Latest / Medical Device Global Market Access
Brazil's Diagnostic Imaging Boom: Navigating Market Entry After ANVISA's 2024 Regulatory Shift
This episode explores Brazil's rapidly growing diagnostic imaging market, a key area for global MedTech companies like Philips Healthcare. We analyze the market's projected growth to USD 1.73 billion by 2030, the primary drivers behind this expansion, and the significant impact of ANVISA's June 2024 regulatory changes, which now recognize approvals from the US, Canada, Japan, and Australia. The discussion covers the opportunities and persistent challenges, such as import dependency and the demand for digital and portable imaging solutions in this dynamic Latin American market. - Why is…
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