Rethink or Republish: Choosing the Best Blogging Strategy | Content Marketing, Blogging, Ep. 28

The Clinic Marketing Podcast | Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers · Jul 31, 2023 · 9m

Wondering whether it's smarter to update that old blog post or publish a fresh one on the same topic? You're not alone! On this episode of Propel Your Practice Podcast, we tackle this listener’s query.

We'll guide you through assessing your older content, deciding whether to replace or create a new post, and how to implement a 301 redirect when needed. We also dive into key factors to remember, such as your older posts' current ranking and relevance.

But hang on. We've got more! Apart from shedding light on this frequent conundrum, we also point you toward some valuable resources to maximize…