Who’s Really Responsible For Ads? #2117

Marketing School - Digital Marketing and Online Marketing Tips · Jun 5, 2022 · 6m

In episode #2117, Neil and Eric talk about who’s really responsible for ads. Companies often assume that the marketing department should be responsible for ads, but that’s not necessarily the case. Ads are relevant to many departments, like sales, customer support, design, or paid media managers. Tune in to learn why it helps to have one directly responsible individual, why you need to make sure your departments aren’t siloed, and how they can help one another!

TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: Who’s Really Responsible For Ads.

[00:25] Why your marketing department should not…