Latest / How To Protect The Ocean / From TikTok to Impact: How Erica Hernandez is Inspiring Change for the Ocean
Transcript
- 0:00Are you interested in speaking up for the ocean on social media? you're going
- 0:03to want to watch this episode because I have Erica Hernandez who is a
- 0:07personality on TikTok that I love to watch. She talks about
- 0:10climate, she talks about environmental science, she talks about wildlife conservation,
- 0:14she talks a lot and it's great and it's really wonderful
- 0:17to see how she's progressed over the years. She started talking
- 0:21about it over two years ago and has really developed
- 0:25a great account, lots of views on
- 0:28her videos and she's kind of looking at different ways to
- 0:32do environmental messaging. And we talked to her about that. I talked to her about that
- 0:35on this episode. And I'm really excited to share that because
- 0:38I'm hoping that people who are maybe thinking about starting
- 0:42a channel or a profile or what have you, you
- 0:46know, can take this and take some advice from from Erica and
- 0:49myself on this. We had a great conversation and to say, hey, you know what? I'm
- 0:53going to start one, too. I'm going to start a profile, a TikTok account, an Instagram page
- 0:57or start talking on YouTube or whatever that might be, podcasts, and
- 1:01be able to check that out and see what can come out of that, see how
- 1:04your life changed with that. But we're gonna talk about that on today's episode of the
- 1:07How to Protect the Ocean podcast. Let's start the show. Hey
- 1:14everybody, welcome back to another exciting episode of the How to Protect the Ocean podcast. I'm
- 1:17your host, Andrew Lewin, and this is the podcast where you find out what's happening with the ocean, how
- 1:21you can speak up for the ocean, and what you can do to live for a better ocean by
- 1:24taking action. And today we're gonna be talking about speaking up
- 1:28for the ocean, something that I love to talk about, science
- 1:31communication. It's probably one of the most important things in conservation, in my
- 1:34opinion, and it's the reason why I started this podcast, because
- 1:38people that I talk to just around my own life, like my
- 1:41own circles, my family, my friends, didn't really know a lot about
- 1:45what was happening in the ocean. And they would come to me and ask me great questions, but
- 1:48I was like, why aren't more people talking about the ocean? I just realized at
- 1:52the time when I started, there weren't a lot of resources to find out about
- 1:56the ocean. There's a lot of competition for information these days. So
- 1:59I started a podcast that you're listening to right now, and now
- 2:03you have a resource to talk about ocean news or to hear about ocean news and
- 2:06how to talk about it and all that kind of stuff. So if you're interested in starting some
- 2:09kind of profile, whether it be a TikTok account, an
- 2:13Instagram account, a podcast, a YouTube channel. This
- 2:17is, as I said before, this is the episode for you because Erica
- 2:20Hernandez, who has a profile on TikTok, talks
- 2:24about environmental science, climate change, all those great issues
- 2:28that we need more information on. She talks on
- 2:31today's episode about why she started it, how she started it, how her
- 2:34message has evolved, how her confidence has been building over
- 2:38the last two years with each and every video. We talk about
- 2:41followers, we talk about commenters and how to deal with them, just
- 2:45a lot of different things that has to do with social media. And I think it's really
- 2:49important because it's such an important tool. And I know a
- 2:52lot of people talk about being on social media, how it's bad for
- 2:55you. But wouldn't it be great if there's more great content on
- 2:58there? And I think that's really important. Erica does provide that great content. It's
- 3:02information. It's something that you can use. It's not only just on, you
- 3:05know, this endangered species or that endangered species or this
- 3:08wildlife habitat. It has to do with just like how people can
- 3:12live by living just a little bit better for the planet,
- 3:15a little bit better for the ocean by buying clothes, like through thrifting,
- 3:19by just having a better lifestyle, a more sustainable lifestyle. Not that
- 3:23it's perfect. Nobody's perfect. Erika even mentions that she does this
- 3:26sort of imperfect kind of way of living. And I think it's really important to share
- 3:29that and to share how people can do to get better and
- 3:33what people do for a better, how people can live for a better planet. So
- 3:36with that said, here is the interview with Erika Hernandez talking
- 3:40about her TikTok account and her science communication. Enjoy the
- 3:43interview and I will talk to you after. Hey, Erika, welcome to
- 3:46the How to Protect the Ocean podcast. Are you ready to talk about science communication?
- 3:53Nice. I love it. Look, this is exciting. I have been watching
- 3:56your TikTok account for quite some time. You are
- 4:00talking about climate change. You were talking about the environment. And
- 4:03it's a really interesting platform to be on because you
- 4:07can go like mega viral at times, sometimes just 10 views,
- 4:11a couple hundred views, but you're getting that constant connection
- 4:15with your audience. And that's what I really wanna talk about today, answering
- 4:19questions from the audience and so forth, but really how you got to pick all
- 4:23that up and what your plans are in the future for this wonderful
- 4:26platform as well as just science communication in general. So
- 4:30we're gonna get into all that, but before we do, Erica, why don't you just let
- 4:35Okay. My name is Erica. I'm 23. I have
- 4:39a degree in environmental science and a geology minor. I went
- 4:42to Appalachian State. And I'm currently going
- 4:46to work as a environmental justice organizer and researcher for
- 4:50Clean Water for NC. And I'm excited about that. And
- 4:54I've always just had an interest in environmentalism. I feel like it
- 4:57really sparked when I was in third grade. And the way it
- 5:01Just saw a forest just totally cut down and I don't know something in
- 5:05me clicked and I felt like I had to fix something like me like me personally like
- 5:08it's such a So
- 5:14you had like so what did people come into your classroom like did you
- 5:17have people like from an organization come into your classroom and talk about
- 5:22you know different things you can get take part of or like plastic or
- 5:26Anything that had to do with the environment. Is that what you had or was this your teachers that were
- 5:32I feel like for teachers, they started talking more about climate change
- 5:36probably in middle school, but what
- 5:40really got me into it was just seeing that forest and I just
- 5:43wanted to do more with them. I was just thinking of like the
- 5:46wildlife conservation, like where did the animals go? How do they
- 5:50adapt to human activity and how it's progressing over
- 5:54time? In
- 5:57high school, when we were applying to colleges, I was gonna go undecided
- 6:01because I really didn't know what I wanted. But then I forgot,
- 6:04like I had that spark. I'm like, environmental science. I feel like that's what
- 6:18Yeah, they say your inner your inner child has all the answers you need.
- 6:21So I'm like, okay, my inner child wanted this. And I still
- 6:27I love it. I love it. Now. So going to Appalachian State,
- 6:31you're, you know, it's kind of discovering environmental science, right? Because,
- 6:35you know, you're going back and thinking, like, what can I do? What were your
- 6:38ideas as you're going through college, like maybe
- 6:41at the beginning compared to at the end of how you're sort of image
- 6:46change of what you could do in conservation or
- 6:53Well, like a lot of college students, when they first go in, they're kind of naive.
- 6:57And I knew the climate crisis and like human
- 7:01activity, environmentalism was depressing. But I didn't know it was that
- 7:05depressing when I started going into it and learning more about it. And a
- 7:09lot of the times I kind of wanted to just switch my majors because I just
- 7:14I don't know. I don't I can handle it. But I did always wanted
- 7:18to lean more towards wildlife conservation. And I'm
- 7:21still not where I am where I want to do that at the moment, but hopefully in the future. But
- 7:26like I said, there's so many topics
- 7:31within the environmental sector, climate change, environmental science.
- 7:34It's very broad, which is one thing I love about it because it's
- 7:37a very diverse degree. And
- 7:41I remember thinking when I was about to graduate, I'm like, I feel like this is this
- 7:45degree is not going to help me. I feel like it's not worth it. But my my
- 7:49advisor, like my teacher, she said, no, no, no, no, no. This is a very good
- 7:52degree. And it's it's actually growing field, I believe, like a
- 7:56lot of companies are trying to be more green and they really need
- 7:59environmental scientists. And I feel like every
- 8:03job can be a climate job if you use what you know to help
- 8:07Well, I mean, you know, as you and I know, climate change affects
- 8:10everything we do. And it doesn't matter if you're a marine scientist,
- 8:14a wildlife biologist, an environmental scientist, or you own
- 8:17a business. You're impacted by climate change. Your business is impacted by
- 8:21climate change. Supply chains are impacted. Everything is impacted. We
- 8:24can't get away from it. And I think a lot of people try to deny it so they don't
- 8:27have to worry about it out of sight, out of mind. But we know now it's
- 8:31definitely not out of sight, and it's on our minds quite a
- 8:34bit. It's interesting how you're talking about
- 8:37how you thought you were going to switch out, or you thought about switching out,
- 8:41because a lot of the things are heavy. A
- 8:44lot of the issues are heavy, and there is no real
- 8:48like switch to be like, if we just, you know, flip this switch, we're
- 8:51going to be fine. It's a lot heavier. Do you remember
- 8:55some of the, some of the issues that really got
- 9:02Yes. I feel like for me, it's more endangered species.
- 9:06And I remember in one of my classes, you can't save all of them. And
- 9:09like essentially how biologists, I'm
- 9:13not sure who, but the way that they decide on which
- 9:17species deserves more protection is what they offer in
- 9:20a way. Like, do you know what I mean? It's like, okay, which one brings
- 9:23more money to us? Like, that's, I was like, when I heard
- 9:27about that, I'm like, that was, that's kind of depressing, because you really can't save all the
- 9:30species. And that's what I want to do. But obviously, you
- 9:33can't, but you can try. And I think another one, I
- 9:37feel like would be just Displacement because not everyone has
- 9:41can just pick up and leave where they were is better. Some
- 9:44people are gonna Suffer and I remember watching this they
- 9:48showed us a documentary and I tried to look for it again on youtube But I couldn't find
- 9:51it and it was titled the island that disappeared and it was some
- 9:55natives from an island that essentially sea level rise just kept getting
- 9:59worse and worse and they were basically not being heard and
- 10:03essentially they just hadn't deal with the consequences and
- 10:08It is. I mean, if you think about people actually having to leave their
- 10:12homes and leave their land that they've been living
- 10:15there for who knows how long, hundreds of years, you
- 10:18know, like multiple centuries, it's really depressing
- 10:22when you think about it. We don't think about it here in North America as
- 10:25much. because it doesn't impact us
- 10:29or it has impact family members as of yet. But there's definitely going
- 10:32to be times in the future where people on the coastline are
- 10:36going to have to move and they're going to have to try and sell
- 10:39their homes, not going to be able to, and they're going to have to move
- 10:42to a different spot. And they are going to be what we're going to consider
- 10:46climate refugees because they weren't, they had to move with nothing because their
- 10:49homes are flooded or they can't sell. and they move. The
- 10:53ones that can sell are gonna be, or that are okay with leaving the
- 10:56home are gonna be like the super rich. And that's the people who don't really
- 10:59care and they have most of the power. So it's frustrating and
- 11:02depressing when you hear about that. But
- 11:07what made you, you know, like that's enough for a lot of people to
- 11:10turn off. Just like I know from my case with science communication,
- 11:14I started a YouTube channel when I was like maybe 24, 15, 14 years ago. And
- 11:20I remember one of my gym owner was like, yeah, I started watching your videos. And
- 11:23I got depressed because you talked a lot about some depressing things. So
- 11:26I stopped watching it. And I was like, oh, that's interesting to learn, you
- 11:29know, like in terms of how you communicate that. But what was
- 11:33it that really kept you in it? Because I can understand a lot of people leaving the
- 11:36field even while you're learning because you're in college. You're like, I want to make sure
- 11:40that I'm going to be happy with my job. I don't want to have to
- 11:43watch all these species leave. What made you stay in
- 11:49If I'm being so honest, I feel like it was the Lorax movie,
- 11:57Yeah. But it makes me cry every time. It's like, unless someone like you
- 12:00cares and hold off a lot, things aren't going to get better. It's really not. And I
- 12:04know because they say like, I clearly believe there's power in numbers.
- 12:08And if we're being realistic, one person can make a difference, but it can only
- 12:11do so much. But still, if everyone had that mindset, I
- 12:14feel like things really could turn around for
- 12:18the better. And yeah, I even have a sticker of
- 12:21it on my laptop. It literally has a quote, unless someone like you cares. Yeah,
- 12:24but that movie, I feel like it's really special to me. And I'm
- 12:29hoping the future doesn't look like that in the end where people forget about
- 12:33it. But it does leave some
- 12:36hope for the future. And I feel like, for me,
- 12:40I try not to let climate doomism get to me, because that
- 12:43gets a lot of people. And I know what it feels like to have climate doomism
- 12:47and just to give up and be like, all right, I'm just waiting for Mother Nature to kill us
- 12:54100%, I agree. I agree completely. It's really interesting. My
- 12:58kids grew up on that movie too. They're teenagers now. They love,
- 13:01they still go back and watch that movie. And it's like, there's some hard parts
- 13:05in it when you think about it. Cause for me, especially, I relate, I see
- 13:08it happening in real life and it's not a far-fetched
- 13:12story. Maybe sort of like what's happened in
- 13:15the movie is far-fetched. Maybe, hopefully, but
- 13:20just the message of it, if
- 13:24everybody has their own voice, they all stand up, you can change. I
- 13:27think that's really empowering because I think we've seen
- 13:31that with Climate change already, you know,
- 13:34we saw the the climate strikes happen and we saw starting
- 13:38off with you know One or two kids or three kids or four kids
- 13:42and then starts to you know Grow and grow and then we had millions
- 13:45of people around the world start to say hey like we
- 13:49need change here You know all the people who are in charge aren't changing. They're
- 13:52denying climate change all this kind of stuff and And we know
- 13:55it's real and so we need to do something. And now if you look at many governments,
- 13:59although they can be criticized of not acting fast enough.
- 14:04a lot of them, like 10 years ago, weren't doing anything. And
- 14:07now they've got these major plans to do something. And like
- 14:11I said, they're not perfect by any means, but we're seeing those changes. And
- 14:14I do believe it's because people are standing up and people are starting to mobilize
- 14:18and empower themselves to be like, look, yeah, I know I'm one person, but if
- 14:21everybody starts to talk, we all know the feeling. And
- 14:25so we're starting to see governments change and we're starting to see that representation start
- 14:28to kind of fill out for people who are more, who are going to be more affected. and
- 14:32who are being affected right now. So I love that. I love the movie. I'm like, yeah,
- 14:36this is it. This is the movie that's gonna kind of keep me into it. That's
- 14:40awesome. Now you did a minor in geology. Why geology?
- 14:44I have to know. I think it's a great field, complicated
- 14:48and complex in terms of what you're learning and stuff, but why, those
- 14:52are two big things to learn about, you know, major environmental science, minor
- 14:55in geology, very, you know, they mesh together quite
- 15:01Um, I'm not sure because I, when I was younger, younger,
- 15:04I also wanted to do paleontology and I could kind of get a little bit
- 15:07of taste with that because, um, I could have
- 15:11gotten. I could have chose to get a degree in like some paleontology, but
- 15:14that's too much for me. I don't know if I wanted it
- 15:17that bad. But yeah, when I got my degree in
- 15:21environmental science, I focused on life science. And then I
- 15:24got a geology minor because I could get a
- 15:27little bit of both. Because they do go well together. And I
- 15:35Love it. I love that. And so that
- 15:39was more of like, it's a fun thing to learn, obviously usable in
- 15:42a lot of different fields as you go. So when you graduated, you've
- 15:47got your life ahead of you. You've got your undergrad degree. What
- 15:50were you thinking? What kind of area did you want to go? Because even environmental science
- 15:54is still quite a broad field to learn from.
- 16:01Well, I was applying to jobs and I did get job offers, but the thing was
- 16:05they were in cities a bit away and I kind of needed to
- 16:09save up money at the moment to get an apartment. So as
- 16:13soon as I graduated, I just was an environmental educator at
- 16:16a local camp. And I did that for a few months and I loved it. And
- 16:20then I worked as a restoration technician. And
- 16:24now here I am starting about to start my new job, my big girl job.
- 16:29Like if you think about three very different jobs
- 16:34if you think about like the context, right Obviously
- 16:38this one you the environmental justice one is gonna be new so
- 16:41you haven't done that one yet out of the other two Which ones did you prefer
- 16:54Yeah, it was a very because um, I it was like during outdoor education
- 16:58season so it was like four or five months and
- 17:02essentially it was mainly elementary middle
- 17:05school kids but often on the weekends there would be conference groups that
- 17:08they would do their own little things but sometimes like we would do like environmental
- 17:12lessons for them and and I loved like we talked about water ecology, forest
- 17:15ecology, the water cycle, things like that and also like having
- 17:19fun which which I thought it was fun because I was still using it's
- 17:22still kind of related it did relate to what I studied and
- 17:25I During my undergrad, I also had
- 17:30two internships. One was an outreach, and it was mainly for elementary school
- 17:33kids as well, and then a research one. But the
- 17:37one I enjoyed most was the outreach internship, because like
- 17:40a lot of people say, or the cliche saying, kids are the future. And
- 17:45what they know, they're going to end up carrying on with them in
- 17:49the future years. And surprisingly, a lot of the kids do
- 17:55Well, I mean, it worked for you, right? Yeah. If you go back to grade
- 17:58three, you're like, yeah, that's, uh, you know, that's what I kind of wanted to do. And
- 18:01I agree. I think that's one of the most important things to do. I think as
- 18:05science communicators now as well is this to
- 18:09the people, whether it doesn't matter what age group at this
- 18:12point, obviously young kids are, it's like an investment, right? You're investing into
- 18:15the future of education. So they don't come up and. You
- 18:19know, just learn or listen to anything that's said
- 18:22that's wrong and then they believe that. You know, you want them to
- 18:26understand science, you want them to understand nature and what
- 18:29it can do, the potential, but also the consequence that
- 18:32we can have if we start to disturb it too much like we're doing now. So
- 18:36it's always great to see that. One
- 18:39thing you mentioned too about, you know, you had job offers that were away from
- 18:43where you lived. I think that's a really interesting point because
- 18:46I find I've had this a lot of times too. You know, growing up in Canada, there's
- 18:49a lot of jobs in the US. They offer you the job, you're
- 18:53like, okay, this is great. But then you're like, I'm far from
- 18:56home, you know, and you got to look at lifestyle, you got to look at,
- 19:00you know, what you want in terms of in the future, how
- 19:03you want to live your life. I think a lot of us, especially in marine biology,
- 19:07for me, You know, you have to grow up along a coastline, or you have to
- 19:10live along a coastline. And for me, my family's in Ontario, where
- 19:14we have freshwater coastlines, but not ocean coastlines. And I
- 19:17chose to stay here, even though it was going to be challenging for my position in
- 19:21the future. But this is what came out of
- 19:24it, was this podcast. But a lot of the jobs, they wouldn't
- 19:28offer enough to live in that city. You know like it was it was and
- 19:31it's like how do you expect me to survive or I'm not sure if
- 19:34you came across this but the jobs weren't full-time they
- 19:37were like a few months here or a few months there or maybe a
- 19:40year or a year and a half and that's a very difficult thing
- 19:45when you start to look at trying to live somewhere
- 19:49or trying to build a life somewhere. I don't think some of these organizations think
- 19:52about that. It's probably due to funding and how long the funding
- 19:56is, but I find that's a really difficult thing to
- 19:59process when you first start out. I'm curious to hear
- 20:04your opinion on that type of building
- 20:09I agree. And especially within like the environmental sector, a lot of jobs are
- 20:13seasonal or it's based on funding or they're really,
- 20:16really competitive because they're just really competitive to
- 20:19get into. And I feel like that's not talked about enough. And I was
- 20:23grateful enough to have job opportunities and eventually get a job. And
- 20:27especially now, because apparently the job market is really bad right now. And
- 20:31I thought it because I remember when I was applying like
- 20:35a few months ago when I was at my job I was like, okay cuz I knew I was there for just
- 20:39a little bit of time just to save money Yeah, I was trying to
- 20:42fly and I kept getting interviews, but then they just ghosted me I'm like is it me
- 20:46but then I'm like no it's it's it's a lot of people and I
- 20:49It's harsh out there right now. It's harsh. Yeah, it's a hard
- 20:53one. So when did you start getting the,
- 20:57I'm gonna pick up my phone and start talking about the environment bug?
- 21:01When did that really start to hit you and
- 21:07I think my first environmental TikTok was
- 21:11talking about why blue whales are my favorite. That was
- 21:15like, that was almost two years ago, I think. And I don't
- 21:18know, because I do remember actually the time when I was like, okay, I want to I
- 21:21want to make content about environmentalism. And
- 21:24I told my boyfriend, I want to do it. You have
- 21:28the technology, you have the knowledge, go ahead and try it. And I'm
- 21:32really glad I did because, like I said, I know my following is
- 21:35small, but I have screenshots of every time someone Messaged
- 21:40me on there saying hey, thank you so much. I love your content.
- 21:44It gives me. Hope please don't stop posting I hope
- 21:47one day you get like a million like stuff like that and and it makes me
- 21:50feel good to post like for me I love posting because I love it
- 21:53myself, but yeah and other people loving it. It's just like a bonus
- 21:59Well, look, I'm here. You're just shy about 4000 followers on
- 22:03TikTok. And but I'm looking at
- 22:06like your videos. And like, I've done stuff on TikTok,
- 22:10not nearly as good as your content, in my opinion, but you
- 22:14have like quite a few views on these videos, like you're averaging
- 22:17probably around like, you know, five to
- 22:21800 on average, and then every once in a while, I see like a
- 22:2610,000, or a 1,000, or 5,000. I think your
- 22:29highest is, what, I see one here for
- 22:3474,000 views on this one video, and this is weekly
- 22:38positive climate views. I love these.
- 22:43And you have another one where you have 200,000. I didn't even realize it, it was right beside
- 22:46it. When
- 22:50you first started out to now, how have things evolved
- 22:56My messaging? I think my first, in
- 23:00terms of positive climate news, my first one posted, I put positive environmental
- 23:04news. And I probably should go back to that because some of the news I post on climate isn't
- 23:08really under the climate. It's a little more broad. Gotcha. But
- 23:12because I know like the TikTok algorithm changes too, and
- 23:15that's not really on the creator's fault. And I'm trying to find Different
- 23:20I guess how I make my content is I think what
- 23:24would I want to see in my for you page? I know every now and then I do some lifestyle videos
- 23:28and I just usually just make content on what I don't see
- 23:31as much a lot of people post like Some positive climate
- 23:35news and they have their own way of doing it and the way I do it I just do
- 23:38like pictures and so I just keep it short and sweet and
- 23:42then some of my followers say you should try talking about them instead and
- 23:45I'm like maybe I Maybe I might do that in
- 23:52Well, and I think, I mean, one good thing about being a scientist,
- 23:56which we both are, is you're okay with experimenting, right?
- 24:00Like, I mean, you put up, everybody's gonna have an opinion
- 24:03on what they'd like to see, and I think that's good. I think, you know, trying different things, and
- 24:07if somebody suggests something and you're willing to do it, or
- 24:10you're willing to try it, or you have the time to try it, because a
- 24:13lot of these things are not easy to put together, as I've noticed.
- 24:19I think it's interesting to experiment. Even
- 24:22like you said, to put these climate news where you put a picture and you just kind of swipe
- 24:26across for the different climate news, which is great because
- 24:30it's almost like you read articles and you're like, here's some cool climate
- 24:33news you should know about. You just summarize them so people are like, oh, this is
- 24:37nice because this is the positive stuff. that you we
- 24:40see and it's like sometimes it's like oh you know another couple of
- 24:43countries signed on to you know like it
- 24:47could be like the ocean treaty say or or what have you right it's just really
- 24:50cool stuff that people are like oh that's nice to know that's nice to know and
- 24:53they could share that with other people who knows or they could repost it or or
- 24:56what have you, right? I find, though, a lot of people will have suggestions on
- 25:00the way to do things, and I know we feel pressure to do them, but then you're just like,
- 25:03well, I like doing my own stuff. You know, it works within my workflow,
- 25:07because, like I said, sometimes it takes a long time to do it, but it's really
- 25:11cool. And one thing I really noticed, too, is you put
- 25:14in sort of your, like you kind of mentioned, your lifestyle into
- 25:17here, right? And one of your most recent videos is
- 25:21your thrift clothes. Yeah, it's kind
- 25:25of cool. You have like a fun style to your clothes. I
- 25:28don't know anything about style, right? I'm a, I'm a 46 year old dad,
- 25:32but you have, you like, you show off your, you like, it's almost
- 25:35like a get ready with me or like, Hey, look what I got. And these
- 25:38are like nice looking clothes. And you're like, this was thrifted. This
- 25:41was thrifted. This was thrifted. Do you find people get surprised at what you
- 25:54Yeah, for sure. I remember I got
- 25:57a comment, I posted another type of thrifting video, and I was like, oh my gosh,
- 26:00you have such good luck. But it's funny because I go through every
- 26:04rack and I search everything, and I feel like people that say,
- 26:07oh, I never find anything, they're just like, Like, you'd be surprised how
- 26:11much good stuff is at the thrift stores. And personally, I don't like
- 26:14to buy, even though it's from the thrift store, I try to avoid fast
- 26:18fashion brands because they usually don't last long regardless. And for
- 26:21me, I just like finding brands that are a little older just to have a little more sense
- 26:24of No one else is going to have this. It makes me feel like more unique
- 26:32I like really colorful clothes and I
- 26:37recently was starting thinking maybe I should start dressing my age, but I'm like, So
- 26:41far, I'm still gonna have my little style, but that's a problem
- 26:46You know, but what do you mean by dressing your age? I'm curious
- 26:49about that. Like, is it you want to dress, you know, quote unquote, more
- 26:53like more like professional or is it like, what
- 26:56is that? Because I, because I feel like you've got a good style, you know,
- 27:00it's professional or not, or fine. Like not everybody dresses professional
- 27:04every day, you know what I mean? Like, yeah, I'm just curious,
- 27:09I guess probably yeah, like more professional or maybe it's
- 27:13because we're like social media gets to us be
- 27:16like, um, like, why are you like, or like where they say, Oh my gosh, my
- 27:19frontal lobe is developing. I no longer find that
- 27:24Because I mean, my, my, my style, I don't, I
- 27:28don't really wear that much crop tops anymore. You know, just things
- 27:31like that. And I do have some professional clothing, but I
- 27:39Not many people do. I mean, people like to be relaxed and
- 27:42they like to be comfortable in their clothes. And sometimes the professional clothes is
- 27:45not as, like, I know that, like when I wear a suit, I'm not as comfortable as if I'm
- 27:48wearing. You know, like a nice pair of pants, like even jeans
- 27:52or something like that, that makes me feel comfortable, right? So
- 27:56it's interesting though, too. The reason why I asked is because I remember having
- 27:59somebody on because I was, I had never thrifted before and I was trying to figure
- 28:03out what it all meant. This was a couple of years ago. I've now started to
- 28:06do that. But a lot of like the person I had on
- 28:09the interview, she was saying that she actually buys a lot of her that
- 28:14she goes to conferences with and she spends like less than $100 on
- 28:17an outfit or maybe even a couple of outfits. And
- 28:21then she goes to these professional conferences and people are like complimenting her
- 28:25on, you know, her styles and what she's wearing and things. And she's like,
- 28:28yeah, this was, I didn't, I barely spent any money on this. Not only that, but
- 28:31I know the clothes are used and it's better for the environment and all this kind of stuff. So
- 28:35I think a lot of people like, I think this is kind of a thing now. I
- 28:39know in my city, we're starting to see more thrift stores pop up
- 28:43that have a lot of different styles and a lot of different brands. My
- 28:46kids like to do it as well. But they kind of search as
- 28:50well. You have to kind of search for that. I know what you mean
- 28:53by that. It's like search for that unique kind of material. So I
- 28:56I'm really glad for like secondhand fashion
- 29:00is getting popularity, especially like we even have apps now like Depop
- 29:04and whatnot. And I usually go on there too if I'm looking for something specific.
- 29:09But yeah, I feel like a lot of people are into thrifting. I
- 29:12know, I don't know if it's because people do it because it's in now because I
- 29:16remember thrifting used to be looked down upon a few years ago, like it was
- 29:19like, like, you're poor or like, ill. Like,
- 29:22I don't know, but now people are like, oh my gosh, like, look at me, I'm thrifting. But I've
- 29:27So yeah, I think I used to see it because it used
- 29:31to be like, you know, like a value village or a goodwill that
- 29:34we have up here, where it was, it was for people who couldn't afford clothes.
- 29:37So they went and they got used clothes, and you would donate your your used
- 29:41clothes there. But now I see a lot more stores popping up like saying no,
- 29:44no, here we are. It's like a thrift store. It's like this is you know, come for these
- 29:47types of brands or what have you and you see a lot more
- 29:51kids who are doing it and young adults who are doing it and it feels
- 29:55like the fashion plus like... things are expensive, so it
- 29:58makes sense to be able to buy something that's cheap but still quality
- 30:02made, which is nice to see. And I'll be honest, I try
- 30:05to look for new clothes that are environmentally friendly, and they
- 30:08are crazy expensive. Like shirts that go
- 30:12for, like T-shirts that go for like $30, $40, and it's like, I
- 30:15can't afford that. I can't spend that on a T-shirt. There's no way.
- 30:19But anyway, that's good. So in terms of the messaging for,
- 30:24you know, what you do on, like when you do, is it just TikTok that you do
- 30:30I do post on Instagram occasionally, but it's usually the same
- 30:36posts, specifically the ones I make on Canva and every now and then I
- 30:39do post stories about like important environmental issues that are going around,
- 30:42but mainly TikTok is where I post at. And I'm thinking of,
- 30:46recently I was starting to think of Maybe posting on
- 30:50YouTube because I did have a YouTube channel before but that was more like me But
- 31:00That's where people are. I mean, I don't know how many users it has now. It's
- 31:03got to be over a billion And you know not
- 31:07knowing what's gonna happen in the future with tick-tock in the US and other places
- 31:10I mean, it's kind of interesting to see this platform
- 31:14grow and evolve. So now like
- 31:17from the beginning when you first started a couple years ago posting to now
- 31:21how is your social media like messaging and like
- 31:34I feel like I'm still on I mean,
- 31:37it looks like I'm confident, but my videos, like there's so
- 31:40many tries I do, or I stutter and I have to like edit. I'm
- 31:44like, I don't know why I cannot speak. But I
- 31:48feel like I've gotten better a little bit at editing. Recently, I've started using
- 31:51CapCut. And by recently, I mean, like literally four days ago. Because recently,
- 31:56because I was just editing on the app itself and the CapCut. It's
- 32:02A little bit cap cup is a little I feel like a little more difficult
- 32:09Yeah, I'm trying to get the use hang of it and
- 32:13The message explain a little more me. I'm not getting it like my messaging. How
- 32:18Well, the confidence is a thing to like, you know, like I know for me when
- 32:21I first started I had huge imposter syndrome, right? So when
- 32:25I first started and I would say stuff I wouldn't even tell people that I published a
- 32:28podcast I would just and see who was listening and see
- 32:32how many. If I had a lot of people, I'd be like, ugh, I'm not sure. Because like when
- 32:35I started, even like started, like
- 32:38I started with a website and a YouTube channel and then I went to podcasting because
- 32:42it was easier for me. But when I first started, I was very worried about
- 32:45being called out. And like scientists weren't talking about
- 32:49the work that they were doing. Because there was no incentive to do so. And there was
- 32:52almost a disincentive because people would take what you had and they would cut
- 32:56it to what they wanted to. So if you talked about climate change, people
- 33:00like it or you did an interview about climate change, people would mess up your, the journalists,
- 33:04if you call them that, some of them, they would mess up your words,
- 33:07they wouldn't manipulate your words. So a lot of scientists didn't have trust in
- 33:11talking to mainstream media. And, and so
- 33:14when I first started the podcast, the whole point was not to cut anything out,
- 33:18not to edit that to not to manipulate it so that people would feel comfortable. and
- 33:22to get cool stories out. But I was so worried that scientists would
- 33:26be like, what are you doing? You're not supposed to be doing this. People are going
- 33:29to attack you all the time. And I realized after a while that people weren't
- 33:32attacking me. And other scientists supported me so much that they would come on.
- 33:35And then they're like, we're having so much fun. You should talk to this person. And you should talk to this person.
- 33:39And this person is doing it cool. And then I just started to get more and more people coming
- 33:42to chat. And I think through that, through getting that acceptance, And
- 33:47comments back being like, hey, like, you know, you changed my
- 33:50life, or I'm really glad I never had this. I never knew about
- 33:53this before. And that kind of built my confidence. Now
- 33:57where it's like, I feel guilty if I don't post an episode, because
- 34:00I'm like that person who's who could learn about this, or I'll read an
- 34:04article like, oh, that's not that important. And I'm like, No, it probably is
- 34:07probably important for somebody. And so I'll
- 34:10do an episode on it and I'll publish it. And then somebody responds like, I'm
- 34:13so glad you did that episode. I'm like, ah, I knew it.
- 34:17But sometimes you're into it so much that you're
- 34:21like, oh, I've seen that so many times. People don't want to
- 34:24talk about that. Then I'm like, Once I publish it, people are
- 34:27like, I didn't know about this. And you're like, oh my god. OK, so it's still worth it.
- 34:30So my confidence in the material and what to publish
- 34:34has changed from feeling like I'm an imposter in
- 34:37this field and not knowing what I'm talking about to trying
- 34:41to serve somebody by providing information for
- 34:44that person. And so it's less of about me and more about the
- 34:47audience that I have. So I've got a little bit more confident in what I'm
- 34:55I feel the same way, in a way, actually. I posted
- 35:00a TikTok about vultures a few days ago, and then someone commented today,
- 35:06That's the video that happens all the time. I had to turn mine
- 35:10I was like, where did those balloons come
- 35:14Yeah, so if you do like if you move your hands, and like it looks like a celebration
- 35:18balloons and celebration. Do you like a heart shape
- 35:25Essentially, they just said, Oh my gosh, I didn't know about
- 35:28this. Thank you. I learned so much from you. And yeah, I just I just
- 35:31like spreading information and Environmental communications, it's
- 35:35like a good bridge between like the science and the community. And
- 35:39I feel like that's not what there is a lot of. So I like
- 35:43doing it to what I can in a way. And I like speaking on topics that
- 35:48Yeah, for sure. So what topics do you think? Like, what
- 35:55Uh, well, like I said before, I like talking about like different animals
- 35:58and species every now and then I do like it's like it's blank day and I talk about that
- 36:01animal. Uh, definitely the positive climate news. Cause I've, I've
- 36:05been doing that continuously for like a year and
- 36:08a half now. And I haven't missed a single week, even
- 36:11though the views don't bother me. I know some days, like I don't get that many views. Like
- 36:15I'm still going to post them because some people still like seeing them
- 36:18and I like seeing them too. And those, those videos I
- 36:21like doing and just. If there's like
- 36:25a local or like issue, environmental issue
- 36:28that I know about or I'm aware of to a good knowledge, I usually speak
- 36:32out on that as well. And I was thinking of doing a TikTok. I
- 36:35think I think in Texas there was like a chemical power
- 36:42Yeah, I think I think I think that happened this morning and I'm like, uh, that's
- 36:46bad yeah, well, I'll be honest one of the reasons actually
- 36:49we connected and I never told anybody at the beginning was you
- 36:53did a Story on the Florida State Parks recently.
- 36:58Maybe like three fourth four weeks ago. Yeah, I and you're talking about how you
- 37:01know that the the state wanted to be able to build or having public comments
- 37:05on building these massive resorts these golf courses, disc
- 37:08golf course too, I didn't know that was a big thing but apparently that's a big thing
- 37:12and they want to build in these beautiful state parks and they're giving like
- 37:15less than a week notice of like these public comments You
- 37:19told me you you kind of let me know of that story through your content and
- 37:23I was like I gotta do an episode on this and I mentioned you in the episode that's when
- 37:26I reached out like hey just to let you know I mentioned you in this episode because
- 37:29this is important um and so that's what I feel like that's
- 37:32the cool thing I also feel too I don't know if you ever noticed this but like when
- 37:36we get on social media And I don't know if we, it's just because so many people talk
- 37:39about it. And like, there are a lot of celebrities out there that have like millions of followers.
- 37:42They get so many views. And even like the quote unquote Tik Tokers
- 37:46that are like huge. It's their brand, right? They're the influencers of
- 37:50the world. And they get, you know, millions and millions of views. And then I
- 37:53look at mine and I'm like, I got like only a hundred views on this or 300 views
- 37:56on this. I'm like, then I think to myself, That's like
- 38:00300 people. Like if you can fill a lecture hall with 300 people
- 38:04and it'll look busy and you just like imagine if I had to speak in front of
- 38:07300 people, you know, for like two minutes of
- 38:11like an episode that I do on TikTok or even like 10-20 minutes of an episode that
- 38:14I do on the podcast. I was like, that's a lot of people to
- 38:18connect with and you never know who you're connecting with, right? It could be
- 38:21a decision maker, it could be the kid of a politician who's
- 38:25like, hey, mom or dad, you need to see this
- 38:29because this is important. And you may change somebody. You never
- 38:32know who's out there watching your content. And
- 38:36so I think that's quite interesting when it comes out. Do you
- 38:39ever get that feeling though? Because you get a good, you get a solid amount of
- 38:42views. Do you ever feel like sometimes you're like, oh, I wish that
- 38:45did better, but actually it hit a lot of people. Like it got to a lot of
- 38:49Yeah, I do. Like perspective is everything. And even
- 38:53likes, like let's say you get like 30 likes, like if 30 people went
- 38:56up to you and complimented on what you did, I'd feel like very happy.
- 39:00I'd be like, oh my gosh, thank you so much. But I, yeah, I do
- 39:03feel that way. And also like some of my mutuals, Like,
- 39:06like you and other people, like, they're within the environmental sector field. And
- 39:09like, I've connected, like, even like, I've connected with
- 39:13people that advocate for animal
- 39:16rights, like they're vegans, or some of them work in like city, city
- 39:20planning, things like that. And yeah, I, it's
- 39:24crazy, like who, who people like who sees and even if they
- 39:27don't directly Interact or
- 39:31will they do interact with let's say they repost it like a lot of people do repost my
- 39:37Yep. I reposted your stuff quite a few times So
- 39:42this is all good like this is great like it's interesting to see
- 39:45what you've done on here and what you're sort of able to do
- 39:49Do you have? Like
- 39:53specific types, like you talked about your weekly positive
- 39:56climate news. And that's cool. And that's comes out like, is it once
- 40:05Okay. Every Monday. Yeah. Cause it's Monday today. Okay, cool. Um, so you, so
- 40:08you do that every Monday. Do you have other types of like, do
- 40:11you say, okay, Monday's for this? Um, one,
- 40:17I'm trying to. I think I have so far, but
- 40:21every now and then I have like a little streak and then I don't post for
- 40:25like one or two days and then I post again. But that's one
- 40:28of my goals. Like I'm trying to be more consistent with posting because
- 40:31that essentially is better for your performance because they get circulated more. Still
- 40:35a lot of work. And also, yeah, it's a lot of work. But usually what
- 40:39I do is I like bulk create. Like one day
- 40:42I like make the same. I make videos
- 40:46of myself and sometimes I like change my
- 40:51shirt but it's the same day to make you think that it's another day Yeah,
- 40:59I do that. And pattern wise, I know like
- 41:02I'm trying to have more like a schedule. But I know Mondays are
- 41:05weekly positive climate news. And essentially, I just look at my feed.
- 41:09And I try to have a weekly positive news every now and then a Canva post,
- 41:13which is like something it doesn't matter what topic it is, but it's just something I made on
- 41:16Canva. Every other now and then maybe like a video to
- 41:19show about me. And And
- 41:23So you have kind of like pillars. So you have like the ocean positive news, like
- 41:27a lifestyle thing, you know, something that you make
- 41:30on, like something that you try and experiment on Canva. Usually
- 41:33they have, and what you mean by that, like they have templates and you just kind of pick a template and
- 41:37then use it and then kind of fit it to the
- 41:44Okay, cool. So that's kind of cool. So you have those types of pillars. I
- 41:48think that's, I think that's great. I mean, even posting a couple of
- 41:51times a year, I'm like, is pretty cool. If you think about it,
- 41:54because I'm like, wow, this is, this is pretty cool. But
- 41:59so looking into the future now,
- 42:10Yeah, with just science communication in general, are you gonna just
- 42:13stay on TikTok mostly and build that platform out? Are
- 42:17you going to, like you mentioned a little bit of maybe going back to YouTube,
- 42:22I do wanna stick mainly to TikTok. I know they were saying
- 42:25it might get banned and that's part of the reason why some
- 42:29videos aren't performing as well as they used to. But
- 42:34I do wanna stay on TikTok. Maybe more on YouTube, but Essentially,
- 42:38I want to get more comfortable using the features that TikTok has.
- 42:42I know TikTok Live. I've been on it for a few times, but I only
- 42:46am on it for like three minutes or less because I get scared for
- 42:49some reason. Is it because you're worried about running
- 42:55That's what I'm worried about. Sometimes I do think about that. Especially
- 43:00like because I know could I not have a little bit of free time because I haven't started
- 43:03working my full-time job yet Yeah, cuz I've had like a two-week gap just
- 43:07to enjoy but I'm trying to like get as
- 43:10much done as possible But it is kind of hard
- 43:13to do like social media while doing other stuff and
- 43:17that's I like it's it's it's a skill to have like time management and
- 43:20like having all that so I Props to us because we did.
- 43:24Absolutely. It's difficult. I think a lot of people, they don't realize
- 43:29how much time it takes to be able to get these
- 43:32videos up and to edit them and whatever software you're using to edit. It
- 43:36takes a long time to put it up there and make sure you do a
- 43:39job that you think is a good job. That's good enough to
- 43:42put out for you. It does take a long time to do, so doing it with the job.
- 43:46would be good. Now, is your job aware that you have like a
- 43:50TikTok account that gets some pretty good views? And do you think you'd
- 43:53feel comfortable in talking about some of the work you do to make people more
- 44:00Um, for sure. Yeah. And I did tell them about that. I do post on
- 44:04social media as like a little hobby for environmentalism and
- 44:09they know my account. So they're not stalking me, but like, and
- 44:14I'm pretty sure they're gonna, they're gonna know that I'm going to talk about like what I
- 44:17do and to gain more insight because I'm going to have to be doing research
- 44:21and like environmental justice communities within the state. And
- 44:25a lot of it has to do with like hog operations and how it affects some
- 44:28water qualities or streams nearby. And yeah,
- 44:34Yeah, that'll be cool. I think, I think it's great. I think more organizations that
- 44:38have their, I mean, they should show off their staff in my opinion, cause
- 44:41I love the people that work within the environmental field and
- 44:45I find some organizations do it really, really well. And other
- 44:48organizations are so tight knit that they don't want to let any information because
- 44:52they want to control everything. But I like the fact that they let people talk
- 44:56and let their staff talk because that's why you hire them. You hire them for their expertise and
- 44:59so you let them talk on their expertise. So I love that. One
- 45:03question I haven't asked and I've wanted to ask this for a while. You
- 45:07post a lot, you get a lot of views, you're going to get comments. Do
- 45:11you find most of your, and some people are always worried about comments,
- 45:14right? Like it could be really, really great. And you've started to mention some
- 45:18of them, but some of them can be like, you know, when, especially when you deal with climate, a
- 45:22lot of times you get some, some, some, whether they're real people
- 45:25or not, who knows, but you get some pretty harsh comments. How do you approach
- 45:30How do I approach them? I usually just delete them
- 45:34because I don't respond to them. Sometimes, I think
- 45:38one time I do, but essentially how I see it, I'm like, wait
- 45:41a minute, this is my page, get out of here. So I just delete them. But I often,
- 45:45I don't really get that many negative comments. I would say I
- 45:48got them more when my weekly positive climate news
- 45:51were getting more traction. People would be like, they would
- 45:54say stuff like, Well, what's the point? We're already dead. Or this
- 45:58isn't really good climate. Like, I don't know, something like that. Or I
- 46:01think I made a video maybe like last year talking about like, Oh,
- 46:05did you know if we killed animals? Well, if we killed humans,
- 46:08the same rate we killed animals, we'd be extinct in like, two
- 46:12weeks, 14 days. And because I was talking about like, how you
- 46:15can reduce your impact because I'm not a vegan, but I do my best to like, Yep,
- 46:19because I don't eat pork. I don't eat seafood. I'm really just eat chicken and
- 46:23and yeah people were just saying like oh I'm gonna eat like a two burgers to
- 46:27like to the vegans think I'm like, you know, just to cancel like it's definitely
- 46:31I'm like, yeah Right
- 46:34the trolls and we've all seen it. I I find every time I post
- 46:38anything on climate I get somebody that's just like I You
- 46:41know, you should watch this YouTube video because this YouTube video sells everything. And I
- 46:44always laugh. I respond. I'm like, oh, thank you for sharing this YouTube video. I'll
- 46:48stop listening to the scientific papers that are out there
- 46:51that are peer reviewed by other scientists, the top scientists to watch
- 46:55this guy on this YouTube video talk about, you know, how it's, you
- 46:58know, a completely different theory. I always find that I always get that every
- 47:01time I post it. Right. But no, I think that I think
- 47:05it's it's interesting because a lot of some people are afraid to talk on on
- 47:08like these platforms because The comment so
- 47:11I think if I like that approach it's like look if I see these comments, I'm just
- 47:15gonna delete them They don't provide anything. I find some people
- 47:18who like who respond positively Can
- 47:21actually help other people when they come to the to the comments be
- 47:24like, oh Like people are really enjoying it here. Like this is this
- 47:28is fun. Like this is you can almost build a community Do you find you
- 47:31hear from the same people or a lot of the same people? commenting on
- 47:35like multiple videos like building a little bit of that audience or a community
- 47:39Yeah, I do. I do feel like I have a good little community and
- 47:42I do the same thing to their videos. We both do good
- 47:46interactions. And yeah, like I said, that's
- 47:49the thing I love about social media. You never know who's watching and some people have
- 47:52the same interests connect with you or they want to learn more about XYZ
- 47:56and the environmental sector. And I just feel like it's
- 48:01really heartwarming. That's the thing I love about social media.
- 48:04I know it can be Like, social media can have its downsides, especially
- 48:08within the climate field, because I know I would
- 48:11see these, like, videos that would trend and it was
- 48:14just, like, all, like, negative, like. like
- 48:18a video of the polar bear starving on
- 48:22ice, thin ice, litter. I know what
- 48:25they were trying to do, like to raise awareness, but that's not a good
- 48:28approach to do it because a lot of people just see it
- 48:31and they're like, oh, we're already dead, like they scroll. But
- 48:35I feel like it should be a little bit of a good mix. That's why I do some environmental
- 48:39awareness and I do positive climate news because I feel like hope
- 48:43is the biggest thing you can have right now. Um, like,
- 48:46cautious climate optimism is like, huge for me because I
- 48:49know because there's toxic positivity. It's not like, oh, yeah, we're good. We're good. Whatever. Like, you
- 48:53should, you should still be aware of, like, what's going on, but, you know, still
- 48:57talk about, like, what's good because often, like. The news, they
- 49:00hardly ever say anything about what's good, so I have to actually look
- 49:03for it. It's always like, this explosion happened, this
- 49:08much deforestation, it's always just, it's all negative,
- 49:13They love it, because it's easy to click on, right? It's like, look at this forest, it
- 49:17used to look like this, now look at it, you click on here and find out what it looks like, and people
- 49:21love to hear that. I find too, one of the things that I've discovered recently, and it's
- 49:24interviewing a few people, there are major projects
- 49:28out there, That talk about like say the blue economy or
- 49:32blue carbon or climate like you see like the you
- 49:35know, the the paris accord Uh and everything like that, but
- 49:39you never hear about the projects that are actually happening from that You know, they never talk
- 49:42about some of the things and so some of the interviews i've been doing i've been digging deep
- 49:45into like Tell me a project that's come out of this agreement Let's
- 49:50talk about those." They're so cool. When
- 49:53you listen to it, you're like, I get excited. I'm just like, this is a cool thing.
- 49:56Why don't you talk about this? Why isn't this front page on your website
- 50:00to say, look at this great thing? There was
- 50:05a fishing community in the Philippines where I was talking to
- 50:08the person that's from Rare. It's in the interview that
- 50:12we did a couple of weeks ago. you know, they
- 50:15talked about how they have this marine protected area that everybody, it's
- 50:19managed by the government, but it's co-managed by the fishing
- 50:22village. And they have a, so they've been all contributing to this
- 50:25savings account. So like the whole village has this savings account in
- 50:29case there's like a typhoon or cyclone that comes through and it destroys the
- 50:33MPA. So they can't fish in the MPA because they want to
- 50:36get back, but they need money. So what they do is when they get that,
- 50:40they allow the MPA to recover. and they
- 50:43dip into the savings and they all, they still have money to feed their families, to
- 50:47send their kids to school, all that kind of stuff. So by the time that the
- 50:50MPA is back and ready to go and they can start fishing again, they
- 50:54don't have, they don't have to take from their savings account, but they have the savings account. I'm like, that's
- 50:57a cool thing. That's like, that's a good adaptation. That's good prep. And everybody I've
- 51:01told that story to is like, That's amazing. That's so cool. Why
- 51:04don't we hear about this kind of stuff?" And you're like, no, because they don't get out. It's
- 51:08almost like too good of news. That's what
- 51:11I love about sharing news that you share, like the
- 51:15weekly positive climate change news. I think that's cool because it
- 51:18makes me happy when I see that because I'm like, oh, I didn't even know about this. Then
- 51:22I'll go searching. I'll be like, where did she find that? But finding those
- 51:25takes a long time, right? Like you said, you have to go digging a couple
- 51:28of times. So how long would you spend, so you're going to do one today, say,
- 51:37The way I do it, I always do them Sunday mornings and then
- 51:40on Monday I look for images, the images that I
- 51:44usually came from that are similar and save them and then I post them. And
- 51:47I say sometimes it ranges between maybe
- 51:50like 25, 30 minutes. I usually am better
- 51:54now, but yeah, I usually try to do in the morning of Sunday
- 52:01Well, especially now that you're going to be working, it's going to be like Sundays
- 52:04are going to be the day you do it. Right
- 52:08on. Erica, last question for you. If
- 52:12somebody's listening to this and they've wanted to start something where they start
- 52:15talking about something that's important to them, you know, from
- 52:18a conservation standpoint, what would be the first recommendations that
- 52:22you would say, like the first steps that you would say that they should take when they consider starting
- 52:27to speak up for, say, the ocean or for just
- 52:32Um, I would tell them, like, if they're nervous, just go ahead and do it
- 52:35because time will pass anyway. And if it's something that matters to
- 52:39you, I feel like it should, it's probably going to matter to somebody else.
- 52:42You never know who also is thinking of that. And just
- 52:46make sure you are getting the facts. Straight
- 52:50because some people they don't mean to but sometimes they do some like a little
- 52:53bit misinformation And sometimes they're light
- 52:56but still some people can call you out on that and
- 53:00I would just say just make sure you're doing it right but also Your
- 53:03passion will show like people will know if you're passionate about it and that's gonna make them
- 53:06want to hear you more like if you sound monotone or you talk about something they're probably
- 53:09just gonna scroll so I would just say just just If
- 53:12you love something, go for it. And don't be too nervous like
- 53:17At the beginning, I was scared. But now I'm like, good. I'm good. I
- 53:21Yeah. But I think it takes some time, right? It takes some time to
- 53:25kind of get that confidence and to be like, no, no, I'm doing this. Now
- 53:28I'm looking at other things I want to accomplish, not just getting them out there. And
- 53:32I always tell people, when you do, I do the same thing. I'm like, just
- 53:35record. You don't have to post it but record and
- 53:38have somebody watch it be like hey What do you think like have someone close to you be like what
- 53:42do you think you know? And I think that's really important to get a little
- 53:45bit of that boost of confidence, but yeah, you should post this I didn't know about this and then Send
- 53:49it and then you get better and better as you go through like you don't I
- 53:52still mess up on words. I still do that. Yeah You know, and sometimes
- 53:56you can correct this, sometimes not. We're all human. I find like social media
- 53:59allows us to be human and not like the perfect, you know,
- 54:03cadence or the perfect way to say the words or anything like that.
- 54:06So I find that kind of nice. But anyway, love that advice.
- 54:10And I want to thank you so much, Erica, for not only for the work you do, but for coming on.
- 54:13of the podcast and talking about it. I think it's really great. I can't wait to
- 54:17see what you're gonna create next and in the next year. Love
- 54:20to have you back on to talk more about not only the TikTok, maybe
- 54:24your job, and what you're up to in this wonderful field.
- 54:28Thank you so much. Thank you for inviting me. This was so fun. Now I'm no longer
- 54:34This was her first podcast, people, and she did a fantastic job. I
- 54:37love it. So thank you so much, Eka. I really appreciate it. Thank
- 54:41you, Erica, for joining me on today's episode of the How to Protect the Ocean podcast. It
- 54:44was great to be able to talk to another science communicator, especially
- 54:48learning some of the tips and tricks that she has used
- 54:53on TikTok. And I think that's really important because TikTok is an
- 54:56interesting platform. I know we know all the controversy with, you know, the app
- 54:59being owned by a company in China and the way that the
- 55:02US and Canada and as well as other countries have approached the
- 55:06app, trying to ban it, trying to worry about your information getting
- 55:09out to people who are not so in your
- 55:12corner, let's just say. And so there's a lot of bad
- 55:17things that get talked about the platform, but there's still a lot of
- 55:20users on there. And there's people are on it each and every day. And
- 55:23they watch videos for multiple hours. So imagine being able
- 55:27to take up some of that time, two minutes, three minutes, one
- 55:30minute, 10 minutes. I think you can now post for 60 minutes, not
- 55:33many people do. But imagine if you can do that and you
- 55:36can take some attention and take some attention on
- 55:40the environment, right? And put us toward the environment. I think that's really important.
- 55:43I think that's something that we need more of and we need more people on
- 55:47TikTok, on all the different platforms talking about the environment because, you
- 55:51know, my audience may not, you know, some people who listen
- 55:54to my podcast may not hit the right note. It may not just be
- 55:57that right connection for them. They may, you know, they
- 56:00may feel more of a connection towards Erica. or towards some
- 56:04other creator that is doing some kind of creation on
- 56:08whatever platform that we have here on social media, YouTube, TikTok,
- 56:12podcast, whatever that might be. And so I think it's important to be
- 56:15able to find all these different creators and
- 56:18be able to hear what they have to say and how they work. I think that's super
- 56:22important. So with that said, I hope you enjoyed the
- 56:25episode. I thought it was really important to be able to have Erica on,
- 56:29and looking forward to having her back on. I'm going to put her link to
- 56:32her TikTok. The handle is atwhales2e,
- 56:37so whale, W-H-A-L-E-S. And
- 56:43I'll put the link in the show notes, in the description, however you're
- 56:47watching this podcast. You can watch it on Spotify, which will be video, YouTube
- 56:51will be video, as well as all your podcast listening platforms,
- 56:55and your favorite one at that. And those will be audio as
- 56:59well. But you can leave a comment on Spotify, on YouTube, or
- 57:02you can hit me up on Instagram, at howtoprotecttheocean. You
- 57:07can also hit me up on TikTok, my
- 57:10profile account, is, once
- 57:14I find it, I don't remember what it is, it's speakup4blue, at
- 57:18speakup4blue. You can check that out. I'll put a link in
- 57:21the show notes as well. But thank you so much again, Erica, and thank you for
- 57:25listening and letting people know that, hey, if you wanna know more about communicating
- 57:29on TikTok, send them this video or send this link to this
- 57:32episode, and I'd love to hear from them and hear what they think. But thank
- 57:35you so much for joining me on today's episode of the How to Protect the Ocean podcast. I'm
- 57:38your host, Andrew Lewin. Have a great day. We'll talk to you next time, and happy conservation.