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106: Learning to Speak the Language of B2B Marketing with Samantha Stone
In this episode, Dan connects with the founder of the Marketing Advisory Network, author of Unleash Possible, host of the Unleash Possible podcast, and most recently co-author (with Dan and 34 others) of The Most Amazing Marketing Book Ever, B2B powerhouse Samantha Stone. With a passion for complex problem-solving, Samantha shares powerful insights on the value of communicating effectively with your customers
B2B communication is strategic, and all too often, businesses make the mistake of thinking it just happens. In reality, it takes time, and as it turns out, it’s one of the most…
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