Disrupting Sales Relationships

Top Secrets of Marketing & Sales · Mar 4, 2025 · 15m

Disrupting sales relationships is tricky. When you go into a sales presentation, if you recognize that it's likely they're going to have someone, and if you've got an arsenal of responses that you can come back with to demonstrate to them why you are obviously the better choice, then they're going to be a lot more likely to at least give you a shot at that business, than if you don't have those things in place. David: Hi, and welcome back in today's episode, cohost Jay McFarland and I will be discussing the idea of disrupting sales relationships. Welcome back, Jay. Jay: Hey, David. It's a…