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The Cost of the Story: Black Alder’s Founders on Journalism, Trauma & Truth
What’s the real cost of telling the story?
In this powerful episode of The Brandinc PR Podcast, host Brandi Sims, Founder & CEO of Brandinc PR, sits down with sisters Chelsea Fuller and Takara Pierce, co-founders of Black Alder — a PR and narrative strategy firm leading conversations on equitable storytelling and trauma-informed media practices.
Together, they unpack their groundbreaking new report, The Cost of the Story: Journalists, Trauma, and the Communities Left Holding the Story — the first comprehensive study examining how covering traumatic events impacts both journalists and the…
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