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Parapsychology’s Influence in Marketing with Mark Tadajewski
Parapsychology’s Influence in Marketing with Mark Tadajewski Mark Tadajewski is the Editor of the Journal of Marketing Management. He is an honorary professor of marketing at the University of York in the UK, as well as the Open University, and Royal Holloway, University of London. Here he points out that the history of advertising and marketing is deeply intertwined with developments in such areas as Mesmerism, hypnosis, psychical research, Theosophy, New Thought, and parapsychology. In particular, he highlights the role of Harlow Gale in the late nineteenth and early twentieth century, a…
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