SaaStr 017: Why Fellow Founders Make The Best Advisors & A Transparent Pricing Model Is Fundamental with Laura Behrens Wu, Co-Founder & CEO @ Shippo

The Official SaaStr Podcast: SaaS | Founders | Investors · Apr 29, 2016 · 21m

Joining us today on The Official Saastr Podcast is Laura

Behrens Wu, Laura is the Founder & CEO @ Shippo, the API and

dashboard for all your shipping needs. They have raised from the likes of SoftTech,

500Startups, SLow Ventures and many more incredible investors. In

today's show with Laura we discuss:

What

are API’s and what do they allow us to do?

With

API’s developer adoption is crucial, what has worked for Laura in

terms of finding developers, onboarding them and ensuring developer

retention?

How

much of a role does content marketing and education play in a

complex product and tech stack…