Latest / Your Mic / Corporate Nude Podcasts vs. Punk Black Audio
Transcript
- 0:00They burned women for changing their faces.
- 0:02Now the same red comes with a coupon code and a hashtag about confidence.
- 0:07Your mic is that tube.
- 0:09Same mouth, new spell.
- 0:15This is your mic.
- 0:17The show where the tools stay simple but the power games get weird.
- 0:20Today's toy is lipstick.
- 0:23Tiny wax bullet.
- 0:25Some days it's a legal requirement for sex workers.
- 0:29Others, it's evidence of witchcraft.
- 0:31Then suddenly, it's a suffragette battle flag, a movie star halo,
- 0:36and a punk rock middle finger to authority.
- 0:39Same tube, different regime.
- 0:42And podcasting?
- 0:43Exact same story arc.
- 0:45Only now, the color is your voice.
- 0:53Start an ancient Greece.
- 0:55A sex workers job, license and survival are all bound together.
- 1:01The state orders women in that trade to paint their lips red so,
- 1:05quote unquote, respectable women don't get confused with them.
- 1:09They move through the market literally labeled in crimson.
- 1:13Failing to wear the paint can mean punishment for impersonating a good woman.
- 1:18Quotes around good.
- 1:20Those mouths function like traffic signs.
- 1:23This way for desire, that way for decency.
- 1:27Now, jump ahead a millennium or so.
- 1:30Europe.
- 1:31And now, lipstick is devil's varnish.
- 1:34Preachers and pamphlets insist women who paint their faces are deceivers consorting with evil.
- 1:41Some English courts treated marriages as fraudulent if a man claimed he'd been tricked by cosmetics.
- 1:48Imagine that in 2026.
- 1:50Contour becomes a crime scene.
- 1:52Lips become potential evidence of sorcery.
- 1:56Lipstick has not changed.
- 1:57No, not in the least bit.
- 1:59Basic pigments, oils, wax.
- 2:02What changed is the story men and robes and wigs attached to it.
- 2:07Now, do this.
- 2:08Swap that wax stick for a microphone.
- 2:11Early podcasting was our red lip era, basements, spare bedrooms,
- 2:16people with no gatekeepers talking like the FCC was never listening because it wasn't.
- 2:22To legacy media, those early feeds looked a lot like lipstick on prostitutes and witches.
- 2:28Unregulated, unprofessional, dangerous to the ideas that only a few trusted voices should pipe into your head.
- 2:37Cute, right?
- 2:38Same base technology as radio, voice over time, new story.
- 2:43This is not official, so it must be suspect.
- 2:52Early 1900s, suffragettes in New York and London start rocking bright red lipstick and marches.
- 2:58If Crimson is indecent, cool.
- 3:01Let's make indecency the uniform of women demanding the vote.
- 3:06Those mouths become portable protest signs.
- 3:09Not just look at me, but you can never ignore me and you cannot define me.
- 3:15By World War II, propaganda flips the script again.
- 3:19Red lipstick is suddenly patriotic.
- 3:21A sign of morale and feminine strength while men are at war.
- 3:25The same shade that once screamed whore or which now whispers resilience in government posters.
- 3:34Then Hollywood shows up with the soft focus.
- 3:38Marlene Dietrich, Marilyn Rita.
- 3:42Red lips became the center of the frame, the thing the light loves most.
- 3:47It's glamour now, marketable.
- 3:50A million ads tell women this is the color of success, sex appeal and power.
- 3:57You see, the object never changed, but the story, the evolution.
- 4:02It went from criminal to holy to Hollywood.
- 4:07Podcasting took that same roller coaster.
- 4:10At first, it's all the weirdos and hobbyists.
- 4:14Then narrative journalism sneaks in and one day the world wakes up to cereal in a wave of prestige audio.
- 4:22Suddenly, podcasting is the future of storytelling and networks that ignore it for years or throwing budgets at it like confetti.
- 4:30What used to be pirate radio with better RSS is now the Hollywood red lip of media.
- 4:36Executive decks brag about audience intimacy.
- 4:40Brands want story-led audio.
- 4:42Voices become products, not transgressions.
- 4:47Again, the mic never changed.
- 4:49The story about the mic did.
- 4:58Here's the twist.
- 4:59Nothing stays respectable for long without somebody wrecking it on purpose.
- 5:04Lipstick didn't stop at Hollywood glam.
- 5:07Punk kids smeared it across genders, across faces, deliberately messy.
- 5:12A visual screw your rules to respectable femininity.
- 5:16Seriously, same red, new spell.
- 5:19Not pick me more like this is me.
- 5:23Take it or choke on it.
- 5:25Podcasting is in that same moment right now.
- 5:28Yes, there are glossy brand-safe shows that sound like they were produced inside a boardroom.
- 5:34But there are also survivors telling their stories and rooms with questionable acoustics and impossible honesty.
- 5:41Same tools as the corporate feed, mic, Adobe audition, RSS, which by the way stands for real simple syndication.
- 5:50Completely different intention.
- 5:53This is lipstick swiped outside the lines.
- 5:56This is audio saying, I know how they want me to sound and I decline.
- 6:01So here we are.
- 6:02Just you, your earbuds and this stupidly powerful, stupidly simple tool.
- 6:09Your mic is your lipstick.
- 6:11Every time you hit record, you're choosing a color.
- 6:13Even if you pretend you're neutral.
- 6:16Maybe your show wears corporate nude.
- 6:19You, safe topics, friction-free interviews, every sharp edge sanded down so the ad reads don't feel awkward.
- 6:28Maybe you're in suffragette red using your platform to drag something ugly into daylight.
- 6:35Story as protest sign.
- 6:37Maybe you're in punk black.
- 6:40Breaking format, letting the silences hang too long.
- 6:45Leaving in the nervous laugh that proves you're actually telling the truth.
- 6:49Now here's the uncomfortable truth speaking of truth.
- 6:53If you don't pick your shade on purpose, somebody else will.
- 6:58Algorithms will tell you what performs.
- 7:01Sponsors will tell you what's too risky.
- 7:04Listeners will quietly nudge you toward whatever version of you offends them the least.
- 7:10That is how witches become wives in the official story.
- 7:14That's how pirates become PR.
- 7:17Here is your mic exercise for the week.
- 7:24Name the old label.
- 7:26Write down the story other people tell about your voice.
- 7:29Too angry.
- 7:30Too emotional.
- 7:31Too boring.
- 7:32I hope you're not too boring.
- 7:34Too niche.
- 7:35Write one segment that breaks it.
- 7:38Five minutes.
- 7:40One monologue, scene, or conversation where you lean fully into the thing you're supposed to dial down.
- 7:46If you need help on this, take that transcript, upload it into chat GPT or perplexity.
- 7:52I prefer the latter.
- 7:53Ask it to rewrite you a monologue and to make it spicy.
- 7:57Then you leave one flaw in on purpose.
- 8:01The crack in your voice, the swear you usually bleep out the pause where you didn't know what to say.
- 8:07Don't edit it out.
- 8:09Let it live.
- 8:10Let it breathe.
- 8:12That is your new pigment.
- 8:15That's you taking back the story of what your mouth is allowed to say and do.
- 8:21Look, lipstick never stayed just makeup.
- 8:25Podcasting will never be just content.
- 8:29They can call it witchcraft or empowerment, trash media, or high art.
- 8:34Your job is never to chase the label.
- 8:37Your job is to always choose the spell.
- 8:41This is your mic.
- 8:42I'm Freddie Cruz.
- 8:44Pick your color.
- 8:45Hit record.
- 8:46And if this episode smeared something loose in your brain, send it to another creator who's been playing it way too safe.
- 8:54Thanks so much for listening.