
Built Different: The Founders Shaking Up SUPERZOO 2026
What turns a personal passion, an unexpected opportunity, or a problem with your own pet into a business? At SUPERZOO 2026, we sat down with six founders whose very different paths led them to one place: building products they believe can make life better for pets and the people who love them.
In this episode of Barking Mad, hear from Dr. Lindsay Wendt of Botanical Bones, Autumn Smith of Parents 2 Pawz, Ashton Hood of Shepherd Boy Farms, Dr. Michelle Dulake of Fera Pets, Jessica Berger of Bundle x Joy, and Carrie Van Wert of Giddy Kitty. From a veterinarian whose experience with her own dog…
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