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Growing your newsletter in 2023 — with Manny Reyes of Workweek
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Manny Reyes from Workweek Inc.
Manny was on the Morning Brew team before joining Workweek in a paid acquisition role.
In this episode, Manny & Louis discuss:
the key differences in marketing & publishing a B2B newsletter vs. a B2C newsletter
the best way for creators to get started with paid newsletter growth
the most important metric Workweek looks at to determine paid growth budgets
what Manny would do to get 100,000 subscribers starting from scratch
....and much more!…
The skinny
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