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Retail Stock Ordering: Two questions every product business must answer

"How much should I order?" sounds like one question. It's actually two — and most product business owners only ever answer one of them.

(This episode features a free download resource at http://resilientretailclub.com/order)

Hi, I'm retail strategist and founder of Resilient Retail Club, Catherine Erdly.

In this episode, I'm breaking down the critical difference between product-level stock ordering (the tactical "how many of this line") and business-level stock planning (the strategic "what can I afford overall"). Drawing on my time as a buyer at Paperchase and the frameworks in my book Tame…

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