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The Rise of AI Fruit Fetish Content · The imuRgency Room

• 0:00
  Welcome back to Fruit of Love Island.
• 0:03
  AI fruit Love Island has now blocked me and I wonder why.
• 0:07
  AI fruit Love Island has changed the influencer world more than I
• 0:09
  think people understand. The last time I saw growth like
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  that page, like 2 million followers in a week was Charlie
• 0:16
  d'emilio. Y'all clearly don't hate AI as
• 0:18
  much as y'all say you do because what is AI fruit Love island Hey
• 0:22
  guys, what's up? It's emergency and welcome
• 0:23
  welcome back to my channel. And today we are talking about a
• 0:26
  recent phenomena that has been taking over pretty much
• 0:29
  everyone's for you page and that has been the AI slop sensation
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  of AI fruit Love Island. And if for some reason your free
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  page has been spared from actually seeing these AI Fruit
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  Love Island videos and or people talking about or reacting to it,
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  then congratulations, you officially made it out of AI
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  slop jail. However, I do got to say like
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  you laying on this video of me reacting and talking about it
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  means that you may just be entering the pipeline.
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  I'm sorry but AI fruit Love Island is just that, an AI
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  generated version of Love Island and accepts everyone is a fruit.
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  And no, I'm sorry to disappoint but this is not AI breaking
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  boundaries and making the first gay Love island.
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  I mean literal fruit. Like there's literally a
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  character in this called Strawberryna.
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  Yeah right. And like I said, this is
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  essentially just regular Love Island but completely AI
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  generated and in the worst way possible because it's just
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  actual AI slop. Like this isn't me saying that
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  to batch AI, it is actually an intentionally AI slop.
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  Like it's not super convincing or hyper realistic.
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  In fact a lot of the two to three minute videos consist of
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  those eight to 10 second snippets that is typical for
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  video generated AI. And it just looks bad.
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  Characters look different from scene to scene, their
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  expressions are very different, the voices don't match.
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  It is genuinely AI slop and it genuinely looks bad.
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  And it's kind of crazy to say but that's why people love it.
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  And we're going to get more into that because like I said, I feel
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  like y'all really don't hate AI content as much as y'all say you
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  do. And the real issue here is that
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  y'all hate being tricked by AI. Like it's only stop using AI, we
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  hate AI when it comes to generative AI that's too hyper
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  realistic that is convincing enough to trick you and deceive
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  you. But the second that it's some
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  kind of AI slop where it's just kind of funny in camp or
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  whatever you want to call it, y'all are just fine watching it.
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  And I know y'all are fine watching and supporting it
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  because the numbers don't lie. The AI fruit love island series
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  was stacking up 10s of millions of views per video and they were
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  posting everyday. Like when do we really become so
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  OK with loving AI slop? Because again, this is just the
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  AI slop classification of like the TikTok soap operas.
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  Like we know everyone loves Love Island and Love Island was huge
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  on social media on TikTok last summer.
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  And we're a couple months out from getting season 8 of US Love
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  Island. So I get the hype is there and
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  people are itching for Love Island content.
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  But the fact that we're running to the first forms of AI slop to
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  get like our Love Island fix is kind of crazy.
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  And it's the fact that it's being so heavily promoted and so
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  heavily publicized that it's being consumed.
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  Like you have people like Kayla and Janae Craig from season 6 of
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  Love Island coming forward and saying like, Oh yeah, I'm
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  watching it. Like we're so entertained, which
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  to me is a little crazy. Then, you know, people like Zara
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  Larsson coming forward being like, Oh my God, yes, who else
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  is watching the AI Love Island stuff?
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  And because she has the audience that she does, her audience
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  essentially ate her up for me. Like, girl, what are you doing?
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  And she deleted that post and has since apologized.
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  But that's kind of not the point.
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  The point here is that we have now reached that next stage of
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  public adoption of AI and specifically generative AI.
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  And I think that this is all coming at an interesting time
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  where open AI is publicly shutting down Sora, which was
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  their generative AI video, all while we're seeing AI generated
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  videos spike in surge on social media.
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  Like when I say this stuff, it's everywhere.
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  It's really everywhere. Like we are beyond people just
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  using ChatGPT and other forms of AI and LLMS to answer your
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  branding questions, to be your makeshift therapist and to do
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  your work for you. It's now taking on another
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  aspect of our lives and being our source of entertainment.
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  Like, I know it's a spooky place, but if you've been on
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  Twitter anytime recently, I'm sure you have seen many and many
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  different AI generated videos of either those AI generated like
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  humanoid animal videos with like the cat version of like Billy
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  Eilish is what was I made for going through and running
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  through a myriad of random different confusing App Store ad
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  ish, TikTok, soap opera ish video content, if you can call
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  it that. And if you check the plays on
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  those videos, there's a lot of them.
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  Like we're talking millions. And this isn't just for Twitter.
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  It's on reels, it's on Schwartz, it's on TikTok, It's everywhere
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  that people are consuming this AI slot content.
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  And the thing about it is like it's not intended to be good.
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  Like it's meant to be slop. And I don't mean a yuck anyone's
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  Yum. But when it comes to generated
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  AI content, I am going to yuck your Yum.
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  Like, come on, let's aspire for hire, you know?
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  And I think when asked aspect of this when it comes to things
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  like fruit, lob island is the cuteness factor of it all.
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  Like I said, these sorts of videos generally have either a
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  humanoid animal or a humanoid fruit where the videos look
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  really engaging and cutesy and almost like cocoa melonish, like
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  adult cocoa melon. Like I think back to those
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  videos from a couple months ago where they'd have different food
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  ingredients screaming at you about how you should store and
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  prepare them and like the health benefits of these different
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  items. But now it's just evolved to the
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  form of brain rot that we're seeing now.
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  And the brain rot aspect of it isn't really that bad because I
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  think brain rot is fine. I think where this becomes
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  especially predatory or at least problematic is the fact that a
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  lot of these AI generated videos where it is all cutesy,
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  seemingly family friendly, seemingly really PG, often times
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  carry very suggestive undertones or just outwardly suggestive
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  storylines where the content is either graphic or just outwardly
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  sexualized. And I think that's so, so weird
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  considering how much mass appeal these videos have and the fact
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  that they do look so family friendly and bubbly and just
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  generally attractive to children for being so colorful, being so
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  bright, being so animated. And, you know, child Internet
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  supervision is in the gutter because it's always been like, I
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  was 1011 years old getting groomed on Kik cause ain't
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  nobody was watching what I was doing.
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  And the excuse back then was that the Internet was new.
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  And like, parents didn't really know what was going on.
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  The internet's been around for a while now.
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  And I know AI and this whole generative AI thing is
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  relatively new, but like, we know what is appropriate and
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  what should be online and what shouldn't be.
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  And the fact that the people making these videos are using
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  what I like to call these fruit Sonas, like these fruit personas
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  to act out these very suggestive, very problematic
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  things is just sick to me. Because again, it gets worse.
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  It's not just sexualized, It's not just graphic.
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  Oftentimes a lot of these sorts of generative AI videos are just
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  blatantly often echo racist, homophobic, misogynistic content
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  and rhetoric. But because the characters
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  saying it are all cutesified is not seen as threatening and
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  sinister as it really is. Which again, brings us back to
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  AI fruit Love Island. And more specifically to do with
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  why I feel like we're just so OK with this whole AI fruit Love
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  Island thing of it all because this is the first time that
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  there has been this much of A mainstream push towards people
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  being so interested in this. Like you have this one guy that
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  created this account like 2 weeks ago as of filming this
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  video. And the account has millions and
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  millions of followers getting 10's and millions of views each
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  video that have daily fan voting so people can choose what
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  happens in the next episode. Like it's sick.
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  People are truly engaged with this stuff.
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  And that's what makes me believe that we are only OK with non
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  deceptive forms of AI. AI that's not trying to trick
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  you into thinking it's not AI, if that makes sense.
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  And I think that this one TikTok creator puts it so, so well.
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  We've had two years of AI slob already.
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  This stuff again in 2023. So we've all gotten pretty used
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  to it. And some of the earliest big AI
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  memes that I covered when I was at Know You're Me.
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  More stuff like Pope Francis in the puffer jacket.
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  The crazy thing was that the technology could produce an
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  image that looked so real that it might fool you.
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  Now, we've already been fooled so many times by it, and we are
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  kind of sick of it. And it feels deceptive.
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  And there's a lot of negative press about like the data
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  centers and what AI can do. And so we can only accept it if
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  it kind of knowingly signals to us that we're in on the joke,
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  rather than being fooled by companies or scammers.
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  But I think the initial push of visual AI over the past few
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  years has put a very sour taste in a lot of people's mouths and
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  is now having the opposite effect of how people interact
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  with AI. Like instead of having to
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  question whether or not something is actually AI or not,
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  and whether or not you're being deceived by some sort of deep
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  fake, by some sort of video manipulation, you can kind of
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  just turn your brain off and enjoy the content because you
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  don't have to think whether or not you're being tricked because
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  it's clear that you're not. Like I fear that the brides and
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  AI skepticism across all forms of media has really caused us to
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  sort of look towards these more unserious forms of
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  entertainment. Essentially the brain rot or the
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  reality TV baddies ification of AI, if that makes sense.
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  Like it's coming about for very similar reasons that reality TV
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  in and of itself came out being something that was so different
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  from traditional TV of being super serious, scripted,
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  dramaticized to the point where you're like, I don't know if
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  this is real or fake. And launching something that was
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  super crass and off the wall. And that you didn't have to
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  really think about too hard or question whether or not this is
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  really being scripted or not because you can't script the
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  stuff that happens on reality TVI mean, you can manipulate and
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  draw narrative, but people themselves are just being
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  themselves. And I think it's kind of similar
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  here, like a lot of the public sentiment and a lot of the
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  comments on these AI TikTok fruit lob island, that's a long
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  sharing of words. I'm sorry.
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  Talk about how it's crazy that they're actually enjoying AI
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  content and that they enjoy it for the sake of the memes
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  because it's so camp. And that's sort of the important
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  part here. Like the whole reason why people
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  are really jumping on this AI fruit lob island bandwagon is
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  because it makes people feel like they're being a part of the
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  joke. They're a part of the in crowd,
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  they're a part of the meme. And they get the campness of it
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  all, like both of them as the viewer and the content that they
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  are watching are both and on the joke that this is unserious.
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  This is meant to be slopped. This is meant to not be all of
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  that polished, deceptive AI stuff that otherwise floods our
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  daily lives on screen and off screen.
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  And this is something that everyone can laugh at and for
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  the creator of these videos profit from.
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  And that's sort of another one that we got to draw because the
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  person who's making this generative AI Love Island series
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  is probably making bank because these videos are going over the
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  one minute mark on TikTok and are getting 10s of millions of
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  views. Like it is printing money for
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  them off of arguably not even arguably just stolen IP.
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  Like they directly use the love Island sound effects, the love
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  Island plot narratives and just IP and concept.
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  And I think that's why, spoiler alert, a lot of the AI fruit
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  Love Island videos got taken down by TikTok because people
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  were reporting them. And I think that makes sense
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  because you're making a lot of money off of someone's IP and
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  you're making a lot of money off of entirely AI generated
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  content, which I don't know how I feel about, but getting back
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  to the whole concept being a part of the joke and the
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  campness of it. All right, this all kind of
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  reminds me of this stage of the Internet's version of like
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  YouTube poops, because that's a essentially what it is.
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  If you were there for that era of the Internet.
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  Like the YouTube Poop was essentially just taking IP,
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  taking an already existing character or franchise and
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  editing it to customize the experience to make the
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  characters do things that they may not already do that
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  generally are more crass, raunchy, meme worthy, and often
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  times problematic. Like I remember growing up as a
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  kid going on YouTube back in like 2000, 9/10/11 when I was a
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  child and seeing these SpongeBob in China YouTube hoops, which
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  were incredibly problematic, but we're highly viewed for very
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  similar reason. It's like the essence of a
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  problematic parody. With all that said, though, it
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  really drives the question of like, what's next now, because
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  we're already here. The damage has metaphorically
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  already been done. We've seen that this has been a
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  success and this is a success. And I think the fear here, at
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  least for me actually, before I get into the fear, I do want to
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  give out lashings really quick. I do think it's really funny
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  that the owner of the AI Fruitlove Island series, after
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  his account got banned or the videos got taken down, they're
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  crashing out on their TikTok stories, which I've actually
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  never seen happen before. Concerning.
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  But my general fear for all this is that this is going to be a
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  case study and this is going to be a point in time where people
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  see the success of this and learn from this and add to it.
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  Because if you want to think industry wide and large scale,
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  this gives studios a very convincing case study and
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  reference point as to what consumers are willing to
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  consume. And if you've been keeping up
• 11:16
  with any of this stuff that's been going on with like the
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  actors and writers strikes that happen a few years back where
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  one of the things that they were fighting for were AI
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  protections, the actual impact of the resolutions of that TBD.
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  But this is showing to those same executives that the masses
• 11:27
  are willing to consume slop, which means that they could be
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  more likely to fund AI slop in mainstream media.
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  And since executives like money and cost cutting, that would
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  then mean that they could start defunding actual human creation
• 11:42
  in favor of cheaper and faster AI slop content.
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  They could just create in one night in one sitting as opposed
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  to instead of paying for an investigation, seeing in the
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  whole pre production, production and promotion process that is
• 11:53
  typical with current forms of entertainment.
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  And that should alarm you because that may seem like it's
• 11:57
  coming out of left field and that may seem like a stretch.
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  But nothing exists in a vacuum. And I honestly think it's
• 12:02
  crazier to think that this story is getting all the mainstream
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  news coverage and all of the press that it has been.
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  And no one is going to learn or glean anything from this to line
• 12:11
  their own pockets. Because right now it's just that
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  one AI creator making a bag and a very cute 1.
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  So just think of how the execs are thinking about scaling.
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  I don't know, at this point I'm just gapping and I think we've
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  gotten to the point where I don't need to tell you to not
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  support this stuff because I don't know how much now they're
• 12:26
  going to listen. I think generative AI content in
• 12:28
  general is bad, especially in the visual forms.
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  However, I am also aware of how hard it is and how intentionally
• 12:35
  difficult it has been made to avoid using any forms of AII.
• 12:38
  Know now thanks to y'all that if you want to avoid using like the
• 12:41
  AI overview thing on Google, you can type in negative AI on the
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  search bar after you put in your search query and it won't show
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  that. But in pretty much everything
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  else now the AI is baked in and this isn't meant to be defeatist
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  and saying like oh throwing our hands up there's nothing we can
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  do but what I will say is to try and limit your AI usage and try
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  and use this little noggin a little bit more because as we've
• 13:00
  talked about in previous videos before, I'd hate for you to lose
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  the critical thinking skills that I know you have because
• 13:04
  you're watching videos like this.
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  And please do remain vocal in keeping your foot on the necks
• 13:09
  of those in power and those policymakers to make sure that
• 13:12
  we get at least this one thing right.
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  Because whether it's the environmental impacts, the legal
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  intellectual property impacts, the learned helplessness of, or
• 13:19
  whatever other reason there is to not love AI, let's make sure
• 13:23
  to not stop talking about it. And please, for the love of God,
• 13:25
  just wait till June for the real Love Island.