From Portfolio to Pipeline: Caitlin Mayer's Playbook for Modern MedTech Growth
What separates companies that consistently grow from those that simply launch products?
In this episode, Caitlin Mayer, Senior Director of U.S. Marketing for Medtronic's Acute Care & Monitoring business, shares the go-to-market principles that have helped her team build stronger customer partnerships, align cross-functional teams, and accelerate growth through portfolio-based marketing.
Drawing on real-world experience leading commercialization strategies in one of healthcare's fastest-growing care settings, Caitlin explains why today's customers expect more than products. They expect…
The skinny
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