Latest / Pet Sitter Confessional
455: Effective Use of Google Ads with Maris Sonnabend
Maris Sonnabend, owner of House of Paws Pet Care, shares her experience of embracing a branding that isn't for her but has enabled her to target a specific avatar. She walks through the importance of focusing on one guiding principle to keep everything you do focused and intentional. Maris also discusses her philosophy of testing to determine what will and will not work in her business.
Main topics:
Time blocking
One Principle
Using the right language
Using Google Ads
Main takeaway: Integrate your expertise into everything you do.
About our guest:
Born and raised in St. Louis, MO, Maris holds…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.