'm getting excited
• 1:02:28
  Speaker 3: talking about it, you have to think like a lot
• 1:02:30
  Speaker 3: of things right now are because of TikTok and Reels
• 1:02:33
  Speaker 3: and stuff, they go viral because of word of mouth.
• 1:02:35
  Speaker 3: And so like, if just talking about the idea gets
• 1:02:37
  Speaker 3: someone excited, then that usually means like a lot of
• 1:02:40
  Speaker 3: people are just gonna talk about it. And if a
• 1:02:42
  Speaker 3: lot of people are talking about it, obviously a lot
• 1:02:43
  Speaker 3: of people watch it. And so that's why I call
• 1:02:45
  Speaker 3: it kind of like the heart rate effect. That's like
• 1:02:47
  Speaker 3: my number one signal that like people are going to
• 1:02:49
  Speaker 3: talk about this and freaking love it.
• 1:02:50
  Speaker 2: I can see it. I can see scenes. I can
• 1:02:54
  Speaker 2: see darkness starting to settle in on the town. And
• 1:02:57
  Speaker 2: I can see the people like trying to figure out
• 1:02:59
  Speaker 2: where to hide and what to do.
• 1:03:00
  Speaker 3: And the eyes at night. That was genius, dude.
• 1:03:02
  Speaker 4: Yeah, dude.
• 1:03:03
  Speaker 2: I can see the eyes.
• 1:03:04
  Speaker 3: And it's interesting because it's like combining the Venn diagram
• 1:03:06
  Speaker 3: of us, right? You're kind of representative of the very
• 1:03:09
  Speaker 3: like– I don't know. You're– like just ability to really
• 1:03:14
  Speaker 3: think deeply of like what makes it fucking cool. And
• 1:03:17
  Speaker 3: you're really hyper fixating on what makes the zombies cool
• 1:03:20
  Speaker 3: and like the realistic nature of it. And I'm hyper
• 1:03:22
  Speaker 3: fixating on just kind of the overall set design and things.
• 1:03:25
  Speaker 3: There's like a Venn diagram in the middle where we
• 1:03:27
  Speaker 3: combine like the two like obsessions and it really like
• 1:03:30
  Speaker 3: merges together and makes something beautiful.
• 1:03:32
  Speaker 2: Yeah, man. And you could also have like, Not just zombies.
• 1:03:36
  Speaker 2: You could have, like, some other things that are out there, too,
• 1:03:39
  Speaker 2: that can get people.
• 1:03:40
  Speaker 3: Yeah, Jamie, can we get 10 days on his schedule?
• 1:03:42
  Speaker 3: Can he do one of the— Actually, no, because you
• 1:03:46
  Speaker 3: don't need the money. But it would be cool if
• 1:03:47
  Speaker 3: you were competing in it because then that would be insane.
• 1:03:51
  Speaker 2: Yeah, it's too much time. Exactly.
• 1:03:53
  Speaker 3: Just cancel some podcasts.
• 1:03:55
  Speaker 2: I like the idea of it, though.
• 1:03:56
  Speaker 3: How about we– or never mind. You pick them up
• 1:03:59
  Speaker 3: in the car to take them to a podcast and
• 1:04:00
  Speaker 3: they're like, oh, whoops. We're in an abandoned city. Oh,
• 1:04:03
  Speaker 3: here's your shotgun you talked about a year ago, Joe.
• 1:04:05
  Speaker 2: Wow.
• 1:04:06
  Speaker 3: Anyway, zombies are coming tonight.
• 1:04:07
  Speaker 2: What?
• 1:04:08
  Speaker 3: He's going to leave and not shoot zombies? Come on.
• 1:04:10
  Speaker 2: Have you ever done sandbox VR?
• 1:04:14
  Speaker 3: Is that the one where it's like you just go
• 1:04:16
  Speaker 3: in and there's random worlds and you can walk around
• 1:04:18
  Speaker 3: on them?
• 1:04:19
  Speaker 2: It's a warehouse. You go in there and they have
• 1:04:21
  Speaker 2: fans and stuff. So it simulates the wind. And you
• 1:04:25
  Speaker 2: go in there and you put on a headset and
• 1:04:26
  Speaker 2: you put on a haptic feedback vest. And one of
• 1:04:29
  Speaker 2: them is called Deadwood Mansion. That's my favorite one. And
• 1:04:32
  Speaker 2: you go in there and you shoot zombies. You're in
• 1:04:34
  Speaker 2: a mansion. You're in this abandoned mansion and rats come
• 1:04:38
  Speaker 2: out and zombies and there's guys in the ceiling. It's
• 1:04:40
  Speaker 2: fucking awesome. You would love it. But you might get
• 1:04:43
  Speaker 2: some ideas if you do that. You mean we?
• 1:04:45
  Speaker 3: We're co-producing this now. You're too invested. You just spent
• 1:04:49
  Speaker 3: 34 minutes on a whatever podcast ripping on it.
• 1:04:52
  Speaker 2: Well, there's something to it, man. I just I see
• 1:04:55
  Speaker 2: it in my head. I'm like, that would be an
• 1:04:57
  Speaker 2: amazing show. I just see these people like in the
• 1:05:00
  Speaker 2: like in a parking structure, like setting up, getting ready
• 1:05:05
  Speaker 2: and the sun's coming down. And they're like, look, we
• 1:05:07
  Speaker 2: got it. We have about 20 minutes of daylight left.
• 1:05:10
  Speaker 2: And you realize, like, God, I'm so fucking tired.
• 1:05:12
  Speaker 3: I haven't slept. They're like, there's still $ 200, 000 left we
• 1:05:15
  Speaker 3: could earn today. But we need to start prepping this.
• 1:05:18
  Speaker 3: And one guy's just greedy as hell. And another guy's like,
• 1:05:20
  Speaker 3: we're going to lose if you do that. And they're, like,
• 1:05:22
  Speaker 3: infighting and stuff as we're getting, like, dramatic, like, you know,
• 1:05:25
  Speaker 3: B-roll of it from, like, wide shot. Because everything, too,
• 1:05:28
  Speaker 3: could be shot really far away. So, like, it's like
• 1:05:31
  Speaker 3: lenses are punching in. And so it's not like there's
• 1:05:33
  Speaker 3: a camera crew on them.
• 1:05:34
  Speaker 2: And you could have each day when it's tasks, right?
• 1:05:37
  Speaker 2: So you have to accomplish something. And the more you accomplish,
• 1:05:39
  Speaker 2: the more money you could potentially make. Each day is
• 1:05:42
  Speaker 2: an escape room. So every day there's new puzzles to solve.
• 1:05:47
  Speaker 2: And then you're getting fucking tired because you're not sleeping.
• 1:05:50
  Speaker 3: Actually, the escape room is a good through way to
• 1:05:52
  Speaker 3: do the task. It's not like some goofy stuff like
• 1:05:54
  Speaker 3: move this rock from one side to the other. But
• 1:05:56
  Speaker 3: like an actual escape room. And maybe the million dollars
• 1:05:58
  Speaker 3: they win each day is inside like– So it could
• 1:06:01
  Speaker 3: be like I drop a volt every day in the middle,
• 1:06:03
  Speaker 3: and then you have to do a series of things
• 1:06:05
  Speaker 3: to figure out the combination that are hard.
• 1:06:07
  Speaker 2: Yes, yes.
• 1:06:07
  Speaker 3: And then when you solve it, then it goes on
• 1:06:10
  Speaker 3: the money pile.
• 1:06:10
  Speaker 2: Have you done money escape rooms?
• 1:06:12
  Speaker 3: I live in Greenville, North Carolina. There's not many there.
• 1:06:16
  Speaker 2: Me and my family, we do them everywhere we go.
• 1:06:18
  Speaker 2: They're fucking awesome. And the best ones are in Vegas.
• 1:06:21
  Speaker 2: They have an It one in Vegas, It one and
• 1:06:24
  Speaker 2: It two. It's fucking incredible. It's so good. And it's huge.
• 1:06:29
  Speaker 2: It's like 30,000 square feet, this place. And they actually
• 1:06:32
  Speaker 2: have Pennywise the clown. They have an actor who wears
• 1:06:34
  Speaker 2: the fucking suit and looks just like Pennywise and scares
• 1:06:37
  Speaker 2: the shit out of you. It's amazing. But those kind
• 1:06:40
  Speaker 2: of people, you could recruit those kind of people to
• 1:06:43
  Speaker 2: design puzzles and things where people have to do every day.
• 1:06:46
  Speaker 2: And then you're dealing with sleep deprivation and people having
• 1:06:49
  Speaker 2: to work together. Oh, my God, dude.
• 1:06:52
  Speaker 3: And I know the perfect people for it. We did–
• 1:06:55
  Speaker 3: for Salesforce, we did their Super Bowl commercial this year.
• 1:06:57
  Speaker 3: And in the commercial, I hid a million dollars in it.
• 1:07:01
  Speaker 3: Like basically if you watch the commercial just with your
• 1:07:03
  Speaker 3: computer in the commercial, you can win a million dollars.
• 1:07:05
  Speaker 3: And there's like a bunch of random clues and puzzles
• 1:07:07
  Speaker 3: hidden through it. And over– so the first thing it did,
• 1:07:11
  Speaker 3: it took you to a website that just like loosely
• 1:07:12
  Speaker 3: explained it. Over 60 million people visited that site and
• 1:07:15
  Speaker 3: attempted it, but it still took weeks for people to
• 1:07:18
  Speaker 3: find the million dollars. And it was like one of
• 1:07:19
  Speaker 3: the craziest internet puzzle hunts ever because it would take
• 1:07:23
  Speaker 3: you to this website, which then would take you to
• 1:07:25
  Speaker 3: this other one where you'd have to call a number,
• 1:07:27
  Speaker 3: and it's a four-hour voicemail. But at the very end,
• 1:07:30
  Speaker 3: I would say like, one, two, three, four, eight, blah, blah, blah.
• 1:07:33
  Speaker 3: And if you weren't recording this, you're going to have
• 1:07:34
  Speaker 3: to listen to all four hours again, hang up. And
• 1:07:35
  Speaker 3: then it's just sending you everywhere. And it's basically like
• 1:07:39
  Speaker 3: 100 of the most complex puzzles on the internet. And like,
• 1:07:42
  Speaker 3: it took this like group of like really high level
• 1:07:45
  Speaker 3: puzzle solvers almost an entire month to solve it with
• 1:07:47
  Speaker 3: a million dollars on the line and millions of people
• 1:07:49
  Speaker 3: were trying and there's a whole subreddit dedicated to it.
• 1:07:51
  Speaker 3: And so I just, uh, I just basically went on
• 1:07:54
  Speaker 3: red and I got all the, like the most cracked out,
• 1:07:56
  Speaker 3: like a puzzle solvers in the world. And I was like,
• 1:07:58
  Speaker 3: if you had unlimited budget, how would you make the
• 1:08:00
  Speaker 3: most insane puzzle ever? And then that's what they came
• 1:08:02
  Speaker 3: up with. And it was like, it's like hard to
• 1:08:04
  Speaker 3: even articulate the steps on it. Like some of it was, uh, uh,
• 1:08:09
  Speaker 3: how do I, I don't even know how to describe it.
• 1:08:10
  Speaker 3: It was like so complicated. Like sometimes there's like a
• 1:08:13
  Speaker 3: page with like a, a bunch of buttons on it,
• 1:08:15
  Speaker 3: like a million buttons, but only one works. And now
• 1:08:17
  Speaker 3: you have to go through and click it all. And
• 1:08:18
  Speaker 3: so some of them were mundane and then other stuff
• 1:08:20
  Speaker 3: is like, you know, paragraph attacks and you have to
• 1:08:22
  Speaker 3: like use some old language, like decipher the text to
• 1:08:24
  Speaker 3: figure out what the words were. And so like each
• 1:08:26
  Speaker 3: puzzle required like a different skillset to like get through it.
• 1:08:30
  Speaker 2: Yeah. I could, I could think of all sorts of
• 1:08:33
  Speaker 2: different things you could have these people do like during
• 1:08:36
  Speaker 2: the day, these different tasks, different puzzles that they have
• 1:08:39
  Speaker 2: to solve. Yeah.
• 1:08:41
  Speaker 3: There's languages I didn't even know exist. So in the commercial,
• 1:08:44
  Speaker 3: I'm wearing a belt that just had different colors on it.
• 1:08:46
  Speaker 3: But if you put the colors in order, it translates
• 1:08:48
  Speaker 3: to this thing. And I don't even understand what half
• 1:08:51
  Speaker 3: the things were, but people were able to figure it
• 1:08:53
  Speaker 3: out eventually. They're just showing me like, oh, this represents Braille,
• 1:08:57
  Speaker 3: these dots. And so we put them in this wave.
• 1:08:59
  Speaker 3: And then if you combine it with these colors and
• 1:09:01
  Speaker 3: it got like pretty insane. And so it all ties
• 1:09:03
  Speaker 3: back to like the Super Bowl commercial and like all
• 1:09:06
  Speaker 3: every little thing in there. And like one part of
• 1:09:08
  Speaker 3: the puzzle is you have to find locations on a map.
• 1:09:10
  Speaker 3: And like in the commercial, I've holed up a grenade.
• 1:09:12
  Speaker 3: And it's, like, one plus question mark equals, like, whatever.
• 1:09:16
  Speaker 3: And it ends up being, like, but the text is yellow. And, like, it's, like,
• 1:09:21
  Speaker 3: a stone was drawing on it. And, like, it basically
• 1:09:23
  Speaker 3: meant yellow stone. And then you put in yellow stone in, like,
• 1:09:26
  Speaker 3: this location thing on a different website. And then it
• 1:09:29
  Speaker 3: unlocks this. And you had to draw, like, a circle
• 1:09:30
  Speaker 3: on a globe. It got like pretty crazy. Wow.
• 1:09:33
  Speaker 4: Yeah, I know.
• 1:09:34
  Speaker 3: Which is why like tens of millions of people attempted it,
• 1:09:36
  Speaker 3: but it took almost a month for someone to win
• 1:09:38
  Speaker 3: a million dollars. And like there's a million dollars online
• 1:09:40
  Speaker 3: and all you need to win it was your computer.
• 1:09:42
  Speaker 3: So it was like pretty cool to see like communities
• 1:09:44
  Speaker 3: form and like people are doing like daily like podcasts
• 1:09:47
  Speaker 3: and updates on it of like what the next like
• 1:09:49
  Speaker 3: step of the puzzle were. Because what you'll see in
• 1:09:51
  Speaker 3: these puzzles too is like, because we also did.
• 1:09:53
  Speaker 2: One years ago.
• 1:09:54
  Speaker 3: I love doing these like online scavenger hunts that with
• 1:09:56
  Speaker 3: just your computer, you can win a bunch of money.
• 1:09:58
  Speaker 3: And you'll see like when one person will solve a thing,
• 1:10:02
  Speaker 3: And then hundreds of people will solve it right afterwards
• 1:10:04
  Speaker 3: because they'll go post it on Reddit or they're working
• 1:10:06
  Speaker 3: in groups. And so it will be like standstill at
• 1:10:08
  Speaker 3: like step 42. You know, no one's there. And then
• 1:10:11
  Speaker 3: you'll just see one person goes on this website that's
• 1:10:13
  Speaker 3: step 42. And then tens of thousands of people will
• 1:10:15
  Speaker 3: go there. But then as you get closer to the end,
• 1:10:18
  Speaker 3: you stop seeing that effect. They start being more secretive
• 1:10:21
  Speaker 3: and quiet about it. And so it's pretty cool to
• 1:10:22
  Speaker 3: see like the psychology of how they do it.
• 1:10:24
  Speaker 2: You could have these people completely unarmed in the beginning.
• 1:10:28
  Speaker 2: And the only way they can get guns is to
• 1:10:30
  Speaker 2: solve puzzles.
• 1:10:31
  Speaker 3: Yeah, or just find them, right? Because if it's a
• 1:10:33
  Speaker 3: bigger city, we just.
• 1:10:33
  Speaker 2: Go hide them. Well, maybe that's the puzzle. The puzzle
• 1:10:35
  Speaker 2: is finding guns. Like, if there's some sort of a puzzle,
• 1:10:40
  Speaker 2: and if you unlock that, it'll give you the location
• 1:10:43
  Speaker 2: of where guns are. Yeah.
• 1:10:45
  Speaker 3: Yeah, and maybe, you know, I also think of, like,
• 1:10:48
  Speaker 3: fun stuff, too. Like, we could give them, like, there
• 1:10:51
  Speaker 3: could be a gun safe or armory in the city,
• 1:10:53
  Speaker 3: but it's, like, they have to, like, break into it, right?
• 1:10:55
  Speaker 2: Right.
• 1:10:55
  Speaker 3: And that could just be a thing that takes, like,
• 1:10:57
  Speaker 3: a ton of time. Like, so they have to, like,
• 1:10:59
  Speaker 3: go find guns. you know, maybe one of the contestants
• 1:11:02
  Speaker 3: we make sure is, like, certified in, like, explosives and stuff,
• 1:11:05
  Speaker 3: and they have to, like, oh, no, no shot of
• 1:11:07
  Speaker 3: shrimp plop would be okay with this, but it would
• 1:11:09
  Speaker 3: be cool if we let them, like, there's, like, mixtures
• 1:11:11
  Speaker 3: and stuff to make a bomb hidden throughout the thing,
• 1:11:13
  Speaker 3: and they have to go find it, and he makes, like,
• 1:11:15
  Speaker 3: a mock C4 and puts it on it, and, you know,
• 1:11:17
  Speaker 3: and then that's how they get in the gun safe,
• 1:11:18
  Speaker 3: but maybe it's more, like, what's that, Hacksaw or whatever,
• 1:11:22
  Speaker 3: and it's, like, You get a safe where if you
• 1:11:24
  Speaker 3: hacksaw it for like 10 hours, you can like break
• 1:11:26
  Speaker 3: the lock on it and get in. So then someone
• 1:11:28
  Speaker 3: just has to stand there and hold it.
• 1:11:29
  Speaker 2: Or you give people a stethoscope and a book on
• 1:11:33
  Speaker 2: how to crack safes. True. And you have like click, click, click, click, click.
• 1:11:36
  Speaker 2: You have to try to figure it out. Yeah.
• 1:11:38
  Speaker 3: And someone's just like there for like two days straight.
• 1:11:41
  Speaker 3: But then if he gets in, it's just straight loaded
• 1:11:43
  Speaker 3: with ammo and stuff. So it's like a risk reward.
• 1:11:45
  Speaker 2: There are old school safes that you can do that to.
• 1:11:48
  Speaker 2: I don't know if they can do that with the
• 1:11:49
  Speaker 2: new ones. But if you have, like, an old-school safe
• 1:11:52
  Speaker 2: where you can actually hear the tumblers turning.
• 1:11:54
  Speaker 3: Exactly.
• 1:11:55
  Speaker 2: Click, click, click.
• 1:11:55
  Speaker 3: Well, we could also just build the lock. I mean,
• 1:11:58
  Speaker 3: the beauty of a team like ours is, like, it's possible. Just, like,
• 1:12:02
  Speaker 3: get the safe that looks aesthetically how you want and
• 1:12:04
  Speaker 3: then just replace the lock, right?
• 1:12:05
  Speaker 2: Yeah, just make it so that it's fixable but complicated. Yeah.
• 1:12:10
  Speaker 3: Yeah, that would be cool. Because then it's, like, I'm
• 1:12:13
  Speaker 3: a big fan of when they have agency, and so it's, like,
• 1:12:16
  Speaker 3: You know, it's like we could even lay it out
• 1:12:17
  Speaker 3: there like this will take days to solve.
• 1:12:19
  Speaker 2: Yeah.
• 1:12:19
  Speaker 3: And so you could spend days going collecting guns or
• 1:12:21
  Speaker 3: days making money to grow the prize pool. Or you
• 1:12:24
  Speaker 3: could spend days trying to get lucky on this like
• 1:12:26
  Speaker 3: safe that is doable, but there's no guarantee you figure
• 1:12:28
  Speaker 3: it out. And having tons of stuff like that, that's
• 1:12:30
  Speaker 3: what like makes it interesting, too, for the viewer. Because
• 1:12:32
  Speaker 3: you're like, I love in these kind of reality shows
• 1:12:35
  Speaker 3: where a viewer can ask, what would I do? Right.
• 1:12:38
  Speaker 2: Yes.
• 1:12:38
  Speaker 3: And that's what tends to be. what, like, people and families,
• 1:12:41
  Speaker 3: when they watch together, they love, like, in Beast Games,
• 1:12:44
  Speaker 3: when I offer someone a million dollars, but you have
• 1:12:45
  Speaker 3: to eliminate your friends, you know, sometimes people turn down
• 1:12:48
  Speaker 3: the million dollars. Sometimes people take the million dollars and
• 1:12:50
  Speaker 3: eliminate their friends. And, like, that's an interesting thing to go, well,
• 1:12:52
  Speaker 3: if I was in their spot, I don't care. Like,
• 1:12:55
  Speaker 3: it's a million dollars. The point is to make money.
• 1:12:57
  Speaker 3: That's why I'm on the show.
• 1:12:57
  Speaker 2: Take the money.
• 1:12:58
  Speaker 3: But other people see that, and they're like, no, like,
• 1:13:01
  Speaker 3: my integrity is worth, you know, I wouldn't take a
• 1:13:02
  Speaker 3: billion dollars over my integrity, right? And, you know, and
• 1:13:05
  Speaker 3: some people... Even though it's a game show, they're like, no,
• 1:13:08
  Speaker 3: I care. But giving them these kind of dilemmas all
• 1:13:12
  Speaker 3: throughout it too so then as a viewer I can
• 1:13:14
  Speaker 3: be like, yeah, I wouldn't do that. I would just
• 1:13:16
  Speaker 3: go scavenge. It would be cool.
• 1:13:18
  Speaker 2: Also you could make it so that ammo and certain
• 1:13:22
  Speaker 2: supplies are only available at night.
• 1:13:26
  Speaker 3: So they're incentivized to move at night.
• 1:13:28
  Speaker 2: You have to go out. You have to decide whether
• 1:13:31
  Speaker 2: or not it's worth getting caught whether or not you
• 1:13:34
  Speaker 2: can sneak around and grab the ammo, and then you
• 1:13:37
  Speaker 2: also have to find it. You have to find the ammo,
• 1:13:39
  Speaker 2: maybe find food, find supplies. Like, supplies are left in
• 1:13:43
  Speaker 2: duffel bags at night.
• 1:13:45
  Speaker 3: You know, bro, there's so many ways we could take this.
• 1:13:48
  Speaker 3: Something that would be cool is every night, we move
• 1:13:50
  Speaker 3: their pile of money into a random building that they
• 1:13:52
  Speaker 3: don't know.
• 1:13:53
  Speaker 2: Right.
• 1:13:53
  Speaker 3: But it's all preselected, so it's not that we're screwing them. So, like, we,
• 1:13:56
  Speaker 3: as producers, know the 10 buildings each episode. So then
• 1:13:59
  Speaker 3: night comes... come in, lift up the money. And we
• 1:14:02
  Speaker 3: put like a helicopter literally lifts it up, puts it
• 1:14:04
  Speaker 3: on top of a different building. So now they have
• 1:14:05
  Speaker 3: to get set up in this building to defend it,
• 1:14:08
  Speaker 3: but they, they weren't planned on it. So that's why,
• 1:14:10
  Speaker 3: cause also, yeah, that's the other thing you have to
• 1:14:11
  Speaker 3: make where every episode is not the same. So then
• 1:14:13
  Speaker 3: now every nighttime would be different because they're in a
• 1:14:15
  Speaker 3: different building and they don't know. Yeah.
• 1:14:18
  Speaker 2: That's cool. Yeah. And finding like having like random ammo caches,
• 1:14:25
  Speaker 2: maybe during the day they have to solve the puzzle that,
• 1:14:30
  Speaker 2: It lets them acquire a map and then they have
• 1:14:33
  Speaker 2: to figure out where these random ammo dumps are and
• 1:14:37
  Speaker 2: supply dumps are and food dumps are. So they're already hidden. Well, actually,
• 1:14:41
  Speaker 2: you know what? You have to go out at night
• 1:14:42
  Speaker 2: to find them.
• 1:14:43
  Speaker 3: What would be really cool is if we can find
• 1:14:44
  Speaker 3: a abandoned city that had like miles away, like some
• 1:14:48
  Speaker 3: other little location that we could like. So they find
• 1:14:50
  Speaker 3: a map. And it's like, yeah, on the other side
• 1:14:52
  Speaker 3: of those woods, but it's like a 10 mile hike.
• 1:14:54
  Speaker 3: You know what I mean? And so could you get there,
• 1:14:55
  Speaker 3: go grab tons of ammo and then get back before nighttime. Right.
• 1:14:59
  Speaker 3: And so then that's also like, I'm a big fan
• 1:15:01
  Speaker 3: of like seeing diversity and biodiversity. So things don't feel repetitive.
• 1:15:03
  Speaker 3: So then they're going to a different city, but they're
• 1:15:05
  Speaker 3: million or whatever. The prize pool is still in the
• 1:15:07
  Speaker 3: other one. So you have to go and then come
• 1:15:09
  Speaker 3: back to defend it at night. And so it's like,
• 1:15:11
  Speaker 3: now you get like, you can like dual cut because
• 1:15:13
  Speaker 3: you can have the people in the city. Do you
• 1:15:15
  Speaker 3: have the people journeying through the woods? And it's like
• 1:15:16
  Speaker 3: interesting to cut back and forth.
• 1:15:18
  Speaker 2: And then if they go out to that city, And
• 1:15:20
  Speaker 2: they make the journey and they realize it's going to
• 1:15:22
  Speaker 2: take us 10 hours to solve this. By that time,
• 1:15:25
  Speaker 2: it'll be 2 in the morning. It's already going to
• 1:15:26
  Speaker 2: be dark. We should go back now. Fuck it. We're here.
• 1:15:29
  Speaker 3: Exactly. And then agency, right? Do they stay and spend
• 1:15:32
  Speaker 3: the night there and trust their friends? And they have
• 1:15:35
  Speaker 3: maybe no walkie-talkie, so they can't communicate. And their friends
• 1:15:37
  Speaker 3: are holding down a fort with a million dollars on top.
• 1:15:40
  Speaker 3: And they're like, where the heck are they? And we
• 1:15:43
  Speaker 3: get so many cool shots like that.
• 1:15:45
  Speaker 2: I mean, we've only done this in an hour, right?
• 1:15:48
  Speaker 2: An hour or so. There's so many different possibilities if
• 1:15:51
  Speaker 2: you just sat down and worked. It must be so
• 1:15:53
  Speaker 2: fun to do what you do, dude.
• 1:15:55
  Speaker 3: Exactly. What we're doing right now is what I would
• 1:15:59
  Speaker 3: call blue-skying. We're not thinking about, for the most part, restrictions.
• 1:16:02
  Speaker 3: We're just thinking about what's great content. And a lot
• 1:16:04
  Speaker 3: of that's lost. People in a lot of writers' rooms,
• 1:16:06
  Speaker 3: they'd instantly be like, you can't do that or that's
• 1:16:08
  Speaker 3: not possible or whatever. And it's like right now we're
• 1:16:11
  Speaker 3: just figuring out what is the best show possible. And
• 1:16:13
  Speaker 3: then I'll just have people go figure out what is
• 1:16:16
  Speaker 3: possible or not. And in reality, everything we've said is possible.
• 1:16:19
  Speaker 3: It's just certain things will require a little bit of time,
• 1:16:21
  Speaker 3: like the safe, you know, using a modern safe, but
• 1:16:23
  Speaker 3: changing the lock. That's possible. What does it cost? And
• 1:16:25
  Speaker 3: how long does it take? Right. And you just go
• 1:16:27
  Speaker 3: through and you attach all that to everything. And you
• 1:16:28
  Speaker 3: do a very first principles way of going about it.
• 1:16:31
  Speaker 3: And it's just objective. It would take X amount of time.
• 1:16:33
  Speaker 3: It would cost as much money. And then like, you know,
• 1:16:35
  Speaker 3: and then you just go through and figure out what's
• 1:16:37
  Speaker 3: worth it, what's not, as opposed to, you know, every
• 1:16:40
  Speaker 3: step of the way, people be like, no, you can't
• 1:16:41
  Speaker 3: do that. Go ahead and redo it. And it's just
• 1:16:42
  Speaker 3: like a, It seems obvious, but I'm not really sure
• 1:16:45
  Speaker 3: of many media companies that approach it like we do,
• 1:16:47
  Speaker 3: which is. No.
• 1:16:48
  Speaker 2: Well, the thing about what you've done is you've built
• 1:16:51
  Speaker 2: it from the ground up with yourself and with your team. Right.
• 1:16:55
  Speaker 2: So you've never had a bunch of executives telling you
• 1:16:58
  Speaker 2: what you should be or shouldn't be doing. And that's
• 1:17:00
  Speaker 2: why it's so great. It's like there's a bunch. You
• 1:17:02
  Speaker 2: have creative people and then you have the business people
• 1:17:05
  Speaker 2: and the business people. They think they're creative, but they're
• 1:17:07
  Speaker 2: generally not. And they want to tell the creative people
• 1:17:09
  Speaker 2: what to do so that they can say, that was
• 1:17:11
  Speaker 2: my idea. And so then you get a bunch of
• 1:17:13
  Speaker 2: people in meetings that give you terrible advice and terrible ideas.
• 1:17:16
  Speaker 2: And then they also want to compare it to shows
• 1:17:18
  Speaker 2: that have already been successful.
• 1:17:20
  Speaker 3: Exactly.
• 1:17:20
  Speaker 2: Well, we've already done this, and why don't we do
• 1:17:22
  Speaker 2: it this way?
• 1:17:22
  Speaker 3: And then you don't get the purple cow effect, which
• 1:17:24
  Speaker 3: everyone knows. What's the purple cow effect? So if you're
• 1:17:27
  Speaker 3: driving down the road and you see a cow, who cares?
• 1:17:29
  Speaker 3: You'll never think of it. But if you're driving down
• 1:17:31
  Speaker 3: the road and you see a purple cow– you're going
• 1:17:33
  Speaker 3: to think about it like, why was that Cal purple?
• 1:17:35
  Speaker 3: And it'll stick in your brain. It's the same thing
• 1:17:36
  Speaker 3: with content. If it's a show you've seen multiple times
• 1:17:39
  Speaker 3: or a format that's similar, you won't think twice. But
• 1:17:41
  Speaker 3: if it's a purple Cal, but something you've never seen,
• 1:17:43
  Speaker 3: then you'll think about it again. And that's what's counterintuitive
• 1:17:45
  Speaker 3: to how you were saying most execs think. They think, well,
• 1:17:48
  Speaker 3: we did this before. It did well. Repeat it. But
• 1:17:50
  Speaker 3: it's actually the inverse of how you should look at it.
• 1:17:52
  Speaker 3: And thankfully, that's why with Beast Games, I've worked with
• 1:17:54
  Speaker 3: Prime Video because they just give us creative control. And
• 1:17:56
  Speaker 3: they're like, you know what you're doing? You can do it.
• 1:17:58
  Speaker 3: But Well, everyone sees that creators are growing bigger and
• 1:18:01
  Speaker 3: bigger audiences. And so a lot of, you know, every
• 1:18:04
  Speaker 3: platform on earth is trying to work with them. And
• 1:18:06
  Speaker 3: I can't count the amount of times like a creator's
• 1:18:08
  Speaker 3: worked with a streaming platform. And then, you know, what
• 1:18:11
  Speaker 3: they have is great. But then the execs start giving
• 1:18:12
  Speaker 3: notes and it starts to lose a little bit of
• 1:18:14
  Speaker 3: the soul, a little bit of the funny. And then
• 1:18:15
  Speaker 3: it goes from this like amazing thing to like, it's
• 1:18:17
  Speaker 3: all right. And it's like, it's just so frustrating because
• 1:18:21
  Speaker 3: it's like you're paying them. Because they get millions of
• 1:18:23
  Speaker 3: views a video because they have a core audience. And
• 1:18:24
  Speaker 3: then you're stripping the thing away that got them that
• 1:18:26
  Speaker 3: core audience. And it's like, why are you even working
• 1:18:28
  Speaker 3: with them at that point? And more and more platforms
• 1:18:31
  Speaker 3: are waking up to it. But it's just comical how
• 1:18:33
  Speaker 3: slow they are to it. And they should just trust
• 1:18:35
  Speaker 3: them more.
• 1:18:36
  Speaker 2: Well, it's hard for them because they have to put
• 1:18:38
  Speaker 2: up so much money and not everybody is Mr. Beast.
• 1:18:41
  Speaker 2: That's the problem. It's like you have a great vision
• 1:18:43
  Speaker 2: and you're really good at executing. But some people aren't.
• 1:18:45
  Speaker 2: And so if you're gonna dump a bunch of money
• 1:18:47
  Speaker 2: into something you see them making a disaster you know
• 1:18:50
  Speaker 2: like the joker 2 or something like that yeah like
• 1:18:52
  Speaker 2: hey hey hey yeah the fuck are you doing.
• 1:18:55
  Speaker 3: Of course and that's where it's like well what to
• 1:18:58
  Speaker 3: an exec might be a disaster to like a creator
• 1:19:00
  Speaker 3: might be a masterpiece and so that's obviously where But
• 1:19:03
  Speaker 3: it's evolving. I mean, I think obviously with Obsession, I mean,
• 1:19:06
  Speaker 3: they just grossed $ 400 million.
• 1:19:07
  Speaker 2: Isn't that crazy? I know. I still haven't seen it,
• 1:19:09
  Speaker 2: but I heard it's amazing.
• 1:19:10
  Speaker 1: Oh, what?
• 1:19:10
  Speaker 3: You would love it.
• 1:19:11
  Speaker 2: I know. I just don't go to movie theaters anymore.
• 1:19:13
  Speaker 3: I don't either, but that one, with how well people
• 1:19:16
  Speaker 3: are talking about it, I had to see it.
• 1:19:17
  Speaker 2: It'll be streaming soon. I think it'll be streaming in
• 1:19:20
  Speaker 2: July or something like that.
• 1:19:21
  Speaker 3: Yeah, Obsession, Back Rooms, which was made by a creator,
• 1:19:23
  Speaker 3: Amazing Digital Circus, they've been crushing it, Iron Like. So
• 1:19:26
  Speaker 3: it's like Hollywood seeing it more and more. But the
• 1:19:28
  Speaker 3: writing's been there for years, but- Now that– I mean
• 1:19:30
  Speaker 3: we just had essentially four hit films made by creators
• 1:19:33
  Speaker 3: back to back to back to back.
• 1:19:34
  Speaker 2: Well, did you see Talk to Me? No. Talk to Me,
• 1:19:37
  Speaker 2: the horror movie?
• 1:19:38
  Speaker 3: No.
• 1:19:38
  Speaker 2: It was great. These two guys from Australia, they were hilarious.
• 1:19:41
  Speaker 2: These two brothers, they came in and they talked to
• 1:19:44
  Speaker 2: me about it. But they were making YouTube videos. Yeah.
• 1:19:46
  Speaker 2: What's their name again? It's called Talk to Me, right?
• 1:19:48
  Speaker 4: No.
• 1:19:49
  Speaker 3: What's the creator's names?
• 1:19:50
  Speaker 2: Jamie will pull it up.
• 1:19:51
  Speaker 4: Michael and Danny Philippou.
• 1:19:54
  Speaker 2: OK. So they're so funny. They were on the podcast.
• 1:19:57
  Speaker 3: What's their YouTube channel though?
• 1:19:58
  Speaker 2: A million miles an hour.
• 1:20:00
  Speaker 3: Yeah. I can't think of their channel.
• 1:20:03
  Speaker 2: They're... The.
• 1:20:03
  Speaker 3: Rack of Rackers. Rack of Rackers, yeah, of course.
• 1:20:07
  Speaker 2: Yeah, I've... That movie is great. Have you seen it?
• 1:20:10
  Speaker 3: No, I haven't seen it, no.
• 1:20:11
  Speaker 2: It's really good. It's really scary, and it's very original.
• 1:20:14
  Speaker 3: Wait, when did you have the Rack of Rackers brothers on?
• 1:20:16
  Speaker 2: A couple years ago.
• 1:20:17
  Speaker 4: Oh, really?
• 1:20:18
  Speaker 2: Two years ago?
• 1:20:18
  Speaker 3: Yeah, they talk fast as hell.
• 1:20:20
  Speaker 2: Dude, they're just... I'm, like, trying to corral them. It's like, hey,
• 1:20:24
  Speaker 2: I don't know what the fuck you're saying.
• 1:20:25
  Speaker 3: They're super cool guys. Last time I hung out with them, I...
• 1:20:28
  Speaker 3: Weirdly enough, they're really into Uno, and I, whatever, I
• 1:20:31
  Speaker 3: like competitive games, and I played a $ 1, 000 game of
• 1:20:33
  Speaker 3: Uno against one of them. And so we filmed it
• 1:20:37
  Speaker 3: for a little short for them, and I lost. And
• 1:20:41
  Speaker 3: I was like, okay, well, at least this will be funny.
• 1:20:43
  Speaker 3: And then after they leave to go back to our show,
• 1:20:44
  Speaker 3: they're like, fuck, The SD card's corrupt. And I was like, oh, what?
• 1:20:48
  Speaker 2: Oh, no.
• 1:20:48
  Speaker 3: So we didn't even get to upload it.
• 1:20:50
  Speaker 2: Oh, no.
• 1:20:50
  Speaker 3: But it was just funny because it was, like, we
• 1:20:52
  Speaker 3: had this, like, mini set. And we were playing, like,
• 1:20:54
  Speaker 3: a really intense game of Uno where we were, like,
• 1:20:56
  Speaker 3: slapping cards down.
• 1:20:57
  Speaker 2: The SD card's corrupt? That's crazy.
• 1:20:58
  Speaker 3: I know.
• 1:20:59
  Speaker 2: It was, like, wild.
• 1:21:00
  Speaker 3: And, like, we were, like, flipping desks and, like, going. Like,
• 1:21:02
  Speaker 3: we were just the most batshit game of Uno you've
• 1:21:04
  Speaker 3: ever seen. And it's just funny. The kids came, like,
• 1:21:07
  Speaker 3: taking over top. Yeah, those guys are super cool.
• 1:21:09
  Speaker 2: Well, they made a movie about a hand. And so it's, like,
• 1:21:12
  Speaker 2: this ancient hand. It looks like a sculpture and it's
• 1:21:17
  Speaker 2: got all this weird cryptic writing on it. And if
• 1:21:19
  Speaker 2: you put your hand on it, you hold on to
• 1:21:21
  Speaker 2: it and you say, talk to me. Like all of
• 1:21:24
  Speaker 2: a sudden you get possessed by something and you're supposed
• 1:21:30
  Speaker 2: to let go within a certain amount of seconds. And
• 1:21:32
  Speaker 2: if you let go within a certain amount of seconds,
• 1:21:34
  Speaker 2: you're okay. But somebody doesn't. Somebody doesn't let go. I
• 1:21:37
  Speaker 2: don't want to say anything more. It's really good.
• 1:21:40
  Speaker 3: Is it like scary, scary?
• 1:21:42
  Speaker 2: Yes.
• 1:21:42
  Speaker 3: It's a horror movie.
• 1:21:43
  Speaker 2: It's fun. It's really good.
• 1:21:45
  Speaker 3: My fiance loves horror films.
• 1:21:47
  Speaker 2: You'll love it. It's really well made. When I saw it,
• 1:21:50
  Speaker 2: I was like, this is crazy. These guys are like
• 1:21:52
  Speaker 2: super young guys. Just energetic, enthusiastic, creative guys just figured
• 1:21:56
  Speaker 2: out how to make a horror movie. And it's all
• 1:21:58
  Speaker 2: done in Australia. So it's like everyone's driving on the
• 1:22:01
  Speaker 2: wrong side of the road and they're all Australian people.
• 1:22:04
  Speaker 2: So it's like you don't have to have famous actors
• 1:22:06
  Speaker 2: to make these amazing movies. It's like it's not really necessary.
• 1:22:09
  Speaker 3: Well, like the back rooms, I think the director I
• 1:22:12
  Speaker 3: think is like 20 years old or whatever. I mean very,
• 1:22:14
  Speaker 3: very young. And I think it just crossed 100 million.
• 1:22:16
  Speaker 2: And Obsession, same thing, right? Yeah.
• 1:22:18
  Speaker 3: I think they're a little older. But yeah, in their 20s, YouTubers.
• 1:22:21
  Speaker 3: And they make like. Curry, just the silliest, goofiest skits
• 1:22:25
  Speaker 3: on TikTok and Instagram Reels. And then you watch Obsession.
• 1:22:28
  Speaker 3: It really is one of the best movies I've seen
• 1:22:30
  Speaker 3: in a while. And it's just hilarious to see the jump.
• 1:22:33
  Speaker 3: But when you look backwards, it's kind of like Steve
• 1:22:35
  Speaker 3: Jobs says, it's hard to connect the dots going forward,
• 1:22:37
  Speaker 3: but you can connect them looking backwards. When you look
• 1:22:38
  Speaker 3: back at his skits, they were very well shot and
• 1:22:41
  Speaker 3: very beautiful. And you can kind of connect in your dots.
• 1:22:45
  Speaker 3: I can see how this person made hundreds upon hundreds
• 1:22:48
  Speaker 3: of these little scenes on TikTok and Instagram. And then
• 1:22:50
  Speaker 3: that led to being able to compile a bunch. And
• 1:22:52
  Speaker 3: it was essentially practice for the movie. And it's just
• 1:22:55
  Speaker 3: cool to see the progression of so many directors going over.
• 1:22:58
  Speaker 3: And what's interesting, though, is when you see these things happen,
• 1:23:00
  Speaker 3: there's obviously a delay, right? Because producing films takes sometimes years.
• 1:23:04
  Speaker 3: And so now that you see all these hits, bang, bang, bang,
• 1:23:07
  Speaker 3: coming out of the creator space over in traditional Hollywood,
• 1:23:10
  Speaker 3: then you're not going to see the fact six months
• 1:23:12
  Speaker 3: from now. But 18 months from now, I would bet
• 1:23:15
  Speaker 3: money you're going to see dozens of other movies made
• 1:23:17
  Speaker 3: by creators. And obviously these people are going to get
• 1:23:19
  Speaker 3: more funding because now everyone's eyes are being opened to
• 1:23:22
  Speaker 3: what should have been open a while ago. But this
• 1:23:24
  Speaker 3: is what people are watching now, especially people under the
• 1:23:26
  Speaker 3: age of 30. They grow up watching YouTube and they're spending,
• 1:23:29
  Speaker 3: you know, two hours a day flipping through sub 60
• 1:23:31
  Speaker 3: second vertical feeds of TikTok reels and, you know, shorts.
• 1:23:34
  Speaker 3: And this is this is culture for them. This is
• 1:23:36
  Speaker 3: their world. You know, I don't watch besides Christopher Nolan. Like,
• 1:23:40
  Speaker 3: I'm not really going to a movie theater for anything.
• 1:23:42
  Speaker 3: But when a creator drops a movie like, OK, like
• 1:23:44
  Speaker 3: I want to see what they did.
• 1:23:45
  Speaker 2: You know, I always want to see what new innovators
• 1:23:48
  Speaker 2: are coming up with, like people that are just thinking
• 1:23:51
  Speaker 2: outside the box that aren't. They're not trapped in that
• 1:23:54
  Speaker 2: sort of a weird world of like how to make
• 1:23:56
  Speaker 2: a successful film. They just– they're just– they have a
• 1:23:59
  Speaker 2: creative vision. They're just trying to follow it out. And
• 1:24:02
  Speaker 2: people are not limited to whatever genre you know them from.
• 1:24:05
  Speaker 2: Just because someone makes like funny TikTok reels doesn't mean
• 1:24:07
  Speaker 2: they can't make a great horror film. Exactly. But think
• 1:24:10
  Speaker 2: about like Jordan Peele, right? Made Keen Peele, made this
• 1:24:14
  Speaker 2: comedy sketch show. And then all of a sudden he
• 1:24:17
  Speaker 2: makes these, you know, like Get Out reels. And you're like,
• 1:24:19
  Speaker 2: what the fuck?
• 1:24:20
  Speaker 3: It seems like comedy sketches is the gateway to great
• 1:24:23
  Speaker 3: horror films. I mean, I'm sure people have connected that dots.
• 1:24:25
  Speaker 3: I'm probably like two years late to saying that, but
• 1:24:28
  Speaker 3: I never even realized that. But yeah, Keaton Peele, Curry, Baker,
• 1:24:31
  Speaker 3: a bunch of other people. It's so funny.
• 1:24:33
  Speaker 2: Well, it seems like if you're creative, you can be
• 1:24:35
  Speaker 2: like most people have a variety of things that are
• 1:24:38
  Speaker 2: interesting to them. You know, you like comedy movies, like
• 1:24:41
  Speaker 2: horror movies. And just because you make comedies. doesn't mean
• 1:24:44
  Speaker 2: you don't have some good ideas about something that's absolutely terrifying. Yeah.
• 1:24:47
  Speaker 3: And I wonder too, I feel like horror films, it's
• 1:24:49
  Speaker 3: a little easier to do on a smaller budget because
• 1:24:51
  Speaker 3: it's like a lot of it is like the unknown
• 1:24:53
  Speaker 3: and you're not necessarily having to show it and suspense
• 1:24:55
  Speaker 3: and stuff. Whereas like, you know, you don't really see like,
• 1:24:58
  Speaker 3: I can't really think of like a sub like couple
• 1:25:01
  Speaker 3: million dollar action film that like really crushed because like,
• 1:25:04
  Speaker 3: obviously those are very expensive. So it seems like also
• 1:25:06
  Speaker 3: a good place where you can make something like the
• 1:25:09
  Speaker 3: difference between a hundred million dollar horror film and like a,
• 1:25:11
  Speaker 3: $ 10 million horror film I would argue honestly really isn't
• 1:25:15
  Speaker 3: that big like because it's.
• 1:25:16
  Speaker 2: More depends on what you're doing right but it's like what.
• 1:25:18
  Speaker 3: Makes it good is is the the premise behind it
• 1:25:21
  Speaker 3: right like the tension and like if the the thing
• 1:25:25
  Speaker 3: that's scary it like makes you feel that way but
• 1:25:27
  Speaker 3: like feelings aren't directly correlated to money spent and like
• 1:25:30
  Speaker 3: you know you you could have like this monster that
• 1:25:32
  Speaker 3: doesn't appear to the end and you don't need to
• 1:25:34
  Speaker 3: like CGI it throughout the whole thing but if you
• 1:25:36
  Speaker 3: tell the story in the right way and the constant
• 1:25:37
  Speaker 3: tension you can feel like phenomenal throughout the whole thing yeah.
• 1:25:42
  Speaker 2: And a lot of the older films that didn't have
• 1:25:44
  Speaker 2: the kind of special effects that they have today in
• 1:25:46
  Speaker 2: terms of like CGI, like there was something better about
• 1:25:50
  Speaker 2: not seeing the monster, like American Werewolf in London is
• 1:25:53
  Speaker 2: the best example. You barely see it. You see it
• 1:25:56
  Speaker 2: for like literally half a second, a few times in
• 1:25:59
  Speaker 2: the early parts.
• 1:25:59
  Speaker 3: Of the movie. I haven't seen the movie.
• 1:26:01
  Speaker 2: Oh, you haven't seen it?
• 1:26:02
  Speaker 4: No.
• 1:26:02
  Speaker 2: Oh my God, it's amazing.
• 1:26:03
  Speaker 3: Speaking of not seeing a movie, I did watch Ex
• 1:26:05
  Speaker 3: Machina after the last podcast.
• 1:26:07
  Speaker 2: How good is it?
• 1:26:07
  Speaker 3: Oh, it was really good.
• 1:26:08
  Speaker 2: Really good.
• 1:26:09
  Speaker 3: You know, honestly, I was like, It's probably silly, but
• 1:26:12
  Speaker 3: I'll watch it because, you know, Joe told me years ago.
• 1:26:14
  Speaker 3: I loved it. I didn't realize it was that good.
• 1:26:17
  Speaker 2: It's one of my top ten all-time favorite movies. Also
• 1:26:19
  Speaker 2: because it's coming. That's coming.
• 1:26:22
  Speaker 3: Oh, now, yeah. It's more relevant than ever.
• 1:26:23
  Speaker 2: Did you see the computer electronics show from Vegas this year?
• 1:26:26
  Speaker 3: Computer electronics? With the drones?
• 1:26:28
  Speaker 2: CES. Well, they have everything. And one of the things
• 1:26:30
  Speaker 2: they had was an AI companion. And this AI companion
• 1:26:34
  Speaker 2: is a hot Asian lady with big boobs. And the
• 1:26:37
  Speaker 2: lips don't sync up with the mouth, which is with
• 1:26:41
  Speaker 2: the way the sound's coming out. But it's talking to
• 1:26:43
  Speaker 2: you in A.I. Yeah. So it literally can have a
• 1:26:47
  Speaker 2: back and forth conversation with you just like perplexity can. Yeah.
• 1:26:50
  Speaker 3: Or chat GPT or Gemini.
• 1:26:51
  Speaker 2: And it's doing it with a voice. Yeah. So with
• 1:26:53
  Speaker 2: a hot voice. I mean– And it's like that's common, dude. Well,
• 1:26:57
  Speaker 2: of course.
• 1:26:57
  Speaker 3: I mean the language model is already there, right?
• 1:27:00
  Speaker 4: Yeah.
• 1:27:00
  Speaker 3: You can open up Gemini right now and talk to
• 1:27:02
  Speaker 3: it like a normal human. Yeah. And if you just
• 1:27:03
  Speaker 3: tell it to respond quick, it will talk to you.
• 1:27:05
  Speaker 2: And it will talk to you with slang.
• 1:27:06
  Speaker 3: Exactly.
• 1:27:07
  Speaker 2: It will talk to you and say that part.
• 1:27:10
  Speaker 3: Like it will say– Well, one thing that's– it's funny.
• 1:27:12
  Speaker 3: I– I play this board game a lot called Dune, whatever,
• 1:27:16
  Speaker 3: like I'm a big nerd, but there's like this one.
• 1:27:18
  Speaker 2: It's called Dune? Yeah, Dune. Like Dune the movies?
• 1:27:19
  Speaker 3: Yeah, it's a recreation. What's funny, I hadn't even seen
• 1:27:22
  Speaker 3: the movies when I started playing the game. I didn't
• 1:27:24
  Speaker 3: realize there was movies. I didn't even know there was books.
• 1:27:25
  Speaker 3: I just was looking for like fun strategy board games.
• 1:27:28
  Speaker 3: I used to play a lot of Catan, but the
• 1:27:30
  Speaker 3: problem was Catan, it's like dice roll and, you know,
• 1:27:33
  Speaker 3: if you get unlucky, you don't really win. There's like
• 1:27:35
  Speaker 3: games where, you know, there's a skill ceiling where, you know,
• 1:27:38
  Speaker 3: the best player always wins, which is chess is a
• 1:27:39
  Speaker 3: perfect example of that. But then it gets to the
• 1:27:41
  Speaker 3: point of like, well, if you want to be really
• 1:27:43
  Speaker 3: great at that, it's who spends the most time doing it.
• 1:27:45
  Speaker 3: So I don't want one that's a hundred percent skill,
• 1:27:47
  Speaker 3: but I don't want something that's too much randomness. That's
• 1:27:49
  Speaker 3: why I take board games a little serious because I
• 1:27:51
  Speaker 3: love strategy games. And like, because if it's too much
• 1:27:54
  Speaker 3: dice roll, like theoretically Monopoly or Catan, then it's like,
• 1:27:57
  Speaker 3: who cares? It's just whether or not you got lucky.
• 1:27:59
  Speaker 3: So that it's like, I did a lot of research
• 1:28:01
  Speaker 3: into like finding a game where there's like a, a
• 1:28:03
  Speaker 3: little bit of randomness, so it's not just devote all
• 1:28:05
  Speaker 3: your life, but there, like, is an infinite skill ceiling,
• 1:28:07
  Speaker 3: and that's where I kind of landed on this game
• 1:28:09
  Speaker 3: called Dune, and I started playing it, and it also
• 1:28:11
  Speaker 3: had to be a game where enough people played it
• 1:28:12
  Speaker 3: where I could actually find people to play it, and
• 1:28:14
  Speaker 3: I got really hooked into it, but it's ironic because
• 1:28:16
  Speaker 3: then I saw, like, the movies were dropping, and I
• 1:28:18
  Speaker 3: was like, oh, and then all the characters started to
• 1:28:21
  Speaker 3: make sense after I watched the movies. After I'd been, like,
• 1:28:23
  Speaker 3: probably a thousand hours into the game, I was totally
• 1:28:25
  Speaker 3: backwards on the IP, but anyways, because we were talking
• 1:28:28
  Speaker 3: about talking to one of the top players, like, makes
• 1:28:32
  Speaker 3: YouTube videos on it, and I was like, Kind of
• 1:28:33
  Speaker 3: curious what he would do if he was in certain
• 1:28:37
  Speaker 3: positions as me. So I just took all the transcripts.
• 1:28:40
  Speaker 3: of 100 of his YouTube videos and I just put
• 1:28:42
  Speaker 3: it into Gemini. And I was just like, hey, respond
• 1:28:46
  Speaker 3: to me based on how this person would and talk
• 1:28:48
  Speaker 3: to me like this person would and what would this
• 1:28:50
  Speaker 3: person say in this scenario. And then when I was
• 1:28:52
  Speaker 3: playing a game, I would just ask the questions like,
• 1:28:55
  Speaker 3: the player's name is Dino, whatever. And so I called
• 1:28:57
  Speaker 3: it dino.io. And I'd be like, what would dino.io do here?
• 1:29:01
  Speaker 3: And it was pretty funny because it would respond just
• 1:29:03
  Speaker 3: like him because it had so many words from all
• 1:29:05
  Speaker 3: his videos, like dozens of hours. And I know one
• 1:29:10
  Speaker 3: of Dino's friends, his name is Che. And I was like,
• 1:29:12
  Speaker 3: would you take a bullet for Che? And Dino's like
• 1:29:14
  Speaker 3: a very analytical guy. And the AI was like, well...
• 1:29:17
  Speaker 3: It depends. Is it in the foot? Is it in
• 1:29:19
  Speaker 3: the chest? And it responded exactly how, like, my friend would. Like,
• 1:29:22
  Speaker 3: to a T, like, with the same mannerisms and everything.
• 1:29:25
  Speaker 3: I was like, this is crazy. Like, this is absolutely insane.
• 1:29:28
  Speaker 3: And then so I would put it where it was
• 1:29:30
  Speaker 3: on a Discord call. And, like, Dino, we would be playing.
• 1:29:33
  Speaker 3: And then I'd ask questions. And I'd be like, no, actually, Dino,
• 1:29:36
  Speaker 3: don't say anything. And I'd ask Dino.io. And it would
• 1:29:38
  Speaker 3: respond exactly how he would respond in most of these situations.
• 1:29:40
  Speaker 3: Because it had to. so much like contextual relevance from
• 1:29:43
  Speaker 3: all his live streams on his YouTube channel. And it was,
• 1:29:45
  Speaker 3: it was pretty crazy.
• 1:29:47
  Speaker 2: And, um, yeah.
• 1:29:48
  Speaker 3: And so it's, uh, it was just so surreal. So
• 1:29:50
  Speaker 3: talking about like the robot thing, I just wonder too,
• 1:29:52
  Speaker 3: if like, if you put like a pendant around someone's
• 1:29:54
  Speaker 3: neck and you just recorded them talking for like a
• 1:29:56
  Speaker 3: week or two, And then you just fed that into
• 1:29:58
  Speaker 3: an LLM. And then you were like, hey, talk to
• 1:30:00
  Speaker 3: me like this person talks. Like you could have that,
• 1:30:02
  Speaker 3: you know, whatever Asian robot you're talking about. You could
• 1:30:05
  Speaker 3: have it literally talk to you like some other human, right?
• 1:30:08
  Speaker 3: Because it's interesting, too, because I was like, hey, give
• 1:30:10
  Speaker 3: me a breakdown of Dino's speech. And it was like, hey, 0.15%
• 1:30:14
  Speaker 3: of his words are um. Around 0.3% of what he
• 1:30:17
  Speaker 3: says is like. It gave me like a full breakdown
• 1:30:19
  Speaker 3: of like the last 100,000 words he said, what percentage
• 1:30:21
  Speaker 3: they are, how he typically structures his things like that.
• 1:30:23
  Speaker 3: If you put him in a stressful situation, he'll like
• 1:30:25
  Speaker 3: kind of respond more like this. But if it's more chill,
• 1:30:27
  Speaker 3: he'll use this vocabulary. It was like really cool. But
• 1:30:31
  Speaker 3: also scary because I was like, man, I have a
• 1:30:34
  Speaker 3: lot of me talking, right? Like this podcast, theoretically, people
• 1:30:37
  Speaker 3: could just take dozens of hours of this and just
• 1:30:38
  Speaker 3: make like a little Jimmy.io. And it's enough where it
• 1:30:41
  Speaker 3: can pick up on my speech patterns and how I
• 1:30:43
  Speaker 3: would respond to certain situations.
• 1:30:44
  Speaker 2: 100%. They can do that easily. And then just put
• 1:30:47
  Speaker 2: you in a robot and now Jimmy lives forever.
• 1:30:49
  Speaker 3: Exactly. Or you can just have your robot be whoever,
• 1:30:51
  Speaker 3: which is like kind of weird.
• 1:30:54
  Speaker 2: Like, ew. That would be very weird. You living with you.
• 1:30:56
  Speaker 2: Imagine you have a robot and you get the robot
• 1:30:59
  Speaker 2: to do stuff around your house. Instead of hiring a housekeeper,
• 1:31:03
  Speaker 2: you come home and Jimmy's vacuuming. Oh, God.
• 1:31:06
  Speaker 3: Or not even cynically, just sad. It's like. you know,
• 1:31:09
  Speaker 3: if you lost a loved one or something.
• 1:31:10
  Speaker 2: And then, yeah, I know, but that's pet cemetery talk. Yeah.
• 1:31:13
  Speaker 3: But if someone's like really grieving, they might, you know,
• 1:31:15
  Speaker 3: do it because they want some normalcy back or something.
• 1:31:18
  Speaker 2: I'll probably feel empty and hollow and even creepier. You
• 1:31:21
  Speaker 2: have a robot that's pretending to be your husband. Yeah. Yeah.
• 1:31:25
  Speaker 2: Fuck off. That's crazy.
• 1:31:27
  Speaker 3: I know, but it just, I don't know. These next
• 1:31:29
  Speaker 3: few years are gonna be crazy, man. Everything's developing so
• 1:31:31
  Speaker 3: rapidly and it's just, uh, yeah, it's, uh, 2036 is
• 1:31:35
  Speaker 3: going to be completely different than 2026.
• 1:31:37
  Speaker 2: I know, isn't it? There's never been a time where
• 1:31:41
  Speaker 2: the future is so uncertain, where no one can give
• 1:31:44
  Speaker 2: you a really accurate map of what 10 years from
• 1:31:46
  Speaker 2: now looks like. The difference between 1930 and 1940, not
• 1:31:50
  Speaker 2: much other than world events. Yeah. The difference between– 1600
• 1:31:56
  Speaker 2: and 1700, not much, not much different. Maybe better boats,
• 1:32:01
  Speaker 2: you know, maybe better muskets. Yeah. The difference between 2026
• 1:32:05
  Speaker 2: and 2036 is going to be who fucking knows.
• 1:32:08
  Speaker 3: I know, man.
• 1:32:09
  Speaker 2: Full on Blade Runner.
• 1:32:11
  Speaker 3: I mean, it's just like the, some of the people
• 1:32:14
  Speaker 3: I see working on like, you know, augmented reality glasses
• 1:32:17
  Speaker 3: and like, where, you know, like there's animes where people
• 1:32:20
  Speaker 3: get trapped in video games and stuff like that. And
• 1:32:21
  Speaker 3: I could really see like, you know, with AI advancing
• 1:32:23
  Speaker 3: and with more and more compute where you could just,
• 1:32:25
  Speaker 3: you know, put on a headset and live in a
• 1:32:26
  Speaker 3: video game and you could literally just gender or generate
• 1:32:30
  Speaker 3: whatever the world is you want. And literally like, you know,
• 1:32:32
  Speaker 3: 10 years from now, potentially just real-time generate the video
• 1:32:35
  Speaker 3: game you want to be in and cater to what
• 1:32:36
  Speaker 3: you like and just so many possibilities. And obviously with
• 1:32:39
  Speaker 3: humanoid robots just skyrocketing, I mean, it doesn't take a
• 1:32:42
  Speaker 3: genius to see, well, with intelligence, you know, computer intelligence
• 1:32:45
  Speaker 3: getting better and humanoid robots, all these just tens of
• 1:32:47
  Speaker 3: billions of dollars pouring into it. They're obviously, someone's going
• 1:32:50
  Speaker 3: to figure out how to merge them together and And yeah,
• 1:32:52
  Speaker 3: I mean, 10 years from now, we're definitely going to just,
• 1:32:54
  Speaker 3: there's going to be humanoid robots and so many things
• 1:32:56
  Speaker 3: that now would seem weird as hell. But 10 years
• 1:32:58
  Speaker 3: from now, we'd be like, oh, it's normal.
• 1:32:59
  Speaker 2: 10 years from now, you're going to have a show
• 1:33:01
  Speaker 2: where people have to figure out whether or not someone's
• 1:33:04
  Speaker 2: a robot or a real person.
• 1:33:06
  Speaker 3: I would say 10 years from now, that would be
• 1:33:09
  Speaker 3: five years from now, probably. 10 years from now, I
• 1:33:11
  Speaker 3: feel like that would just be like, you know, is
• 1:33:13
  Speaker 3: this a rock or an iPhone or whatever? Like no
• 1:33:15
  Speaker 3: one would care. They're just going to be normalized to
• 1:33:16
  Speaker 3: especially like younger people, like younger kids who grow up
• 1:33:20
  Speaker 3: with chat GPT and AI and stuff like that. It's like,
• 1:33:22
  Speaker 3: it's just intuitive to them, you know, to use these
• 1:33:24
  Speaker 3: things or, um, as opposed to other means. And so
• 1:33:28
  Speaker 3: it's just like, as that generation, you know, grow, once
• 1:33:31
  Speaker 3: they become a thing, then give it a couple of
• 1:33:32
  Speaker 3: years for people to get used to it and normalize
• 1:33:34
  Speaker 3: to it. And then, you know, it's not going to
• 1:33:35
  Speaker 3: take that long. Yeah.
• 1:33:36
  Speaker 2: It's going to be very, very, very weird.
• 1:33:38
  Speaker 3: Yeah, it is. It's like, and it's also like scary
• 1:33:42
  Speaker 3: because you don't know the implications, like whether it'll be negative, positive,
• 1:33:45
  Speaker 3: you know, some people will be negative for other people
• 1:33:48
  Speaker 3: will probably be positive.
• 1:33:49
  Speaker 5: Right.
• 1:33:49
  Speaker 3: You know, like if you're a VFX artist in media,
• 1:33:52
  Speaker 3: you'll probably be able to spend more time doing cool
• 1:33:54
  Speaker 3: stuff and creative work and, and less time like going
• 1:33:57
  Speaker 3: frame by frame and like, you know, like no one
• 1:34:00
  Speaker 3: actually enjoys like, rotoscoping someone's hair and like, you know,
• 1:34:03
  Speaker 3: so you can, you know, remove a background shot or whatever.
• 1:34:06
  Speaker 3: So like for certain people like that, ideally, you know,
• 1:34:09
  Speaker 3: it allowed them to, you know, instead of you just,
• 1:34:12
  Speaker 3: you know, draw a circle around them and then it
• 1:34:13
  Speaker 3: just collapses on them and AI just figures it out.
• 1:34:15
  Speaker 3: So you're not going, you know, frame by frame and
• 1:34:17
  Speaker 3: drawing around their body and it does that. And you
• 1:34:19
  Speaker 3: can spend more time doing actual like creative fun work,
• 1:34:21
  Speaker 3: you know, and hopefully that's where it goes and not
• 1:34:24
  Speaker 3: to the point where you just don't even need the
• 1:34:25
  Speaker 3: person entirely, but it's like anyone's guess where like the
• 1:34:28
  Speaker 3: puck ends up stopping, you know?
• 1:34:30
  Speaker 2: Yeah, it's going to be real weird, man. Real weird.
• 1:34:33
  Speaker 2: It's going to be interesting. Hopefully we'll survive. I mean,
• 1:34:39
  Speaker 2: I'm an optimist.
• 1:34:40
  Speaker 3: I think we'll survive, but yeah.
• 1:34:41
  Speaker 2: I'm an optimist too, but I have a feeling that
• 1:34:44
  Speaker 2: we'll have a different role in society.
• 1:34:47
  Speaker 3: That's for sure.
• 1:34:47
  Speaker 2: I don't think we'll be the leaders anymore. Oh, that far?
• 1:34:51
  Speaker 4: Okay.
• 1:34:51
  Speaker 2: Yeah, I think AI is going to take over most things.
• 1:34:55
  Speaker 3: Yeah.
• 1:34:55
  Speaker 2: Including government. Including allocation of resources.
• 1:34:58
  Speaker 5: Yeah.
• 1:34:59
  Speaker 2: It's going to probably restrict people's ability to make decisions
• 1:35:03
  Speaker 2: because we're so destructive.
• 1:35:05
  Speaker 3: I listened to your podcast with Marc Andreessen, and I
• 1:35:08
  Speaker 3: do like what he said, or not like, but it's
• 1:35:10
  Speaker 3: just interesting when he pointed out that AI is the
• 1:35:13
  Speaker 3: smartest doctor in the world, is the smartest blank in
• 1:35:15
  Speaker 3: the world, is the smartest of everything, right? And typically,
• 1:35:17
  Speaker 3: billionaires like him would only have limited access to these
• 1:35:21
  Speaker 3: high-level professionals in each industry, but now it's essentially democratized that,
• 1:35:24
  Speaker 3: and everyone has access to the smartest person in the
• 1:35:26
  Speaker 3: world in each of these industries, and so It is
• 1:35:28
  Speaker 3: pretty interesting because if it is not omnipotent but all-knowing
• 1:35:32
  Speaker 3: and knows all these things, it's scary because it's like
• 1:35:35
  Speaker 3: we don't want– as a human, I'm like, no, I
• 1:35:37
  Speaker 3: don't want to make those decisions. But if you purely
• 1:35:39
  Speaker 3: take emotion out of it, logically, it's like, well, would
• 1:35:42
  Speaker 3: you rather a human with flaws that could do something
• 1:35:44
  Speaker 3: fairly bad or this thing that has a lot more
• 1:35:46
  Speaker 3: context and knowledge and experience, right? You say you want
• 1:35:49
  Speaker 3: an experienced person making a decision. Well, technically, this has
• 1:35:51
  Speaker 3: the experience of everyone ever in history on the internet, right?
• 1:35:54
  Speaker 3: But it's also– I don't even know, man. It's crazy.
• 1:35:57
  Speaker 3: But hopefully, for the most part, right now, at least,
• 1:36:01
  Speaker 3: it seems like it's allowing people to do less busy
• 1:36:05
  Speaker 3: work and less things that they don't enjoy and focus more,
• 1:36:07
  Speaker 3: at least in media, what I'm seeing, focus more on
• 1:36:09
  Speaker 3: things they do enjoy. Like I was saying, the example
• 1:36:12
  Speaker 3: of not having to roto every single frame on a
• 1:36:14
  Speaker 3: body or... Being able to pre-visualize scenes or whatever. So
• 1:36:18
  Speaker 3: it's like it seems– and everything I'm seeing and maybe
• 1:36:21
  Speaker 3: I live in a bubble on Twitter. It seems like
• 1:36:22
  Speaker 3: it's not killing that many jobs yet.
• 1:36:25
  Speaker 2: Not yet. But it could. But the idea is that
• 1:36:28
  Speaker 2: it could also provide so much wealth for everybody that
• 1:36:32
  Speaker 2: we no longer have to think about money in terms
• 1:36:35
  Speaker 2: of like you need food. You need shelter. Yeah.
• 1:36:38
  Speaker 3: Yeah.
• 1:36:38
  Speaker 2: Like this is universal high income is Elon's concept. He
• 1:36:43
  Speaker 2: thinks that literally people are not going to have to
• 1:36:45
  Speaker 2: work anymore. Then the problem with that is like then
• 1:36:48
  Speaker 2: you run into human nature problems. And so we have
• 1:36:50
  Speaker 2: to teach children how to pursue their interests rather than
• 1:36:54
  Speaker 2: how to just worry about having a job to feed themselves.
• 1:36:57
  Speaker 2: And so then you have to give them motivation. So
• 1:36:59
  Speaker 2: you have to explain to them at an early age
• 1:37:01
  Speaker 2: that going after tasks, completing tasks, doing things that are
• 1:37:05
  Speaker 2: difficult and challenging. It's actually exciting and fun. And that's
• 1:37:08
  Speaker 2: what you should generate. And then we're going to have
• 1:37:10
  Speaker 2: to reward people based on that. And it's just to
• 1:37:13
  Speaker 2: figure out like what incentivizes people to do things. Because
• 1:37:17
  Speaker 2: if they don't get incentivized and then we also have
• 1:37:21
  Speaker 2: VR and AR and games that you can play all
• 1:37:24
  Speaker 2: day long that are way more exciting than real life.
• 1:37:27
  Speaker 2: You don't want to just take your government money and
• 1:37:29
  Speaker 2: play Call of Duty all day, especially if it becomes
• 1:37:32
  Speaker 2: VR Call of Duty.
• 1:37:33
  Speaker 3: Exactly. That's where it's going to get hard because I
• 1:37:35
  Speaker 3: think of how addicted to video games I was when
• 1:37:37
  Speaker 3: I was a kid. I mean, still to some degree now.
• 1:37:40
  Speaker 3: And if it was in a headset in a completely
• 1:37:43
  Speaker 3: different world, oh my gosh, my poor mom, good luck
• 1:37:46
  Speaker 3: getting me out of that. She struggled to get me
• 1:37:48
  Speaker 3: to stop staring at a screen and making Call of
• 1:37:50
  Speaker 3: Duty YouTube videos and playing Call of Duty when I
• 1:37:51
  Speaker 3: was younger. And, you know, but if I was like
• 1:37:54
  Speaker 3: actually in a headset and all my friends are on it,
• 1:37:57
  Speaker 3: you know, and then you take it off and now
• 1:37:58
  Speaker 3: you have freaking homework and like real life stuff. And
• 1:38:01
  Speaker 3: like you went from the most overstimulating, beautiful, different utopia
• 1:38:06
  Speaker 3: world where everything's amazing and you're with your friends and
• 1:38:08
  Speaker 3: you're having fun. And then you take it off and
• 1:38:10
  Speaker 3: you're back in like real life, which sucks. Like that's
• 1:38:13
  Speaker 3: like a whole different level of addiction than like current
• 1:38:15
  Speaker 3: video games would have.
• 1:38:16
  Speaker 4: And.
• 1:38:17
  Speaker 3: I mean, I don't know what the timeline is on
• 1:38:18
  Speaker 3: that stuff, but it's clear that that's going to happen
• 1:38:21
  Speaker 3: in our lifetimes.
• 1:38:22
  Speaker 2: That's the matrix, and that's coming. And there's going to
• 1:38:24
  Speaker 2: be multiple levels of that, and it's also going to
• 1:38:26
  Speaker 2: exponentially get better and better with each iteration. Exactly. There's
• 1:38:29
  Speaker 2: no way to stop it. It's going to happen. And
• 1:38:32
  Speaker 2: that's sandbox VR, but times a million. If you go
• 1:38:35
  Speaker 2: to play those games, you're in a small room that's
• 1:38:38
  Speaker 2: like a part of a giant warehouse where they have
• 1:38:40
  Speaker 2: these things set up, and your room is like 50
• 1:38:43
  Speaker 2: feet by 50 feet and you move around and there
• 1:38:46
  Speaker 2: you do a bunch of stuff. But if this is
• 1:38:47
  Speaker 2: an actual fucking warehouse, you have physical boundaries that exist. Like,
• 1:38:52
  Speaker 2: and then you're in a virtual space where as you're walking,
• 1:38:56
  Speaker 2: it looks like the actual ground that you're walking on. Yeah.
• 1:38:59
  Speaker 2: And you're, you're involved. You won't be able to tell
• 1:39:02
  Speaker 2: what's real and what's not real.
• 1:39:03
  Speaker 3: And with those omni-directional treadmills and stuff, when someone cracks
• 1:39:06
  Speaker 3: the code, it's a, you've probably never heard of it,
• 1:39:08
  Speaker 3: but there's a popular anime called Sword Art Online. It's where,
• 1:39:11
  Speaker 3: it's just a guy gets trapped in a video game
• 1:39:14
  Speaker 3: and he lives his life through there. And I remember
• 1:39:16
  Speaker 3: watching that when I was younger. And I remember like
• 1:39:19
  Speaker 3: when I was really young, we're fresh off of watching
• 1:39:21
  Speaker 3: that anime. I was like, man, I hope they figure
• 1:39:23
  Speaker 3: this out in my lifetime. So I'm like 80 years old.
• 1:39:25
  Speaker 3: I could just put one of those on and just
• 1:39:26
  Speaker 3: live in the video game. And it's like, at first
• 1:39:28
  Speaker 3: he's scared, but then he ends up loving it because
• 1:39:30
  Speaker 3: it's just like, everything's great. And, and yeah, so I think, yeah, Yeah,
• 1:39:35
  Speaker 3: there's just.
• 1:39:36
  Speaker 2: Well, the problem is, like, what's real and what's not real?
• 1:39:39
  Speaker 2: You know, is it really important for things to happen
• 1:39:42
  Speaker 2: physically in the real, air quotes, real world? Or will
• 1:39:48
  Speaker 2: it be just as fulfilling to exist in these virtual worlds?
• 1:39:51
  Speaker 3: I mean, there are... I remember when I was younger,
• 1:39:54
  Speaker 3: I would play, like, this game called Wizard 101. It's
• 1:39:55
  Speaker 3: like World of Warcraft, like an MMORPG. And, like, there
• 1:39:58
  Speaker 3: are definitely times in my life, maybe there were short periods, where, like,
• 1:40:01
  Speaker 3: when I was a young kid, like, my character in
• 1:40:03
  Speaker 3: that game definitely... mattered like pretty similar to like me
• 1:40:06
  Speaker 3: in real life like I was really hooked you know
• 1:40:08
  Speaker 3: on that game and so like I could see it
• 1:40:10
  Speaker 3: like you know where people like look at people who've
• 1:40:13
  Speaker 3: dedicated their entire lives to World of Warcraft there's you
• 1:40:15
  Speaker 3: know probably hundreds of thousands or at least tens of
• 1:40:17
  Speaker 3: thousands and it's like you know, if you could recreate
• 1:40:20
  Speaker 3: that same effect, people would feel that same way. Well,
• 1:40:22
  Speaker 3: if I'm 90 years old and I'm better and like,
• 1:40:24
  Speaker 3: I don't care, put that headset on me. Like I'm done.
• 1:40:26
  Speaker 3: Let me just live it out in here. You know,
• 1:40:29
  Speaker 3: someone come in, stretch my limbs every couple of days. Like,
• 1:40:32
  Speaker 3: you know, put an IV in me. I don't even
• 1:40:33
  Speaker 3: want to take the headset off to eat.
• 1:40:34
  Speaker 2: Well, then there's a question of, is that already happening
• 1:40:37
  Speaker 2: right now? So if a simulation exists and it's so
• 1:40:43
  Speaker 2: good that it's impossible to differentiate between the simulation and
• 1:40:47
  Speaker 2: real life and, There's a lot of people that are
• 1:40:51
  Speaker 2: very intelligent people that believe we are inside of some
• 1:40:54
  Speaker 2: sort of a simulation currently. Elon is one of them.
• 1:40:56
  Speaker 2: He said the odds of us not being in a
• 1:40:58
  Speaker 2: simulation are in billions. Really? Yeah. So something akin to
• 1:41:03
  Speaker 2: a simulation he believes is running right now. So maybe–
• 1:41:07
  Speaker 2: Maybe we are in Beast Games.
• 1:41:10
  Speaker 3: Some me a thousand years in the future.
• 1:41:12
  Speaker 2: Yeah, the hundredth version of Beast Games.
• 1:41:14
  Speaker 3: Yeah, with compute growing and growing, if someone figured out
• 1:41:18
  Speaker 3: how to harvest the energy of a single star.
• 1:41:21
  Speaker 2: Maybe that's what this is about. As we grow older,
• 1:41:23
  Speaker 2: technology becomes crazier and crazier. And it reaches some sort
• 1:41:27
  Speaker 2: of a tipping point while we're alive. And this is
• 1:41:30
  Speaker 2: the end of the game.
• 1:41:31
  Speaker 3: That would be crazy. Right?
• 1:41:32
  Speaker 2: It reaches some sort of event horizon.
• 1:41:34
  Speaker 3: Or it's some actual civilization similar to us. But then
• 1:41:37
  Speaker 3: they just wanted to– they lost– like how we lost
• 1:41:39
  Speaker 3: a lot of our ancient history, they did too. So
• 1:41:40
  Speaker 3: this is a simulation to see how did we come
• 1:41:43
  Speaker 3: to be with all this stuff? And so, yeah. I mean, yeah,
• 1:41:47
  Speaker 3: if you're harvesting the energy of the sun and you
• 1:41:48
  Speaker 3: have all that compute, I mean, look at what we're
• 1:41:50
  Speaker 3: currently able to do with just data centers on the planet.
• 1:41:52
  Speaker 3: Like it's not far-fetched to think you could have someone
• 1:41:55
  Speaker 3: put a headset on or whatever and simulate it. You know,
• 1:41:57
  Speaker 3: trillions of things.
• 1:41:58
  Speaker 2: So not just that, but then there's the reality of
• 1:42:01
  Speaker 2: the structure of the universe itself, like subatomic particles acting
• 1:42:07
  Speaker 2: differently when they're observed. Yeah. So it's like, OK, what
• 1:42:12
  Speaker 2: what effect is consciousness having on reality itself? And are
• 1:42:16
  Speaker 2: we limited in our senses and our ability to recognize
• 1:42:19
  Speaker 2: the impact of it? And do we live in a
• 1:42:21
  Speaker 2: siloed version of reality that we're imprisoned by our limited
• 1:42:27
  Speaker 2: senses of sight, smell, touch?
• 1:42:28
  Speaker 3: Exactly.
• 1:42:29
  Speaker 2: Like there could be way more weird shit going on
• 1:42:32
  Speaker 2: around us all the time. We just don't have the ability.
• 1:42:35
  Speaker 2: And that's what the simulation is. Exactly. But it's not
• 1:42:38
  Speaker 2: as simple as like you show up with your lunch
• 1:42:41
  Speaker 2: pail and you go to work. No, there might be
• 1:42:42
  Speaker 2: some weird shit that's going on all along with consciousness.
• 1:42:47
  Speaker 3: It's– you know, we did a video where we helped
• 1:42:49
  Speaker 3: a thousand, you know, blind people or people who couldn't
• 1:42:52
  Speaker 3: CC again with cataract surgeries. And I, I did think
• 1:42:55
  Speaker 3: about that. It's like fascinating because, you know, if they
• 1:42:57
  Speaker 3: didn't have other humans around them, they, they just would
• 1:42:59
  Speaker 3: have never known that sight was a thing. Like they,
• 1:43:02
  Speaker 3: you know, if we, as other humans didn't tell them,
• 1:43:04
  Speaker 3: I mean, they just couldn't see. And so it is like,
• 1:43:06
  Speaker 3: is there a sense that we might not be aware
• 1:43:09
  Speaker 3: of that?
• 1:43:09
  Speaker 2: A bunch of them, I bet.
• 1:43:10
  Speaker 3: Yeah. I mean, but that, that is like an interesting
• 1:43:14
  Speaker 3: thought experiment. And like, cause like to those people, um,
• 1:43:17
  Speaker 3: It was actually a random memory I just got, too.
• 1:43:21
  Speaker 3: We also did a video where we helped 1,000 deaf
• 1:43:24
  Speaker 3: people hear again. And a lot of them, it was
• 1:43:26
  Speaker 3: just giving them, like, really, really advanced hearing aids. And
• 1:43:29
  Speaker 3: they just hadn't heard in years. And there's this one
• 1:43:31
  Speaker 3: scene we did where a guy had a newborn child
• 1:43:34
  Speaker 3: that was, like, a couple years old, but was deaf
• 1:43:36
  Speaker 3: since the child was born and had never heard his child.
• 1:43:39
  Speaker 3: And so we put it in, and it, like, really,
• 1:43:41
  Speaker 3: really amplified sound where he could actually hear. He hadn't
• 1:43:44
  Speaker 3: heard sound in God knows how long. And then the
• 1:43:46
  Speaker 3: first thing he heard is we had his child just
• 1:43:49
  Speaker 3: say daddy. And he, like, lost it. That was the
• 1:43:51
  Speaker 3: first word he heard in years. And it was the
• 1:43:53
  Speaker 3: first time he ever heard her. And I don't even
• 1:43:56
  Speaker 3: know why that memory popped in my head. That's incredible. Like,
• 1:43:58
  Speaker 3: one of the most special things we've ever filmed was, like,
• 1:44:02
  Speaker 3: that moment right there. I was like, wow, that's crazy.
• 1:44:04
  Speaker 2: Yeah, we assume that the senses that we have detect
• 1:44:08
  Speaker 2: everything that's around us. But we know that's really not
• 1:44:11
  Speaker 2: true because they're so limited. Just in terms of our
• 1:44:14
  Speaker 2: ability to see things, right? We see more things with
• 1:44:16
  Speaker 2: a microscope than you can with the naked eye. Exactly.
• 1:44:19
  Speaker 2: And we have no idea what the senses are missing.
• 1:44:22
  Speaker 3: And all you have to do is ask yourself, if
• 1:44:23
  Speaker 3: you were those people and you didn't have other people
• 1:44:25
  Speaker 3: around you telling you, you wouldn't have known. Like you
• 1:44:27
  Speaker 3: would have thought that was reality.
• 1:44:28
  Speaker 2: Right.
• 1:44:29
  Speaker 3: It's just, yeah.
• 1:44:31
  Speaker 2: Yeah.
• 1:44:31
  Speaker 3: I don't know if we'll ever know, but.
• 1:44:33
  Speaker 2: Well, just think about the sense of smell, where that is.
• 1:44:36
  Speaker 2: There's an invisible thing. And when someone farts, you go, oh.
• 1:44:39
  Speaker 3: Exactly.
• 1:44:40
  Speaker 2: Yeah.
• 1:44:40
  Speaker 4: And like.
• 1:44:41
  Speaker 3: You'd have no idea.
• 1:44:43
  Speaker 2: If you didn't have a sense of smell, you would
• 1:44:45
  Speaker 2: just be existing just like everybody else. And without a
• 1:44:49
  Speaker 2: sense of smell, life is not that much different. It's different,
• 1:44:52
  Speaker 2: but not that much different. Everything looks exactly the same,
• 1:44:55
  Speaker 2: but no one can smell anything. But think of gases
• 1:44:59
  Speaker 2: and all sorts of gas leak in your house or
• 1:45:01
  Speaker 2: weird shit that you smell, skunks. All that stuff you'd
• 1:45:04
  Speaker 2: be missing out on.
• 1:45:05
  Speaker 3: I guess if you had to get rid of one
• 1:45:07
  Speaker 3: of the five senses.
• 1:45:08
  Speaker 2: That would be the one.
• 1:45:08
  Speaker 3: Yeah, exactly. I feel like that's the least necessary to survival.
• 1:45:11
  Speaker 2: It would suck. Food wouldn't taste as good.
• 1:45:13
  Speaker 3: Yeah.
• 1:45:14
  Speaker 2: You wouldn't know if you had BO. Yeah.
• 1:45:16
  Speaker 3: But for the most part, your odds of living don't
• 1:45:19
  Speaker 3: really drop that much. And like your overall happiness wouldn't
• 1:45:22
  Speaker 3: change dramatically.
• 1:45:23
  Speaker 2: Yeah. The only thing that would be a problem is
• 1:45:26
  Speaker 2: impact by chemicals. Like you wouldn't be able to smell
• 1:45:29
  Speaker 2: like horrible chemicals that your body is like rejecting. There
• 1:45:32
  Speaker 2: are certain things you smell. You go, oh, what the
• 1:45:34
  Speaker 2: fuck is this? I got to get away from that
• 1:45:36
  Speaker 2: because your body is letting you know. Like this is toxic.
• 1:45:38
  Speaker 2: Whatever you're breathing in is not normal air. Environmental poisons
• 1:45:43
  Speaker 2: would be a problem. But other than that, regular life,
• 1:45:46
  Speaker 2: if you lived in a contained, safe environment like most cities,
• 1:45:49
  Speaker 2: most offices, most places that people work, it's not that
• 1:45:53
  Speaker 2: big of a deal to lose your sense of smell. Yeah.
• 1:45:56
  Speaker 3: You know what? It's funny because on the car ride
• 1:45:59
  Speaker 3: over here, I was listening to a podcast we did, whatever,
• 1:46:01
  Speaker 3: four years ago. And it's, like, especially, like, the entire podcast.
• 1:46:05
  Speaker 3: I was way younger back then. It was all about, like,
• 1:46:07
  Speaker 3: YouTube data and analytics. I don't know if you remember that.
• 1:46:10
  Speaker 3: And it's, like, I do, like, one thing I've noticed.
• 1:46:14
  Speaker 3: It's interesting because, like, I started making videos when I
• 1:46:16
  Speaker 3: was 11. So my entire life is on the internet, right? And, like,
• 1:46:20
  Speaker 3: my puberty, every development and stuff. And I look at that,
• 1:46:23
  Speaker 3: our old podcast, and, like, it is so interesting. Like, uh, brutal,
• 1:46:27
  Speaker 3: like I have borderline, like autism on like this one subject.
• 1:46:30
  Speaker 3: And it's like, I was so one dimensional back then
• 1:46:32
  Speaker 3: because I was just young and I'd only ever done
• 1:46:34
  Speaker 3: one thing. It's just so interesting because it's like. If
• 1:46:38
  Speaker 3: someone were to theoretically search MrBeastJoeRogan and they– if they
• 1:46:41
  Speaker 3: clicked on either one of these podcasts, it would be
• 1:46:43
  Speaker 3: two completely different experiences.
• 1:46:44
  Speaker 2: Right. Well, you look differently. Yeah. I mean you look great, man.
• 1:46:49
  Speaker 2: I was saying before the podcast, you look fantastic. You
• 1:46:52
  Speaker 2: lost weight. You look really healthy.
• 1:46:54
  Speaker 3: Thank you. Yeah, I was telling Joe before the podcast
• 1:46:56
  Speaker 3: I lost 50 pounds between the last one and this one.
• 1:46:59
  Speaker 2: That's awesome, man.
• 1:47:00
  Speaker 3: Yeah, and last time when you had asked me about
• 1:47:02
  Speaker 3: movies or you asked me about– all these things, every–
• 1:47:04
  Speaker 3: because I was listening to it on 3XV on the
• 1:47:06
  Speaker 3: car right here. Every single thing, I was like, I
• 1:47:08
  Speaker 3: don't know.
• 1:47:09
  Speaker 2: I don't know.
• 1:47:10
  Speaker 3: I was like, one thing and one thing only. I
• 1:47:12
  Speaker 3: know YouTube. I know nothing else. I blocked everything else
• 1:47:16
  Speaker 3: out of my world, which is interesting because I actually
• 1:47:18
  Speaker 3: think that wasn't a positive. I think if I consumed
• 1:47:20
  Speaker 3: more other medians and culture, it would have been better inspiration.
• 1:47:23
  Speaker 3: I would have been a better storyteller. So I actually
• 1:47:25
  Speaker 3: don't think it was a good thing, which is why
• 1:47:27
  Speaker 3: I've since then opened up and I let more things
• 1:47:30
  Speaker 3: into my mind.
• 1:47:30
  Speaker 2: If I could push back on that, though, I think
• 1:47:32
  Speaker 2: it allowed you to be hyper successful because you were
• 1:47:35
  Speaker 2: so focused on it. that I think it really worked
• 1:47:38
  Speaker 2: out to your benefit. I don't think it's a bad thing.
• 1:47:40
  Speaker 3: Yeah, no, I think the hours put in, yes, but
• 1:47:43
  Speaker 3: it's like instead of consuming four hours of YouTube a day,
• 1:47:46
  Speaker 3: allowing myself to occasionally watch a movie, I think I
• 1:47:48
  Speaker 3: would have been more tapped in and understood how to
• 1:47:50
  Speaker 3: tell stories.
• 1:47:50
  Speaker 2: Well, you were younger, and that's a part of the process.
• 1:47:54
  Speaker 4: I know.
• 1:47:54
  Speaker 3: It's just so funny listening to that podcast because even I,
• 1:47:57
  Speaker 3: as myself, I watched that. I was on the car.
• 1:47:59
  Speaker 2: I was like, wow.
• 1:48:00
  Speaker 3: I like seem like borderline, like a freak on certain
• 1:48:03
  Speaker 3: things here. It was like, you were like, you would
• 1:48:05
  Speaker 3: like change the subject on certain things. And then I
• 1:48:07
  Speaker 3: instantly bring it back to the one thing I knew,
• 1:48:09
  Speaker 3: like YouTube data. And like, I could like tell that
• 1:48:12
  Speaker 3: I didn't even know. And I would just be like,
• 1:48:14
  Speaker 3: oh yeah, that thing anyways, retention. And it was just
• 1:48:17
  Speaker 3: so funny listening to it, but it's just, interesting, though, because,
• 1:48:21
  Speaker 3: you know, I'm sure you see, like, a lot of
• 1:48:23
  Speaker 3: your podcasts you do. Most people consume it through clips
• 1:48:26
  Speaker 3: on social media, right? That's, like, their exposure to it.
• 1:48:28
  Speaker 2: Most people consume most things through clips.
• 1:48:30
  Speaker 3: Yeah. And what's fascinating, though, is clips don't have context
• 1:48:33
  Speaker 3: on the time range, right?
• 1:48:34
  Speaker 2: Right.
• 1:48:34
  Speaker 3: And like, you know, so like whatever a clip from
• 1:48:36
  Speaker 3: the podcast we did years ago, I'll see on my
• 1:48:39
  Speaker 3: feed or it'll just randomly start going viral.
• 1:48:41
  Speaker 2: One of them now.
• 1:48:42
  Speaker 3: And like, um, and like, sometimes there'll be things that like,
• 1:48:45
  Speaker 3: you know, I've grown up or I don't like necessarily
• 1:48:47
  Speaker 3: agree with or, or whatever. I speak differently, but because
• 1:48:50
  Speaker 3: they're not like timestamped, it's like interesting because a clip
• 1:48:53
  Speaker 3: from something you did years ago can randomly go viral now.
• 1:48:55
  Speaker 3: And people won't even know that it's like years ago.
• 1:48:57
  Speaker 3: And it's so fascinating because they, they just like pop
• 1:49:00
  Speaker 3: off and it's like, More people are going to listen
• 1:49:02
  Speaker 3: to this podcast through like random clips, probably 10, 15
• 1:49:06
  Speaker 3: times folds than like actually going on Spotify or wherever
• 1:49:09
  Speaker 3: you post it.
• 1:49:09
  Speaker 2: Yeah, probably.
• 1:49:10
  Speaker 3: And it's so interesting because that's like the new form
• 1:49:13
  Speaker 3: of culture, especially for younger people, is sub one minute-ish
• 1:49:19
  Speaker 3: vertical content that they swipe through the feed.
• 1:49:22
  Speaker 2: But it does inspire people to listen to the whole thing.
• 1:49:25
  Speaker 2: And only a certain percentage of them will do that.
• 1:49:28
  Speaker 2: But it's like that's a thing with sporting clips. Like
• 1:49:32
  Speaker 2: you see the game-winning touchdown. You watch that. It probably
• 1:49:37
  Speaker 2: gets watched more than the actual full game.
• 1:49:39
  Speaker 3: I saw a survey of like 56% of people now
• 1:49:41
  Speaker 3: prefer to watch a sporting event through clips as opposed
• 1:49:43
  Speaker 3: to like the actual thing. Like they'll just get it
• 1:49:45
  Speaker 3: on their feed.
• 1:49:46
  Speaker 2: I guarantee you that's the case with like the UFC
• 1:49:48
  Speaker 2: because I know for the UFC when they analyze the
• 1:49:51
  Speaker 2: performance of a show, like how many people watched it
• 1:49:54
  Speaker 2: on Paramount +. Versus how many people consumed it on TikTok. Oh,
• 1:49:59
  Speaker 2: my gosh. Yeah. It's many, many fold. It's like, you know,
• 1:50:05
  Speaker 2: they get hundreds of millions of views on social media. Yeah.
• 1:50:10
  Speaker 2: Of different, you know, different fights.
• 1:50:11
  Speaker 3: I haven't watched a fight live in a while. But like,
• 1:50:13
  Speaker 3: you know, the White House one. I mean, I saw
• 1:50:16
  Speaker 3: everything on my TikTok feed. I mean, I probably saw
• 1:50:18
  Speaker 3: 150 clips of it. So I have like a relatively
• 1:50:20
  Speaker 3: good grasp of what it looked like and what happened.
• 1:50:22
  Speaker 3: But I didn't watch it live, you know.
• 1:50:24
  Speaker 2: If you wanted to watch that one live, really you
• 1:50:26
  Speaker 2: should have been there. Like that was when you really
• 1:50:29
  Speaker 2: absorbed how bizarre it was to actually be at the
• 1:50:32
  Speaker 2: White House. It was very bizarre. The whole thing was
• 1:50:35
  Speaker 2: very surreal. Like me and Daniel Cormier and John Anik,
• 1:50:38
  Speaker 2: there were so many moments like the day before the
• 1:50:40
  Speaker 2: event where we were rehearsing. So we're standing by the–
• 1:50:43
  Speaker 2: and I made a video of it where I put
• 1:50:45
  Speaker 2: it on DC. It's like the White House. What the fuck?
• 1:50:48
  Speaker 2: Like I'm showing the White House. There's the cage and
• 1:50:51
  Speaker 2: then the White House is right there.
• 1:50:53
  Speaker 3: Yeah, and the flyover and everything.
• 1:50:55
  Speaker 2: Nuts.
• 1:50:55
  Speaker 3: But see, that's how– when I was talking about the
• 1:50:57
  Speaker 3: Roman Coliseum before, that's how I felt.
• 1:50:58
  Speaker 2: Yes.
• 1:50:59
  Speaker 3: But I didn't get the– Well.
• 1:51:00
  Speaker 2: You know, they were going to do Elon Musk versus
• 1:51:02
  Speaker 2: Mark Zuckerberg in the Roman Coliseum. But it was going
• 1:51:05
  Speaker 2: to cost $ 150 million just to secure the venue and
• 1:51:08
  Speaker 2: set everything up.
• 1:51:09
  Speaker 3: I mean– I could have hooked him up.
• 1:51:11
  Speaker 2: Also, it would have been a terrible fight.
• 1:51:13
  Speaker 3: Eli would have been destroyed. It would have just been
• 1:51:16
  Speaker 3: a clown show.
• 1:51:16
  Speaker 2: He thinks he's big, and so that's going to be enough.
• 1:51:19
  Speaker 2: But Mark knows how to fight. Mark is, like, really
• 1:51:22
  Speaker 2: into it. He trains all the time. I mean, he's obsessed.
• 1:51:26
  Speaker 2: He brought this guy that I know, Dave Camarillo, who's
• 1:51:29
  Speaker 2: a world-class coach, who's a Brazilian jiu-jitsu black belt, judo
• 1:51:33
  Speaker 2: black belt, been training him. Like, he's training with, like,
• 1:51:36
  Speaker 2: hardcore people.
• 1:51:37
  Speaker 3: Well, because I– I don't think he'd care if I
• 1:51:40
  Speaker 3: told the story. Like, the first time I talked to
• 1:51:41
  Speaker 3: him years ago, like, you know, we were just shooting
• 1:51:45
  Speaker 3: the shit, chatting, and then, like, at the end of it,
• 1:51:47
  Speaker 3: he's like, yeah, you want to come train MMA or
• 1:51:49
  Speaker 3: whatever at my lake? And I was like, oh. no
• 1:51:54
  Speaker 3: but I appreciate the offer but it's just like instantly
• 1:51:57
  Speaker 3: like that I can tell that's like his way of
• 1:51:58
  Speaker 3: like bonding and building friendships and like yeah he just
• 1:52:01
  Speaker 3: like he was being very serious like he wanted to
• 1:52:03
  Speaker 3: roll and I've never done that in my life and
• 1:52:05
  Speaker 3: I was like yeah.
• 1:52:06
  Speaker 2: He invited me to go bow hunting with him.
• 1:52:08
  Speaker 3: So it's definitely not fake like that was a one-on-one
• 1:52:10
  Speaker 3: conversation oh no no no I know you know that
• 1:52:13
  Speaker 3: but a lot of people think he's just like puts
• 1:52:14
  Speaker 3: on the facade or stuff but like Oh, and ironically,
• 1:52:17
  Speaker 3: like our first time meeting, he was just like, yeah,
• 1:52:18
  Speaker 3: let's hang out. Let's do like, go roll on some
• 1:52:20
  Speaker 3: mats and stuff. Like he was being dead serious.
• 1:52:22
  Speaker 2: Well, the way you could tell that it's not fake
• 1:52:23
  Speaker 2: is watching him train because there's no way he could
• 1:52:27
  Speaker 2: be that good if he's not actually putting in the time. Yeah.
• 1:52:29
  Speaker 2: Because even his striking, his jujitsu, all that stuff is like,
• 1:52:33
  Speaker 2: it's clear. There's many hours been spent working on technique
• 1:52:38
  Speaker 2: to achieve this level of proficiency. I mean, he doesn't
• 1:52:40
  Speaker 2: look like a world champion or anything like that, but.
• 1:52:42
  Speaker 2: He looks like a guy who's training a lot. Yeah.
• 1:52:45
  Speaker 2: You know, there's no way you can't be enthusiastic about
• 1:52:48
  Speaker 2: it and be doing that. So he's definitely really into it.
• 1:52:50
  Speaker 3: Every time I listen to whenever you have a podcast
• 1:52:54
  Speaker 3: and you talk about the UFC and stuff like that,
• 1:52:55
  Speaker 3: it always makes me, like, I feel that masculine urge to, like,
• 1:52:58
  Speaker 3: go train and do it.
• 1:52:59
  Speaker 2: But it's like.
• 1:53:02
  Speaker 3: I wish I could fork my life and have one
• 1:53:05
  Speaker 3: where I keep going down this path of just grinding
• 1:53:06
  Speaker 3: 18 hours a day and building all these companies. And
• 1:53:09
  Speaker 3: then another where I could pursue fun stuff like that.
• 1:53:11
  Speaker 3: Because that would be fun.
• 1:53:13
  Speaker 2: Well, how old are you, Jimmy? 28. Yeah, you're still
• 1:53:15
  Speaker 2: so young. You could just do this for another 10
• 1:53:18
  Speaker 2: years and amass so much money that you could never
• 1:53:20
  Speaker 2: spend it. And then 10 years from now, just slack
• 1:53:24
  Speaker 2: off a little bit on that and just go do
• 1:53:26
  Speaker 2: a bunch of stuff. And not only that, you could
• 1:53:28
  Speaker 2: create content doing a bunch of stuff. Like Mr. Beast
• 1:53:31
  Speaker 2: discovers the world. Like you could, you could do anything, man.
• 1:53:35
  Speaker 3: Yeah.
• 1:53:35
  Speaker 2: I think we're so young. I have so much time
• 1:53:38
  Speaker 2: ahead of you. Yeah.
• 1:53:39
  Speaker 3: It's hard to even, I think you, you like as humans,
• 1:53:42
  Speaker 3: we like build the patterns and stuff. And I've been
• 1:53:44
  Speaker 3: working so many hours every day for so long that
• 1:53:46
  Speaker 3: it's like, like literally like ingrained in me that it's
• 1:53:49
  Speaker 3: hard to ever really imagine a world where like it
• 1:53:51
  Speaker 3: shuts off because you have to think like I started
• 1:53:52
  Speaker 3: when I was 11. So basically now all I really
• 1:53:55
  Speaker 3: do is just, you know, work, whether it's building companies
• 1:53:57
  Speaker 3: or making content. And like another 10 years from now,
• 1:53:59
  Speaker 3: that would be essentially 20 years straight of like training
• 1:54:02
  Speaker 3: my nervous system of like this is what you do
• 1:54:04
  Speaker 3: all day, every day, like constantly being war mode obsessed
• 1:54:06
  Speaker 3: with it. So it's hard to envision a world where
• 1:54:08
  Speaker 3: I could ever shut it off.
• 1:54:09
  Speaker 2: You know what's interesting? You and I have been doing
• 1:54:11
  Speaker 2: it about the same time. Like we started this podcast
• 1:54:16
  Speaker 2: around 17 years ago.
• 1:54:18
  Speaker 3: Holy crap.
• 1:54:19
  Speaker 2: Yeah, it'll be– won't it be 17 years in December?
• 1:54:22
  Speaker 2: I think so, right? I think in this December, it's
• 1:54:24
  Speaker 2: 17 years. So it's basically we've been on these parallel paths.
• 1:54:28
  Speaker 3: Which is crazy. You know what would be funny? Like
• 1:54:31
  Speaker 3: envision like 17 years ago you had 11-year-old me sitting
• 1:54:33
  Speaker 3: here and then you sitting there and like comped it
• 1:54:36
  Speaker 3: to today.
• 1:54:36
  Speaker 2: That would be amazing.
• 1:54:38
  Speaker 3: That would be amazing.
• 1:54:40
  Speaker 2: So what are you going to do? You're going to
• 1:54:42
  Speaker 2: do a show on YouTube? Where did you get this idea?
• 1:54:46
  Speaker 4: YouTube.
• 1:54:46
  Speaker 3: Does your mom know about this? Shouldn't you be in school?
• 1:54:50
  Speaker 3: I'd be like– I was such a like.
• 1:54:51
  Speaker 2: How many hours a day do you spend waking on content?
• 1:54:54
  Speaker 2: Hey man, go outside, go talk.
• 1:54:56
  Speaker 3: To a woman. I mean, back then too, I was
• 1:54:59
  Speaker 3: so like introverted and self-conscious. Like I probably wouldn't have
• 1:55:02
  Speaker 3: said anything. I would have been like, you know, cause
• 1:55:06
  Speaker 3: you have to kind of be a little, it's, it's
• 1:55:08
  Speaker 3: interesting too, because it's like, very accepted to be a
• 1:55:11
  Speaker 3: content creator. It's like, cool. People love it. It's like,
• 1:55:14
  Speaker 3: even parents now, like, you know, they're like, do it.
• 1:55:16
  Speaker 3: And they realize that while being a content creator, you
• 1:55:18
  Speaker 3: learn a lot of different skill sets and it teaches
• 1:55:20
  Speaker 3: self agency, et cetera. But back then, I mean, it
• 1:55:22
  Speaker 3: was like, you're batshit crazy, very frowned upon. And like,
• 1:55:26
  Speaker 3: so it's so funny to see how that changes because like,
• 1:55:29
  Speaker 3: you know, it's the number one most coveted job in
• 1:55:31
  Speaker 3: America right now. Like if you were to go serve,
• 1:55:32
  Speaker 3: survey like a hundred random teenagers, a lot of them,
• 1:55:35
  Speaker 3: a good chunk of them would say they want to
• 1:55:36
  Speaker 3: be a content creator, maybe not specifically a YouTuber, but like,
• 1:55:39
  Speaker 3: Between TikTok, Instagram, influencer.
• 1:55:41
  Speaker 2: Yeah. It's probably the number one job that kids want.
• 1:55:45
  Speaker 3: It is, factually, yes. But when I was coming up,
• 1:55:49
  Speaker 3: heck no. It's like, what are you, a weirdo? That's
• 1:55:52
  Speaker 3: not a job. YouTubers don't even make money. How are
• 1:55:54
  Speaker 3: you going to make money? You're going to be homeless.
• 1:55:56
  Speaker 3: And so it's so funny to see how it changes.
• 1:55:58
  Speaker 2: Well, it's the same thing with podcasts. Back then, I
• 1:56:02
  Speaker 2: would tell people I'm doing a podcast, and they would
• 1:56:04
  Speaker 2: be sad. Like, oh, poor guy. Like, what the fuck's
• 1:56:07
  Speaker 2: wrong with him? He used to be on TV. Like, oh,
• 1:56:09
  Speaker 2: I'm having fun.
• 1:56:09
  Speaker 3: Yeah, you've fallen from grace. And it's so interesting, too,
• 1:56:12
  Speaker 3: to see, like, you know, as YouTubers and stuff first
• 1:56:14
  Speaker 3: started getting big, like, they all used to have launch
• 1:56:16
  Speaker 3: pads to jump to Hollywood. And then it's, like, the
• 1:56:18
  Speaker 3: ones like me who are just, like, who really cares?
• 1:56:21
  Speaker 3: You know, like, just stay over here and focus on
• 1:56:22
  Speaker 3: YouTube are the ones that are the biggest. And Mike
• 1:56:24
  Speaker 3: just believed in the future.
• 1:56:26
  Speaker 2: This is the same as podcasts as well because there's
• 1:56:27
  Speaker 2: a lot of people that started off podcasts. And then
• 1:56:29
  Speaker 2: their podcast got a little bit of popularity and they
• 1:56:31
  Speaker 2: went and did a show somewhere. Yeah. And it sort
• 1:56:34
  Speaker 2: of stalled them out in the podcast world.
• 1:56:36
  Speaker 3: Exactly.
• 1:56:37
  Speaker 2: Because now you're working for the man, air quotes, and
• 1:56:40
  Speaker 2: you're working for some studio or something like that.
• 1:56:42
  Speaker 3: And split time and you're not as passionate and stuff.
• 1:56:46
  Speaker 2: Yeah.
• 1:56:46
  Speaker 3: Well, it's something I think about too, which is a
• 1:56:49
  Speaker 3: message I feel like a lot of people need to
• 1:56:50
  Speaker 3: hear because a lot of people don't realize that– you know,
• 1:56:55
  Speaker 3: not everyone can make tens of millions of dollars or
• 1:56:57
  Speaker 3: maybe be as successful as like you or I can,
• 1:56:59
  Speaker 3: but I do believe most people, if they, you know,
• 1:57:02
  Speaker 3: find something they like put in a lot of hours,
• 1:57:05
  Speaker 3: like a ridiculous amount of hours consume, you know, basically
• 1:57:07
  Speaker 3: everything's available on the internet. Now consume all knowledge available
• 1:57:10
  Speaker 3: on how to be good at certain thing. And then,
• 1:57:13
  Speaker 3: you know, do a thousand iterations on it. Um, then
• 1:57:15
  Speaker 3: they can come out the other side and do it
• 1:57:17
  Speaker 3: for a living. You know what I mean? Like, I
• 1:57:18
  Speaker 3: feel like there, but most people aren't exposed to that
• 1:57:21
  Speaker 3: kind of, I mean, to be honest, rhetoric, like they,
• 1:57:23
  Speaker 3: they think still, you know, their parents went to college, God,
• 1:57:26
  Speaker 3: that's how you get a job. And so a lot
• 1:57:27
  Speaker 3: of people today, because obviously your parents educate you and
• 1:57:29
  Speaker 3: teach a lot of these things. And I'm not saying
• 1:57:31
  Speaker 3: college is bad, just think it's the same pathway. And
• 1:57:33
  Speaker 3: then they get in a lot of debt and they
• 1:57:34
  Speaker 3: don't fully realize that, you know, if you just like,
• 1:57:38
  Speaker 3: there are like, you know, certain content creators that might
• 1:57:40
  Speaker 3: blow up in two years. And there are others like
• 1:57:41
  Speaker 3: me that take 10 years and it's just like a
• 1:57:43
  Speaker 3: distribution chart. And, you know, probably the average somewhere in
• 1:57:45
  Speaker 3: the middle. And you just have to like, there's no
• 1:57:47
  Speaker 3: like set timeframe you can give yourself. But if you're
• 1:57:49
  Speaker 3: surrounded with other people obsessed with, The certain thing you're
• 1:57:51
  Speaker 3: obsessed over, whatever it is, you put in 10,000 hours,
• 1:57:54
  Speaker 3: and in those 10,000 hours, you do 1,000 iterations, and
• 1:57:56
  Speaker 3: you consume all knowledge available on it. It's like the
• 1:58:00
  Speaker 3: better you do it, the further to the right, like
• 1:58:02
  Speaker 3: the two-year mark you'd be of being able to do
• 1:58:03
  Speaker 3: it for a career. But you know, it's sometimes it
• 1:58:06
  Speaker 3: will take longer and you just have to give yourself
• 1:58:08
  Speaker 3: enough time in it, but eventually you can make it happen.
• 1:58:10
  Speaker 3: And I think that just more young people need to
• 1:58:12
  Speaker 3: hear that really. Because they, they just don't even really,
• 1:58:15
  Speaker 3: the dots don't connect in their mind that that's really
• 1:58:17
  Speaker 3: even an option, right?
• 1:58:18
  Speaker 2: Well, it's a completely new career path, right? And the
• 1:58:21
  Speaker 2: only way that people really can get a map of
• 1:58:24
  Speaker 2: the territory is from someone like you, who's gone through
• 1:58:26
  Speaker 2: the very early days of it and They could show, hey,
• 1:58:29
  Speaker 2: not only is this guy successful, he's fucking hyper successful.
• 1:58:32
  Speaker 2: Like this is not a dream. Like this is a possibility.
• 1:58:36
  Speaker 2: You just have to figure out your version of what
• 1:58:38
  Speaker 2: he did. Yeah. And it's a process.
• 1:58:40
  Speaker 3: But I would argue it's not even just for content creation.
• 1:58:42
  Speaker 3: Like if you wanted to be an accountant or really anything,
• 1:58:44
  Speaker 3: it's like just put in a lot of hours, do
• 1:58:47
  Speaker 3: a lot of iterations, surround yourself with great people and
• 1:58:48
  Speaker 3: obsess over it. Stay focused. Consume it. And then recognize
• 1:58:52
  Speaker 3: like you might be like, oh, well, this person did
• 1:58:54
  Speaker 3: it in 10 months. Why is it taking me so long?
• 1:58:55
  Speaker 3: It's just it's average and statistics and just. Give yourself
• 1:58:58
  Speaker 3: enough time frame and like it's hard to– again, I'm
• 1:59:01
  Speaker 3: not saying you'll make tens of millions of dollars. But
• 1:59:03
  Speaker 3: if you want to do that thing for a living,
• 1:59:05
  Speaker 3: if you follow those traits, like it's going to happen
• 1:59:09
  Speaker 3: eventually because.
• 1:59:10
  Speaker 2: Well, you have to be process-oriented, not goal-oriented. The process
• 1:59:13
  Speaker 2: is getting better at stuff. The goal of being financially
• 1:59:16
  Speaker 2: secure comes with it eventually. But if you think– I
• 1:59:19
  Speaker 2: want X amount of money. Well, that's what you're going
• 1:59:21
  Speaker 2: to think about. You're not going to think about the
• 1:59:22
  Speaker 2: actual thing you're making. So it won't be as good.
• 1:59:24
  Speaker 2: So you'll probably never get there. Bingo. Yeah. And this
• 1:59:27
  Speaker 2: is– one of the cool things about owning a comedy
• 1:59:30
  Speaker 2: club is that we've set up the club so there's
• 1:59:34
  Speaker 2: a real path there. Like these people understand how you
• 1:59:37
  Speaker 2: can become a professional. Because becoming a professional when I
• 1:59:40
  Speaker 2: first started was this very vague, weird thing. Like no
• 1:59:45
  Speaker 2: one knew how it was done. Like you went to
• 1:59:48
  Speaker 2: open mic nights. You did open mic nights. How do
• 1:59:49
  Speaker 2: I get paid? How do I ever be a professional?
• 1:59:51
  Speaker 2: Someone has to ask you to go with them on
• 1:59:53
  Speaker 2: the road. And then you wind up getting mentored by
• 1:59:56
  Speaker 2: another comedian, which is nice because they usually need opening acts.
• 1:59:59
  Speaker 2: And that's kind of how we did it. But what
• 2:00:00
  Speaker 2: we set up at the comedy club. We have a
• 2:00:02
  Speaker 2: real creative director, this guy Adam Egan, who is the
• 2:00:05
  Speaker 2: creative director at the Comedy Store, the talent coordinator. He
• 2:00:08
  Speaker 2: watches all the open micers, and he finds people that
• 2:00:11
  Speaker 2: are good. We have two nights of open mic nights,
• 2:00:13
  Speaker 2: and then we have Kill Tony. So we have Kill Tony,
• 2:00:15
  Speaker 2: the show, which is every Monday, where these people pull
• 2:00:18
  Speaker 2: a random name out of a bucket and you have
• 2:00:21
  Speaker 2: a chance to go up.
• 2:00:21
  Speaker 3: Phenomenal show if people don't watch it.
• 2:00:22
  Speaker 2: It's amazing.
• 2:00:23
  Speaker 3: It's hilarious.
• 2:00:23
  Speaker 2: The best fucking show ever. Yeah. And these people get
• 2:00:26
  Speaker 2: to do one minute of stand-up. And if it blows
• 2:00:29
  Speaker 2: up and they do well, they get to come back.
• 2:00:31
  Speaker 2: And if they get to come back, then all of
• 2:00:32
  Speaker 2: a sudden millions of people have seen them do stand-up.
• 2:00:35
  Speaker 2: And now they're selling out comedy clubs and they have
• 2:00:37
  Speaker 2: real careers. And some of these people are just grinding
• 2:00:40
  Speaker 2: it out.
• 2:00:40
  Speaker 3: Exactly.
• 2:00:41
  Speaker 2: You know, my friend Dedrick Flynn, he was out in
• 2:00:43
  Speaker 2: Atlanta doing it. And my friend Ari Matty was in
• 2:00:46
  Speaker 2: Estonia and he went to Australia for 10 years just grinding,
• 2:00:50
  Speaker 2: trying to make it in comedy. Gets on Kill Tony. Boom.
• 2:00:53
  Speaker 2: Now he has a career. It's incredible.
• 2:00:55
  Speaker 3: And I don't recognize those names, but like as me,
• 2:00:57
  Speaker 3: it's a case study, right? if they're doing stuff in
• 2:00:59
  Speaker 3: Estonia or other, I'd never want to see it, but
• 2:01:01
  Speaker 3: if they're on Kill Tony, I'll see it.
• 2:01:03
  Speaker 2: Exactly.
• 2:01:03
  Speaker 3: And there are millions of people like me that we're
• 2:01:05
  Speaker 3: not like, we're casual comedy watchers, right? I don't, you know,
• 2:01:08
  Speaker 3: maybe I'll watch a Netflix special here or there and
• 2:01:10
  Speaker 3: I watch Kill Tony. And so like, if you don't
• 2:01:12
  Speaker 3: exist in one of those two things, you just don't
• 2:01:13
  Speaker 3: exist in my world. And there's so many people like me.
• 2:01:15
  Speaker 2: There's a lot of people now like that particularly. And
• 2:01:19
  Speaker 2: we wanted to set up a network. We wanted to
• 2:01:22
  Speaker 2: set up like a real pathway where these people can,
• 2:01:26
  Speaker 2: you can see, Hey, Other people like Cam Patterson. He
• 2:01:30
  Speaker 2: was a doorman at the comedy store, and now he's
• 2:01:32
  Speaker 2: on Saturday Night Live. Or doorman at the Mothership, rather.
• 2:01:34
  Speaker 2: And now he's on Saturday Night Live. He started out
• 2:01:36
  Speaker 2: at the Mothership. And he's working there as an employee.
• 2:01:39
  Speaker 3: And he's funny, and I know who he is.
• 2:01:41
  Speaker 2: He's amazing.
• 2:01:42
  Speaker 3: Because he killed Tony.
• 2:01:42
  Speaker 2: Yes, because he killed Tony.
• 2:01:43
  Speaker 3: Exactly.
• 2:01:44
  Speaker 2: But there's multiple versions of that now that are coming
• 2:01:47
  Speaker 2: out of the club. And so we wanted to set
• 2:01:50
  Speaker 2: it up like that. So you still have to do
• 2:01:52
  Speaker 2: all the work, but we want to, like– Like, illuminate
• 2:01:55
  Speaker 2: the pathway. Exactly. Like, there's a clear pathway.
• 2:01:57
  Speaker 3: Well, because it's different skill sets, right? Like, being able
• 2:02:00
  Speaker 3: to get attention and get in front of people might
• 2:02:03
  Speaker 3: be a different skill set than being funny and being
• 2:02:04
  Speaker 3: able to make them laugh and, you know, the things
• 2:02:06
  Speaker 3: that make a great comic. And so it also makes
• 2:02:08
  Speaker 3: it a little straightforward for people who might be just
• 2:02:10
  Speaker 3: world-class cinema comics, but they don't know how to scrounge
• 2:02:13
  Speaker 3: up enough money to travel the world and do all
• 2:02:14
  Speaker 3: these things and smart enough to figure it out. And so, like,
• 2:02:16
  Speaker 3: handling that part, because at the end of the day, like,
• 2:02:19
  Speaker 3: As a viewer, I just want to watch funny people, right?
• 2:02:21
  Speaker 2: There's also you have to be able to see other
• 2:02:23
  Speaker 2: people who have done it already and how they did it.
• 2:02:25
  Speaker 2: So because of a guy like Cam Patterson goes from
• 2:02:28
  Speaker 2: being a doorman at the mothership to now being on SNL,
• 2:02:32
  Speaker 2: people see it and they go, oh, it can be done.
• 2:02:34
  Speaker 2: What did he do? Well, he kept killing every time
• 2:02:36
  Speaker 2: he got on stage. So that's what I got to do.
• 2:02:38
  Speaker 2: I got to work on my set, really grind it out.
• 2:02:40
  Speaker 2: And I was with this guy three years ago. And
• 2:02:43
  Speaker 2: now this guy is rich and he's famous. This is amazing.
• 2:02:47
  Speaker 2: He was poor, just like me, like literally working for,
• 2:02:50
  Speaker 2: you know. I'm sure you pay well. Yeah. Yeah. But
• 2:02:53
  Speaker 2: I mean, doing road gigs and doing whatever you can.
• 2:02:56
  Speaker 2: Guys are barely getting by. But that's the key. It's
• 2:02:58
  Speaker 2: like you got to know that it's possible. And before
• 2:03:02
  Speaker 2: someone like you became, you know, a real content creator, like,
• 2:03:06
  Speaker 2: Imagine just trying to explain to someone what your YouTube show,
• 2:03:10
  Speaker 2: what your goal was. Imagine this. Imagine 15 years ago,
• 2:03:16
  Speaker 2: you sitting down with someone when you're 13 years old.
• 2:03:19
  Speaker 2: And trying to explain, I want the show to have
• 2:03:22
  Speaker 2: hundreds of millions of subscribers. I want billions of hours
• 2:03:26
  Speaker 2: consumed worldwide. I want it to be, like, one of
• 2:03:30
  Speaker 2: the biggest shows in human history. And I'm going to
• 2:03:34
  Speaker 2: do it on YouTube. They'd be like, you're out of
• 2:03:36
  Speaker 2: your fucking mind. Yeah. Right?
• 2:03:38
  Speaker 3: Well, and back then, like, viral videos back then were, like,
• 2:03:41
  Speaker 3: 2 million views.
• 2:03:42
  Speaker 2: Right.
• 2:03:42
  Speaker 3: And so, like, if you would have said back then,
• 2:03:44
  Speaker 3: I want to get 100 million views a video. I
• 2:03:47
  Speaker 3: mean people would call.
• 2:03:47
  Speaker 2: You a lunatic. Delusional. Not even delusional.
• 2:03:51
  Speaker 3: Like a certified lunatic. Like you're not even living in reality.
• 2:03:54
  Speaker 2: But now that you've paved the path and then you've
• 2:03:57
  Speaker 2: shown people that it can be done, now you.
• 2:04:00
  Speaker 3: See– Everyone has a lot more confidence to reinvest.
• 2:04:02
  Speaker 2: It's a real career path. It's a real career path.
• 2:04:05
  Speaker 2: If you pursue it the way someone pursues learning how
• 2:04:08
  Speaker 2: to play guitar and being in a band, like do
• 2:04:10
  Speaker 2: it the right way. I want to be a pilot.
• 2:04:12
  Speaker 2: What do I have to do? I've got to go
• 2:04:13
  Speaker 2: to pilot school. I've got to do the work. Exactly.
• 2:04:15
  Speaker 2: Go through the process.
• 2:04:15
  Speaker 3: Like factually, or I mean, I don't know if it's factually,
• 2:04:18
  Speaker 3: but it's like millions of people over the next 10
• 2:04:20
  Speaker 3: years that will, you know, find a job, you know,
• 2:04:23
  Speaker 3: being a creator or working for creators, right?
• 2:04:25
  Speaker 4: I know.
• 2:04:25
  Speaker 2: Yes.
• 2:04:25
  Speaker 3: I mean, dozens upon dozens of creators who are hiring
• 2:04:27
  Speaker 3: dozens of people each. I have 150 open recs in
• 2:04:29
  Speaker 3: my business. I mean, they're, you know, these creators, Hundreds
• 2:04:32
  Speaker 3: of thousands of people are going to become creators themselves
• 2:04:33
  Speaker 3: full time, and those creators are going to hire millions
• 2:04:35
  Speaker 3: of employees over the next decade or so. So even
• 2:04:38
  Speaker 3: if you– which is what I see. A lot of
• 2:04:39
  Speaker 3: people who try to become a creator who end up failing,
• 2:04:41
  Speaker 3: they end up being phenomenal partners or employees for other creators, right?
• 2:04:46
  Speaker 3: And the space is growing so big, and there's just
• 2:04:48
  Speaker 3: so much demand for it because not everyone who did
• 2:04:50
  Speaker 3: stuff in traditional Hollywood acclimates as well over here. So
• 2:04:53
  Speaker 3: there's just so much demand. Like everyone I know just
• 2:04:55
  Speaker 3: needs like five or six people. So it's like it's
• 2:04:58
  Speaker 3: a pretty useful thing. And it's like almost like the
• 2:04:59
  Speaker 3: equivalent of getting a college degree, right? If you're a
• 2:05:01
  Speaker 3: teenager now and you put in 5,000 hours, 500 iterations,
• 2:05:04
  Speaker 3: you obsess over this thing, blah, blah. You come out
• 2:05:06
  Speaker 3: the other end. Even if you don't make it as
• 2:05:08
  Speaker 3: a YouTuber, now you know how to edit. Now you
• 2:05:10
  Speaker 3: know how to tell a story. Now you have all
• 2:05:11
  Speaker 3: these character traits. And, yeah, some other YouTuber will pick
• 2:05:14
  Speaker 3: you up in a heartbeat.
• 2:05:15
  Speaker 2: Yeah, for sure. And it's also it's this is the
• 2:05:17
  Speaker 2: new Hollywood. I mean, this is really.
• 2:05:20
  Speaker 3: I mean, literally now, four of the biggest films came
• 2:05:23
  Speaker 3: from creators. It's like, not even like, it is like
• 2:05:26
  Speaker 3: a factual thing now. Some of the biggest new IPs
• 2:05:28
  Speaker 3: are coming out of them. It's where all the viewership
• 2:05:30
  Speaker 3: is going. I mean, when I was on this podcast
• 2:05:32
  Speaker 3: last time, it was probably like, whatever, 1.8 billion people
• 2:05:35
  Speaker 3: use YouTube every month. Now it's over 3 billion.
• 2:05:38
  Speaker 2: That's nuts.
• 2:05:39
  Speaker 3: It's growing, and it's not slowing down. It's growing more
• 2:05:41
  Speaker 3: and more and more, which is what I said would
• 2:05:43
  Speaker 3: happen last time I was on here, and what I
• 2:05:45
  Speaker 3: still believe. I don't think these things have peaked. I
• 2:05:47
  Speaker 3: think they're going to keep growing, and Um, you know,
• 2:05:49
  Speaker 3: it's just what younger people use. They never watched television,
• 2:05:51
  Speaker 3: which is obvious to me and you, but, you know,
• 2:05:54
  Speaker 3: but to some older people who still watch, you know,
• 2:05:56
  Speaker 3: news and get it through there, it still blows their
• 2:05:58
  Speaker 3: mind that they're like, they never use cable. And it's like,
• 2:06:00
  Speaker 3: like a 15 year old right now, outside of like,
• 2:06:03
  Speaker 3: you know, watching an NBA game or an NFL game
• 2:06:05
  Speaker 3: has never used cable television. They've never even seen it.
• 2:06:07
  Speaker 3: They don't like, they don't even fully understand. Like they're like,
• 2:06:11
  Speaker 3: like sometimes when I'm talking to like a younger person, like, um,
• 2:06:14
  Speaker 3: if I'm like trying to get a gauge of what
• 2:06:16
  Speaker 3: do you think of our new video? Like, I'll just ask, like,
• 2:06:18
  Speaker 3: have you ever watched cable television to see what they say?
• 2:06:20
  Speaker 3: And they're like, no. And I'll explain to them that there's, like,
• 2:06:22
  Speaker 3: two to three minutes of commercial breaks, kind of like
• 2:06:24
  Speaker 3: when you watch NBA. But instead of, like, a sporting event, it's, like, entertainment.
• 2:06:28
  Speaker 3: And they'll be like, why would you do that? Why
• 2:06:32
  Speaker 3: would you put, like, three minutes of ads every four minutes?
• 2:06:35
  Speaker 3: And I'm like, well, that's just how things were. And
• 2:06:36
  Speaker 3: they're like, why?
• 2:06:38
  Speaker 2: It's so dumb that they still do it that way.
• 2:06:40
  Speaker 2: It really is so dumb.
• 2:06:41
  Speaker 3: It makes no sense.
• 2:06:42
  Speaker 2: It makes no sense. You don't have to do it
• 2:06:44
  Speaker 2: that way. They could probably make as much money through
• 2:06:47
  Speaker 2: product placement and having an ad at the beginning and
• 2:06:51
  Speaker 2: doing it. And you'll probably get more retention. You'll probably
• 2:06:53
  Speaker 2: get more views. Like no one– He's going to sit
• 2:06:56
  Speaker 2: and watch CBS.
• 2:06:57
  Speaker 3: What's even crazier is you would have to pay money.
• 2:07:00
  Speaker 3: You'd have to pay like $ 50 a month for cable
• 2:07:02
  Speaker 3: to then have like 33% of what you consume be ads,
• 2:07:05
  Speaker 3: which is a higher ratio than when you watch YouTube,
• 2:07:07
  Speaker 3: which is free.
• 2:07:08
  Speaker 2: It's crazy. Wow.
• 2:07:10
  Speaker 3: And then you wonder why people are moving in hundreds
• 2:07:12
  Speaker 3: of millions of droves over to this new forum. Yeah.
• 2:07:16
  Speaker 2: And then there's podcasts, which is like– how many podcasts
• 2:07:19
  Speaker 2: are there now?
• 2:07:20
  Speaker 4: Oh, pfft.
• 2:07:21
  Speaker 3: Millions, obviously, but how many successful ones? Yeah, obviously there's millions.
• 2:07:25
  Speaker 2: But I mean the barrier to entry is the lowest.
• 2:07:27
  Speaker 2: Like at least what you're doing is complex. I mean
• 2:07:31
  Speaker 2: you've created a show. You have game shows. You have
• 2:07:34
  Speaker 2: charity shows. You're giving away stuff. You have a bunch
• 2:07:37
  Speaker 2: of crazy things you guys do. You have tasks. You
• 2:07:39
  Speaker 2: have to plan it out. Podcasts, you're just sitting down.
• 2:07:43
  Speaker 2: We talked for five minutes before we started this podcast.
• 2:07:46
  Speaker 2: We said hi. Hey, you look great. What's up? Good
• 2:07:47
  Speaker 2: to see you. Give me a hug.
• 2:07:48
  Speaker 3: You gave me some caffeine to get me cracked out.
• 2:07:51
  Speaker 2: Let's go. And that's it. So there's zero preparation other
• 2:07:54
  Speaker 2: than the preparation that the host does beforehand. But the
• 2:07:58
  Speaker 2: difference between that conversation of preparation, the kind of preparation
• 2:08:01
  Speaker 2: involved in one of your shows is fucking immense. And
• 2:08:03
  Speaker 2: so the barrier to entry just to be someone who's
• 2:08:06
  Speaker 2: a content creator, like a podcaster, is– how many podcasts
• 2:08:10
  Speaker 2: are there? Let's guess. How many do you think there are, Jamie?
• 2:08:14
  Speaker 2: Active podcasts.
• 2:08:15
  Speaker 4: Yeah, you have to– How many have been uploaded this week?
• 2:08:19
  Speaker 4: That's what, you know.
• 2:08:20
  Speaker 3: Active, yeah. Still posting on them.
• 2:08:21
  Speaker 2: Yeah, let's say.
• 2:08:22
  Speaker 4: Seven million or something like that.
• 2:08:24
  Speaker 2: That's crazy. That's crazy.
• 2:08:28
  Speaker 3: I would guess two. Active, probably one million.
• 2:08:32
  Speaker 2: Please put this. This is what I want to know.
• 2:08:34
  Speaker 2: How many podcasts were active in 2009? Ooh.
• 2:08:37
  Speaker 3: Oh.
• 2:08:40
  Speaker 2: Let's guess that.
• 2:08:41
  Speaker 4: Okay.
• 2:08:41
  Speaker 2: Okay. Put that in our AI sponsor, Perplexity. Perplexity probably
• 2:08:46
  Speaker 2: has the answer to that.
• 2:08:46
  Speaker 3: Wait, they sponsor you guys?
• 2:08:48
  Speaker 2: Yeah.
• 2:08:48
  Speaker 3: Is that why you had the founder on recently?
• 2:08:50
  Speaker 2: Yeah. Well, also because he's cool. I talked to him
• 2:08:52
  Speaker 2: and we started talking about ancient Hindu mythology. I was like, dude,
• 2:08:55
  Speaker 2: this guy would be a cool guest.
• 2:08:57
  Speaker 3: I haven't downloaded it. I haven't listened yet.
• 2:08:58
  Speaker 2: He's really interesting. He's a fascinating guy. We were talking
• 2:09:01
  Speaker 2: about these temples in India. And I've been down these
• 2:09:04
  Speaker 2: multiple rabbit holes about these temples that they carved out
• 2:09:07
  Speaker 2: of a single– 2009, there were 69,000 podcasts.
• 2:09:12
  Speaker 3: Holy shit. But that's not active. That just means 69
• 2:09:15
  Speaker 3: in Apple's directory. So that means roughly 70,000 people had
• 2:09:18
  Speaker 3: done one at some point. But then, yeah, I would
• 2:09:20
  Speaker 3: wager a small percentage were actually active at the time.
• 2:09:23
  Speaker 2: Still, that's a lot. So that's when I started.
• 2:09:26
  Speaker 3: Now, what is it now? I'm curious. Now, in 2026,
• 2:09:29
  Speaker 3: how many podcasts are there?
• 2:09:32
  Speaker 2: I bet 7 million.
• 2:09:35
  Speaker 3: Yeah, actually, I'm going to up my guess. I'm going
• 2:09:36
  Speaker 3: to up mine to 10 million.
• 2:09:37
  Speaker 2: Worldwide.
• 2:09:38
  Speaker 3: I'm upping mine to 10.
• 2:09:39
  Speaker 2: What does it say? So since 2009, there are 69,000
• 2:09:43
  Speaker 2: versus several million shows today, depending on the database you
• 2:09:46
  Speaker 2: look at. Okay. But what is the number, though? 4.5
• 2:09:50
  Speaker 2: to 4.7 million podcast shows globally as of 2026.
• 2:09:53
  Speaker 3: You know what I'd be curious of? How many people
• 2:09:57
  Speaker 3: do content creation full time?
• 2:09:59
  Speaker 2: I'm wondering what that's a good question. Okay. Let's, let's
• 2:10:01
  Speaker 2: figure that out. Yeah. And how many people make a living?
• 2:10:04
  Speaker 2: Let's guess how many people make a living doing content.
• 2:10:07
  Speaker 3: Creation in 2009 versus now I'd say 2009, maybe zero.
• 2:10:11
  Speaker 2: Yeah.
• 2:10:11
  Speaker 3: Or a thousand or something.
• 2:10:13
  Speaker 2: No, I was, I was a little kid.
• 2:10:15
  Speaker 3: I was, I'll say 5,000.
• 2:10:17
  Speaker 2: Okay. Maybe five. Content creation is like a very online
• 2:10:21
  Speaker 2: content creation. Yeah. But the problem is that's like bloggers
• 2:10:25
  Speaker 2: and yeah.
• 2:10:25
  Speaker 3: Through social media.
• 2:10:26
  Speaker 2: Uh, yeah. But 2009, social media is just coming out, right? Oh, true.
• 2:10:30
  Speaker 3: You're right. $ 5, 000 is probably not.
• 2:10:31
  Speaker 2: So let's just think. Let's just not even think about that.
• 2:10:34
  Speaker 2: Let's just think about today. How many people are professional
• 2:10:37
  Speaker 2: content creators today? Let's guess. I say 25 million.
• 2:10:42
  Speaker 3: I would say lower, probably eight. Let's see what that is.
• 2:10:45
  Speaker 2: Eight million? Yeah. That's probably more like it.
• 2:10:47
  Speaker 5: The barrier to entry you're making me look up here
• 2:10:49
  Speaker 5: is also tough. In the U.S., like taxpayers, people who
• 2:10:52
  Speaker 5: are like filing.
• 2:10:53
  Speaker 4: Or just like kids.
• 2:10:54
  Speaker 3: How many people do content creation full time, right?
• 2:10:57
  Speaker 2: Yeah, just how many content creators, how many professional content
• 2:11:02
  Speaker 2: creators are there worldwide? Slept perplexed to try to figure
• 2:11:05
  Speaker 2: it out.
• 2:11:07
  Speaker 4: I will, but I'm just like, I don't know.
• 2:11:10
  Speaker 2: I know what it's going to do.
• 2:11:11
  Speaker 4: What do you think it's going to do? It's going
• 2:11:13
  Speaker 4: to freak out and it's going to say there's a lot.
• 2:11:17
  Speaker 2: Let's see what it says, though.
• 2:11:18
  Speaker 4: That's going to say the same sort of thing. What
• 2:11:20
  Speaker 4: does professional mean?
• 2:11:21
  Speaker 2: Okay, people that make a living. They pay their bills
• 2:11:25
  Speaker 2: off of content creation. I know. It's not a great question.
• 2:11:30
  Speaker 2: But let's just see what it says. Just out of curiosity.
• 2:11:32
  Speaker 2: It might have an answer. How would it know, really?
• 2:11:35
  Speaker 2: It could guess. Because it guessed there. 4.5 to 4.7 million.
• 2:11:41
  Speaker 3: It's probably just going to look for any database online.
• 2:11:44
  Speaker 2: 8 to 12 million professional content creators worldwide. Depending upon
• 2:11:49
  Speaker 2: how professional is defined. Roughly 200 to 300 million people
• 2:11:53
  Speaker 2: identify as content creators globally in 2026. Holy shit, man.
• 2:11:58
  Speaker 2: Holy shit.
• 2:11:59
  Speaker 4: Are they making money?
• 2:12:00
  Speaker 2: Are they not?
• 2:12:01
  Speaker 3: Yeah, this seems relatively like it got the gist, though.
• 2:12:04
  Speaker 2: Yeah, it got it. It wasn't a problem, Jamie. You
• 2:12:06
  Speaker 2: were pessimistic.
• 2:12:07
  Speaker 3: We don't have an answer.
• 2:12:10
  Speaker 2: It's given us rough data. The rough data is 8
• 2:12:13
  Speaker 2: to 12 million professional content creators. 200, 300 million people
• 2:12:18
  Speaker 2: identify as content creators worldwide. So out of those, which
• 2:12:21
  Speaker 2: kind of makes sense that, you know, a small percentage
• 2:12:24
  Speaker 2: of them are going to be able to figure out
• 2:12:25
  Speaker 2: how to make a living entirely off of it. One
• 2:12:27
  Speaker 2: analyst estimates that about 4% of creators are professional, meaning
• 2:12:32
  Speaker 2: they treat content creation as their main job and earn
• 2:12:35
  Speaker 2: a full-time living. So that makes sense.
• 2:12:39
  Speaker 3: Yeah.
• 2:12:40
  Speaker 2: That seems about right. And that's about right with kind
• 2:12:42
  Speaker 2: of a lot of things. Yeah. There's a bunch of
• 2:12:45
  Speaker 2: people that try it and a small amount of people actually,
• 2:12:49
  Speaker 2: like if you think about how many people If you
• 2:12:51
  Speaker 2: go to an open mic night in stand-up comedy and
• 2:12:55
  Speaker 2: how many people are actively participating in open mic nights
• 2:12:59
  Speaker 2: where they visit one or two open mics a week
• 2:13:02
  Speaker 2: and how many will eventually become professional stand-up comedians and
• 2:13:05
  Speaker 2: make a living off of it, you're probably in the
• 2:13:07
  Speaker 2: same range of like 4% or something like that. Probably less.
• 2:13:11
  Speaker 3: Yeah, it makes sense. But the interesting part is that
• 2:13:13
  Speaker 3: number is going to keep skyrocketing year over year. I
• 2:13:15
  Speaker 3: don't see any signs that any of this stuff is
• 2:13:17
  Speaker 3: slowing down.
• 2:13:17
  Speaker 2: Yeah. Especially if people see that this is a real path.
• 2:13:22
  Speaker 2: This isn't a pie-in-the-sky dream.
• 2:13:25
  Speaker 3: There's a lot of— I mean, at this point, if
• 2:13:27
  Speaker 3: they don't see it, then I don't know what to
• 2:13:29
  Speaker 3: tell you. I'm literally spending hundreds of millions of dollars
• 2:13:31
  Speaker 3: a year or investing hundreds of millions of dollars a
• 2:13:32
  Speaker 3: year into content. And so, I mean, it shows what
• 2:13:34
  Speaker 3: the upper bounds look like.
• 2:13:36
  Speaker 2: Well, you're really wise in that regard is that you
• 2:13:39
  Speaker 2: spent so much money dumping it back into the business.
• 2:13:43
  Speaker 4: Yeah.
• 2:13:44
  Speaker 2: And by doing that, your content is just so much
• 2:13:47
  Speaker 2: more advanced than anybody else's. And that's such a big
• 2:13:50
  Speaker 2: risk because a lot of people would say, I'm making
• 2:13:52
  Speaker 2: all this money. Who knows when this is going to end?
• 2:13:54
  Speaker 2: Let me squirrel this away and make sure that I've
• 2:13:56
  Speaker 2: got money saved up forever. You're just like, fuck it.
• 2:13:59
  Speaker 2: Let's just spend it.
• 2:14:00
  Speaker 3: Let's go hard. Well, it's what I used to call
• 2:14:02
  Speaker 3: the creators would back in the day reach like 5
• 2:14:05
  Speaker 3: million subscribers. And then it was a real inflection point
• 2:14:08
  Speaker 3: that I would notice where they'd either keep growing or
• 2:14:11
  Speaker 3: that's where they'd start to teeter off because it's around
• 2:14:13
  Speaker 3: the time where they'd start to make good money. And
• 2:14:14
  Speaker 3: it's either like, okay, now they have a house, they
• 2:14:16
  Speaker 3: have a car paid off. And like the ones that
• 2:14:18
  Speaker 3: are really money motivated, they kind of got that security.
• 2:14:21
  Speaker 3: And so that burning fire that was pushing them to
• 2:14:24
  Speaker 3: do crazy things, like kind of started to die off.
• 2:14:26
  Speaker 3: And like, it's like the Fermi paradox, like for quite
• 2:14:29
  Speaker 3: a few people, it's around that range is where you
• 2:14:31
  Speaker 3: see like your favorite creators start to get lazy, upload less,
• 2:14:33
  Speaker 3: not put as much effort and not care as much.
• 2:14:35
  Speaker 3: And so- Um, but yeah, I never really had any
• 2:14:37
  Speaker 3: of that. I just like, you know, I mean, like
• 2:14:39
  Speaker 3: I probably talked about last time we were on here,
• 2:14:41
  Speaker 3: I used to live in a apartment that I would
• 2:14:42
  Speaker 3: share that was $.
• 2:14:43
  Speaker 2: 720 a month.
• 2:14:44
  Speaker 3: So like 360 rent. And, um, I drove a 2006
• 2:14:47
  Speaker 3: Dodge Durango that cost a couple thousand bucks and I
• 2:14:49
  Speaker 3: just didn't have any liabilities. So I was just like,
• 2:14:51
  Speaker 3: screw it. I'll just keep my lifestyle cheap so I
• 2:14:53
  Speaker 3: can just reinvest it all. And you know, that's so wise.
• 2:14:56
  Speaker 2: Most people don't do that. And most people don't have
• 2:14:58
  Speaker 2: the discipline to work as much as you do.
• 2:15:00
  Speaker 3: Well, and yeah, the harder part too, is when you
• 2:15:02
  Speaker 3: have the pressure of your parents and stuff. And I
• 2:15:04
  Speaker 3: don't know.
• 2:15:04
  Speaker 4: I'm weird.
• 2:15:05
  Speaker 3: Like when my mom would, I mean, as sad as
• 2:15:07
  Speaker 3: it sounds, like she would literally cry sometimes and be like, man,
• 2:15:09
  Speaker 3: I'm just so worried you're going to lose everything. Like
• 2:15:12
  Speaker 3: what if these videos stop getting views? And I don't
• 2:15:14
  Speaker 3: know what would come over me, but I'd be like,
• 2:15:16
  Speaker 3: it'll be fine, mom.
• 2:15:17
  Speaker 2: Don't worry.
• 2:15:17
  Speaker 3: And I just like very calmly just say it to her.
• 2:15:19
  Speaker 3: I wouldn't argue with her. I'd be like, just have faith.
• 2:15:21
  Speaker 2: Well, you were right.
• 2:15:23
  Speaker 3: I know.
• 2:15:23
  Speaker 2: And we're great now. But it's up to parents. Parents
• 2:15:25
  Speaker 2: always worry about their kids.
• 2:15:26
  Speaker 3: Exactly. So I don't think it's like she was doing
• 2:15:28
  Speaker 3: anything wrong. By all purposes, like she was doing the
• 2:15:30
  Speaker 3: right thing. It's just so you also have to overcome
• 2:15:33
  Speaker 3: that pressure as well, because there's so many forces around
• 2:15:35
  Speaker 3: you where even if you believe in yourself, all it
• 2:15:36
  Speaker 3: takes is one person like saying something like that puts
• 2:15:39
  Speaker 3: self-doubt in you. And then you're like, you know, but
• 2:15:42
  Speaker 3: that's where I'm a big believer. If you really want it,
• 2:15:44
  Speaker 3: just keep your liabilities low, like live below your means and.
• 2:15:47
  Speaker 3: That way it's like, you know, it's a little easier
• 2:15:49
  Speaker 3: to be riskier if you aren't, you know, have all
• 2:15:51
  Speaker 3: these things you got to afford because what really changes
• 2:15:53
  Speaker 3: if you fail?
• 2:15:54
  Speaker 2: That's definitely smart. But there's something happens also to people
• 2:15:58
  Speaker 2: where just the constant grind of work, it diminishes their
• 2:16:03
  Speaker 2: enthusiasm and they lose their perspective. They lose this perspective of, God,
• 2:16:07
  Speaker 2: you're so fortunate to be able to do this. Yeah.
• 2:16:09
  Speaker 2: You're so fortunate. Exactly. And people just get really complacent. Yeah.
• 2:16:16
  Speaker 2: It's so easy for people to just forget how fortunate
• 2:16:19
  Speaker 2: they are to be able to do what they're doing. Yeah.
• 2:16:22
  Speaker 2: I'll admit it.
• 2:16:22
  Speaker 3: Sometimes I get hit with that where, you know, it'll
• 2:16:25
  Speaker 3: be a late day of shooting and I'm in an
• 2:16:27
  Speaker 3: airport and, you know, a bunch of people are following
• 2:16:28
  Speaker 3: me around and filming me. And I'm like, ah, you know,
• 2:16:31
  Speaker 3: and you get those thoughts in your head where it's like,
• 2:16:33
  Speaker 3: is this really the life I wanted? And you like
• 2:16:35
  Speaker 3: start to like be like, ah, you kind of regret
• 2:16:37
  Speaker 3: your decisions. But then you got to like snap out
• 2:16:38
  Speaker 3: of it and you're like. okay, like the small subset
• 2:16:41
  Speaker 3: of time, yeah, it might be brutal, but for the
• 2:16:43
  Speaker 3: most part, I'm doing dope stuff. Like I'm in the pyramids,
• 2:16:45
  Speaker 3: I'm in the Roman Coliseum, I'm doing like beautiful, amazing things.
• 2:16:48
  Speaker 3: And I get to entertain and help people. And it's like,
• 2:16:50
  Speaker 3: and you just have to, I think it's very important
• 2:16:52
  Speaker 3: you're around people who like, if you have a group
• 2:16:55
  Speaker 3: of people around you who, when you get in those
• 2:16:56
  Speaker 3: negative thought loops, encourage it and help you spiral, then
• 2:16:59
  Speaker 3: it's bad. But if you have people who are which,
• 2:17:01
  Speaker 3: you know, not everyone in my position has, like, people
• 2:17:04
  Speaker 3: who are, you know, willing to tell them how it is, right,
• 2:17:06
  Speaker 3: who are just like, bro, grow up.
• 2:17:07
  Speaker 2: Like, it's fine.
• 2:17:08
  Speaker 3: You know, this will be done in 20 minutes, and then,
• 2:17:10
  Speaker 3: you know, your life's pretty good. Like, you know, it's
• 2:17:13
  Speaker 3: like a weird thing. Like, you really– because, like, I've
• 2:17:15
  Speaker 3: had some of those conversations with people where I give
• 2:17:17
  Speaker 3: them the perspective, and I can tell, like, they haven't
• 2:17:19
  Speaker 3: had that perspective fed to them in a very long time.
• 2:17:21
  Speaker 3: And you can, like, see it in their eyes and
• 2:17:22
  Speaker 3: be like, yeah, you're right. And it's like, yeah, you
• 2:17:24
  Speaker 3: really need some, like, better people around you because– You
• 2:17:26
  Speaker 3: feel like you're like spiraling in these like really weird thoughts.
• 2:17:29
  Speaker 3: But like if you look at it objectively, it's not
• 2:17:31
  Speaker 3: as bad as you think.
• 2:17:32
  Speaker 2: That's the really difficult resource to acquire is being around
• 2:17:37
  Speaker 2: positive people, powerful people, people that really get things done
• 2:17:40
  Speaker 2: and people that are motivating and people that are really exciting.
• 2:17:43
  Speaker 2: That's because so many people have fast things. So many
• 2:17:47
  Speaker 2: people do just enough, just barely enough. You're supposed to
• 2:17:51
  Speaker 2: go all the way. You go three quarters of the way.
• 2:17:53
  Speaker 2: So many people just they don't– but if you're around
• 2:17:58
  Speaker 2: someone who really gets after it and really is enthusiastic
• 2:18:02
  Speaker 2: and really is powerful and very positive, Then it's contagious.
• 2:18:06
  Speaker 3: It literally is. It's infectious. And it makes something mundane
• 2:18:08
  Speaker 3: honestly fun too. And especially if you respect each other,
• 2:18:11
  Speaker 3: then it just like– it really compounds. And so it's
• 2:18:14
  Speaker 3: so important. Like even at this stage, like I say,
• 2:18:16
  Speaker 3: for newer, younger entrepreneurs or people trying to be content
• 2:18:18
  Speaker 3: creators or friend groups, everything, even at the stage I'm at,
• 2:18:21
  Speaker 3: it really is because you are– like you think, speak, talk,
• 2:18:23
  Speaker 3: act like the people you're around. And like they say,
• 2:18:26
  Speaker 3: show me the five people you're around the most. I'll
• 2:18:27
  Speaker 3: show you what your future is. And it applies at
• 2:18:29
  Speaker 3: every level.
• 2:18:30
  Speaker 4: Yeah.
• 2:18:30
  Speaker 2: Yeah. My friend Brian Simpson has a great saying. He says,
• 2:18:33
  Speaker 2: you can't be your own boss and be a shitty employee.
• 2:18:38
  Speaker 3: Wait, elaborate on that.
• 2:18:39
  Speaker 2: So if you work for yourself, if like you're the
• 2:18:41
  Speaker 2: one who's out there doing it, like, so you don't
• 2:18:44
  Speaker 2: work for anybody, but you also can't be a fucking
• 2:18:46
  Speaker 2: lazy half-ass employee. It's like, you can't be both things.
• 2:18:50
  Speaker 2: He goes, if you're going to be your own boss,
• 2:18:51
  Speaker 2: you better be a great employee. And I was like,
• 2:18:54
  Speaker 2: Oh shit. Like you can't be your own boss and
• 2:18:57
  Speaker 2: a shitty employee. Like if you are going to work
• 2:19:00
  Speaker 2: for yourself, you've got to get some shit done because
• 2:19:02
  Speaker 2: that's a very rare position to be a person that
• 2:19:05
  Speaker 2: works for themselves. Yeah. Do the thing you actually love
• 2:19:07
  Speaker 2: to do. Yeah. And I think one of the things
• 2:19:10
  Speaker 2: that's really powerful about this time, as opposed to any
• 2:19:12
  Speaker 2: other time in history, is that there's so many conversations
• 2:19:16
  Speaker 2: like this, where you get to hear from a guy
• 2:19:18
  Speaker 2: like you who is doing that. So people, young people
• 2:19:21
  Speaker 2: who are listening to this right now, they listen to
• 2:19:23
  Speaker 2: you like, fucking Mr. Beast is just getting after it, man.
• 2:19:27
  Speaker 2: I want to do that. And instead of like, Hanging
• 2:19:30
  Speaker 2: out with your friend who just gets stoned and plays
• 2:19:31
  Speaker 2: Call of Duty all day and is always complaining about
• 2:19:34
  Speaker 2: everything in his life. But meanwhile, he doesn't do anything.
• 2:19:37
  Speaker 2: You're like, that's not how I want to think and behave.
• 2:19:40
  Speaker 2: But that guy is. And so you get examples outside
• 2:19:43
  Speaker 2: of your own personal social circle because maybe they don't
• 2:19:46
  Speaker 2: know a Mr. Beast. Maybe they don't know someone who's
• 2:19:49
  Speaker 2: out there doing whatever they want to do with their life.
• 2:19:51
  Speaker 2: But they get examples of it online and they can
• 2:19:54
  Speaker 2: listen to these people talk. And then get inspired. Exactly.
• 2:19:57
  Speaker 3: And I would assume you have a lot of parents
• 2:19:59
  Speaker 3: who watch these that, you know, have kids. And I
• 2:20:01
  Speaker 3: would encourage the parents to, like, the last three minutes
• 2:20:04
  Speaker 3: of what he just said there, like, maybe play that
• 2:20:06
  Speaker 3: for your kids. And I can, like, go on top
• 2:20:08
  Speaker 3: of it to say because I agree. I don't think
• 2:20:10
  Speaker 3: enough young people get exposure to this kind of mindset that,
• 2:20:13
  Speaker 3: you know, it really is time, friend group. you know,
• 2:20:16
  Speaker 3: iterations on certain thing and consuming all knowledge available. It's
• 2:20:19
  Speaker 3: those four things and do those four things. And like,
• 2:20:21
  Speaker 3: you'll make it further than you can imagine. And like,
• 2:20:24
  Speaker 3: you know, there's outliers like you, this is what like
• 2:20:26
  Speaker 3: skews a lot of people's perceptions. They'll find an outlier
• 2:20:29
  Speaker 3: of like, well, this person became very hyper successful in
• 2:20:31
  Speaker 3: this thing, but they didn't do those four things. And there's,
• 2:20:34
  Speaker 3: there's outliers everywhere. But if you look at statistically the average, right,
• 2:20:37
  Speaker 3: the person listened to this, you're not going to be
• 2:20:39
  Speaker 3: this one in a million freak outlier. Statistically, If you
• 2:20:42
  Speaker 3: want to make a good income doing something you're not
• 2:20:44
  Speaker 3: currently doing and you're not currently very knowledgeable in it
• 2:20:46
  Speaker 3: or have much experience, it's just those four things. Find
• 2:20:48
  Speaker 3: those people, put in the time. But it's like if
• 2:20:51
  Speaker 3: you just listen to every Joe Rogan podcast, you're not
• 2:20:53
  Speaker 3: going to be a great podcaster. So it's time plus iterations, right?
• 2:20:56
  Speaker 3: You would have to go do– an example of that
• 2:20:57
  Speaker 3: would be do 500 mock podcasts while also consuming all
• 2:21:00
  Speaker 3: of Joe Rogan's podcasts, right? So you're doing both while
• 2:21:02
  Speaker 3: also consuming all knowledge available about podcasts while also surrounding
• 2:21:05
  Speaker 3: yourself with other people who want to be podcasts. And then, yes,
• 2:21:08
  Speaker 3: this podcast might have blown up in a year, but– statistically,
• 2:21:10
  Speaker 3: that's not going to happen, right? You have to give
• 2:21:12
  Speaker 3: yourself like the average might be four or five years.
• 2:21:14
  Speaker 3: And some people like me take 10 years and you
• 2:21:16
  Speaker 3: just have to be so in love with the journey
• 2:21:18
  Speaker 3: that you're cool with it. You're just like, I'm just
• 2:21:19
  Speaker 3: going to do it till it works out. And, you know,
• 2:21:22
  Speaker 3: it could be as soon as this, more than likely
• 2:21:24
  Speaker 3: it'll be here, but there's a chance it could be there.
• 2:21:26
  Speaker 3: And if that freaks you out and then scares you,
• 2:21:28
  Speaker 3: then you probably don't love it enough. But if you're like, well,
• 2:21:31
  Speaker 3: I'll have fun while I'm doing it, then yeah, do
• 2:21:33
  Speaker 3: those four things over the long horizon and Again, you
• 2:21:36
  Speaker 3: probably won't make $ 100 million, but if you want to
• 2:21:38
  Speaker 3: make $ 100, 000 a year or whatever, it's not out of
• 2:21:41
  Speaker 3: the realm of possibility. And just those sentences alone, for
• 2:21:44
  Speaker 3: a young person, when they hear it, it opens like
• 2:21:46
  Speaker 3: a third eye in their mind where they've just been
• 2:21:47
  Speaker 3: told their whole life, go to college, get a job.
• 2:21:50
  Speaker 3: This doesn't even exist to them.
• 2:21:52
  Speaker 2: Yeah. Again, it's like you have to be concerned about
• 2:21:55
  Speaker 2: the process and doing a thing that you love to
• 2:21:57
  Speaker 2: do and trying to get better at it. And it's
• 2:22:00
  Speaker 2: like– Let's say you want a million dollars. Well, you
• 2:22:05
  Speaker 2: could win the lottery. You might win the lottery, but
• 2:22:08
  Speaker 2: the odds are very low. Or you could find a
• 2:22:10
  Speaker 2: bunch of people that work really hard, and what do
• 2:22:12
  Speaker 2: they do? Well, they just kept working hard, and they
• 2:22:13
  Speaker 2: figured out what it is they do, and they made money.
• 2:22:16
  Speaker 2: That's probably more likely. So just go in the general direction,
• 2:22:20
  Speaker 2: and who knows? Along the way, you might hit it quick.
• 2:22:23
  Speaker 2: Something might happen really quick, or you might figure something out,
• 2:22:25
  Speaker 2: and you might be an outlier. But the point is
• 2:22:28
  Speaker 2: the process is available. And the process is available to anybody.
• 2:22:31
  Speaker 2: You just keep doing something. You'll get better at it.
• 2:22:34
  Speaker 2: Be objective. Be self-analytical. Recognize what you're doing wrong and
• 2:22:38
  Speaker 2: what you're doing right and get better at it and
• 2:22:40
  Speaker 2: constantly try to improve. And just because something doesn't exist
• 2:22:44
  Speaker 2: as what is your occupation in a form– From 2001.
• 2:22:51
  Speaker 2: It doesn't mean it's not a real job. Just because
• 2:22:54
  Speaker 2: you can't tell people– if I told people at a
• 2:22:56
  Speaker 2: cocktail party in 2009 that, oh, I'm a podcaster, that
• 2:23:01
  Speaker 2: means zero. You tell them today, they go, oh, amazing.
• 2:23:04
  Speaker 2: How long have you been doing that? It's a job now, right?
• 2:23:07
  Speaker 2: So how did it become a job? A job because
• 2:23:09
  Speaker 2: people figured out how to make it a job and
• 2:23:11
  Speaker 2: they did it and it worked. And so there's a process.
• 2:23:13
  Speaker 2: So that process exists with virtually anything you want to
• 2:23:16
  Speaker 2: do that somebody does for a living. I don't care
• 2:23:18
  Speaker 2: if it's a rock and roll star, stand-up comedian, novelist.
• 2:23:21
  Speaker 2: There's a thing out there that you want to do
• 2:23:24
  Speaker 2: that someone is making a living. But meanwhile, there's going
• 2:23:26
  Speaker 2: to be people who are like, oh, the odds of
• 2:23:28
  Speaker 2: you making it and that. Like, okay, is that what
• 2:23:30
  Speaker 2: we're doing? Are we just fucking playing odds? The odds
• 2:23:33
  Speaker 2: of you dying are 100%.
• 2:23:34
  Speaker 3: Once you adopt this mindset, though, then the naysayers go
• 2:23:39
  Speaker 3: from being– uh, brutal to actually being good because now
• 2:23:44
  Speaker 3: the naysayers are what stop other people from doing the
• 2:23:47
  Speaker 3: thing you're doing, which actually increases your odds.
• 2:23:49
  Speaker 2: Right.
• 2:23:49
  Speaker 3: So once you get over the hump where, you know,
• 2:23:52
  Speaker 3: you reach a certain point where, you know, someone, as
• 2:23:54
  Speaker 3: you're going on the climb, like where someone going, this
• 2:23:56
  Speaker 3: is stupid, this is unrealistic or whatever, where you just like,
• 2:23:58
  Speaker 3: it starts to feel like it goes from like something
• 2:24:00
  Speaker 3: that makes you nervous and keeps you up at night
• 2:24:02
  Speaker 3: to like, you don't even really care anymore because you've
• 2:24:04
  Speaker 3: just heard it so many times. And then it's like,
• 2:24:06
  Speaker 3: but there are people who hear it and they quit.
• 2:24:07
  Speaker 3: And so it's technically a benefit for you. So I
• 2:24:09
  Speaker 3: like to always, Not always, but on a lot of
• 2:24:11
  Speaker 3: things I like to try to spin it as like
• 2:24:13
  Speaker 3: a positive too. Like this thing that's annoying, well, what's
• 2:24:15
  Speaker 3: the positive side of it? And the positive is technically
• 2:24:18
  Speaker 3: it will make less people do the thing you're doing,
• 2:24:19
  Speaker 3: which makes it easier for you.
• 2:24:21
  Speaker 2: I guess it does, but I don't ever think that way.
• 2:24:24
  Speaker 2: I just think if someone can do it, you can
• 2:24:26
  Speaker 2: do it. And the problem is you have to make
• 2:24:29
  Speaker 2: sure that you're not spending too much time doing it
• 2:24:31
  Speaker 2: the wrong way. And so that's where it helps that
• 2:24:35
  Speaker 2: someone's already paved the path. Oh, yeah.
• 2:24:37
  Speaker 3: I mean if you could get a mentor.
• 2:24:38
  Speaker 2: Here's the real question. So 2009, content creators, there's fucking
• 2:24:42
  Speaker 2: very few of them, right? What are we missing? Like
• 2:24:46
  Speaker 2: what is going to be a job that no one
• 2:24:49
  Speaker 2: sees coming that's going to be like a content creator
• 2:24:52
  Speaker 2: or a YouTube creator 10, 15 years from now? You know? Gosh.
• 2:24:57
  Speaker 3: I mean it would have to be something with AI
• 2:24:58
  Speaker 3: that you couldn't even see now.
• 2:25:00
  Speaker 2: So what could it even be? Like what would it
• 2:25:02
  Speaker 2: be that people are missing that other people.
• 2:25:05
  Speaker 3: Are going to– It's changing so quick, like, my brain
• 2:25:09
  Speaker 3: can't even comprehend it.
• 2:25:10
  Speaker 2: Like, nobody even thought OnlyFans would be a possibility, that
• 2:25:14
  Speaker 2: there'd be a large amount of girls that just show
• 2:25:16
  Speaker 2: their naked body for a living.
• 2:25:19
  Speaker 3: Yeah.
• 2:25:20
  Speaker 2: I mean, and not even for a living. Like, most
• 2:25:22
  Speaker 2: of them don't even get paid very much, but a
• 2:25:23
  Speaker 2: lot of them have OnlyFans pages. Some crazy number. It's
• 2:25:27
  Speaker 2: like 10% of girls 18 to whatever have OnlyFans.
• 2:25:31
  Speaker 3: Is that in the U.S.? Yeah. Wow.
• 2:25:33
  Speaker 2: It's a nutty number.
• 2:25:34
  Speaker 3: It's crazy.
• 2:25:35
  Speaker 2: Yeah. And an enormous number of people subscribe. Yeah. I
• 2:25:39
  Speaker 2: think it's like literally half of American males have at
• 2:25:44
  Speaker 2: one point in time subscribed to OnlyFans.
• 2:25:46
  Speaker 3: That can't be real.
• 2:25:47
  Speaker 2: That's– I think it's like 150 million.
• 2:25:49
  Speaker 3: Holy crap.
• 2:25:50
  Speaker 2: Yeah. I think it's crazy. I think the numbers are
• 2:25:53
  Speaker 2: crazy high.
• 2:25:54
  Speaker 3: I mean– I mean, where my head's going, if we're
• 2:25:57
  Speaker 3: trying to predict the future, maybe it would be, like,
• 2:25:59
  Speaker 3: AI filmmakers or, like, something like that.
• 2:26:01
  Speaker 2: But I don't even know. But, I mean, what are
• 2:26:03
  Speaker 2: you doing there?
• 2:26:03
  Speaker 3: You're doing prompts and making things.
• 2:26:06
  Speaker 2: Like, yeah. It's lame. But what are we missing? Because
• 2:26:09
  Speaker 2: the YouTube thing, nobody saw that coming.
• 2:26:11
  Speaker 4: Yeah.
• 2:26:11
  Speaker 2: The podcast thing, nobody saw that coming either.
• 2:26:13
  Speaker 4: OnlyFans stuff's not new, though. It's just changed the money.
• 2:26:17
  Speaker 3: Yeah, it's just from ads to subscription.
• 2:26:20
  Speaker 2: Playboy. But also, he centralized it in, like, where... Playboy
• 2:26:25
  Speaker 2: was always a thing where you had to get picked
• 2:26:27
  Speaker 2: by Playboy. You know, now all you have to do
• 2:26:29
  Speaker 2: is just take a photo of your box and.
• 2:26:31
  Speaker 4: There's always the local.
• 2:26:35
  Speaker 2: Yeah, I mean, but it's not centralized like OnlyFans is
• 2:26:39
  Speaker 2: where you go there and there's like thousands and I
• 2:26:41
  Speaker 2: don't know how many more than that content creators, you know?
• 2:26:44
  Speaker 3: Yeah, I don't know. Time will tell.
• 2:26:47
  Speaker 2: Yeah, time will tell. But it's just such a fascinating
• 2:26:51
  Speaker 2: world that we live in where.
• 2:26:54
  Speaker 2: The number one most watched show in the world is yours.
• 2:26:59
  Speaker 2: Like you have the number one– well, if it's on YouTube,
• 2:27:02
  Speaker 2: then it's the number one most watched show, period. Yeah.
• 2:27:05
  Speaker 2: In the known universe. Well, right now– You're the most
• 2:27:07
  Speaker 2: watched person in the known universe.
• 2:27:09
  Speaker 3: I opened it up on the way in because I
• 2:27:10
  Speaker 3: figured we'd talk about the size of the show. In
• 2:27:13
  Speaker 3: the last 90 days on just our main channel– It's
• 2:27:15
  Speaker 3: like around 850 million unique people have watched a video
• 2:27:18
  Speaker 3: in the last quarter.
• 2:27:19
  Speaker 2: That's so crazy.
• 2:27:21
  Speaker 3: Yeah, so we're doing around 4 billion.
• 2:27:22
  Speaker 2: Views a month. 850 million people is so crazy.
• 2:27:27
  Speaker 3: Unique too, because we did around 12 billion views in
• 2:27:30
  Speaker 3: the last 90 days on just the main channel. And
• 2:27:33
  Speaker 3: of those 12 billion views, like whatever, 8% of them
• 2:27:35
  Speaker 3: are different humans. So it's like factually like 850 million.
• 2:27:38
  Speaker 3: Like when I say that, people are like, Oh, that's
• 2:27:40
  Speaker 3: 850 million views. So like, you know, 80 million, but no,
• 2:27:43
  Speaker 3: it's 12 billion views, 850 million unique. So it's just like,
• 2:27:47
  Speaker 3: it's crazy, man. And it's like, what's fascinating is you
• 2:27:50
  Speaker 3: like 10 years ago, like even with cable or whatever,
• 2:27:52
  Speaker 3: 20 years ago, 850 million people didn't use the same platform, right?
• 2:27:56
  Speaker 3: It's like, You wouldn't have even been able to reach
• 2:27:58
  Speaker 3: that many people, even if you were the biggest in anything.
• 2:28:00
  Speaker 3: It's like a very interesting time where essentially as internet
• 2:28:04
  Speaker 3: usage grows worldwide outside of China, so does YouTube usage.
• 2:28:08
  Speaker 3: Because if you Google something, YouTube pops up. Or now
• 2:28:10
  Speaker 3: if you're Jim Nye-ing something, they'll eventually have YouTube. Or
• 2:28:13
  Speaker 3: if you buy an Android phone, which most phones have
• 2:28:15
  Speaker 3: their operating system, YouTube's there. So everyone just, as you
• 2:28:18
  Speaker 3: use the internet, you end up on YouTube. And so
• 2:28:20
  Speaker 3: that's why, even though it's, whatever, theoretically 3.2 billion monthly
• 2:28:23
  Speaker 3: active users, I would be shocked if they didn't hit
• 2:28:26
  Speaker 3: $ 4 billion in a couple years and keep growing. It
• 2:28:28
  Speaker 3: shows no signs of stopping as the internet's growing. And
• 2:28:30
  Speaker 3: so it's like to be number one on this platform
• 2:28:33
  Speaker 3: that is basically mirrored to the internet, it's crazy. It's
• 2:28:38
  Speaker 3: a really wild opportunity.
• 2:28:41
  Speaker 2: And because it's a platform where anyone can upload, the
• 2:28:45
  Speaker 2: variety of content is extraordinary. Because there's no gatekeepers, like
• 2:28:50
  Speaker 2: a lot of it's trash and nonsense, but there's so
• 2:28:54
  Speaker 2: many gatekeepers. interesting shows. There's so many interesting shows on science,
• 2:28:59
  Speaker 2: on cosmology, on history, on fill in the blank. There's
• 2:29:03
  Speaker 2: so many people that just have a passion for a
• 2:29:06
  Speaker 2: certain thing and they made a channel. And now that
• 2:29:08
  Speaker 2: channel all of a sudden has millions.
• 2:29:10
  Speaker 3: Our pages are very similar probably. I have so many
• 2:29:12
  Speaker 3: like old history videos where it's like some old guy
• 2:29:14
  Speaker 3: that's just breaking down World War II battle scenes or whatever. Agreed.
• 2:29:18
  Speaker 3: And like they go as niche as possible down to
• 2:29:20
  Speaker 3: like this is like the most, you know, largest fights
• 2:29:23
  Speaker 3: in history and like a ranking of like the top
• 2:29:25
  Speaker 3: ten deadliest fights. Yeah. Like I would say like a
• 2:29:28
  Speaker 3: third of my homepage is like just history videos.
• 2:29:31
  Speaker 2: What does this say here? YouTube uploads, users upload roughly
• 2:29:36
  Speaker 2: 500 hours of video every minute.
• 2:29:39
  Speaker 3: Okay, not to be that guy. That's very outdated, I believe.
• 2:29:44
  Speaker 3: Or actually, no, no.
• 2:29:46
  Speaker 2: Sorry.
• 2:29:46
  Speaker 3: So people watch a billion hours a day on YouTube,
• 2:29:49
  Speaker 3: I believe. So this is uploaded. Never mind.
• 2:29:51
  Speaker 2: This might be accurate. So 500 hours of video every minute, 30,000
• 2:29:53
  Speaker 2: hours per hour uploaded, 720,000 hours are uploaded per day.
• 2:30:02
  Speaker 2: Watching just one day's new uploads would take over 82 years. Day. Whoa. YouTube.
• 2:30:12
  Speaker 3: Well, this is the 20 million videos uploaded a day.
• 2:30:15
  Speaker 3: That's quoting. That was probably before shorts. I bet you
• 2:30:18
  Speaker 3: now that so many people are posting, you know, shorts,
• 2:30:21
  Speaker 3: it's probably like way higher now.
• 2:30:23
  Speaker 2: That's nuts. But, I mean, what we're talking about, like
• 2:30:29
  Speaker 2: having a platform like that where anybody can upload anything.
• 2:30:33
  Speaker 2: It just makes the variety so intense. Like there's anything
• 2:30:37
  Speaker 2: you want to watch, any video you want to watch
• 2:30:40
  Speaker 2: on nature, any video you want to watch on– you
• 2:30:43
  Speaker 2: have a question about science, just put it in there.
• 2:30:46
  Speaker 2: And there's some guy who's got a fucking one-and-a-half-hour lecture
• 2:30:48
  Speaker 2: on it. Exactly. It's nuts.
• 2:30:49
  Speaker 3: And that's the beauty. To tie everything together like a bow,
• 2:30:54
  Speaker 3: that's why you can learn anything and you can do
• 2:30:55
  Speaker 3: anything you want for a living for the most part
• 2:30:57
  Speaker 3: if you allocate the time because it's all there. There's
• 2:30:59
  Speaker 3: literally on YouTube Harvard classes that are recorded. The same
• 2:31:02
  Speaker 3: thing you would go into crippling debt to attend is
• 2:31:05
  Speaker 3: literally there for free, right? It's all there. All knowledge
• 2:31:08
  Speaker 3: is available there. And if you, you know, it's not easy, right?
• 2:31:11
  Speaker 3: No one's laying out like how you're doing at the mothership.
• 2:31:14
  Speaker 3: Here's A to Z on how you could become a
• 2:31:16
  Speaker 3: Cam Patterson. It's not necessarily there, which is why it's hard,
• 2:31:19
  Speaker 3: but you can, all the ingredients are there. You just
• 2:31:20
  Speaker 3: have to go collect it, put them together and put
• 2:31:22
  Speaker 3: in the work to get A to Z, Z being,
• 2:31:24
  Speaker 3: you know, the career you want to do. Um, it's
• 2:31:26
  Speaker 3: cause all the knowledge is there ever. Like even I've
• 2:31:29
  Speaker 3: literally gone on podcasts countless times and said everything I
• 2:31:32
  Speaker 3: know about YouTube with no gatekeeping whatsoever. I've literally had people,
• 2:31:36
  Speaker 3: where was it? I was in some gym. This, uh,
• 2:31:38
  Speaker 3: I think it was in LA or whatever in between shoots,
• 2:31:41
  Speaker 3: just working out. And a guy literally came up to
• 2:31:42
  Speaker 3: me and I have no idea who he is, but
• 2:31:45
  Speaker 3: he's like, I have 3 million subscribers on YouTube. I
• 2:31:47
  Speaker 3: started like 18 months ago and I just listened to
• 2:31:50
  Speaker 3: one of your podcasts and I just did like exactly
• 2:31:52
  Speaker 3: what you said. And I got a friend group. I
• 2:31:54
  Speaker 3: started obsessing over it. And, you know, and I did
• 2:31:56
  Speaker 3: like these analytical things and I just like quit my
• 2:31:59
  Speaker 3: job a couple of months ago. And I was like,
• 2:32:01
  Speaker 3: no shot. This is like a coincidence. You were like,
• 2:32:02
  Speaker 3: you're like tracking me or anything.
• 2:32:03
  Speaker 2: He's like, no.
• 2:32:04
  Speaker 3: And he's in gym clothes, sweaty. He's like, I was
• 2:32:06
  Speaker 3: just running on the treadmill. And I just wanted to
• 2:32:07
  Speaker 3: tell you that, like, I literally just quit my job
• 2:32:10
  Speaker 3: and I'm making more money because I just listened to
• 2:32:11
  Speaker 3: one of your podcasts. And I was like, Whoa. And
• 2:32:14
  Speaker 3: it was, it was crazy, but I've had experiences like
• 2:32:16
  Speaker 3: that countless times where like these, these things, which is
• 2:32:19
  Speaker 3: why I'm so passionate about sharing it, like opens people's minds.
• 2:32:21
  Speaker 3: And he's like, yeah, I just, I didn't realize that
• 2:32:23
  Speaker 3: was a possibility in life, you know?
• 2:32:25
  Speaker 2: Well, that's, you're, you're coming from life with a, with
• 2:32:29
  Speaker 2: a perspective of feast, not famine. And that's the, the
• 2:32:34
  Speaker 2: good thing about it, that there's, there's enough opportunity for everybody.
• 2:32:37
  Speaker 3: And I have a contrarian view on that because a
• 2:32:39
  Speaker 3: lot of creators do see other creators as competitors, but
• 2:32:41
  Speaker 3: I've always been like, If someone's doing well, I don't
• 2:32:45
  Speaker 3: get threatened. I'm like, yo, let's just film together. Collaborators,
• 2:32:48
  Speaker 3: not competitors. There's literally trillions of views going around. If
• 2:32:52
  Speaker 3: you think this person getting an extra, even if they
• 2:32:54
  Speaker 3: crush a billion views a year, has any impact on me,
• 2:32:58
  Speaker 3: you're crazy. It has no impact. People are sometimes spending
• 2:33:01
  Speaker 3: four or five hours a day consuming content. They watch
• 2:33:04
  Speaker 3: their little 20-minute video that they upload every two weeks.
• 2:33:08
  Speaker 3: No impact whatsoever. And so I think it– and I
• 2:33:11
  Speaker 3: was really the first person to kind of adopt that
• 2:33:12
  Speaker 3: mindset and more people are doing it now. But, yeah,
• 2:33:15
  Speaker 3: that's why I go and share everything, like literally to
• 2:33:17
  Speaker 3: a T. And, like, I'll help people make– some people
• 2:33:20
  Speaker 3: end up making millions of dollars that I've helped mentor.
• 2:33:22
  Speaker 3: And I'm just like, yeah, it's just fun. Because they
• 2:33:24
  Speaker 3: always ask me, like, why are you doing it? I'm like,
• 2:33:25
  Speaker 3: why not?
• 2:33:26
  Speaker 2: You know what I mean?
• 2:33:26
  Speaker 3: What's the downside?
• 2:33:27
  Speaker 2: It's only positive. It's an abundance mindset. And that– I
• 2:33:30
  Speaker 2: think the internet encourages that, fortunately, because television is the
• 2:33:35
  Speaker 2: opposite of that. So television, the problem was there was
• 2:33:37
  Speaker 2: only a certain amount of slots. So if the Mr.
• 2:33:39
  Speaker 2: Beast show was on NBC and then there was another
• 2:33:42
  Speaker 2: guy who was on CBS, he might also be at
• 2:33:44
  Speaker 2: 8 p.m. on Wednesdays. You're like, fuck that guy. Yeah, true.
• 2:33:46
  Speaker 3: I'm not going to give him my secrets.
• 2:33:47
  Speaker 2: Yes, you would never. But because the fact that YouTube
• 2:33:51
  Speaker 2: is available literally to anybody and the amount of people
• 2:33:53
  Speaker 2: that are viewing it is so immense. It's an abundance
• 2:33:56
  Speaker 2: and you treat it like that and it actually just
• 2:33:58
  Speaker 2: makes you grow. Exactly. It's awesome.
• 2:34:00
  Speaker 3: It's also if you share with people, they'll share with you.
• 2:34:02
  Speaker 3: And there's no one who will at this point in
• 2:34:04
  Speaker 3: my career, you know, be able to go tell me
• 2:34:06
  Speaker 3: something that will make me 10% better. But there are
• 2:34:08
  Speaker 3: infinite amounts of people that can make me a better
• 2:34:10
  Speaker 3: storyteller or better, you know, at like, you know, leader
• 2:34:13
  Speaker 3: or better communicator or better at set design. And it's
• 2:34:15
  Speaker 3: like it's more about grabbing those 0.1% here and there
• 2:34:18
  Speaker 3: and like adding them together. And so like, you know,
• 2:34:20
  Speaker 3: sometimes I'll give someone something that, you know, might fundamentally
• 2:34:22
  Speaker 3: change everything for them. But then they'll teach me something
• 2:34:25
  Speaker 3: very small and I'm like, oh, that's actually very useful.
• 2:34:27
  Speaker 3: And if I retain it, I can see how, you know,
• 2:34:29
  Speaker 3: that'd be really cool on like on the set design
• 2:34:31
  Speaker 3: on how we could do a background or like, hey,
• 2:34:33
  Speaker 3: after X amount of feet, you don't need as much detail.
• 2:34:36
  Speaker 3: So now we can put more time into like the
• 2:34:38
  Speaker 3: detailed stuff up front. But, you know, and sometimes it's
• 2:34:40
  Speaker 3: being too particular and things really far. Like it's all
• 2:34:42
  Speaker 3: these little things that you just accumulate over being around
• 2:34:44
  Speaker 3: different people with different expertise. And you just have to like, yeah,
• 2:34:47
  Speaker 3: you just have to like, some people don't see the
• 2:34:49
  Speaker 3: value in that kind of stuff, but you get in.
• 2:34:51
  Speaker 3: learn anything or you can learn something from almost anyone.
• 2:34:54
  Speaker 3: And I do believe that because everyone has like different
• 2:34:57
  Speaker 3: things and different experiences and stuff like that, especially as
• 2:35:00
  Speaker 3: a content creator, because you're also making content for millions
• 2:35:03
  Speaker 3: of people. So even just learning, you know, what a
• 2:35:04
  Speaker 3: normal person is going through or what their life is
• 2:35:07
  Speaker 3: like is helpful for being able to relate with them
• 2:35:09
  Speaker 3: and through the content or make something that is interesting
• 2:35:11
  Speaker 3: to them. So if you approach people like that, where
• 2:35:13
  Speaker 3: it's like, I can learn something from you, no matter
• 2:35:15
  Speaker 3: who it is. It's also, I feel like not many
• 2:35:18
  Speaker 3: people take that approach either.
• 2:35:19
  Speaker 2: Fuck yeah, dude. I think your approach is very valuable
• 2:35:24
  Speaker 2: for a lot of people to hear and very valuable
• 2:35:26
  Speaker 2: for young people to hear because if they just follow
• 2:35:29
  Speaker 2: those principles and just follow your passion and really be
• 2:35:33
  Speaker 2: disciplined and focused, you could do a lot of things
• 2:35:35
  Speaker 2: in this life. Exactly. You could be like Jimmy.
• 2:35:37
  Speaker 4: You could.
• 2:35:38
  Speaker 3: Probably not. Statistically not. Statistically not. Could you be a
• 2:35:41
  Speaker 3: person with a couple less zeros on all the numbers?
• 2:35:43
  Speaker 4: Of course.
• 2:35:44
  Speaker 2: Yeah. And also just be enjoying your life because you're
• 2:35:47
  Speaker 2: doing something you want. You're actually creating something. Yeah. And
• 2:35:50
  Speaker 2: something you'd be proud of and something that people enjoy.
• 2:35:52
  Speaker 2: And that makes you feel good, that people are enjoying
• 2:35:54
  Speaker 2: your work. Yeah.
• 2:35:55
  Speaker 3: And speaking of something you're proud of. Since the last
• 2:35:58
  Speaker 3: time I was on here, a big thing I've been
• 2:35:59
  Speaker 3: working on is are you aware of how many kids
• 2:36:02
  Speaker 3: are like working illegal child labor on cacao farms? I
• 2:36:04
  Speaker 3: think last time I was on here, we talked about
• 2:36:06
  Speaker 3: how I sell chocolate.
• 2:36:07
  Speaker 2: Yes. Yeah.
• 2:36:08
  Speaker 3: Do you know that there's over a million kids that
• 2:36:10
  Speaker 3: work in illegal child labor on cacao farms?
• 2:36:12
  Speaker 2: Wow. Yeah. Where?
• 2:36:14
  Speaker 3: In West Africa. So Cote d'Ivoire in Ghana, which is
• 2:36:16
  Speaker 3: where like majority of the world's cacao comes from. There's
• 2:36:19
  Speaker 3: rampant child labor. You can ask perplexity. I'd love for
• 2:36:21
  Speaker 3: you to pull up data so we could see it
• 2:36:23
  Speaker 3: that I'm not just making it up. And when, um,
• 2:36:25
  Speaker 3: I think when I last came on here, it was
• 2:36:26
  Speaker 3: right after I started a chocolate company and I had
• 2:36:28
  Speaker 3: no idea like how bad it was. And the last
• 2:36:31
  Speaker 3: few years I've been trying to figure out how we
• 2:36:32
  Speaker 3: can build our own supply chain where we can actually
• 2:36:34
  Speaker 3: get kids out of illegal child labor. And there's, it's like, really,
• 2:36:38
  Speaker 3: I don't know if you're interested in it, but it's
• 2:36:39
  Speaker 3: like a lot of stuff I'd love to share on that.
• 2:36:41
  Speaker 2: No, that's very cool. Yeah.
• 2:36:42
  Speaker 3: So, um, basically if it just asked perplexity, how many
• 2:36:46
  Speaker 3: kids work in child labor in West Africa and cacao farms? Uh, and, uh,
• 2:36:50
  Speaker 3: Right here. 1.5 to 1.8 million people or children.
• 2:36:55
  Speaker 2: Yeah.
• 2:36:56
  Speaker 3: It's pretty wild. And I had no idea. And it's
• 2:36:59
  Speaker 3: been like this for decades. So it's so normalized in
• 2:37:02
  Speaker 3: the chocolate industry that when I would talk to other
• 2:37:05
  Speaker 3: people who work at chocolate companies or execs, they're just like, Yeah,
• 2:37:07
  Speaker 3: it just kind of is what it is. That's how
• 2:37:09
  Speaker 3: it works.
• 2:37:09
  Speaker 2: So that's just how they get their chocolate, period. Yeah.
• 2:37:12
  Speaker 3: I mean, it's not all the labor. It's around, whatever,
• 2:37:13
  Speaker 3: 46% of the labor. So if you were to work
• 2:37:16
  Speaker 3: with– how it works is like there's well over a
• 2:37:19
  Speaker 3: million farms in those areas, and you don't buy from
• 2:37:21
  Speaker 3: farms because they have no leverage. So farms form cooperatives.
• 2:37:25
  Speaker 3: So like these hundred farms will gather, aggregate their beans
• 2:37:27
  Speaker 3: so they have a little leverage, and they'll sell it
• 2:37:28
  Speaker 3: to you. So you buy it from a cooperative. and statistically,
• 2:37:31
  Speaker 3: you know, 46% of those farms will have child labor.
• 2:37:33
  Speaker 3: Some won't, some will. And so you're, you're buying at
• 2:37:35
  Speaker 3: a cooperative level. And so when I went to all
• 2:37:38
  Speaker 3: the biggest distributors and everyone, you know, that does all
• 2:37:41
  Speaker 3: the sourcing for cacao and I was like, so is
• 2:37:42
  Speaker 3: there any way I can pay a premium and not
• 2:37:45
  Speaker 3: have little kids work on my farms? And, uh, it
• 2:37:48
  Speaker 3: literally didn't exist. I was just so mind blown. And
• 2:37:51
  Speaker 3: it really was frustrating because it's not even did it
• 2:37:54
  Speaker 3: not exist. No one really seemed to even think it
• 2:37:57
  Speaker 3: needed to exist. I was like, you guys, these are kids.
• 2:38:00
  Speaker 3: You have no issue making billions of dollars in profit
• 2:38:03
  Speaker 3: on little kids working on the farms. It was like
• 2:38:05
  Speaker 3: a very weird... That's crazy.
• 2:38:08
  Speaker 2: So that's most chocolate?
• 2:38:10
  Speaker 3: Well, majority of the world's cacao, as you saw, comes
• 2:38:12
  Speaker 3: from West Africa.
• 2:38:13
  Speaker 2: Holy shit, man.
• 2:38:15
  Speaker 3: Yeah, I know. And so that's what I mean. I'm
• 2:38:17
  Speaker 3: thousands of hours deep into this. And so I met
• 2:38:19
  Speaker 3: a different company called Tony's Chocolony, who is like a
• 2:38:21
  Speaker 3: reporter who started talking about this. Wait a minute.
• 2:38:25
  Speaker 2: His name is Chocolony?
• 2:38:26
  Speaker 3: Tony. But the chocolate brand is Tony's Chocolony. They did
• 2:38:29
  Speaker 3: ethical sourcing. And I spent a lot of time learning
• 2:38:31
  Speaker 3: from them. And like I've just been on this journey
• 2:38:33
  Speaker 3: with Feastables is how can we ethically source, you know,
• 2:38:36
  Speaker 3: Feastables cacao? And so we actually this is a fun
• 2:38:39
  Speaker 3: thing I've never said publicly. So we we started doing
• 2:38:42
  Speaker 3: working with certain farms. But then I started around seven
• 2:38:46
  Speaker 3: months ago, a big case study where we went to
• 2:38:48
  Speaker 3: five villages that the average child labor there was like
• 2:38:51
  Speaker 3: 45 percent. So 45 percent of the labor on the
• 2:38:53
  Speaker 3: farms in these villages was illegal child labor there. And
• 2:38:56
  Speaker 3: we went on the doors and we collected every single
• 2:38:58
  Speaker 3: data point. We knocked on every door. There's around 10,000
• 2:39:01
  Speaker 3: people that live in those five communities. We knew everything
• 2:39:03
  Speaker 3: from the child labor rates to school attendance to everything.
• 2:39:06
  Speaker 3: And then throughout the last few years, we've just been
• 2:39:08
  Speaker 3: collecting tons of data on why kids work in child labor,
• 2:39:10
  Speaker 3: how you get kids out of child labor, which most
• 2:39:12
  Speaker 3: of it comes back to poverty. Big chocolate pays farmers
• 2:39:14
  Speaker 3: so little that they just can't afford to not use children.
• 2:39:18
  Speaker 3: So part of it is there's this thing called a
• 2:39:20
  Speaker 3: living income reference price. which looks at the cost to
• 2:39:23
  Speaker 3: actually live there. So we guarantee 100% of our farmers
• 2:39:26
  Speaker 3: that we'll pay a living income reference price. And then
• 2:39:28
  Speaker 3: we work with Fair Trade, which the cooperatives I was
• 2:39:31
  Speaker 3: explaining to you, sometimes they're not democratically elected, right? So
• 2:39:33
  Speaker 3: you can pay more money, but if the cooperative is
• 2:39:35
  Speaker 3: like someone skimming off money or taking it, it doesn't
• 2:39:38
  Speaker 3: flow through to the farmers. So we go through, we
• 2:39:40
  Speaker 3: make sure, it's complicated. It's like, I thought this would
• 2:39:43
  Speaker 3: be an easier problem to solve. This is a multi-year
• 2:39:44
  Speaker 3: journey for me. But we go to the cooperatives, which
• 2:39:46
  Speaker 3: again is just a collection of farms that pool their
• 2:39:49
  Speaker 3: cacao so they have more leverage, so you can't take
• 2:39:50
  Speaker 3: advantage of them. And we make sure through Fairtrade that
• 2:39:53
  Speaker 3: they're democratically elected cooperatives so the farmers actually get the money.
• 2:39:57
  Speaker 3: We pay a living income reference price. And in exchange
• 2:39:59
  Speaker 3: for doing those things, they have to let us audit
• 2:40:01
  Speaker 3: and remediate the child labor on the farms. And so
• 2:40:04
  Speaker 3: in this five village case study that we did, there's
• 2:40:06
  Speaker 3: around 10,000 people living in there. And about seven months ago,
• 2:40:11
  Speaker 3: there's around 550 kids that were in illegal child labor
• 2:40:14
  Speaker 3: in those communities. And so then we started taking over
• 2:40:17
  Speaker 3: sourcing from there. So we started doing our sourcing principles
• 2:40:19
  Speaker 3: and paying the Farmers Living Income Reference Prize. fair trade
• 2:40:22
  Speaker 3: came in, come in, started paying the premium. And now
• 2:40:24
  Speaker 3: seven months later, uh, we just got the initial results
• 2:40:28
  Speaker 3: after we did our, our check-ins and, and some of
• 2:40:30
  Speaker 3: the communities, we were getting so many kids out of
• 2:40:32
  Speaker 3: child labor. There literally wasn't a school because kids just
• 2:40:34
  Speaker 3: worked on the farm. So like some of these, we
• 2:40:36
  Speaker 3: literally built a school so they could go to school.
• 2:40:38
  Speaker 3: Cause the goal isn't just to get the kids out
• 2:40:39
  Speaker 3: of child labor. It's also to get them an education.
• 2:40:41
  Speaker 3: So they're not, you know, because if you grow up
• 2:40:43
  Speaker 3: only working on a cacao farm, you have no education.
• 2:40:46
  Speaker 3: So then you're basically doomed to working on it your
• 2:40:48
  Speaker 3: whole life, you know, cause you don't, you don't know
• 2:40:50
  Speaker 3: anything else. Right. Um, And so we just did our
• 2:40:53
  Speaker 3: recent wave of check-ins where we knocked on all the doors,
• 2:40:55
  Speaker 3: checked school attendance and everything. And so seven months ago,
• 2:40:58
  Speaker 3: it was 550 kids-ish roughly in illegal child labor. What
• 2:41:00
  Speaker 3: do you think it was now, basically six, seven months later?
• 2:41:03
  Speaker 2: I don't know. How many?
• 2:41:05
  Speaker 3: We were able to get a 90% reduction and get
• 2:41:07
  Speaker 3: it to where there's only like around 50 still in
• 2:41:09
  Speaker 3: child labor with our first check-in. And now we constitute
• 2:41:13
  Speaker 3: a kid remediate out of child labor with two check-ins.
• 2:41:15
  Speaker 3: So that was just the first one. So technically by
• 2:41:17
  Speaker 3: our books, they wouldn't be fully remediated because, you know,
• 2:41:20
  Speaker 3: there might've been an accident or whatever. So we like
• 2:41:21
  Speaker 3: to double check it to make sure things are accurate.
• 2:41:23
  Speaker 3: So we'll do another check-in in the future. So they're
• 2:41:25
  Speaker 3: not technically officially remediated, but it just shows that like,
• 2:41:28
  Speaker 3: it's possible to reduce the child labor in these areas,
• 2:41:31
  Speaker 3: like dramatically, right? Like if you were to apply the
• 2:41:33
  Speaker 3: things we did there, but macroly across the whole country,
• 2:41:36
  Speaker 3: I mean, you're talking, you could get swarms of hundreds
• 2:41:37
  Speaker 3: of thousands of kids out of illegal child labor. And
• 2:41:39
  Speaker 3: so my, the big way I've been doing or been
• 2:41:42
  Speaker 3: on is like, step one is have to prove it's possible.
• 2:41:45
  Speaker 3: So then we can start, um, Most people like you,
• 2:41:48
  Speaker 3: they just have no idea that there's this much rampant
• 2:41:50
  Speaker 3: child labor in chocolate.
• 2:41:51
  Speaker 2: I had no idea until you brought it up.
• 2:41:53
  Speaker 3: I know, which is crazy. It honestly really frustrates me
• 2:41:57
  Speaker 3: because no one has any idea. Everyone's just kind of
• 2:41:59
  Speaker 3: cool with it. I think part of the problem, too,
• 2:42:01
  Speaker 3: is if you were to Google it, they use confusing
• 2:42:03
  Speaker 3: language where they're like, yeah, this is our ethical sourcing strategy.
• 2:42:06
  Speaker 3: But at the end of the day, obviously— Most cows
• 2:42:09
  Speaker 3: go into Big Chocolate, and they can say they're doing
• 2:42:11
  Speaker 3: all these things, but factually there's all these kids in
• 2:42:13
  Speaker 3: illegal child labor.
• 2:42:14
  Speaker 2: So it's like, I mean— And no one's put in
• 2:42:16
  Speaker 2: the effort that you're doing when you just said that.
• 2:42:18
  Speaker 3: Yeah, and so— That's amazing, man. Yeah, and well, that's
• 2:42:20
  Speaker 3: what I'm really excited about. And I just wanted to
• 2:42:23
  Speaker 3: mention it, A, because obviously you're the biggest podcast in
• 2:42:25
  Speaker 3: the world, and I just want to educate people on
• 2:42:26
  Speaker 3: it that it's fucking crazy when you're buying chocolate. And B,
• 2:42:30
  Speaker 3: I'm really excited, though, with what we're doing because we're essentially,
• 2:42:33
  Speaker 3: with Feastables, building one of the most effective— like systems
• 2:42:36
  Speaker 3: for getting kids out of illegal child labor in the world.
• 2:42:38
  Speaker 3: Like by the more cacao we're sourcing, the more we're
• 2:42:40
  Speaker 3: able to pay a living income reference price and then
• 2:42:42
  Speaker 3: audit the farms and then get the kids into schools.
• 2:42:44
  Speaker 3: And it's like, it's pretty interesting. Like with that village,
• 2:42:46
  Speaker 3: you know, right now, you know, it went, it was
• 2:42:49
  Speaker 3: a 90% reduction. It went from over 500 kids in
• 2:42:51
  Speaker 3: illegal child labor down to 50. And obviously we're not done.
• 2:42:53
  Speaker 3: We're going to keep over time trying to get those
• 2:42:54
  Speaker 3: 50 out of child labor. But now imagine that if
• 2:42:57
  Speaker 3: we can keep sourcing more cacao as we keep growing
• 2:42:59
  Speaker 3: and we could keep getting more and more kids out
• 2:43:00
  Speaker 3: of illegal child labor. And then eventually, because, you know,
• 2:43:03
  Speaker 3: I have over a billion followers across all my platforms,
• 2:43:05
  Speaker 3: I can show these case studies and then just like
• 2:43:08
  Speaker 3: berate big chocolate into switching over because they make billions
• 2:43:11
  Speaker 3: of dollars a year in profit. They don't have to
• 2:43:12
  Speaker 3: use child labor. And I think step one is showing
• 2:43:15
  Speaker 3: that it's actually possible to not use it because right
• 2:43:17
  Speaker 3: now technically there's not really a way you could like–
• 2:43:20
  Speaker 3: I think.
• 2:43:20
  Speaker 2: What's really important is getting people to understand that that's happening. Exactly.
• 2:43:24
  Speaker 2: And you talking about it right now, now people will
• 2:43:26
  Speaker 2: be aware of it because I think the vast majority
• 2:43:29
  Speaker 2: of people, me included, were not aware.
• 2:43:31
  Speaker 3: I know.
• 2:43:31
  Speaker 2: So then they hear it. They go, wait, hold on.
• 2:43:34
  Speaker 2: What about this company that I'm buying chocolate from? Are
• 2:43:36
  Speaker 2: they using child labor and then.
• 2:43:39
  Speaker 3: And technically I can never– like Feastables, I can't say
• 2:43:42
  Speaker 3: it's child labor-free because it's not like I have security
• 2:43:44
  Speaker 3: cameras on the farm. A kid could just walk on
• 2:43:46
  Speaker 3: it and then.
• 2:43:47
  Speaker 2: Well, he lied, right?
• 2:43:48
  Speaker 3: So I'll never be able to say that. But you're
• 2:43:49
  Speaker 3: making– We're doing everything we can to make it as
• 2:43:52
  Speaker 3: ethically sourced as possible, and that's why I'm doing these
• 2:43:53
  Speaker 3: case studies where I can literally factually show like people
• 2:43:56
  Speaker 3: knocking on the doors, show like without a– Because obviously
• 2:43:59
  Speaker 3: I know as I start to talk about this more,
• 2:44:00
  Speaker 3: there's no doubt in my mind they're going to sue
• 2:44:02
  Speaker 3: me because obviously Big Chocolate doesn't like the idea that
• 2:44:05
  Speaker 3: people are learning that there's so many kids in illegal
• 2:44:07
  Speaker 3: child labor. And because my microphone is so big, they're
• 2:44:09
  Speaker 3: going to want me to be quiet. But in a
• 2:44:11
  Speaker 3: perfect world, they'd hear these messages and they would have
• 2:44:14
  Speaker 3: a soul and be like, you're right. We shouldn't make
• 2:44:16
  Speaker 3: billions of dollars in profit off the back of little kids.
• 2:44:18
  Speaker 3: Let's just put a little bit of the money towards
• 2:44:20
  Speaker 3: getting the kids into school and putting people that aren't
• 2:44:24
  Speaker 3: kids on the farms. And so ideally– That's what comes
• 2:44:27
  Speaker 3: of it. We'll see in the long run. But right
• 2:44:28
  Speaker 3: now I'm just really focused on building these case studies
• 2:44:30
  Speaker 3: and really showing like in depth exactly how they could
• 2:44:33
  Speaker 3: do it. So then hopefully they just come around to,
• 2:44:36
  Speaker 3: you know, give them the avenue to go, oh, we
• 2:44:38
  Speaker 3: just didn't know. This is cool.
• 2:44:39
  Speaker 2: Cool.
• 2:44:39
  Speaker 3: We'll start doing it. I mean, because technically there isn't
• 2:44:42
  Speaker 3: really like all these shop companies are so old, like
• 2:44:45
  Speaker 3: technically the people who built and grew it, like the founders,
• 2:44:48
  Speaker 3: they're dead, right? This is third, fourth generation people. Like
• 2:44:51
  Speaker 3: some of these people have never built a business from
• 2:44:53
  Speaker 3: ground up. So maybe you could give them a little
• 2:44:55
  Speaker 3: slack and be like, they just don't know any better.
• 2:44:57
  Speaker 3: And it's a problem they don't know how to solve.
• 2:44:58
  Speaker 2: Fuck them. They know.
• 2:44:59
  Speaker 3: I mean, I'm trying to be cooperative because in a
• 2:45:02
  Speaker 3: perfect world, if we could get them all to switch,
• 2:45:04
  Speaker 3: I mean, I don't.
• 2:45:05
  Speaker 2: Well, maybe force their hand. I mean, maybe just making
• 2:45:08
  Speaker 2: people aware of it will help force their hand.
• 2:45:10
  Speaker 3: If I wasn't the biggest YouTuber in the world, if
• 2:45:13
  Speaker 3: I were... Here's a crazy sentence that I do believe
• 2:45:15
  Speaker 3: to be true. If I stopped caring about this issue
• 2:45:17
  Speaker 3: and did nothing, then 1.5 million kids in illegal child labor,
• 2:45:20
  Speaker 3: I guarantee you it wouldn't change at all. Like it
• 2:45:22
  Speaker 3: wouldn't change at all in the next five, 10 years.
• 2:45:23
  Speaker 3: Like who else? It's been like, look at how many
• 2:45:26
  Speaker 3: kids are in illegal child labor in West Africa on
• 2:45:29
  Speaker 3: cacao farms.
• 2:45:29
  Speaker 4: Okay, we're back.
• 2:45:30
  Speaker 2: We're back.
• 2:45:30
  Speaker 3: Big chocolate sent in an attack.
• 2:45:32
  Speaker 2: We've had this issue. You're good. But listen, man, it's
• 2:45:35
  Speaker 2: just another example of that. You're an awesome guy. And
• 2:45:39
  Speaker 2: the fact that you don't just care about money and
• 2:45:41
  Speaker 2: you really care about doing the right thing and that
• 2:45:43
  Speaker 2: you've decided to do this is just another example of
• 2:45:45
  Speaker 2: why you're great. Thank you.
• 2:45:47
  Speaker 3: Well, and I wanted to educate people on that. And
• 2:45:48
  Speaker 3: another thing I'd also, I think is a thing that
• 2:45:51
  Speaker 3: people should hear is especially in America. Do you know that?
• 2:45:55
  Speaker 3: I mean, it's probably not going to surprise you, but
• 2:45:56
  Speaker 3: 40% of food that's produced in America ends up getting
• 2:45:59
  Speaker 3: thrown away.
• 2:45:59
  Speaker 2: I have heard that. Yeah.
• 2:46:01
  Speaker 3: And it's, and so a lot of what we've been
• 2:46:02
  Speaker 3: doing is working with, uh, it's like working with nonprofits
• 2:46:05
  Speaker 3: and setting up essentially like, you know, so many stores
• 2:46:08
  Speaker 3: and restaurants just throw away perfectly good food or like
• 2:46:11
  Speaker 3: they'll have things like if something's like within a week
• 2:46:13
  Speaker 3: of being expired, uh, They just toss it out because whatever,
• 2:46:16
  Speaker 3: but it's like, it's perfectly edible. There's literally nothing wrong
• 2:46:18
  Speaker 3: with the food. And we've been, uh, just setting up
• 2:46:20
  Speaker 3: like mini, uh, there's a 501c nonprofit called sharing excess
• 2:46:23
  Speaker 3: who crushes at this. And we've been funding and building
• 2:46:25
  Speaker 3: like these, uh, small logistics hubs, like one in New York. Um,
• 2:46:29
  Speaker 3: you know, and we've been through them and then also
• 2:46:31
  Speaker 3: our food banks, we've been able to distribute over 40
• 2:46:33
  Speaker 3: million meals to people in need across America. And instead of, like,
• 2:46:38
  Speaker 3: buying food and taking it and storing it and distributing it,
• 2:46:40
  Speaker 3: just taking food that would have been thrown away but
• 2:46:41
  Speaker 3: is perfectly fine and perfectly healthy and just, you know,
• 2:46:44
  Speaker 3: figuring out how in a couple of days to just
• 2:46:45
  Speaker 3: get it to food drives or people in need. And
• 2:46:47
  Speaker 3: that's another thing, too. Illegal child labor and cacao and
• 2:46:50
  Speaker 3: that are, like, two things that I feel like people
• 2:46:52
  Speaker 3: should just be aware of because it's a very solvable thing.
• 2:46:55
  Speaker 3: You know what I mean? Like, if you work at
• 2:46:56
  Speaker 3: a retailer, I'm sure a lot of people here do,
• 2:46:58
  Speaker 3: that throws away perfectly good food because they're, like, you know,
• 2:47:01
  Speaker 3: they never want to run a risk of something being
• 2:47:03
  Speaker 3: bad on the shelf, so they'll preemptively throw it away.
• 2:47:05
  Speaker 3: just call a local nonprofit and be like, hey, every
• 2:47:08
  Speaker 3: week we tend to throw away food around this time,
• 2:47:09
  Speaker 3: come pick it up. Little tweaks like that is so simple,
• 2:47:13
  Speaker 3: but would feed so many people in need and save
• 2:47:15
  Speaker 3: us so much money. And I feel like it's kind
• 2:47:17
  Speaker 3: of a no brainer. And I've literally seen it in effect.
• 2:47:19
  Speaker 3: Like we're opening up another facility that, you know, over
• 2:47:22
  Speaker 3: the next 12 months should be able to distribute around
• 2:47:24
  Speaker 3: 10 million pounds of food. So whatever that is, maybe
• 2:47:26
  Speaker 3: like 7 million meals. And it's like just taking food
• 2:47:29
  Speaker 3: that would have been thrown away. And it's kind of
• 2:47:30
  Speaker 3: like mind blowing that in America, like more people aren't
• 2:47:33
  Speaker 3: aware of that because it's a very solvable thing, to
• 2:47:36
  Speaker 3: be honest.
• 2:47:37
  Speaker 2: I think there's so many people that are Only concentrating
• 2:47:40
  Speaker 2: on what's going to make them money. Of course. It's
• 2:47:44
  Speaker 2: very rare that someone like you thinks about greater good
• 2:47:49
  Speaker 2: and actually.
• 2:47:50
  Speaker 3: Puts a lot of effort. But in this case, that
• 2:47:51
  Speaker 3: one doesn't even cost you money. We're just talking about
• 2:47:53
  Speaker 3: instead of putting it in a dumpster, put it in
• 2:47:55
  Speaker 3: a truck.
• 2:47:56
  Speaker 2: But the effort to enact greater good.
• 2:47:58
  Speaker 3: Well, maybe one of you, if you're a Walmart or
• 2:48:00
  Speaker 3: I don't even know, some random store owner listening to this,
• 2:48:02
  Speaker 3: just consider it. Don't throw the food away.
• 2:48:05
  Speaker 2: You're an awesome guy, Jimmy. Thank you. Thank you for
• 2:48:07
  Speaker 2: being here, man. It was really fun. I really appreciate it.
• 2:48:09
  Speaker 3: Congratulations on everything. And we got to make the zombie show.
• 2:48:11
  Speaker 3: We'll do it. We're doing it.
• 2:48:13
  Speaker 2: Yeah, I think we should do it.
• 2:48:13
  Speaker 3: I'll handle all the work and stuff, but you got.
• 2:48:15
  Speaker 2: To co-produce it. I'll think about it some more, too. Yeah.
• 2:48:17
  Speaker 2: I'm going to bounce this around because I got excited. Yeah.
• 2:48:20
  Speaker 2: I think there's something to it.
• 2:48:21
  Speaker 3: Next time you see me and Joe together, it's going
• 2:48:23
  Speaker 3: to be fighting off some zombies.
• 2:48:24
  Speaker 2: All right. Sounds good. Thank you. That was awesome.
• 2:48:26
  Speaker 3: Thanks for having me.
• 2:48:27
  Speaker 4: My pleasure.
• 2:48:28
  Speaker 2: Thank you. Bye, everybody. Bye.