The Tactical Execution of Your Go-To-Market (GTM) Strategy
This week's show is entitled, "The Tactical Execution of Your Go-To-Market (GTM) Strategy" and my guest is John E Flannery, President, Flannery Sales Systems.
Tune in as we discuss...
Your sales process is only as good as your understanding of how buyers actually buy. If your process doesn’t match how your customers make decisions, you’re creating friction that kills deals before they start.
Every company says they have a commercial strategy. The real question is what your customer-facing people are actually doing, conversation by conversation, once they walk out the door.
Entrepreneurship…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.