Latest / Social Media Marketing with Fexingo: Instagram, TikTok, LinkedIn, and Platform Strategy
How Brands Use Social Media for Hyperlocal Marketing
In this episode of Social Media Marketing with Fexingo, Lucas and Luna dive into hyperlocal marketing on social media. They break down how brands—from a Chicago pizza chain to national retailers—use geotags, local influencers, and location-based ads to drive foot traffic and build community. Lucas shares a case study: a family-owned pizzeria that increased store visits by 22% with a targeted Instagram campaign. Luna challenges the scalability for smaller businesses, and they discuss tools like Meta's local awareness ads and TikTok's geofencing. They also touch on privacy concerns…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.