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EP 957 – Part 2 of 5: Smallholder Coffee Farmers and Direct Trade — The Real Cost of “Direct” | Ana Donneys
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Episode Description
This is Part 2 of our five-part series with Ana Donneys from Cafe Primitivo.
Direct trade is often framed as the solution to structural imbalance in coffee. In this episode, we unpack what it actually requires from a smallholder producer.
Ana explains that direct trade takes years to build. It…
The skinny
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