745: 745: Bedtime Stories for Grownups: How a Boring Podcast Turned into a Booming Business
The Side Hustle Show is designed to get you motivated and excited. This episode is the opposite — and that's the whole point. Nothing Much Happens is intentionally boring bedtime content for grown-ups, and it's been downloaded hundreds of millions of times.
Falling asleep is one of the most universal pain points out there, and Kathryn Nicolai found a way to solve it. Before she was a content creator, Kathryn ran a yoga studio for more than two decades.
She never planned to build a media company. She just wanted to help people sleep the way she'd been doing for herself her whole life.
Six…
The skinny
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