Latest / The Fundraising Everywhere Podcast
Meet Zosia - The AI Fundraiser
What happens when you hand your fundraising campaign over to an AI?
In this episode, Host Simon Scriver speaks with Ben Cohen, AI Lead at Good Innovation, about a bold experiment he ran during his London Marathon fundraising campaign. Rather than host another bingo night or curry evening, Ben built Zosia; an AI agent - and gave her one job: raise £500 in a month.
Ben shares how he set Zosia up with her own email address, a website, a newsletter, and even a Telegram connection, then gave her as much autonomy as possible. The results were remarkable (she raised nearly £2,000), but not without a…
The skinny
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