Drama over media agency billing rank; Thread's first week; plus a glimpse into Nova's latest ratings and Ogilvy PR's B2B influencer play
As global results of media agency billings were released by insight company COMvergance, serious questions about its Australian figures remain unresolved (1:24). The team assesses the situation before reflecting on the first week of Meta's Threads, and if we should care about it (9:51). Then, a chat with Nova's chief growth officer Adam Johnson on its latest ratings (19:41) and Ogilvy PR's head of editorial Brian Corrigan on the agency's new B2B influencer offering (37:13).
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.