Latest / Becker’s Healthcare Podcast / From Digital Sprawl to Digital Strategy: How Health System Leaders Are Regaining Control of the Digital Ecosystem
Transcript
- 0:00Hi, everyone. This is Lucas Voss with Becker's
- 0:02Health Care. Thanks so much for tuning in
- 0:04to the Becker's Health Care podcast series. It's
- 0:06great to have you. Today, we're talking about
- 0:09how health system leaders are regaining control
- 0:12of their digital ecosystem.
- 0:14And joining me for today's discussion, so excited
- 0:17to have him, is doctor Ricky Choi. He's
- 0:19strategic medical advisor at Xealth, head of digital
- 0:22health at Samsung Electronics and assistant clinical professor
- 0:25at Stanford University School of Medicine. Doctor Choi,
- 0:28thanks so much for being here today. It's
- 0:30great to have you. It's a pleasure to
- 0:31be here. Thank you so much.
- 0:33I wanna start us off just level setting
- 0:36the conversation a little bit. We know that
- 0:38health systems, specifically, in the last ten years,
- 0:40have significantly
- 0:42invested
- 0:43in digital tools.
- 0:45But, again, we're also now dealing with the
- 0:47fact that they invested heavily, so there's a
- 0:50lot of different tools and sort of this
- 0:52term of digital sprawl
- 0:54seems to be appearing
- 0:55across
- 0:56the industry.
- 0:57What changed and why are we now
- 1:00rethinking
- 1:01the value
- 1:03of digital investments?
- 1:05Yeah. That's a great question. You know, I
- 1:07think that as with any kind of change
- 1:10or transformation,
- 1:11you know, there were early adopters,
- 1:13who are willing to take risks and try
- 1:15new things. And I think that over time,
- 1:18you know, more and more health systems, a
- 1:19huge
- 1:20proportion of health systems now, have really
- 1:23invested in and have tried to really address
- 1:26the many challenges they're seeing, in health care
- 1:28delivery
- 1:29in the quadruple aim,
- 1:31through digital tools.
- 1:33But I think what they found is that
- 1:34early on, they were looking to solve,
- 1:36specific problems.
- 1:38You know, there was a particular workflow. There
- 1:40is a particular disease process they're trying to
- 1:42address, and they were really focused narrowly on
- 1:45that solution, but really not thinking at a
- 1:46systematic level. And so you do that a
- 1:49few times, and before you know it, you're
- 1:51at ten, twenty, even 30, or 40,
- 1:54different solutions
- 1:55that not surprisingly now don't talk to each
- 1:58other and so creating a whole set of
- 1:59problems.
- 2:00Now with my Samsung hat on, as a
- 2:03participant
- 2:03of and a watcher of of the market,
- 2:06you know, we have we feel like that
- 2:08there has been a lot of progress.
- 2:10We're starting to see more and more ROI,
- 2:13but we're definitely recognizing that there is now
- 2:15we're at a different phase where that data
- 2:18definitely needs a flow, you know, between solutions.
- 2:20There needs to be orchestration behind the scenes.
- 2:23And we'll hear over and over again from
- 2:26all the stakeholders in health systems that needs
- 2:28to fit in within the clinical workflow, and
- 2:30it needs to be attractive for patients to
- 2:32use.
- 2:33I just wanted to really quickly repeat those
- 2:35two numbers that you mentioned. Right? It's an
- 2:37estimate, of course, but 30 to 40 different
- 2:40solutions. Think about that for a second as
- 2:41the listeners here. Those numbers are incredible.
- 2:44You spent this morning here at the annual
- 2:46meeting at Becker's in Chicago with health system
- 2:49leaders talking about the cost of all of
- 2:51this and potentially the hidden cost that this
- 2:54all
- 2:55creates. I'd love to know
- 2:57what stuck with you in those conversations,
- 3:01and what are some of the costs that
- 3:03leaders underestimate with all of this?
- 3:06So I think that, you know, health systems
- 3:09came at this really trying to address, you
- 3:11know, the quadruple aim, you know, quality,
- 3:13access,
- 3:14cost,
- 3:15patient satisfaction, you know, clinician,
- 3:18you know, burnout, and satisfaction as well.
- 3:21And just just as you've emphasized, we went
- 3:23from, you know, a couple,
- 3:25one off solutions to very quickly to now
- 3:28having tens of solutions. Actually, in the room
- 3:30we had earlier today, we had about 30,
- 3:33participants
- 3:34coming from, a range of health systems.
- 3:37When asked,
- 3:38a good proportion of the room raised their
- 3:39hand when they said they had 20 solutions,
- 3:42digital solutions.
- 3:43Another smaller group, but a significant group had
- 3:4540. We even had one health system that
- 3:47has said they have 200
- 3:48different digital solutions.
- 3:50So,
- 3:51you know, hospitals are not IT companies.
- 3:54Right? And so you can imagine how unwieldy
- 3:56it is for the IT and IS systems
- 3:58to manage. And so in in as hard
- 4:01as it is to get some of these
- 4:02things implemented, in some case, some cases, it
- 4:05may be just as hard to unwind. And
- 4:07so ironically, we end up with some of
- 4:09the same problems we started out with Yeah.
- 4:11Which is workflow fragmentation, which is alert fatigue.
- 4:14And then now we add on vendor complexity
- 4:16and and governance.
- 4:18And at the end of the day, we're
- 4:19all trying to achieve that ROI.
- 4:21And that gets muddled when we see that
- 4:23kind of fragmentation.
- 4:26Now let's turn this around. Right? We're trying
- 4:28to fix this. I think a lot of
- 4:30health systems are moving in the right direction.
- 4:32They are learning. They're understanding.
- 4:35But, again,
- 4:36what does it actually mean to move from
- 4:38this collection
- 4:40of tools that you've just mentioned
- 4:42to a true
- 4:43digitally
- 4:44aligned strategy?
- 4:45Absolutely.
- 4:46I I think that, first of all, we
- 4:48need to move from point solutions,
- 4:50in single digital interventions Yeah. You know, in
- 4:52the clinical setting to thinking more comprehensively.
- 4:54And I think there's a couple of different
- 4:55ways we can do that, but I think
- 4:57one way approach certainly is to think about
- 4:59the overall patient experience,
- 5:01which often starts in the home. It's where
- 5:03they first notice that they may get sick
- 5:05or trying to manage their health health condition.
- 5:07And so there are signals now that can
- 5:09be collected to understand that context,
- 5:12whether it be the way that they may
- 5:13use technology in the home or some of
- 5:16the now kind of cutting edge wearable technologies.
- 5:19That technology, you can imagine now starting to
- 5:21inform where patients go and provide a fuller
- 5:24picture for clinicians.
- 5:26And, of course, what we need to do
- 5:27is start to start to figure out how
- 5:29we're gonna orchestrate those technologies, how to help
- 5:31those things start to work together,
- 5:33and so that one can make the most
- 5:35of the technologies,
- 5:36that been implemented.
- 5:37It's been often said that I'll say it
- 5:39again. You know, it we would it would
- 5:41be an utter failure. If we are basically
- 5:43digitizing
- 5:44the current flawed system, we need to really
- 5:46think about our complete redesign of health care.
- 5:49And I wanna talk a little bit about
- 5:50that process because, again, we don't want to
- 5:52repeat this. And what makes this hard is
- 5:54that we now have a a suite of
- 5:56tools,
- 5:57innovation when it comes to AI that's sort
- 5:59of entering the theater here, that's entering health
- 6:02care.
- 6:03Are health systems
- 6:05a approaching
- 6:06AI differently
- 6:07than some of these other point solutions that
- 6:09we've seen in the past? Right?
- 6:11Or are we simply repeating some of the
- 6:14things that you've just outlined?
- 6:16Yeah. That's a great question. You know, I
- 6:18think that in our conversations and include including
- 6:20the panel this morning,
- 6:22at the round table that we had this
- 6:23morning, health systems are approaching it a little
- 6:25bit wiser. You know? You know, they are
- 6:27still fragmented. They still there's still many challenges,
- 6:31and process and to go through. But they're
- 6:33coming at it a little bit wiser, from
- 6:35what they've learned around from digital, when when
- 6:37they brought in digital tools.
- 6:39But they also kind of view that there's
- 6:41that the risk profile is a little bit
- 6:42different when it comes to AI. I I
- 6:44think that,
- 6:45there is a little bit of a of
- 6:47not a little bit. There is a significant
- 6:49black box here, I think, when it comes
- 6:50to especially,
- 6:51generative AI. And so they're approaching it with
- 6:54much more caution.
- 6:55I think the health systems I've spoken to,
- 6:57you know, who are willing to really start
- 6:59to push those boundaries and recognize the value
- 7:01you can create are thinking about it more
- 7:03from the back office perspective,
- 7:05revenue operations and etcetera, and then slowly dipping
- 7:08their toe into now providing, you know, having
- 7:11interact directly with patients.
- 7:14I I think we all see the opportunity.
- 7:15You know, when we think about having a
- 7:17staff member who spends their day calling patients
- 7:20all day long to try to get them
- 7:21to come back to address a care gap
- 7:23or a various need
- 7:25versus having an AI system that can contact
- 7:28hundreds
- 7:29at once.
- 7:30I think that that it I think the
- 7:32opportunity just sounds absolutely tremendous. Now there's a
- 7:34lot of consideration there, but I think that
- 7:36opportunity,
- 7:38from a cost and frankly to deliver better
- 7:40care is really great.
- 7:41That being said, you know, we need to
- 7:43have the right list of patients that can
- 7:45be contacted. That just doesn't appear on itself.
- 7:47There needs a is a system connected to
- 7:49it that then feeds into that calling system.
- 7:52And, great, you contact all these people and
- 7:54people are gonna come in, but how are
- 7:56is the house system prepared to handle that
- 7:58inflow? So and and from a technology perspective.
- 8:01So
- 8:01these cannot,
- 8:03live on an island, cannot live in isolation.
- 8:05We need to think about how these things
- 8:07are integrated together, that overall orchestration and governance.
- 8:10I think that's we're now in that phase
- 8:13of of of technology maturity that health systems
- 8:16really need to think about. Yeah. We come
- 8:18back to the conversation about eliminating silos that
- 8:20we've talked so much about in health care
- 8:22so far. You've touched on this a little
- 8:24bit in our conversation here today, but you've
- 8:26also talked about this frequently,
- 8:29across the board, which is the future of
- 8:30health care being at home
- 8:33and being powered by continuous patient generated data
- 8:36that really, at the end of the day,
- 8:37again, serves the patient,
- 8:39which is the most important thing. What changes
- 8:42when care
- 8:43moves outside
- 8:45of the hospital?
- 8:46Yeah. I think that I would argue that
- 8:48care began, you know, outside the hospital and,
- 8:51in fact, in the home. We know, you
- 8:53know, that it's in the home that people's
- 8:55first are are overall managing their day to
- 8:57day health, their overall well-being, the food that
- 8:59they eat, the way they spend their time,
- 9:01as as well as with their loved ones.
- 9:03It's where they first notice and may discover
- 9:05they get sick, and those signals may be
- 9:08unbeknownst to them that would be only be
- 9:10detected through a wearable technology, for example, which
- 9:13nowadays can detect if you have atrial fibrillation
- 9:15or you have sleep apnea.
- 9:17It's about also managing conditions, encouraging people to
- 9:20live healthier, eat and and stick to the
- 9:22diabetic diet, their heart healthy diet, etcetera. And
- 9:25we believe that those technologies can play a
- 9:27really important role to then really helping that
- 9:30clinician get a fuller picture,
- 9:32and understanding, you know, the patients in terms
- 9:34of their health challenges, how they've been managing
- 9:36their overall health, but also getting them to
- 9:38do the right side of care.
- 9:40You know, I've we've talked to a number
- 9:42of academic and quaternary health systems
- 9:45and, you know, they want to deliver the
- 9:46best care possible. They are there are some
- 9:49things they are very, very good at, the
- 9:50best in the world at, and there are
- 9:52some things that are probably better off,
- 9:54where care is delivered in a different part
- 9:56of their system or a partner system. And
- 9:59at the end of the day, patients want
- 10:00their problem solved as expediently as possible. They're
- 10:03suffering. They have needs that need to be
- 10:05addressed. And so I think that with these
- 10:07signals that we may be able to collect
- 10:09in the home, that we, in fact, can,
- 10:11I think there are opportunities to think about
- 10:12how do we address both of those needs?
- 10:14Yeah.
- 10:16I want to close this off with something
- 10:18that frequently comes up in health care, and
- 10:21you've actually mentioned this here today as well,
- 10:23which is the fact that data is at
- 10:25the heart of everything in terms of success,
- 10:27and we have the data. Health systems have
- 10:31the data. It depends on the execution,
- 10:35insights versus that action.
- 10:37How do we close the gap
- 10:39between insight and action?
- 10:41Yeah. I think that's a very complicated,
- 10:43question, but, at the same time, a very
- 10:46simple point. And I I almost wanna say
- 10:49it may start with me, and I'd say
- 10:51myself as a clinician.
- 10:52You know, with the implementation of EHR, went
- 10:54from writing charts into now utilizing the electronic
- 10:57health record. And now while though I don't
- 10:59love it, none of us love it. We
- 11:01are comfortable with the constant software updates and
- 11:04those changes.
- 11:05In that same way, as we think about
- 11:07digital tools, apps, you know, services, AI, and
- 11:10etcetera, if it helps my patient get better,
- 11:13if it helps the health system achieve its
- 11:15goals and our shared goals and the and
- 11:17the success of the organization,
- 11:19please make it as easy as possible for
- 11:21me to do. Because I will be much
- 11:23more likely, you know, to follow through with
- 11:24that. You know, at Samsung, we've been thinking
- 11:26a lot about how do we start making
- 11:28these things easier to do. In fact, you
- 11:30know, in clinical care too, my general mantra
- 11:33is how do we make the healthier thing
- 11:35the easiest thing to do? And in many
- 11:37ways, I think there are signals in the
- 11:39background that we just discussed that I that
- 11:41Samsung's been thinking about how do we then
- 11:43make it as easy as possible for doctors
- 11:45then to absorb and understand the health status
- 11:47of that patient so they can get going
- 11:48to starting to address those needs. I I
- 11:50think there's a lot of opportunity there.
- 11:53Warren's another podcast conversation, I believe. Doctor Choi,
- 11:56thank you so much for taking some time
- 11:57and being here today. What a fantastic conversation.
- 11:59Absolutely. Thank you so much. So great to
- 12:01have you. And we also want to thank
- 12:02our podcast sponsor, Zelleth. You can tune into
- 12:04more podcasts from Becker's Healthcare by visiting our
- 12:07podcast page at beckershospitalreview.com.