How Jeff Gelfuso And Qualtrics Are Closing The Gap Between Insight And Action
What happens when customer experience stops being a soft metric and starts becoming a direct driver of revenue, retention, and real-time action? In this episode, I sat down with Jeff Gelfuso, SVP and Chief Product and Experience Officer at Qualtrics, during X4 Summit in Seattle to talk about how AI is changing the way businesses understand and improve customer relationships. Jeff shared how his role sits at the point where product, experience, and business outcomes meet, helping customers use Qualtrics in ways that are both practical and measurable. One of the biggest themes in our…
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