Steve Aoki: Why the World’s Biggest DJ Is Obsessed With Pickleball | S5 E4
In this episode, Steve Aoki sits down with Roscoe and Jared for his first-ever pickleball podcast. The conversation runs from how his wife got him into the game to the DIY mindset that built his entire career, with plenty of honest takes on business, creativity, and whether pickleball is actually cool.
Steve breaks down how HeroQuest went from a COVID-era album into a full IP with an anime, a trading card game, and collabs with Burton, Malbon, and Cressi. He explains why every product he drops needs a “collectible soul,” and how the JOOLA Hero and Hyro paddles come with HeroQuest cards…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.