Peter Thompson: Media expert says rise of online video consumption now exceeds television
New entertainment options could be the driving force behind the plummet of traditional TV.
Television audience numbers peaked around 2010, according to data leaked by a client of ratings agency Nielsen to The Spinoff.
Back then 150,000 peopled aged 18 to 34 were watching throughout the day, now it's only 46-thousand.
Victoria University media expert Peter Thompson told Heather du Plessis-Allan there's now such a wide variety of material.
He says we've seen an enormous rise of online video consumption, which now exceeds television.
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